reaching and teaching employees in a 24x7 connected world - mlearn conference 2014
DESCRIPTION
In order to develop a learning strategy that responds to the rapidly evolving world, learning professionals need to look at the business environment differently. On the one hand, the traditional business needs of the organization will continue to be critical and must be served. On the other hand, the next generation of learning strategies must place equal importance on the actual performance and learning needs of employees. Future learning strategies will look different, be delivered differently, and be led by a new breed of learning professional. In this session, you will learn what core elements you need to include in learning strategies to keep up with the evolution of business. You will explore content strategy, delivery to mLearning and social learning platforms, and an expanded set of competencies that tomorrow’s learning professionals will require. You will leave this session prepared to develop a comprehensive learning strategy that takes into account the evolving nature of business and work. In this session, you will learn: How to develop a next-generation learning strategy for your organization The importance of and how to build a content strategy How to incorporate mobile learning into your next-generation learning strategy A new competency model for learning professionals Audience: Intermediate managers and directors with a baseline understanding of learning strategy. Technology discussed in this session: Mobile learning, video (short form) training, and social learning. http://www.bizlibrary.com/news-and-events/conferences/mlearncon-2014.aspxTRANSCRIPT
“
What does it mean?
More connected?
More alone?
More risk?
Or, just more?
For the first time, an entire generation has
grown up watching content on their own
terms. This generation is defined by the
Internet, mobile, and social – consuming
content when and where they want. Gunnard Johnson, Google's Advertising
Research Director
WHAT I HOPE YOU’LL LEARN:
Starting point = a whole new approach to strategy
New strategy requires new approach to
content
New approach to content =
content/technology cannot be
separated
What does this next gen learning
professional look like?
In a world of learning and development where complexity is the enemy, [organizations need a] simple and nimble approach to delivering high quality learning, anywhere, anytime.
MICHAEL ROCHELLE Chief Strategy Officer
Brandon-Hall Group
Processes Analysis Design Develop
Validation & Delivery Measurement Learning
Management
? ? ?
Pull vs. Push GOALS
Performance-Based
Future Orientation
What’s missing?
Most learning was focused on delivering known skills to solve known problems.
Classroom/ILT
Online - eLearning
On-the-Job
Maybe Other Methods
volatility uncertainty complexity ambiguity
it’s a VUCA world…
THE % OF KNOWLEDGE IN YOUR BRAIN NEEDED TO DO YOUR JOB
1986 1997 2006
Source: Robert Kelly, Carnegie-Mellon University
demand speed, analysis and elimination of uncertainty
patience, sense-making and an engagement with uncertainty.
Denise Caron,
It’s a VUCA World
Everyday we create
bytes of data… So much that 90% of the data in the world has been created in the last two years alone.
SOURCE: IBM Understanding Big Data: Analytics for Enterprise Class Hadoop and Streaming Data
2.5 QUINTILLION
Over 6 billion hours of ….video are watched each month on YouTube…
that's almost an hour for every person on Earth.
9 out of 10 Americans already use their smartphones for work. Cisco BYOD Insights Report 2013
Traditional approaches
won’t work…
No classroom is large enough.
No individual is smart enough.
No response time is fast enough.
No intervention is complete enough.
No program lasts long enough.
No solution is global enough.
…
Attempting to do more of what has been done in the past is not the answer. We need to do new things in new ways.
won’t work…
Employee learning today is about preparing employees for jobs that don’t exist, yet…
Alignment Learning Culture
Performance Analysis
Content Strategy
Success Criteria Marketing and Communication Business Impact
Alignment
Learning Culture
Performance Analysis
Success Criteria
Marketing and Communication
Measuring the Business Impact
CONTENT
definition curation
delivery
Immediate Personalized Democratic User-generated
Social Mobile
Technology without content is an empty promise.
CONTENT
definition curation
delivery
WHAT IS CONTENT: anything that answers a question that we might be asking in the moment
SOCIAL PERFORMANCE
Business objectives
DEFINITION
?
?
CONTENT
definition curation
delivery
CURATION: the key first step to making content useful
CONTENT CONTEXT
CURATION
Context
3
2
1
What do you believe holds back knowledge workers in your organization?
Bersin by Deloitte 2012
overwhelming volume of information
68%
lack of effective
tools
34%
The problem is context not content.
STRUCTURE SETS
CONTENT FREE
CONTENT
definition curation
delivery
DELIVERY: easy and simple access, when and where it’s needed
CLOUD-BASED MOBILE
DELIVERY
Access, work and life
3
2
1
WHY VIDEO? According to popular research – in 72 hours the average human can retain…
of
text
10%
of
VIDEO
95%
of
images
65%
60,000 times faster than text
Does this translate into employee training?
Does this translate into employee training?
YES
Adult Learning…
YES
Adult Learning…
Does this translate into employee training?
Short bursts (5-15 min.)
Visual input for cognitive transfer
Preferred method for information
TRADITIONAL eLEARNING COURSE OR FORMAL LEARNING
LEARNING NUGGETS
BORROW
At least of employees already use their own smartphones/ devices to access work-related sites or information.
50%
How Tony Roma Employees use Video to Teach Important Job Skills
The world is changing. People are changing. To be effective, our employee training is changing to meet them where they are.
Jessie Bray, VP of Training and HR, Romacorp.
What can we learn from social networking platforms?
What can we learn from social networking platforms?
How can we apply to our own learning platforms?
The Evolving Role of Training and Development
CONTENT CONCIERGE
Employee training and development …
What does it do?
What does it look like?
Who does it?
…
What does it do? Resources and tools.
Help employees perform better.
Prepare for jobs that don’t exist today.
What does it look like?
COLLABORATIVE
Network-based and driven
Content curators and creators
Smaller and decentralized
FLAT – fewer managers more SPECIALISTS
TECHNOLOGY dependent
Who does it? Informal leaders.
Employees.
Instructional designers.
Classroom facilitators
Administrators
EVERYONE…
ASTD COMPETENCIES 2013
BUSINESS SKILLS GLOBAL MINDSET INDUSTRY
KNOWLEDGE
INTERPERSONAL
SKILLS PERSONAL SKILLS
TECHNOLOGY
LITERACY
ALTERNATE COMPETENCIES
NETWORKING COLLABORATION
PRESENTATION SKILLS DIGITAL LITERACY
LEADERSHIP SKILLS
ALTERNATE COMPETENCIES
COLLABORATION
• Organization and team dynamics
• Communication • Innovation
ALTERNATE COMPETENCIES
NETWORKING
• Building trust • Emotional intelligence • Conversation skills
ALTERNATE COMPETENCIES
LEADERSHIP SKILLS
• People development • Communicating vision • Motivating and engaging
ALTERNATE COMPETENCIES
PRESENTATION SKILLS
• Developing presentations • Verbal communication • Information design
ALTERNATE COMPETENCIES
DIGITAL LITERACY
• Learning technology • Social technology • Content mastery
Knowledge = POWER
Influence = POWER
SOLUTION Do less, facilitate more
Mobile first
The power of social learning
Curate, redefine and deliver
1
2
3
4
Key Ideas
Can I use it today?
3
2
1