Heubach India: Reducing Customer Response Times by 25% with SAP® Business All-in-OneHeubach Colour Private Limited of India is no stranger to innovation. When it wanted to integrate facilities to improve visibility, speed decision making, and minimize down-time, it implemented an SAP® Business All-in-One solution from ZenSar Technologies Limited. Now the company enjoys an integrated software environment that dramatically improves business performance.

Partner

SAP Business Transformation Study | Chemicals | Heubach India

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SAP Business Transformation Study | Chemicals | Heubach India

“Our SAP Business All-in-One solution enables us to effectively manage complex business processes and evolving strategies. And ZenSar’s great professionalism allowed us to meet our deadlines.”Ravi Kapoor, Managing Director, Heubach Colour Private Limited

ToP BenefITS ACHIeved

Executive overview

25%Faster customer response time

15%Reduction in inventory

10%Decrease in material turnaround time

BuSIneSS TrAnSformATIon

The company’s top objectives: • Speed and improve decision making • Achieve real-time business visibility • Increase monitoring, minimize downtime, and improve business controls

The resolution: • Consolidate all units with a single, integrated enterprise resource planning solution

• Leverage business data for real-time report generation and decision support • Standardize business processes for operations, logistics, and finance to maximize business controls and minimize downtime

The key benefits: • Nonexistent downtime • More effective business processes for purchasing, sales, production, and accounts receivable

• Better visibility into product cost • Faster collections

CompanyHeubach Colour Private Limited

Headquarters Ankleshwar, Gujarat, India

IndustryChemicals – specialty chemicals

Products and ServicesOrganic pigments and pigment preparations

employees530

revenueRS 350 crore (US$67.5 million)

Web Sitewww.heubach-colour.com

PartnerZenSar Technologies Limited

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SAP Business Transformation Study | Chemicals | Heubach India

Executive overview

Company objectives

Resolution

Business transformation

Future plans

Heubach India is part of a family-owned group of companies with a long history of imagination and innovation that extends back 600 years. The Heubach family started with the art of glass-making in 14th-century Europe. Ever since, its companies have remained on the cutting edge – from early discoveries in porcelain making to advances in the industrial production of pigments that serve as the foundation of the group’s modern-day activities.

In 1995, the group established Heubach India in Ankleshwar, Gujarat, India. Today Heubach India boasts three independent manufacturing facilities. These facilities turn out organic pigments and prep-arations for basic paints, inks, and plastics, as well as for more sophisticated uses such as automotive coatings and ink-jet and color-filter applications.

To run these facilities, Heubach India used legacy enterprise resource planning (ERP) software that was outdated, highly customized, and nonintegrated. Connectivity problems and downtime hurt manufac-turing performance. A lack of integration made for tedious reporting, poor business visibility, delayed decision making, and slow response times for cus-tomer inquiries. The software was also inflexible,

Pigments of imagination

which made it difficult to execute common transac-tions and export data for analysis. To address these concerns, the company sought more robust ERP software that would help it exert more control over business areas such as accounts receivable.

600Years in business

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SAP Business Transformation Study | Chemicals | Heubach India

Painting a brighter future

After evaluating the offerings on the market, Heubach India decided to implement an SAP® Business All-in-One solution offered by ZenSar Technologies – a solution that comes preconfigured to meet the needs of chemicals manufacturers. The company found that this solution best met its objectives for enhanced decision making, consolidated operations, and real-time business visibility.

The company also liked the software’s extensive re-porting functionality and flexibility for meeting local and international compliance standards. In addition, it saw substantial value in how the software helps integrate facilities across geographies while enabling rapid scalability.

For the implementation, Heubach India followed ZenSar’s template-driven approach to minimize cus-tomizations and lower the total cost of ownership. Easy maintenance of databases and multilayered server applications offered a robust solution without loss of functionality and flexibility.

Working with ZenSar, Heubach India completed the implementation in a short time frame using dedicated core team members and business process owners across five locations. ZenSar’s detailed understanding of industry best practices, along with the development of business process reengineering templates, helped speed things along even more. The company also worked with ZenSar to employ a train-the-trainer approach for business-user instruction. This has helped ensure a high user adoption rate.

Executive overview

Company objectives

Resolution

Business transformation

Future plans

“With core team members, business process templates to minimize customizations, and reports suited to the Indian business environment, ZenSar helped make our implementation a success.”D. K. Rana, General Manager, Heubach Colour Private Limited

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SAP Business Transformation Study | Chemicals | Heubach India

The color of success

By consolidating units under a single ERP solution and enabling collaboration across units, the imple-mentation of its SAP Business All-in-One solution has helped increase productivity at Heubach India. Employees have the information they need at their fingertips, thus reducing manual intervention.

The company’s SAP Business All-in-One solution has also helped improve monitoring and control over key processes such as purchasing, sales, production, inventory control, supply chain management, and

financials. This has led to a 15% reduction in inven-tory, which has cut costs substantially. It has also im-proved control over accounts receivable, contribut-ing to an 85% reduction in month-end closing times.

In addition, the company has improved response times to customers on product availability and increased the efficiency of its material requirements planning process with suppliers. This helps maintain positive relationships for ongoing growth.

25%Faster customer response time

15%Reduction in inventory

85%Reduction in month-end closing time

10%Decrease in material turnaround time

Key BenefITS

Executive overview

Company objectives

Resolution

Business transformation

Future plans

Heubach India

As the ink dries

Heubach India is enjoying the current success of its SAP Business All-in-One solution and looking forward to expanding the implementation in the future. Particularly happy with how the software supports the collaboration required for global business, the company plans to extend the Indian implementa-tion to facilities in the United States and Germany. It is also exploring the possibility of deploying additional SAP software to support compliance with the European Community Regulation on chemicals and their safe use, known as REACH (Registration, Evaluation, Authorization, and Restriction of Chemicals).

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Executive overview

Company objectives

Resolution

Business transformation

Future plans

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