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Real Estate: Property Investing in Minocqua, Wisconsin Kyle Stubblefield University of Wisconsin – Stout Business Administration Junior Faculty Advisor: Dr. Fassil Fanta

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Real Estate:Property Investing in Minocqua, Wisconsin

Kyle StubblefieldUniversity of Wisconsin – StoutBusiness AdministrationJuniorFaculty Advisor: Dr. Fassil Fanta

Research Questions:

What motivates a person to purchase an investment property in Minocqua, WI?

Why would they choose to invest here rather than other parts of the United States?

How would I go about finding a property in Minocqua, Wisconsin?

Background - Minocqua

Minocqua, WI “Island City”

Northwest Corner of Oneida County

Gained Township Status on March 13, 1889

Supported by Logging in early years

Source: Minocqua Chamber of Commerce

Background - Minocqua

Population 4,453

Population nearly quadruples during the summer months

45 Lakes within Township of Minocqua

One of the largest concentration of freshwater bodies in the world 3,200 lakes, streams, and ponds

Supported by mainly by tourism industry

Endless outdoor recreational opportunities

Source: Minocqua Chamber of Commerce

Income Producing (Rental)

Offices, Retail, Industrial, and Leased Residential

Tenants pay rent

Good investment for cash-on-cash return

Most commonly held property

Good return on investment = 5% without capital appreciation

Non-Income Producing

Houses, Vacation properties, or vacant commercial buildings

Capital Appreciation

Must have income to support investment

Important Considerations

Pricing

Renovation

Maintenance

Location

Vacancy Issue

Pricing

Most Important Factor

Income producing (Rental)

Realtor (Purchase & Rental Price)

Rental Market Research

Property Management Services (Northwoods Property Management)

Non-Income Producing

Realtor & Self-Educated

Renovation

Costly and Time Consuming

Obtaining Permits dependent on type of renovation

Zoning Laws – Residential, Commercial, Business, Waterfront, Off-water

Chapter NR115 of Wisconsin State Legislature

Inhibits the building on structures on waterfront locations

Source: State of Wisconsin

Maintenance

Costly and Time Consuming

Increase properties value

Property Management

Convenient, but costly!

Location

“Location, Location, Location”

Main differences

Townships: Minocqua lower mill rate

On-water Property

Average Sale Price: $330,986

Off-water

Average Sale Price: $126,653

Source: Interfacexpress: Greater Northwoods Multiple Listing Service

0

50,000

100,000

150,000

200,000

250,000

300,000

350,000330,986

126,653

Lakefront and Off-Water Average Home Sales

Lakefront Average Sale PriceOff-Water Average Sale Price

Source: Interfacexpress: Greater Northwoods Mul-tiple Listing Service

Sale Price Averages

1 6 11 16 21 26 31 36 41 46 51 56 61 66 71 76 81 86 91 960

50,000100,000150,000200,000250,000300,000350,000400,000450,000500,000550,000600,000650,000700,000750,000800,000850,000900,000950,000

1,000,000

Lakefront Home Sales VS Off-Water Sales

Lakefront PropertyLinear (Lakefront Property)Off-Water PropertyLinear (Off-Water Property)

Source: Interfacexpress: Greater Northwoods Multiple Listing Service

Real Estate Market

Vacancy Issues

32,300 Housing Units in Oneida County

12,300 units or 41%

Used for seasonal, recreational, or occasional use

Source: Oneida County Workforce Profile

Economic Analysis:Employment

State of Wisconsin added 122,000 private sector jobs since 2010

Oneida County:

16,452 people employed in 2013

412 Jobs added in 2013

Two largest industries: Leisure and Hospitalities and Trade, Transportation, and Utilities

Source: Oneida County Workforce Profile

Employment

Economic Analysis: Wages

Wisconsin Average Annual Wage: $41,985

Oneida County Average Annual Wage: $33,502

20% Lower than Statewide Average

Between 2011 – 2012 Average Annual Wages Grew by 2.4%

Relatively low average wages are largely a result of as lower cost of living

Source: Oneida County Workforce Profile

Wages

Wages

Real Estate Market Analysis

319 Active Listings

22 Active O/C (Offer Contingency)

203 Properties sold

Total Property Valuation= $1.5 Billion

(January 1, 2014 – May 3, 2014)

Sources: 1) Interfacexpress: Greater Northwoods Multiple Listing Service2) Town of Minocqua

Real Estate Market Analysis

Lowest median price in 2011 at $115,000

Median Price in 2013: $120,000

Price increase of 4.3% from 2011 – 2013.

Median Price 2014: $125,000

Price increase in 2014: ~4%

Source: Interfacexpress: Greater Northwoods Multiple Listing Service

Real Estate Market

Conclusion

What motivates a person to purchase an investment property in Minocqua, WI?

Why would they choose to invest here rather than other parts of the United States?

How would I go about finding a property in Minocqua, Wisconsin?