Why is it needed?Luxury brands face a complex array of challenges related to ensuring the sustainability of their direct activities and supply chains. Increasingly, they are required to demonstrate their sustainability commitment and performance, especially towards their customers. They also need a continuous improvement mindset, challenging established practices to find new ways to drive positive change. The Butterfly Mark provides an important mechanism to assess progress and identify

priorities for the future.

How can BSI help?BSI provided expertise to ensure that the Butterfly Mark assessment is rigorous, independent, and underpinned by the latest international standards. We can help brands prepare for the assessment, identify opportunities, and prioritize actions:

Understand and prepare for the Butterfly Mark assessment

• Navigate through the questionnaire and understand how the scoring works

• Provide clarity on updates to the assessment and how they align with other reporting frameworks

• Understand the information needed to complete the questionnaire and related data sources

• Identify potential data gaps for your organization

Reaching and implementing the Butterfly MarkBSI provides a service to help luxury brands that are preparing

for Positive Luxury’s Butterfly Mark certification. The Mark is a framework

which considers environmental and social performance, as well as innovation.

We enable organizations to assess their readiness, set strategies and begin

to implement and track improvements.

• Prioritize stakeholders you needed to engage with, in particular the main contributors to the different parts of the questionnaire

• Conduct information gathering and stakeholder engagement activities for your organization

Review and process results to determine positive impact opportunities and priority actions

• Review your organization’s level of maturity, ambition and knowledge on the most material sustainability topics based on the Butterfly Mark scores

• Provide a broader view through a comparative analysis of your organisation’s performance against market best practice, international frameworks and standards

• Strengthen and refocus sustainability strategy frameworks, change methodologies and implementation roadmaps – either in a holistic way or issue by issue

• Support improvement of your management systems, human and institutional capacities, and processes to accelerate sustainability efforts throughout your operations and value chain

• Monitor and report your sustainability impacts and performance, specifically for challenging tasks such as conducting Life Cycle Assessments, reporting Scope 1, 2 & 3 emissions and ensuring supply chain traceability

Find out moreTalk to an expert

Read more about Positive Luxury here.

Why BSI?BSI is a global leader in best practice and standardization. We provide advisory services for sustainability, innovation and beyond to enable organizations to apply best practice and realise the benefits. As a National Standards Body, we have developed some of the world’s most respected sustainability standards and put them into practice with our clients to improve performance, impact, and resiliency.

We are independent and can help you achieve your sustainability goals tailored to your individual business objectives..

Supporting your sustainability journey

Readiness

• Support before/during the assessment

• Sustainability maturity assessment

• Gap assessment• Prioritization

Strategic planning

• Discovery workshops• Sustainability objectives• Sustainability strategy

Programmedevelopment

• Roadmap• Policy and procedures• Capacity building• Goal setting and

performance metrics

Monitoring & reporting

• Sustainability reporting• Supply chain ESG assessment• Life cycle assessment and GHG

accounting• Resource efficiency auditing