research into how gender is targeted in media-

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Research Into How Gender Is Targeted In Media Texts Annotation of Posters

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Page 1: Research into how gender is targeted in media-

Research Into How Gender Is Targeted In Media Texts

Annotation of Posters

Page 2: Research into how gender is targeted in media-

Mean Girls

‘Watch your back’ is the tagline it is very relevant to the storyline as it symbolises bitchy, fake friendships between the girls . Backstabbing girls

Very known teen actress, promotes the film.

The font is very bright pink, perceived as a feminine colour, highlighting the chick flick genre.

The hot pink is portrayed as sexy, playful and a fun colour

The girls in the back are all wearing pink, showing there girly.

Main image of Lindsey Lohan looking fierce and strong by herself while the three girls stand in a confident pose behind.

Purple background highlights the romantic genre in the film and symbolises royalty (reference to the ‘mean girls’

The three girls are standing very close together one of them is a bit ahead highlighting that she is the ‘queen bee’

Divide between the girls,the loneliness of Lindsey Lohan and the group of girls

The word ‘Mean’ is big and bold in the title to emphasise how mean the girls are.

Page 3: Research into how gender is targeted in media-

Fast and Furious 6‘All roads lead to this’ this tagline is appropriate for the film because it relates to cars and driving. Links to narrative.

Dominant male in the front looking straight at the camera in a dominant positions portrayed as a protagonist.

Men next to the dominant male look like sidekicks.

The women with her hands on her hips, displays attitude she looks like not no ordinary girl.

The use of bold colours like grey and blue refers to males the colours are dominant but simple.

Iconic buildings in the background giving an impression of location.

The title in the film has a racing cars type look to it, the colours used are silver and the shading is good.

Three main characters that are very popular have there names on the poster, this is a form of advertising.