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    RECRUITMENT AND SELECTION

    TOPIC 3 Recruitment and Selection

    Concepts

    External and Internal factors affecting recruitment and selection/ methods of recruitment

    and selection.

    Trends in use of recruitment and selection methods

    Evaluation of effectiveness of recruitment and selection practices.

    Introduction

    The importance of selecting the right people to join the workforce has received increasing

    emphasis because it has become increasingly apparent that people are the prime source of

    competitive advantage.

    3 Factors which have increased importance of selection decisions:

    i) Demographic trends and changing labour market has created a diverse

    workplace. This has placed increasing pressure on the idea of fairness in

    selection.

    ii) Desire for a multi skilled, flexible workplace and increased emphasis on team

    work. This implies that selection is more concerned with behaviour andattitudes than with matching individuals to immediate jobs requirements.

    iii) The emphasis between corporate strategy and people management has led to

    strategic selection;. A system that links selection processes and outcomes to

    organizational goals. Selection also aims to match the flow of people to

    emerging business strategies.

    Definitions.

    The recruitment and selection process concerned with identifying, attracting and choosing

    suitable people to meet an organizations HR requirements.

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    The external context

    External labour market factors

    When organizations seek to recruit externally rather than internally, the search takes place

    in local, regional, national and international labour markets. This depends on

    i) Numbers, skills, competences and experiences required.

    ii) The potential financial costs involved

    iii) The perceived benefits to the organizations concerned.

    2. Technological development

    Technological advancements such as automation of production processes can influence the

    types of knowledge and skills, required by organizations secondly, development in ICT

    have affected the labour market for some type of jobs. Third, the growth of the internet has

    influenced the means by which organizations attract and select candidates

    3. Government policy and legislation

    Organizations enjoy considerable freedom of choice in selecting people to be recruited.

    However, legislation plays a significant role in the recruitment and selection process,

    especially in attempts to prevent description on the grounds of sex, race, disability and age.

    The internal context

    Business strategy

    Different models of HRM propose that HR practices vertically integrated with the

    organizations position and preferred business strategy, and horizontally integrated with

    each other. Parallel strategies in recruitment, selection, development and reward are

    suggested

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    Kocham and Barococcis Model recruitment, selection and staffing functions at

    different organizational stages

    Source: Adpated from Storey and

    Sisson (1993).

    Explanation

    The Kochan and Barocci Model argues that organizations have life cycles, and that

    recruitment, selection and staffing policies vary according to an organizations perceived

    stage in the cycle. Other models attempt to link recruitment and selection to product

    strategies (e.g. Forbrum et al, 1984) or overall business strategy (e.g. Miles and Snow,

    1984) Schuler and Jackson (1996) argue that HR practices are associated with an

    organizations competitive strategy e.g. cost reduction, quality improvement or Innovation.

    Organizations adopting a cost reduction strategy prefer temporary methods of recruitment

    and selection and rely on agencies and subcontractors. Those following a quality

    enhancement strategy are likely to adopt a sophisticated method to recruit and select

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    Attract the best technical and professional talent. (By meeting or exceeding labour marketrates)

    Recruit adequate numbers and mix of qualified workers.

    Manage succession planning and rapid internal labour market movements through

    meeting external labour market rates.

    Less emphasis on recruitment. Encourage sufficient turn over to minimize lay offs and

    provide new openings. Encourage mobility, through controlled compensation.

    Little recruitment and selection, rather planning and implementing workplace reductionsand reallocation with very tight pay control

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    employees. Third, organizations following an innovation strategy are likely to focus on

    core competencies and transferable skills, (Sisson and Storey, 2000).

    The models serve to explain possible reasons for variation in approach to recruitment and

    selection. However there is an ongoing debate regarding the extent in which classical or

    rational approach to decision making is adopted or exists. The underlying problems are:

    1) The difficulties in agreeing on what corporate strategy is and the extend to

    which it is perceived as planned rather than emergent.

    2) A perception of critical time lag between strategic decision making and

    implementation of policies considered necessary to achieve corporate

    objectives.

    3) Pressure to recruit and select in the short term through the external labour

    market to meet urgent needs, which may conflict with the chosen longer-term

    strategy of internal labour market development.

    The balance between external and internal recruitment.

    Whether or not an organization is pursuing a strategic approach to management of people,

    there still needs to be a choice about the balance between internal or external recruitment.

    Some organizations prefer to fill existing vacancies as possible using current employees to

    motivate and develop people and retain critical skills. This approach requires considerable

    investment in training and development and support of a performance management system.

    The system should emphasize on identifying potential and securing commitment from

    employees. However the internal recruitment pool is relatively small and the potential

    downside is that the organization does not get the best person for the job.

    An emphasis on external recruitment might help bring new ideas and styles of working

    within the organization. However this approach may also reflect a short term focus and

    an unwillingness or inability to invest in the existing workforce. Investing may make them

    attractive to competitors.

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    Alternatively management may believe that future changes may pose problems in offering

    long term employment or promotions and may not wish to raise expectations amongst

    existing employees. In practice many organizations adopt a combination of both external

    and internal recruitment depending on the positions to be filled and skills available within.

    A number of organizations are becoming increasingly concerned with succession planning

    i.e. having sufficient people with appropriate skills and leadership potential to step into

    business critical positives at the right time. This is likely to involve identifying potential

    during the recruitment and selection process and then developing and retaining this talent.

    Financial position of the organization

    Financially endowed organizations find it easy to strike agreements for the budgets needed

    to invest in sophisticated selection processes and an emphasis on employee development.

    Financial constraints can prevent investment in training and development necessary to tap

    the potential of the internal labour market. Besides, financial limitations can push an

    organization towards an external focus on recruitment. Also, it may limit the number and

    quality of recruitment and selection methods available for use. Assessment centers may be

    considered appropriate in terms of their purpose and suitability. In addition tight budgets

    may limit the amount of cash available to fund higher reward packages expected by the

    best applicants.

    Size of the organization

    Large business units/organizations increase the complexity of managed activities and

    impose a greater need for rules and procedures for consistent behaviour among individual

    managers. Within large organizations, HR policy may be decided by a powerful top

    management, developed over time, with individual business or service unit expected to

    maintain strict adherence to written policy and procedure.

    Within small firms (e.g. 25- 50 employees), well developed personnel functions or

    recruitment and selection systems and procedures may not exist. Recruitment may be

    irregular and characterized by informal methods, especially if they have previously worked.

    Responsibility for recruitment may not be handled by experts. Alternatively it may be

    outsourced to a third party. In general small business re likely to rely on traditional

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    methods of recruitment and selection, namely CVs and interviews while sophisticated

    methods like assessments centred are typically found in larger organizations.

    Industry or sector

    The context (working environment and type of environment) significantly determine how

    work is organized. There are marked differences between public and private sector

    recruitment and selection practices. Private sector covers financial services, manufacture

    ring, wholesale/retail, hotels and restaurants. The use of third party is apparent within this

    category. Financial services IT, customer care, engineering and design are predicted to

    grow depending on the extent in which they outsource their processes including HR.

    In contrast public administration and education are firms within public sector where third

    party recruitment is traditionally limited, with both recruitment and selection being done by

    professionals and specialists within organization. The use of application forms and

    structured panel interviews are more prevalent. Together with requesting references before

    the interview. In addition public sector organizations tend to have policies which require all

    positions to be advertised externally (as well as internally) for purposes of providing equal

    opportunities.

    Cultural differences between organizations

    Differences exist even within similar industries, sectors and sized organizations. Among

    the contributing factors are;

    The top management within organizations may have a strong preference for a particular

    recruitment method or dislike selection except one to one interviewing. Expectations of

    the processes may be based on custom and practice built over many years. This may or

    may not include a well established routine, backed by written policies, procedures and

    monitoring systems and insistence on formed training for individuals in recruitment and

    selection.

    Besides, recruitment may be viewed as a marginal activity conducted in an ad hoc manner

    by some delegated employee or outsourced to a third party as and when need arises. The

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    roles and ability of those engaged in recruitment and selection may vary from one business

    unit to another together with organizations policy. Also regional differences may also

    influence method used.

    Recruitment and selection in multinational organizations

    Selection criteria for managers operating internationally include (IPD, 2006C):

    1. Technical and managerial ability

    2. Stress tolerance and resilience (e.g. dealing successfully with cultural

    adaptation and individual anxieties related to this).

    3. Emotional maturity (ability to cope with and manage complexity and diversity).

    4. Flexibility (ability to adapt to role changes and possible conflicts).

    5. Communication (listening and articulating skills in order to build social and

    business relatives)

    6. Cultural empathy (having an understanding of and an ability to work within the

    local culture).

    KEY STAGES IN RECRUITMENT AND SELECTION PROCESS.

    Summary

    - Defining the vacancy

    - Attracting applicants

    - Assessing candidates

    - Making the final decision

    It may also be expressed as a series of questions;

    - What do we want?

    - How can we attract them?

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    - How can we identify them?

    - How do we know we have got it right?

    What do we want?

    Authorization

    Security authorization ensures that the recruitment process is agreed by management as

    compatible with the organizational/departmental objectives that it is necessary, timely and

    cost effective.

    Recruitment and selection provides an opportunity to explore alternative options such;

    i) Restructuring operations and redeploying existing employees.

    ii) Delaying recruitment as a cost saving strategy

    iii) Hiring temporary/contract workers or overtime.

    However each of the above options had limitations. Decisions may be made at operational

    or strategic level. The letter emphasizes the contribution of effective staffing levels to the

    achievement of organizational goals. It may include long-term human resource

    development (HRD) objectives and succession plans.

    Defining the job and the person

    Step 1 The traditional approach involves writing a comprehensive job description of the

    vacancy to be filled. It enables the recruiting organization understand precisely the

    purpose, duties and responsibilities of the vacant position and its location within the

    organization structure.

    Ste 2 The next step involves drawing a person specification which is based on the job

    description and identifies the personal characteristics required to perform the job

    effectively. Characteristics are defined within a framework consisting of many

    broad headings.

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    The characteristics often cited are the seven point plan C Rodger, 1952) and the

    five gold grading system developed Munro (Fraser, 1954).

    Person specification Frameworks:

    Rodger, 1952

    Physical make up Health, appearance, bearing and speech.

    Attainments: Education, qualifications, experience

    General intelligence: Intellectual capacity

    Special aptitudes; mechanical, manual dexterity, facility in use of words and

    figures.

    Interests; Intellectual, practical, constructional, physically active, social, artistic.

    Disposition: Acceptability, influence over others, steadiness, dependability, self-reliance.

    Circumstances: Any special demands of the job, such as ability to work during odd hours,

    travel abroad etc.

    MUNRO FRASER, 1954

    Impact on others; physical make up, appearance, speech and manner.

    Acquired qualifications; Education, vocational training, work experience

    Funate abilities, Quickness of comprehension and aptitude of learning

    Motivation: Individual goals, consistency and determination in following them up, success

    rate.

    Adjustment: Emotional stability, ability to withstand stress and get along well with

    people.

    Both frameworks from the basis of many person specifications in use. It is important to

    distinguish between requirements considered essential and desirable for the job.

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    The person specification is an important part of the recruitment and selection process

    because it forms:

    What do we want?

    Authorization

    Security authorization ensures that the recruitment process is agreed by management AS

    compatible with the organizational/departmental objectives that it is necessary, timely and

    cost effective.

    Recruitment and selection provides an opportunity to explore alternative options such;

    i) Restructuring operations and redeploying existing employees

    ii) Delaying recruitment as a cost saving strategy

    iii) Hiring temporary

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    However each of the above options has limitations decisions may be made at operational or

    strategic level. The latter emphasizes the contribution of effective staffing levels to the

    achievement of organizational goals. It may include long-term human resource

    development (HRD) objectives and succession plans.

    Defining the job and the person

    Step 1 The traditional approach involves writing a comprehensive job description of the

    vacancy to be filled. It enables the recruiting organization understand precisely the purpose,

    duties and responsibilities of the vacant position and its location within the organization

    structure.

    Step 2 The next step involves drawing a person specification which is based on the job

    description and identifies the personal characterizes required to perform the job effectively.

    Characteristics are defined within a framework consisting of many broad headings.

    The characteristics often cited are the seven point plan (Rodger, 1952) and the five-gold

    grading system developed Munro (Fraser, 1954).

    Person Specification Frameworks:

    Rodger, 1952

    - Physical make up: health, appearance, bearing and speech.

    - Attainments: Education, qualifications, experience

    - General intelligence: Intellectual capacity

    - Special aptitudes; mechanical, manual dexterity, facility in use of words and

    figures.

    - Interests; Intellectual, practical, constructional, physically active, social, artistic.

    - Disposition: Acceptability, influence over others, steadiness, dependability,

    self-reliance.

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    - Circumstances: Any special demands of the job, such as ability to work during

    odd hours, travel abroad etc.

    Munro Fraser, 1954

    Impact on others: Physical make up, appearance, speech and manner.

    Acquired qualifications: Education, vocational training, work experience.

    Funate abilities: Quickness of comprehension and aptitude of learning

    Motivation: Individual goals, consistency and determination in following them up, success

    rate.

    Adjustment: Emotional stability, ability to withstand stress and get a long well with

    people.

    Both frameworks form the basis of many person specifications in use. It is important to

    distinguish between requirements considered essential and desirable for the job.

    The person specification is an important part of the recruitment and selection process

    because;

    i) it forms the basis of recruitment advertisement.

    ii) It can help determine the most effective selection methods.

    iii) If applied correctly, it can ensure that selection decision are based on sound

    justifiable criteria.

    A predetermined criteria can contribute to effective recruitment and selection after full

    consideration has been given to the necessity and fairness of all requirements.

    Job based recruitment may be inflexible due to its inability to reflect potential changes in

    key tasks or duties and responsibilities, especially where team working is introduced. A

    heavy focus on specific jobs and its place in the structure may be detrimental to developing

    skills and competencies for long term gains.

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    To promote greater flexibility and encourage working beyond the contract some

    organizations have develop generic and concise job profiles consisting of accountability

    statements.

    Recognition that jobs are subject to frequent change can reduce emphasis on job

    description and increase the relative importance of getting the right person. This approach

    has a potential for greater flexibility and enable companies focus on the qualities of

    prospective employees and potential suitability for other duties as jobs change rather than

    the job itself.

    A combination of job oriented and person oriented approaches may be adopted in order

    to recruit people who can do the job and also contribute to the wider business goals of the

    organization. One way to achieve this is through the use of competencies.

    Competency based recruitment and selection

    Involves the identification of a set of competencies considered important across the

    organization. These may include planning and organizing, managing relationships,

    gathering and analyzing information and decision making. Each competency may be sub

    divided into different levels which can be matched to the requirements of a particular job.

    Benefits of competency based approach;

    i) The process of competency analysis enables an organization identify what it

    needs from its human resources and to specify the role, of recruitment and

    selection.

    ii) Implementation of competency based recruitment and selection systems results

    in numerous direct practical benefits.

    iii) Where systems are linked to competencies, aspects of fairness, effectiveness

    and validity become open to evaluation. These competence frameworks can be

    used for recruitment and selection and other purposes.

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    iv) Applicants of some competency frameworks to all areas of HRM can ensure

    consistency and aid vertical and horizontal integration.

    RECRUITMETN METHODS

    Organizations can choose from a wide variety of methods including:

    Company websites/commercial websites

    Recruitment agencies

    Local newspapers advertisement

    Special journals/trade press

    National newspaper advertisements

    Job centers

    Search consultants and private employment agency

    Commercial job boards

    Apprentice shops

    Secondments

    Social networking sites

    Radio or TV advertisements

    Links with schools/colleges/universities

    Speculative application/word of mouth/direct application.

    Choice of recruitment method

    Decisions about the most appropriate method are influenced by the level of the vacancy

    and importance within the organization. For example recruitment agencies may be

    favourable for senior management and direct level positions. Local press may be

    appropriate for administrative and semi-skilled positions.

    Other influencing factors include the resources available, perceived target groups and

    organizations preference of either internal or external recruitment.

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    Design of advertisements:

    The most popular formal recruitment method continues to be press advertising.

    Recruitment agencies may assist in designing effective advertisements and by priority

    expert advice.

    The purpose of advertisement is to attract suitable applicants in choosing where to place a

    recruitment advertisement the goal is to attract as many people as possible with required

    skills and qualifications and access those actively searching for jobs.

    Short checklist of items to be included;

    a) Name and brief details of employing organizations

    b) Job roles and duties

    c) Training to be provider

    d) Key points of the personnel specification or competency process.

    Employer branding

    In recent years, considerable interests has developed in employer branding which involves

    competing for prospective employees using marketing techniques specifically

    organizations seek to position themselves as Employers of choice in their labour markets

    with a view to attracting stranger applications from prospective employees using marketing

    techniques specifically organizations seek to position themselves as Employers of choice

    in their labour markets with a view to attracting stranger applications from prospective

    employees.

    Key to this approach is the development over time of a positive brand image of the

    organization as an employer, so that potential employees regard working with them so

    desirable. The key is to build an aspect of the working experience that are different from

    that offered by competing organizations in the same sector. These may include; high pay,

    generous benefits package, flexible working, a friendly and informal atmosphere, strong

    career development potential or job security.

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    It is then developed as a unique selling proposition and provides the basis of employer

    branding. The distinctive and positive aspects about organizations may be unveiled by

    conducting staff attitude surveys.

    Recruitment Documentation

    Response to applicants may cover the overall image the organization wishes to project such

    as; job description, job specification, rewards package and future prospects.

    The design of application forms needs to focus on;

    The qualification and working history

    A competency based focus document may require candidate to demonstrate their problem

    solving attitudes and leadership skills, preferred way of working etc.

    Alternatively, bio-data (biographical data) may involve filling forms consisting of multiple

    choice questions covering attitudes, values and preferences. The results are compared

    against an ideal profile that reflects competencies which differentiate between effective

    and non effective performance.

    Short listing

    It is extremely unlikely that job applicants will meet the necessary criteria. The initial

    stages involve categorizing candidates as suitable or unsuitable. A fair and objective

    system should be used which produces the best group of candidates.

    The fist approach involves using Panel Managers to undertake short listing. A number of

    stages can be identified;

    Stage 1: Panel members agree on essential criteria for those to be placed on the

    short list.

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    Stage 2: Using the criteria, selectors individually produces personal lists of

    candidates. The key focus of attention should be on those to be included

    rather than excluded. The process should be positive by looking for

    strengthens.

    Stage 3: Selectors reveal their lists and find their consensus.

    Stage 4: Discuss those candidates preferred by some but not all in order to clarify

    and reduce areas of disagreement.

    Stage 5: Selectors produce final short lists by discussion.

    The second approach involves using a scoring system. In this method, the short listing

    criteria is defined as a starting point [e.g. 1-3 yrs management experience, 1 degree,

    e.t.c .The short listing agent the scores each e v application by awarding grades e.g. A B C

    D e.t.c .Where a structured application form has been completed my by candidates the

    exercise takes a shorter time.

    A third approach involved using software programmers to shortlist candidates

    electronically. Such systems can be useful where the criteria is clearly and tightly

    defined .Alternatively an online application form may be completed which provides

    multiple choice answer.

    SELECTION TECHNIQUES.

    The selection criteria need to be clearly defined in order to choose the must appropriate

    selection procedure and approach. It further assists in making credible selection

    decision and validating the selection process.

    Selection criteria are typically presented in the form of a person specification representing

    the ideal candidates and cover such areas as skill, experience qualification, education,

    personal attributes, special attribute, interests and motivation.

    Individual job criteria;-

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    Individual job criteria contained in job description and person specification are derived

    from the process of job analysis. The specification process starts with analysis the task to

    be done, presenting this in the form of a job description and deriving the personal qualities

    and attributes or competencies that are necessary to do the task.

    An alternative approach starts with identifying which individuals are successful in a certain

    job and then describing their characteristics.

    Competency based criteria

    Many organizations are developed a competency profile as a means of setting the criteria

    against which to select .Competencies have been defined as underlying characteristics of a

    person which result in effective or superior performance; they include personal skills,

    knowledge, motives, traits, self-image and social role. Organizations design competency

    frameworks developed for a number of purposes. These include selecting applicant s that

    have the desired competencies in example communication team working and planning and

    organizing.

    Organizations are increasingly likely to focus a more general attitudes and values than

    narrow task-based criteria. The aim is to promote objective selection criteria. The fit

    between the organizations may be expressed in terms of personality attitudes flexibility

    commitment and goals, rather than the ability to do the specific job for which the person is

    being recruited.

    Choosing the selection methods

    The choice of selection methods depends on a number of factors;

    1. Selection criteria for the position to be filled.

    2. Acceptability and appropriateness of the methods.

    3. Abilities of the staff involved in the selection process.

    4. administrative case

    5. time factors

    6. accuracy

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    7. cost

    Selection methods.

    Interviews.

    Interviewing is universally popular as selection tool they differ in number and interview

    stages. The format can be biographical i.e. following the contents of the application form or

    can be based on key competencies required for the job. Interviews have attracted criticism

    due to being overly subjective, prone to interviewer bias and therefore unreliable predictors

    or performance. Such criticisms are leveled on unstructured interviews. To minimize such

    limitations, recent developments have focused on more formally structuring the interview

    or supplementing it with selection tools such as psychometric tests.

    In structured interviews

    a) The interaction is standardized as much as possible.

    b) All candidates are asked the same set of questions

    c) Replies are rated by the interviewer on preformatts rating scales.

    d) Dimension of rating are derived from critical aspects of on the job

    behaviour

    Decisions about the number of interviewers, type of interview and interview stages are

    based on seniority and nature of the post and the organizations attitude towards equal

    opportunities.

    Tests

    Testing is essentially an attempt to achieve objectivity or reduce subjectivity in selection

    decision making.

    The type of tests used for selection are ability and aptitude tests, intelligence and

    personality questionnaires. Ability tests (e.g. typing tests) are concerned with skills and

    abilities already acquired by an individual, whereas aptitude tests (such as verbal reasoning

    tests or numerical aptitude) focus on an individuals potential to undertake specific tasks.

    Intelligence tests can give an indication of overall mental capacity. Personality

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    questionnaires allow quantification of characteristics that are important to job performance

    and difficult to measure using other methods.

    Assessment centres

    An assessment centre is not a place but rather a process that consists of a small group of

    participants who undertake a series of tests and exercises under observation, with a view to

    the assessment of their skills and competencies, their suitability for particular roles and

    their potential for development.

    Defining characteristics of an assessment centre.

    1) A variety of individual and group assessment techniques are used.

    2) Multiple assessors are used. These assessors should have received prior

    training.

    3) Selection decisions are based on pooled information from assessors and

    techniques.

    4) Job analysis is used to identify behaviours and characteristics to be measured in

    an assessment centre.

    The assessment centre process allows organizations observe candidate behaviour in a

    work related setting. A combination of techniques used helps to improve the

    consistency and objectivity of the selection process. Assessment centre are commonly

    used in public sector organizations.

    Job simulation/work sampling

    A job simulation/work sampling is a component of an assessment centre and is

    designed to be an accurate representation of performance in the job itself, examples

    include in-tray exercises and role-play interviews.

    References:

    Candidates provide the names of previous employer or others with appropriate

    credentials and then prospective employers request them to provide information. The

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    accuracy of information is variable; Armstrong (2006) suggests that factual information

    (e.g. nature of previous job, time in employment, reason for leaving, salary, academic

    achievement is essential However opinions about character and suitability are less

    reliable. Reference can be used at different stages in the selection process.

    Factors influencing choice of selection techniques

    1. Accuracy

    2. levels of vacancy

    3. Cost of selection techniques

    4. Custom and practice

    Assignment question:

    What methods should be used to monitor and evaluate the effectiveness of recruitment and

    selection.