queenie productions, llc...queenie productions, llc sponsorship sponsor participation is the...

Queenie Productions, LLC

Sponsorship

Sponsor participation is the life-line of the Queenie Productions horse shows and events. We welcome

and are grateful for support at all levels. Our featured corporate sponsors include the world’s most noted

global names and brands with roots in technology, real estate, banking, retail, construction, and service

industries. We are honored to be supported by many of the most affluent and prominent individuals and

families in the United States and Canada.

No matter how large or small, we encourage you to find the sponsorship level that best suits your specific

needs. Sponsorship is a great opportunity for you to introduce a new product, your company, or service to

the vast equestrian market. Expand your networking opportunities and show your support to the riders

and supporters of this exclusive equestrian group. All of our class sponsorship is available with multiple

presentation opportunities. This is a great way to obtain new business by expanding your brand name in

the equestrian community.

If you are interested in becoming a sponsor, please contact:

John McQueen

[email protected] I Tel 318.348.8233

www.queenieproductions.com

A MAJORITY

ARE BETWEEN

34 - 54 YEARS OF AGE

NEARLY

1/3 OF EXHIBITORS HAVE

A POST-GRADUATE

EDUCATION

66% HAVE A COLLEGE

DEGREE OR BETTER

AVERAGE

INCOME IS

$185,000

38% HAVE A NETWORTH

OVER $500,000

80% MAKE OR INFLUENCE

PURCHASING DECISIONS

AT WORK

43% TAKE MORE THAN 16

AIRLINE TRIPS A YEAR

OWN AN AVERAGE OF

4 HORSES COMPETE AT LEAST

6 TIMES PER YEAR

94% OWN A PET

BESIDES A HORSE

30 AVERAGE NIGHTS

PER YEAR IN A HOTEL

General Equestrian Demographics

Equestrian competitors and enthusiasts constitute an ideal market for high quality products and services. A recent American Horse

Council Study indicates that the industry has a $102 billion impact on the economy via direct and indirect spending annually. As a

group, they are well educated, have ample disposable income, and time to use it in pursuit of their passions.

Other factors, including age and profession, make them a perfect target audience for corporations seeking an upscale market.

Research compiled from the USEF offers these indicators of the buying power and influence of horse enthusiasts.

Who Is Queenie Productions?

Queenie Productions was founded by John McQueen in 2010. John is a professional trainer, a

former competitor, United States Equestrian Federation (USEF) licensed Judge, USEF licensed

Course Designer, and award winning Horse Show Manager from Calhoun, Louisiana. He has

successfully managed numerous horse shows for different companies and associations

throughout the United States. They include: Gallop Around Louisiana Show Series in Folsom,

Louisiana; the West Tennessee Hunter Jumper Association Shows in Germantown, Tennessee;

Gallop in the Glen in Knoxville, Tennessee; and The International in Omaha, Nebraska.

Queenie Productions’ Lake St. Louis Winter Festival Horse Show Series was awarded the

acclaimed United States Hunter Jumper Associations’ (USHJA) Members’ Choice Award in

2012. John quickly became an industry leader in horse show management and production. He

is best known for the personalized care of his exhibitors and trainers; he, along with his wife

Beckie and his staff, provide a quality and enjoyable horse show experience for all who attend.

We connect our sponsors with the target audience best suited for their individual company, service, or product needs. It is

our goal to help strengthen your connection to the equestrian market via the many different promotional opportunities offered, and we do so by catering to your unique individual needs.

What can we do for you?

Title Sponsor $50,000 or more Become a Title Sponsor and obtain the exclusive naming rights for a hunter or jumper show

ring. Own a part of equestrian history and take advantage of this opportunity to strengthen

consumer trust and brand loyalty all five days of the show and throughout the year at all

Queenie Productions’ events. Capture the attention of this hard-to-reach, target audience

through print advertising, social events, event media coverage, signage at the show, and web

exposure, including the following:

• Sponsor jump in Grand Prix Ring (Includes $2,500 jump production cost maximum)

• Naming rights for Grand Prix

• VIP Ringside Seating and Tour

• Host the exhibitor’s party to be held in conjunction with the Title Grand Prix

• Option to present the Grand Prix awards during the horse show

• Vendor Booth Space

• Full-page black and white ad in the prize list

• Prime banner space display in the main ring

• Homepage banner color ad on the Queenie Productions’ website

• Announcement and promotion on Queenie Productions’ social media

• Name and logo on jump crew shirts

• Daily public address announcements

Grand Prix Sponsor $25,000 - $35,000 Share your identity with these Olympic qualifying events, and enjoy exclusive placement

in our advertising, marketing collateral and signage, and be remembered. A Grand Prix

Sponsorship is ideal for any company looking to secure their positioning in an affluent

and educated market, and will include the following:

• Sponsor jump in Grand Prix ring (Cost incurred by sponsor)

• Full-page black and white ad in the prize list


• Option to present the Grand Prix awards during the horse show


• Your company banner hung in the Grand Prix ring

• Logo and link on the Queenie Productions’ website

• Announcement and promotion on Queenie Productions’ social media


Presenting Sponsor $10,000 - $20,000 This exclusive level of support is perfect for connecting with riders, trainers, and

affluent industry and horse show enthusiasts. Sponsorship is a great opportunity

to introduce a new product or service, or in promotion of a unique brand , and will

include the following:

• Sponsor jump in Grand Prix, Equitation, or Hunter Derby ring (Cost incurred by sponsor)


• Option to present the awards for a specific class or division at the horse show


• Half-page black and white ad in the prize list

• Your company banner to be hung in the Grand Prix ring



Gold Level Sponsor $5,000 - $10,000 The Gold Level of support is ideal for promoting brand recognition while connecting with

riders, trainers, and affluent industry and horse show enthusiasts. This level of sponsorship

provides a great opportunity to introduce a new product or service or to promote a unique

Brand, and will include the following:

• Quarter page black and white ad in the prize list


• Your company banner to be hung at the horse show


Silver ‘Party’ Level Sponsor $1,000 - $3,000 The Silver Level of support is great for local businesses looking to gain community buzz.

Benefit by hosting a party during the show along with public announcements

throughout the event. Gain the attention of equestrian enthusiasts with inventive

and creative marketing opportunities that include the following:

• Host an exhibitor’s party to be held along with a featured class during the event

(party includes venue food, up to $1,500. Does not cover outside catering)

• Business Card black and white ad in the prize list



Bronze Level Sponsor Up to $1,000 Sponsor a class or division, be a part of Queenie Productions’ show history, and

experience the benefits of giving. Our Corporate Friends receive networking and

marketing opportunities, great for any business looking to have a presence at our

prestigious show. Marketing opportunities include:

• Logo and link on the Queenie Productions’ website, or your company

banner to be hung at the horse show


SPONSOR’S SHOW RING BANNER REQUIREMENTS

Standard vinyl banners, no larger than 3’ x 8’, are to be supplied by the sponsor no later than 24 hours

prior to the start of the event. This is required to insure proper placement of your company’s banner.

Queenie Productions’ Prize List and Program Advertising Rates

Competition prize list program advertising is available to anyone wishing to place an ad. We offer a full

range of business and personal ad choices to both regional and national advertisers. Full horse show

season packages available for annual ad inclusion in all Queenie Productions prize list publications.

For further requirements, or to place an ad, please contact:

John McQueen E-mail [email protected] • Tel 318.348.8233

Full Page 7.958 x 10.472 inches

St. Louis Winter Festival Prize List Ad

(B&W) $550 (COLOR) $675

Full Season Ad (B&W) $750 (COLOR) $950

Inside Front or Back Cover - additional $100

Premier Full Page

Back Outside

Cover

8.75 x 11.25 inches

(COLOR ONLY BLEED)

St. Louis Winter

Prize List $1000

Full Season Ad

$1250

Half Page 7.958 x 8.472 inches - portrait or landscape


(B&W) $300 (COLOR) $450


1/4 Page

3.833 x 5.083 inches portrait or landscape


(B&W) $200 (COLOR) $350


1/6 Page Line Listing or Business Card 1/6 Page Ad 2.055 x 8.472 inches

Business Card 2.431 x 3.833 inches - portrait or landscape

St. Louis Winter Festival Prize List Ad (B&W ONLY) $100

Full Season Ad (B&W ONLY) $150

WE THANK YOU! For more information please contact:

John McQueen Tel 318.348.8233 I [email protected] I www.queenieproductions.com

© Copyright 2013 by Queenie Productions. All rights reserved. All content is fully protected and cannot be reproduced in any manner without written permission. • Portfolio is produced by SGLMarket

© Photography provided by: CJM Photo I Lili Weik Photography I Flashpoint Photography

Get to know where your target audience can be found...

www.gallopintheglen.net

Located in the heart of the

Blue Ridge Mountains in New

Market, Tennessee, River Glen

Equestrian Park has every-

thing a horse show exhibitor is

seeking, from the picturesque

scenery, to the quaint area

surrounding New Market.

Gallop In The Glenn offers

something for everyone, from

the horse show dad to the

grand prix rider. It is a great

place to horse show.

Join us in Folsom, Louisiana - The GALA (Gallop Around Louisiana) horse shows held at the beautiful Serenity Farms, boasting five rings of all-weather footing as well as 200 permanent stalls. The improvements, along with the Southern hospitality and great Southern food (only an hour from the historic New Orleans), make this the best place to horse show

in the South. We offer

all of our exhibitors

full Southern Louisiana

charm. YOLO!

GALA HORSE SHOWS

The International Omaha horse show, produced and managed by John McQueen and Queenie Productions, is recognized as one of the top 25 horse shows in the United States and Canada by the North American Riders Group. For International Omaha sponsorship opportunities visit: www.worldclasshorseshows.com/sponsorfriends/

Queenie Productions hosts as many 13 weeks annually of AA and A rated USEF horse shows as well as an additional 5 locally rated schooling shows at the National Equestrian Center (NEC) in Lake St. Louis, Missouri. Located only 30 minutes from downtown St. Louis, NEC is a state-of-the- art horse showing venue, providing fully heated show arenas, schooling areas, and stabling for as many as 500 horses. The outdoor show rings have all-weather footing and are located near the stabling area. NEC offers full concessions and is home to The Tack Trunk, a full-service, year-round hunter / jumper tack shop. The Club room, located above the main show ring, is the perfect place to relax and watch the Grand Prix, held on Saturday nights throughout the Winter Festival horse shows. Consider hosting a Grand Prix exhibitors party in our beautiful Club room.

“Come and have a GREAT time at the show again!” John McQueen

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