reinventing learning content for next-generation learners
TRANSCRIPT
REINVENTING LEARNING CONTENT
TODD TAUBER | Degreed
VP of Product Marketing
degreed.com/ttauber
@toddtauber
@degreed
July 23, 2015
ERIC VAN DER SLUIS | Comcast
Sr. Director of Talent & Professional Development
@thevandersluis
WEBINAR
TODAY’S AGENDA
HELLO. 3 Big Shifts in Learning Habits From Evolution to a Revolution How Comcast is Reinventing Learning Content Q&A
We’re Degreed. And Comcast.
12310 min
13 BIG SHIFTS IN LEARNING HABITS
WHAT WORKERS THINK IS ESSENTIAL FOR LEARNING 1: 3 Big Shifts in Learning Habits
Source: The Centre for Learning and Performance Technologies (C4LPT), Learning in the Workplace Survey, July 2015
15%
16%
16%
18%
27%
39%
40%
48%
56%
Internal company documents
Job aids / performance support
Company training / e-learning
Self-directed study / courses
External news feeds and blogs
Professional networks/communities
Meetings and conversations
Web search for resources
Sharing knowledge with my team
Instructor-led
FROM INSTRUCTOR-LED TO SELF-DIRECTED
FROM UNIFORM TO FRAG- MEN-TED
Source: Degreed, 2015!
1: 3 Big Shifts in Learning Habits
THE NEW LEARNING ECOSYSTEM
Source: Degreed, July 2015
FROM SOMETIMES TO EVERY DAY
Fewer than one-in-four workers have completed a course, of any kind, since college…
But nearly ¾ say they learned something for work from an article, video or book in the last 24 hours.
1: 3 Big Shifts in Learning Habits
23%
71% vs
Source: Degreed, The Importance of Informal Learning, 7/2014
THE TAKE- AWAY
70% of L&D is still instructor-led. + Learners have already moved on. = Workplace learning needs to adapt.
1: 3 Big Shifts in Learning Habits
Source: ATD, 2014 State of the Industry, 11/2014
2FROM EVOLUTION TO A REVOLUTION
MICRO-LEARNING, MOOCS AND MORE 2: From Evolution to a Revolution
Source: Degreed, July 2015
INNOVATION TAKES MORE THAN SHINY NEW TOYS
YESTERDAY TODAY TOMORROW
2: From Evolution to a Revolution
Source: Degreed, July 2015
NEW WAYS OF THINKING, WORKING AND MANAGING
New leadership mindsets
New processes and practices
New capabilities
+ +
New tools and technology
=
+
Innovation
2: From Evolution to a Revolution
Source: Degreed, July 2015
If you want something different, do something different.
“ ” Chief Talent Development Officer
Comcast
MARTHA SOEHREN
2: From Evolution to a Revolution
THE TAKE- AWAY
Source: Kineo blog, Martha Soehren on Career Development #ASTD2014, 5/2014
3HOW COMCAST IS REINVENTING LEARNING CONTENT
40% OF OUR CONTENT NEEDS TO BE DIFFERENT
Live as if you were to die tomorrow. Learn as if you were to live forever.
“ ” MAHATMA GHANDI
3: How Comcast is Reinventing Learning Content
COMCAST’S CHALLENGE
HOW DO WE… 3: How Comcast is Reinventing
Learning Content
Keep up with the business? Build experiences that are more accessible? Make learning more social and extend beyond the classroom? Move the learner to the center of our universe?
4 FUNDAMEN-TAL QUESTIONS
3: How Comcast is Reinventing Learning Content
How do we curate learning journeys using formal and informal means?
How do we build experiences that are more social and extend beyond the classroom?
How does learning keep up with the business?
What does it really look like with the learner in the middle?
????
LEARNING IS A JOURNEY
3: How Comcast is Reinventing Learning Content
Segmentation started simply: Tenure Role
DRIVE PERFORMANCE TODAY B
UIL
D F
UTU
RE
CA
PA
CIT
Y
Prep
are p
eopl
e for
pas
sage
s to
next
leve
l
P1
P6
P5
P4
P3
P2
Develop capabilities to perform at current level
Source: Ram Charan / Stephen Drotter / James Noel, The Leadership Pipeline: How to Build the Leadership Powered Company, January 2011
LEARNING HAPPENS EVERY-WHERE. HOW DO WE SHOW UP THERE?
3: How Comcast is Reinventing Learning Content
The world is fragmented, we needed to bring some
sense of order.
Infrastructure needed to be implemented.
TRANS-FORMATION NEEDED
3: How Comcast is Reinventing Learning Content
Learning needed to be more than a transactional event.
DESIGN IMPERATIVES
Our designers needed to learn how to curate content
+
+ Our marketing and communications needed to be less about learning and more about the experience.
SEGMEN- TATION PROFILES
3: How Comcast is Reinventing Learning Content
We want to understand what are your learning preferences?
What content is most relevant to you?
To the business?
Where do you sit?
How do you access your learning?
• Still More To Do • Learning Happens
Everywhere • We Want To Learn More
About Your Preferences • And Meet You Where You Are
Learning never stops.
3: From Evolution to a Revolution
THE TAKE- AWAY
ABOUT DEGREED Degreed is the world’s first continuous learning platform. We make it easy for organizations and their people to discover, curate, and track all learning.
INTERNAL RESOURCES +
PARTNER CONTENT +
INFORMAL LEARNING RESOURCES
CATCH US AT AN EVENT.
HCI Learning & Leadership Development Wed, September 16 - Fri, September 18th
Sun, September 27th – Tues, September 29th CLO & Talent Management Forum (Tucson, AZ)
Sun, November 1st – Wed, November 4th Elliot Masie’s Learning (Orlando, FL)
Mon, November 9th – Thur, November 12th Corporate Learning Week (Dallas, TX)
Sun, December 6th - Tues, December 8th CLO Exchange (San Diego, CA)
