Survey Results and Recommendations

How Old Are You?

25%

58%

17%

16-18 Years Old

19-20 Years Old

13-15 Years Old

Because of these results, I believe that 16-18 year olds

should be my target market as they were the ones who were most interested in this survey.

What Gender Are You?

58.33% 41.67%

Here, it shows both genders were interested in the magazine though there were more female interested in it than male. Because of these results, I will continue to aim

the magazine towards both men and women though mainly aim it towards women.

What Are Your Thoughts On Indie Music?

I have never listened to indie music

I don't take notice of music genres

I know a few indie bands that I enjoy but I'm not a big fan

I've listened to it once or twice before though it is not a genre I prefer

I really love indie music

I like this genre but it's not my favourite

0 1.25 2.5 3.75 5 6.25

I have never listened to indie music.

I don't take notice of music genres

I know a few indie bands that I enjoy but I'm not a big fan

I've listened to it once or twice before though it is not a genre I prefer

I really love indie music

I like this genre but it's not my favourite

Here, I can see what people’s views are on

indie music and although some of these

shows that not many people are huge fans of

it, it also shows that they are at least

familiar with it and enjoy it to an extent.

Because of these results, I will be keeping the music genre for my

magazine as indie.

How often do you buy a music magazine?

83%

17%

Never

Once a month These results show that people will rarely buy a music magazine. But

because of the few people who said they buy one once a month, I have decided to change the publishing frequency of my magazine from every week to every month. This will ensure that people are more willing to buy the magazine as they’re not having to spend so

much money on it.

If you did buy a music magazine that belonged to a genre you are really interest in, what is the maximum

price you would be willing to pay?

£1 £1.50 £2.00 £2.50 £3.00 £3.50 £4.000

1

2

3

4

5

From the looks of these results, it’s clear that the price the audience are most willing to pay is £2.50. Because of this, I will keep the price

of my magazine at £2.50.

What do you think of the name ‘Untouched’ as a chosen title for an

indie music magazine?

“Great.” “Cool.”

“It’s Great.”

“Very nice title, simple but gets the point across.”

“Sounds exclusive… it makes it look new and a must have.”“It seems interesting. Might show the most unique indie bands.”

“Hmm… I like it. Untouched, underground, under the radar. Same connotations of discovery.”“Has an alluring air of mystery, intriguing, definitely not

mainstream so I wouldn’t say that most people will go for it.”

“I like it, it is unique.”

Because none of these gave me any advice to improve, I won’t be changing the title of my music magazine as it seems like a lot of the people who commented on it liked it.

Which colour palette do you prefer?

41.67%

16.67%

41.67%

Because of these results, I now know that colour palette

number 1 and 3 are most preferred by

the people who took my survey. Because

of this, I will be using colour palette

number 3 because that is the one out of

the two that I like the most.

Which font do you prefer?

25%

33.33%

Because of these results, I know now

that BirchStd Regular was the most

popular font out of the four I included in the questionnaire. Because of this,

BirchStd Regular is the font I will be

using.

41.67%

What kind of article do you prefer to read?

67%

33%Interviews with an artist where the questions and answers are all laid out neatly, with not much

writing and an informal fun tone.

A deep and descriptive article about a past event that has happened to the artist and also describes

current situations such as the release of a new album or talking about troubles.

These results show that most people wanted to read a

descriptive article, because of these results, this is the kind of article I will be writing for my

double-paged spread.

What part of a magazine cover do you think would grab your attention?

25%

58%

17%

The main image

The colour scheme

The masthead

These results show that a main image is what would attract the most attention on a magazine

front cover. Because of this, I will make sure my main image is the largest item on the cover and the

one that takes up the most attention.