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Indiana’s Premier Bilingual Magazine May 2013 Hector Barreto, Jr. Chairman of the Board, The Latino Coalition Former SBA Administrator under George W. Bush ENTREPRENEURIAL COURAGE a father and son legacy Entrepreneurs Starting at a Young Age Page 16 International Commerce Trends Page 6 Feature Article The Positive Impact of a Father’s Vision Page: 18

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Page 1: Que Viva-May2013

Indiana’s Premier Bilingual Magazine May 2013

Hector Barreto, Jr.Chairman of the Board, The Latino CoalitionFormer SBA Administrator under George W. Bush

ENTREPRENEURIAL COURAGE a father and son legacy

Entrepreneurs Starting at a Young Age Page 16

International Commerce Trends Page 6

Feature ArticleThe Positive Impact of a Father’s Vision Page: 18

Page 2: Que Viva-May2013
Page 3: Que Viva-May2013

Que Viva! , LLC219-973-5488 / www.QueVivaIndiana.com The Que Viva! Team in Coordination with:

Guest Columnist Daniel O. (Danny) Lopez

Guest Columnist Jerry Davich

Guest Columnist Raul Ramos y Sanchez

Health Segment Contributor David Carrillo

SCIENCE CONTRIBUTOR Dr. David L. Cedeño

Art and Layout Director Domi Edwards

COVER & Feature story photos Domi Edwards

SPANISH LESSON Maria Guillen

Sales/Ventas

[email protected]

Editorial & Submissions/Editorial y Presentaciones

[email protected]

MAY 2013

From the Editor:

To our Que Viva! friends,

Each year the month of May never fails to bring forth the freshness of a new season. Pleasant weather is finally here and it is great to experience the warm breeze anticipating a few months of beautiful weather. May is a reminder of new beginnings for young people graduating college or preparing for high school graduation.

With each passing year and graduating class we witness the promise our youth hold. We see this through their eyes of determi-nation as they make their way through college by applying for that summer job or as graduating high school seniors decide on either work or college options. Many are simply readying themselves to make the summer as fruitful and productive as possible.

This Que Viva! edition brings an example of how the eyes of determination of a young man, who came to the U.S. from Mexico, were prophetic in that he would fulfill a dream and a vision. His accomplishments in his newly adopted country were anchored on his sense of confidence and an immutable desire to make a difference. He started off with no clout, no friends in high places, any initial money and limited language skills. He nevertheless, was met with great success. Our feature story highlights Hector Barreto, Jr who, through his own success, honors the family legacy launched by his late father, Hector Barreto, Sr. It is a personal story of character, chutzpah, personality and raw courage that personifies the story of America.

In this feature we also look at international commerce through

observations of an economist who came to this country as a teenager. His ability to sift through data using econometric and mathematical models has allowed him to break the code on the trends that define today’s global competition and the meaning of those trends for the Americas. His name is Mario O. Moreno, and he has appeared in both national and international media. His route to success was met with similar challenges our youth face during the transition from secondary education toward college.

We present a variety of stories related to business, health, science and legal matters. We are quite fortunate to have partnered with contributing writers that span a wide range of disciplines including health, law, business, journalism, entrepreneurship and government.

In this issue we welcome Mr. David Carrillo, a mental health professional based in Chicago and Dr. Michael Sobus, a businessman, who built a very successful corporate career and now has a business consultancy and coaching practice in New England.

Regards,

Que Viva! Indiana Team

Please send comments or thoughts to [email protected] You can also find all of our previous issues and share with your friends

and family -- www.quevivaindiana.com

Our Facebook page is www.facebook.com/quevivaindiana

Indiana’s Premier Bilingual Magazine - MAY 2013

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Page 4: Que Viva-May2013

MAY 2013

3Que Viva! Editorial

5Guest ColumnHope for Indiana Latino Students through Legislation – Danny Lopez

6International CommerceMario O. Moreno Decipher’s Global Commerce – Que Viva! Indiana Staff

11businessGreat Products Need Great Salesmanship -- Jana Jasperkevic

13food for thoughtA Bilingual Lesson for a WASP Midwesterner -- Jerry Davich

14mental healthWhat’s Wrong with Abuelito? -- David Carrillo

16Innovations & youthEntrepreneurship & Youth: 20 under 20 - Peter Thiel Fellow

18feature articleThe Positive Impact of a Father’s Vision -- Que Viva! Indiana Staff 24brain activity mappingThe Brain and Mind Connection National Project --- Psychology Today

26legal sectionGay Rights Amendment and Immigration – Attorney Roy Dominguez

28Health and LupusWhat is Lupus -- Lupus Foundation of America

32Health food digestRecipe of the Month -- Butter Beans

Llame al 811 antes de escarbar.

NIPSCO.com/811

Use sus herramientas sabiamente. Porque las líneas de gas y electricidad bajo tierra están mas cerca de lo que usted cree. Use precaución. Llame al 811 por lo menos dos días antes de empezar su próximo proyecto para que le marquen las líneas gratuitamente.

Page 5: Que Viva-May2013

Llame al 811 antes de escarbar.

NIPSCO.com/811

Use sus herramientas sabiamente. Porque las líneas de gas y electricidad bajo tierra están mas cerca de lo que usted cree. Use precaución. Llame al 811 por lo menos dos días antes de empezar su próximo proyecto para que le marquen las líneas gratuitamente.

La ley SB 207, que fue aprobada por la Asamblea Estatal la semana pasada y fue promulgada hoy por el Gobernador Pence, significa un paso importante para los estudiantes indocumentados en nuestro estado. Mientras que no afectará a todos, sí les da a cientos de jóvenes latinos matriculados en universidades públicas la oportunidad de terminar sus estudios bajo las tasas de matriculación designadas exclusivamente para residentes de Indiana y les da una nueva esperanza a miles más que con detenimiento observan el debate sobre la reforma migratoria que se ventila actualmente en el congreso federal.

La ley es producto del liderazgo y la visión de dos Republicanas en la Asamblea, la Senadora Jean Leising y la Representante Rebecca Kubacki. Es el segundo año en que Leising intenta promover la idea de eximir a estudiantes indocumentados de las provisiones de la ley SB 590, que les niega la posibilidad de recibir la tasa residencial, si estos ya estaban matriculados en la universidad cuando se aprobó dicha ley. Kubacki, la única legisladora en nuestro estado de origen mejicano, logró la aprobación de la ley en la Cámara de Representantes y luego les aseguró a los estudiantes latinos, en un discurso en el hemiciclo pronunciado completamente en español, que intenta seguir luchando a favor de los estudiantes latinos.

Por supuesto, hubo legisladores de ambos partidos que votaron en contra de la ley. Pero también quedó claro que la mayoría de la asamblea reconocía la necesidad y la justicia de esta acción y fueron estas dos Republicanas quienes convencieron a sus colegas. De cara a la oposición se mantuvieron firmes en su apoyo a nuestra comunidad.

A nivel nacional líderes Republicanos como los Senadores Marco

Rubio y John McCain y los Representantes Mario Diaz-Balart y Paul Ryan siguen luchando a favor de una reforma migratoria justa y compasiva y la esperanza es que sus esfuerzos en conjunto con los de miembros del partido de gobierno resulten en un acuerdo bipartidista en el futuro próximo. Fue el presidente George W. Bush quien primero presionó al congreso en pro de una reforma de esta índole en el 2006 y fueron los esfuerzos de otro presidente Republicano, Ronald Reagan que resultaron en la legalización de casi tres millones de inmigrantes en 1986.

Pence, de hecho, también promovió la reforma migratoria como congresista en el 2007, trabajando con la Senadora Republicana Kay Bailey Hutchinson de Texas a favor de un plan para aumentar el número de visas para inmigrantes buscando empleo en E.E.U.U.

El mito proliferado por algunos miembros de la prensa y por activistas en el partido Demócrata que a los Republicanos no les interesa la reforma migratoria o en efecto, los intereses de los hispanos, es simplemente falso. Aquí en Indiana, a pesar de que existan pequeñas minorías en ambos partidos que no entienden las dificultades enfrentadas por muchas familias recién llegadas, el hecho de que se tomó este primer paso es testimonio de la influencia de la comunidad latina como también del reconocimiento por parte de la mayoría que los latinos tienen un papel importante que desempeñar en el futuro de nuestro estado.

Los esfuerzos de líderes como Kubacki, Leising, y Pence, tanto como los de Rubio, McCain, Diaz-Balart, y Ryan demuestran un partido trabajando a favor de los jóvenes latinos y de toda nuestra comunidad

La ley SB 207 representa una nueva oportunidad para estudiantes latinos By danny lopez

Mr. Lopez is Executive Director of the State of Indiana Commission on Hispanic/Latino Affairs and Director of Education and Legislation of the State of Indiana Civil Rights Commission.He is also the Special Assistant to Governor Mike Pence.

Page 6: Que Viva-May2013

An analytical mind with the proper education has led Mario O. Moreno to international prominence as an economist for the Journal of Commerce based in Newark, NJ. Moreno completed his high school education in his native Lima, Peru in a district named

“Los Olivos”. He came to the United States with his father at the age of 17.

Economic struggles did not deter him from working part time while going to school to pursue a formal education. While it took him extra time to earn a bachelor’s degree in Economics and International Business with a minor in Mathematics, his ability to network and persist during the global Great Recession allowed him to land a spot at the Journal of Com-merce as an economist shortly after graduation. He is currently pursuing a Master’s Degree in Economics at Rutgers University.

Moreno’s work is both fascinating and challenging as he analyzes Big Data mined from a vast universe of numbers generated from global international trade transactions. While attending William Patterson University, from where he graduated at the top of his class – Magna Cum Laude, he kept hearing about China’s prominence on the World Stage.

In his role at the Journal of Commerce he has come to analyze, understand and derive insight from Maritime Data (sea vessels) to generate reports about the undercurrents that drive global trade.

A trend away from China to Mexico, Central

America, and Vietnam:

Moreno’s research indicates that goods like apparel, footwear and furniture shipments have been trending away from China to other parts of the world. This trend is in sharp contrast to the shift that took place in 2001 when China joined the World Trade Organiza-tion. The rising labor costs of up to 15-20% per year

The Power of an Analytical Mind in Business Mario O. Moreno, Economist, Journal of Commerce

by the Que Viva! Indiana Staff

¡QUE VIVA! | MAY 20136

Page 7: Que Viva-May2013

have been driven by several factors including the “one child” policy as well as the average rise in educational attainment. The general Chinese population is begin-ning to trend away from menial low value added jobs and as a result labor shortages have ensued. According to Moreno, he interviewed a general manager of a footwear factory in Guandong province and he said “ten years ago the average education of my workers was middle school, today it is high school”.

Proximity to the U.S. market and a narrowing wage are additional drivers toward the relocation of manufacturing to the Americas. So long as the U.S. Dollar remains relatively inexpensive and the prices of commodities remain stable this trend will continue. Moreno notes that the recent earthquake in Japan has made U.S. businesses and institutions rethink their global sourcing strategies. The operations of auto makers who were sourcing parts from Japan suffered significant setbacks.

Europe and US Market Slowdown Impacting

Global Economy:

The recent slowdown of the European Union and U.S. economy is making it imperative for developing nations to cultivate their own markets and trade with each other as they can no longer depend on demand from the developed world to drive their growth. Ac-cording to Euromonitor International these countries are attempting to stimulate domestic demand through lower interest rates to spur spending and investments in other emerging economies. Moreno notes that countries like China are especially vulnerable to ex-ternal shocks such as the slowdown of any important export trade region of the world because exports to the rest of the world account for 45% of China’s Gross Domestic Product (GDP). The U.S., by comparison, depends on the rest of the world for only 10% of its GDP. In some cases, the developing world is making efforts to empower its consumers and thus stimulate spending via vehicles such as unemployment insurance.

The Power of an Analytical Mind in Business Mario O. Moreno, Economist, Journal of Commerce

¡QUE VIVA! | MAY 2013 7

Page 8: Que Viva-May2013

Moreno’s Role as a Global Trade Voice:

Moreno has quickly gained the credibility and prominence to speak on behalf of the Journal of Com-merce. He speaks regularly on U.S. containerized trade developments and forecasts. Some recent speaking appearances have included: the Transpacific Maritime Conference(Long Beach, U.S., and Shenzhen, China); Peak Season Shipping Forecast (webcast);Forecast for Container Shipping in 2012 (webcast); and others. Mr. Moreno’s trade analyses and forecasts have been cited regularly in the media, including Wall Street Journal, Bloomberg, and Financial Times.

Moreno’s preparedness to make contributions did not come easy. His parents were not anointed with significant wealth. His father worked at a local warehouse and earned a limited income. He had to take special lessons in the U.S. to learn the English language. While in college he was absorbed by the elegance of macroeconomics and its impact on the World Economy. He further learned and understood the tenets of economic growth and development and has put his knack for analyzing facts and figures as a central focus that has paved a way toward his success. His contributions to the business world continue to grow year after year.

El Poder de una Mente Analítica en el NegocioMario O. Moreno, Economista, Journal of Commerce

Por el Personal de Que Viva! Indiana

Su mente analítica con una buena preparación ha llevado Mario O. Moreno a la fama internacional como economista del Journal of Commerce basado en Newark, NJ. El Sr. Moreno completó su educación secundaria en su natal Lima, Perú, en un barrio llamado

“Los Olivos” y arribo a los Estados Unidos junto a su padre a los 17 años.

Los retos económicos no le impidieron el adquirir su educación formal puesto que se dedico a trabajar a tiempo parcial, mientras que estudiaba. Aunque le tomó más tiempo en para obtener un título uni-versitario en Economía y Negocios Internacionales con especialización en Matemáticas su enfoque fue inagotable. En base a su habilidad de extender su red profesional junto a su persistencia durante la Gran Recesión mundial logro el puesto de economista en el Journal of Commerce a corto tiempo de graduarse de la universidad. Actualmente cursa una Maestría en Economía en la Universidad de Rutgers.

El trabajo de Moreno es a la vez fascinante y de-safiante ya que analiza grandes volúmenes de datos extraídos de un vasto universo de los números gen-erados por las transacciones globales de comercio internacional. Mientras asistía a la Universidad William Patterson, de donde se graduó - Magna Cum Laude, a menudo oía acerca de la prominencia de China en el escenario mundial.

Dentro del papel que desempeña en el Journal of Commerce ha llegado a analizar, comprender y obtener una visión de datos marítimos (buques de mar) para generar informes sobre las corrientes que impulsan el comercio mundial.

Una tendencia que se aleja de China a México,

América Central y Vietnam:

La investigación que ha logrado el Sr.Moreno indica que la manufactura y exportación de productos como la ropa, calzado y los muebles de los envíos

¡QUE VIVA! | MAY 20138

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han tendido a trasladarse de China a otras partes del mundo. Esta tendencia está en agudo contraste con el cambio que se produjo en 2001, cuando China se unió a la Organización Mundial del Comercio (WTO). El aumento del costo laboral en China de hasta 15 a 20% por año ha sido impulsado por varios factores, inclusive debido a la política que limito a cada familia a solo “un hijo”, así como el aumento medio en el nivel de la educación del pueblo chino. La población China en general inicia la tendencia de alejarse de trabajos de bajo valor añadido y como resultado la escasez de mano de obra ocurre hoy en día. Según el Sr. Moreno, al entrevistar a un gerente general de una fábrica de calzado en la provincia de Guandong, el compartió que “hace diez años, el promedio de educación de mis trabajadores era la escuela media, hoy en día es la escuela secundaria”.

La proximidad al mercado de Estados Unidos y la disminución de diferencias en costos laborales han impulsado la deslocalización de la fabricación de varios productos hacia las Américas. Mientras que el dólar de Estados Unidos se mantenga relativamente barato y los precios de los productos básicos se mantengan estables, esta tendencia continuara. Moreno señala que el reciente terremoto en Japón ha hecho que las empresas e instituciones de Estados Unidos consid-eren otras estrategias de abastecimiento global. Las operaciones de los fabricantes de automóviles que se abastecían de partes automotrices desde Japón sufrieron reveses importantes.

La desaceleración del mercado Europeo y Es-

tadounidense y el Impacto hacia la Economía

Global:

La reciente desaceleración de la Unión Europea y la economía Estadounidense está haciendo imprescind-ible que las naciones sub-desarrolladas cultiven sus propios mercados y que promuevan comercio entre estas mismas puesto que ya no pueden depender de la demanda del mundo desarrollado para impulsar su crecimiento. Según Euromonitor International, estos países están tratando de estimular la demanda interna a través de la reducción de las tasas de interés para estimular el consumo e inversiones en otras economías

emergentes. Moreno señala que los países como China son sumamente vulnerables a las conmociones externas, como la desaceleración de cualquier región importante del comercio de exportación del mundo. Para China, las exportaciones hacia el resto del mundo representan el 45% del Producto Interno Bruto de China (PIB). Los Estados Unidos, en cambio, dependen del resto del mundo, sólo al 10% de su PIB. En algunos casos, los países en sub-desarrollados se esfuerzan para apoderar al consumidor para estimular el consumo a través de vehículos como el seguro de desempleo.

El papel de Moreno como voz de Comercio Global:

Moreno ha establecido rápidamente la credibilidad y prominencia para representar la revista Journal of Commerce a nivel global. Habla regularmente sobre la evolución del comercio en contenedores de Estados Unidos y las previsiones del mercado. Sus más recien-tes charlas y presentaciones incluyen: la Conferencia Marítima Transpacífica (Long Beach, Estados Unidos y Shenzhen, China); Peak Season Shipping Forecast (webcast); pronóstico para Transporte de Contene-dores en el año 2012 (webcast), y otros. El análisis y previsiones comerciales del Sr. Moreno se han citado regularmente en los medios de comunicación, como el Wall Street Journal, Bloomberg, y el Financial Times.

La preparación del Sr. Moreno para lograr sus acontecimientos y contribuciones no fue fácil. Sus padres no eran gente con grandes riquezas. Su padre trabajaba en un almacén local el cual generaba un ingreso limitado. Él tuvo que tomar clases especiales en los Estados Unidos aprender inglés para continuar su educación. En la universidad logro un gran en-simismamiento debido a un aprecio a la elegancia de la macroeconomía y sobre todo su gran impacto a la economía mundial. También aprendió y comprendió los principios del desarrollo y crecimiento económico. Ha usado su habilidad analítica para ver los hechos y cifras como un foco central que le ha abierto un camino hacia el éxito. Sus contribuciones al mundo de negocios continúan creciendo año tras año.

Page 10: Que Viva-May2013

By MICHAEL SOBUS

Now that New Year’s resolutions have been filed away for another year, it is time to turbo charge your business in 2013. If you’re like most small business owners you’ve got a plan in place or at least an idea or a dream to do more and bet-ter, and really grow your business in 2013. For your business to actually deliver the money you’re worth this year, the change starts with your actions and behaviors. You will need to consider some new ways of thinking, planning and acting.

Let me share 3 Surprisingly simple ways to get your business in gear.

Be NiceYes, it’s really that simple. Why is nice better than being arrogant, aloof or uninvolved? In Can Monkeys Teach Us Net-working? we saw how Duke researchers found that a certain area of a monkey’s brain is turned on only when that monkey offers juice to his companions.

But being nice will not only help you to feel good, but will help grow your business because people really do keep score and the more you do for them, the more help they will owe you. So just be nice.

Be InterestedNow I realize that many small business owners spend their networking time telling others jut how great they are and how wonderful their business is, but the opposite is the real deal on successful networking. You will be seen as bright, successful and an all around great person if you are truly interested in what is going on with your networking contact’s business.

The truth is we all love the attention and the opportunity to talk up our business some. And if someone is interested, why just maybe they will buy.

So in 2013 be curious, ask questions and be interested.

Be CuriousThe third simple way to turbo charge your business takes curiosity up a notch. Be curious about ways others have used to grow their businesses. Make it a plan to read at least 6 great business books in 2013. Don’t just read them, digest them, read them again and implement the ideas that suit your business.

Now I know that most small business owners hardly have the time or energy to flip through a book much less read and digest it.But that’s where Next Level’s Business Book Reviews come to the rescue by providing all of the highlights of a great business book plus insightful discussion by like-minded business pros. Check out Business Book Reviews for the easy way to implement Be Curious.

Mike SobusNext Level Business Developmenthttp://nextlevelbizdv.com

3 Surprisingly Simple Ways To Turbo Charge Your Business

3 Surprisingly Simple Ways To Turbo Charge Your Business

Page 11: Que Viva-May2013

1. Learn how to prospect.

Becoming a salesperson is “finding those who want to buy your product, making connection with them and taking their money,” Steinberg said. On average, in order toclose one deal salespeople meet with 100 prospects.

“If any of you are exhausted and are wondering why you are not making enough money, it’s because you haven’t talked to enough people,” said Steinberg.

2. Realize that no doesn’t mean no forever.

Don’t be complacent with rejections, advised Steinberg.

“All too often that ‘no’ is ‘No, not right now.’” Hearing no or not right now stings. However, entrepreneurs must develop a reflex

that enables them to say ‘Ok, but I’ll be back later.’

3. Understand why you are not closing deals right now.

If prospects are interested, but are saying that they can’t close a deal right now, “you really have to find out why and what it’s go-ing to take to close,” said Steinberg. She suggests asking the pros-pects directly, in person or over the phone, not over email where it’s easy for someone to deflect.

This information will give you a better understanding of your target market, of their hesitations and needs and wants.

4. Make sure your market can afford to pay you.

Steinberg emphasized that entrepreneurs must consider their total market opportunity. Trying to sell services or products within a limited market makes it difficult to find the 100 prospects you need to make a sale. Don’t set yourself up for failure at the outset because your pool of prospects is too small.

5. Learn how to deal with rejection--and the move on.

“This is entrepreneurship. It’s not kind a world out there. You can suffer for weeks on end, months on end,” said Steinberg.

Steinberg sets a two hour limit on dealing with major rejections. “It’s intense. It’s sobbing, and crying, and the darkness. And then it’s ‘All right, what’s next? Who is the next prospect?’” she said.

A Great Product Means Little Without Great Salesmanship

Want to grow your business? Be prepared to “become obsessed” with being a great sales-person, says one successful entrepreneur.

Jetta Productions /getty

Jana Kasperkevic is a graduate of Baruch College, City University of New York, where she earned a bachelors degree in Journalism and Political Science. She covers start-ups, small businesses, and entre-preneurship for Inc. Her work has appeared in The Village Voice, InvestmentNews, Business Insider, and Houston Chronicle, among others. She lives in Brooklyn. @kasperka

You may believe your business is fundamentally about the product or service you’re offering. Think again.

“If you are really serious about entrepreneurship, if you are really serious about growing your business, you will be-come obsessed with what it means to be a salesperson,” said Amanda Steinberg, founder of personal finance site Daily-Worth.com, speaking at the Women Entrepreneurs Rock The World Conference in New York Wednesday. After all, a great product doesn’t mean much until it’s in users’ hands.

“How you make money for your business is an important part of the conversation,» said Steinberg. If entrepreneurs are not making enough money for their business and are not able to fulfill their dreams, they «will burn out and it›s not going to be pretty.»

Here are the five steps entrepreneurs need to take become better salespeople:

¡QUE VIVA! | MAY 2013 11

Page 12: Que Viva-May2013

Jump Start Your Business!

Become a certified MWBE

State of IndianaDivision of Supplier Diversity

www.in.gov/idoa/mwbePhone: 317-232-3061

Fax: 317-233-6921Email: [email protected]

Jump Start Your Business!

Become a certified MWBE

State of IndianaDivision of Supplier Diversity

www.in.gov/idoa/mwbePhone: 317-232-3061

Fax: 317-233-6921Email: [email protected]

Page 13: Que Viva-May2013

Jump Start Your Business!

Become a certified MWBE

State of IndianaDivision of Supplier Diversity

www.in.gov/idoa/mwbePhone: 317-232-3061

Fax: 317-233-6921Email: [email protected]

The Spanish-speaking female server looked at me with a polite smile as I tried to order a Mexican dish off the menu.

“Excuse me sir?” she asked with raised eyebrows.

“I would like to order this,” I replied, attempting to say it again while pointing to a colorful picture on the restaurant menu.

I obviously did not pronounce it correctly. The server appeared genuinely offended. I’m not exactly sure what I said in my mangled attempt at Spanish, but hopefully I did not say something nasty about her mother.

I ended up settling with my old-standby order, in English of course, which has managed to only offended my ego through the years: A taco dinner (flour tortillas), mild salsa (nothing too spicy), skip the refried beans (refried beans?), and hold the guacamole. In other words, the Gringo Platter.

This awkward incident took place many years ago on Cinco de Mayo and I still feel embarrassed each May 5th by my sad admission of being a lily-white, card-carrying W.A.S.P. (White Anglo Saxon Protestant). Ever since then, I stopped pretending to speak Spanish, even at Mexican restaurants, instead conceding

my international ignorance.

You’d think being raised in Gary next door to several Mexican-born families would have taught me something, but it only taught me how to eat too many homemade tortillas. Even then I couldn’t speak a lick of Spanish except for a few cuss words, which I have since forgotten.

My lack of bilingual bravado has come back to haunt me through the years, far

beyond ordering Mexican meals. A few years ago, I traveled to Tecate, Mexico, to write a story on our country’s failed efforts to construct a wall along the Mexican border.

At one point, I could literally stroll through the broken fence that comprised the “wall,” only to come face to face with residents of Tecate, a small border city known more for its beer than its illegal crossings. They looked at me. I looked at them. And all I could muster was “hello” in Spanish. Pathetic, I thought to myself.

It’s not that I haven’t tried to learn

the language through the years. While working on a months-long story profiling a Mexican-born family that (illegally) moved to Northwest Indiana, I took Spanish classes.

The parents, Noel and Maria Berrum, came from Los Organos, Mexico. They spoke little or no English, so I figured if I learned some Spanish, we could meet half way.

Still, even with my bilingual flash cards, we struggled through interviews inside their eatery, El Super Taco in Hobart. Unlike all six of their children, whose English and Spanish melted together like different cheeses, Noel could only smile through his frustration. I smiled back through mine.

The couple was learning more English each day, and I’m sure

they have mastered more of my language than I’ve mastered of theirs. Noel, who came to this country to provide his chil-dren a better life, told me something I’ve never forgotten.

“Education is better than a pile of money. It lasts longer,” he said brilliantly through broken English.

Shame on me, in any language, for not acting on the sage advice he served up that day.

Today’s special:A Gringo’s confession

Jerry Davich, GUEST COLUMNIST

Jerry Davich is a journalist, freelance writer, public speaker, radio show host, and author of the book, “Connections: Everyone Happens for a Reason.” Find him on Facebook, Twitter, and his blog, www.jerrydavich.wordpress.com. Listen to his “Casual Fridays” radio show on Lakeshore Public Radio, 89.1-FM.

Photo by: http://www.flickr.com/photos/38295844@N05/

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Mr. Jose Martinez came in for his initial appointment on a sunny and beautiful Saturday morning. He was accompanied by his daughter Maria for the initial interview. His daughter had originally called to explain that she was concerned about her father. She explained that he was a 72-year-old widower there had recently changed the way that he behaved.

Mr. Jose Martinez (name changed) had been a very happy go-lucky man from Mexico that had lived in the United States for the last fifty years. He worked at several different places of employment and was always responsible in

everything that he did. His wife passed away about two years ago due to cancer and although he continued to live his life fairly normal, he would often complain about missing his wife. More recently he has been talking about feeling empty and worthless. Al-though his children and his grandchildren let him know how important he is to their lives, he will hint at having been a failure as a father and as a spouse. During my first meeting with Mr. Martinez, he explained to me that in the last several months he has not been enjoying things as he used to and that he is often irritable with his grandchildren

whom he loves dearly. He has thoughts about feeling guilty about her circumstances and events that occurred several years ago. He feels that his children do not love him and merely put up with him.

Recently he has been sleep-ing more than usual and he has lost over fifteen pounds in the last three months. When asked about sadness and crying Mr. Martinez stated that he will often cry late in the evening

What’s Wrong With Abuelito? Depression in the elderly.

David Carrillo

Leading the Way to Better Health

I recognized my stroke symptoms

because my doctor told me what to

look for. So, I was at Methodist

within an hour.

Letha Bond, Gary

...for Stroke Care.Methodist Hospitals is among the pioneers of therapies, including the Penumbra clot removal system, that are extending the window for effective stroke treatment to as much as eight hours. Methodist is recognized as a primary stroke center by HFAP, and is rated among the TOP 25% for Stroke Care by U.S. News and World Report. By the time Letha arrived at Methodist, she had movement issues and trouble speaking. Interventional Neuroradiologist, Dr. Mayumi Oka, used an intra-arterial tPA to remove a blood clot that was blocking blood flow to Letha’s brain.

Within a day, she was back to her normal self, and ready to resume her life with her children, grandchildren and great-grandchildren.

Methodist Hospitals offers FREE Stroke, Heart Attack and PAD Risk Assessments, including blood pressure and carotid bruit checks. To register, call 1-888-909-DOCS (3627).

I Chose Methodist

¡QUE VIVA! | MAY 201314

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when he feels the most alone and unhappy. Mr. Martinez lives with his daughter Maria, her husband and their three children. He also has five other grown children and 12 grandchildren. When he and his children and grandchildren get together he no longer seems to be happy and content to be with them.

Mr. Martinez is one of many elderly individuals suffering from clinical depression in our

country. Major depression in older people that live in the community ranges from less than 1% to about 5%, however, it rises to about 13.5% for those who require home healthcare and to 11.5% in the elderly that are in the hospital. Unfortu-nately, a high number of elderly also suffer from symptoms of depression that fall short of the full diagnostic criteria for depression. Some people have the false impression that de-pression is part of the aging process. Sadness, grieving, and the “blues” are normal reac-tions to everyday situations, however, long-lasting clinical symptoms that interfere with daily living is not normal.

When treating the elderly with depression a good medical history and evaluation is im-portant and sometimes the use of antidepressants, psycho-therapy, and other additional support and services can be beneficial in combating the symptoms of depression. The elderly that are misdiagnosed with depression or go untreat-ed can be at risk for suicide. It is of great importance for family members, medical professionals, and others in the community to be aware of depression as a condition that greatly affects people of all ages, and especially the elderly.

What’s Wrong With Abuelito? Depression in the elderly.

David Carrillo

Methodist Hospitals es uno de los pioneros de varias terapias, inclusive el sistema llamado Penumbra el cual elimina los coágulos sanguineos. Este sistema ha extendido el tiempo para el tratamiento eficaz de derrames cerebrales hasta un total de ocho horas. A Methodist se le reconoce como un centro principal contra el derrame cerebral según el HFAP, y ocupa el puesto como uno de los 25% mejores centros sobresalientes hacia el cuidado de estos derrames cerebrales según U.S. News and World Report. Al llegar al Methodist Hospitals, Letha padecía de problemas con su movimiento fisico y se le dificultaba el hablar. El Dr. Mayumi Oka, un neurorradiólogo intervencionista utilizó un tPA intra-arterial para eliminar un coágulo que bloqueaba el flujo sanguíneo hacia su cerebro.

Dentro de solo un día, Letha volvió a la normalidad, y pudo reanudar su vida con sus hijos, nietos y bisnietos.

Methodist Hospitals ofrece evaluaciones gratis para diagnosticar potenciales derrames cerebrales, ataques cardiacos y las evaluaciones de riesgo de PAD, inclusive la presión sanguínea y chequeos del soplo carotideo. Para registrarse, llame al 1-888-909-DOCS (3627).

...Para el cuidado de derrames cerebrales

Lideres en Obtener una Mejor Salud

Yo Elegí a Methodist

Dr. Mayumi OkaDr. Sanjeev ManiarStroke ProgramMedical Doctor

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SAN FRANCISCO – May 9, 2013 – Peter Thiel today introduced the 2013 class of new Thiel Fellows. The third set of young entrepreneurs to be awarded 20 Under 20 Thiel Fellowships, these fellows will pursue innovative scientific and technical projects, learn entrepreneurship from the ground up, and begin to build the innovative companies of tomorrow.

Peter Thiel said, “When we created the fellowship more than two years ago, our intention was to help a small number of creative people learn and accomplish more than they might have otherwise. To their great credit, they have exceeded our expectations, and inspired people of all ages by reminding them that qualities like intellectual curiosity, grit, and determination are more important than a degree in determining success in life.”

“As we welcome a new class of determined young people into the Thiel Fellowship community, we also celebrate the pioneering spirit of our 2011 and 2012 fellows,” said Jonathan Cain, president of the Thiel Foundation. “Over the past two years, they have launched more than thirty companies, and raised more than $34 million in outside funding, including venture investments, company sales, revenue, grants, sponsorships, and awards. They have been hiring employees, launching products, engaging with vendors and manufacturers, and advising some of the world’s most well-known technology companies. And now they’re helping the next generation of tech researchers and entrepreneurs by mentoring future cohorts of Thiel fellows.”

Over two years, each fellow receives $100,000 from the Thiel Foundation as well as mentorship from the Founda-tion’s network of tech entrepreneurs, investors, scientists, thought leaders, futurists, and in-novators. Proj-ects pursued by the 2013 class of fellows span nu-merous cutting-edge science and technology fields, including robotics, com-puter science, telecommunica-tions, education, photonics, game development, cyberdefense, biotechnology, health I.T., law, neuroscience, fashion, and personal manufacturing.

Jim O’Neill, partner at Mithril Capital Management and fellowship co-founder, said, “Pessimists are correct that we still live in a world of scarcity and suffering. And optimists are correct that better science and technology can relieve these problems immensely. But contrary to both sides,

Announcing the 2013 Class of “20 Under 20” Thiel Fellows

Announcing the 2013 Class of “20 Under 20” Thiel Fellows

peter Thiel Fellows

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nothing is inevitable. The young men and women Peter has appointed are committed to improving the quality of life for countless people through skillful execution of new

ideas, and I am confident they will succeed.”

“The Thiel Fellowship has really evolved over the past two and a half years, from a small pool of idiosyn-cratic people wi l l ing to take a risk on our crazy idea into a robust and effective community of friends,” said Mike Gibson,

the Thiel Foundation’s vice president for grants. “It’s been exciting to see how dramatically the network effects have expanded over time. The fellowship mentor network now has more than 250 experienced professionals, and the first two classes of fellows have quickly become each other’s best resources.”

“We’re also encouraging more young people to focus on entrepreneurship through our new Under 20 Summit,” said Danielle Strachman, program director of the Thiel Fellowship. “The Summit is a twice-yearly weekend-long conference where we bring together fellowship applicants, current fellows, mentors, and hundreds of young people who are excited about entrepreneurship. Since the fel-lowship supports just twenty people a year, the Under 20 Summits enable us to help hundreds more talented young innovators by connecting them with the knowledge and resources they need to take their ideas to the next level, no matter where they are.”

The Under 20 Summit is a semi-annual conference sponsored by the Thiel Foundation and open to young people from around the world who are passionate about entrepreneurship. The last summit, in New York City, drew more than 250 attendees from around the world. The next summit will take place in San Francisco on June 1 and 2. Attendance is by invitation only; to learn more or request an invitation please visit: http://www.thielfellowship.org/under-20-summit/

For the 2013 fellowship, the Thiel Foundation received applications from nearly every state in the U.S. and from 49 different countries. The applications represented a diverse pool of educational experiences, coming from young people in high schools, community colleges, undergraduate and graduate schools, state schools, technical schools and liberal arts colleges, students who are homeschooled or unschooled, and some who had already stopped out of college.

Announcing the 2013 Class of “20 Under 20” Thiel Fellows

Announcing the 2013 Class of “20 Under 20” Thiel Fellows

¡QUE VIVA! | MAY 2013 17

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Hector Barreto Jr. is the beneficiary of valuable insight engrained in him by his father from an early age. Such insight led him to make important, significant and sound decisions driven by a strong vision and a sense of purpose. Barreto started his business education at the tender age of nine while working at his family’s Mexican restaurant in Kansas City, MO. His father, Hector Barreto, Sr. who immigrated to the U.S. from Mexico had a vision toward advancement that impacted not only his immediate family but also extended to the Hispanic community at large.

While running his small businesses in his newly adopted home town of Kansas City, MO, Hector Sr. founded the United States Hispanic Chamber of Commerce (USHCC) in 1979, an organization that would eventually be relocated to Washing-ton, D.C. Today USHCC represents the interests of over 3 million Hispanic owned

businesses that contribute over $500 Billion to the U.S. Economy. USHCC was created to foster Hispanic economic development and to build sustainable prosperity for the benefit of American society.

Hector Barreto, Jr. has gracefully continued his father’s legacy in addition to creating his very own. Barreto has combined his thirst for knowledge, educa-tion and willingness to take intelligent risks to build a very successful career as an entrepreneur, businessman, public servant, and best -selling author. He is well known for having served as Admin-istrator of the Small Business Administra-tion (SBA). Barreto was appointed by President George W. Bush in 2001. His nomination was unanimously confirmed by the United States Senate and he served until 2006.

Barreto continues to be the strongest of champions for Small Business and has supported this sector of the economy in many ways including appearances on media outlets like MS-NBC, and most recently during a Latino Nation Sympo-sium moderated by PBS Broadcaster Tavis Smiley. His book The Engine of America highlights 50 businesses, some which have grown significantly. He has been acclaimed both nationally and internation-ally with too many awards to include here, but a notable award was the Order of the Aztec Eagle, given to Barreto by the Mexican Government in 2006. He joins notable people like President Eisenhower, Cesar Chavez, Placido Domingo as well as Bill and Melinda Gates who also received this award.

Upon graduating from Rockhurst University in Kansas City he secured a position at Miller Brewing Company

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A Vision Comes to Life andEndures the Test of Time

By Que Viva! Staff

Hector Barreto, Jr.

in Texas. Barreto’s job was to help beer distributors build their businesses, a task which he undertook with much zest and enthusiasm. After a period of time, Barreto confides, “I found myself coaching individuals on how to build their busi-nesses and helped them make millions of dollars” he adds, “I said to myself, my level of education and abilities is of a higher caliber than these folks, I must find a way to create a vehicle toward economic success for myself”

In 1986 he moved to Los Angeles and founded Barreto Insurance and Financial Services. “This was a leap of faith for me” says Barreto, “but my father taught me to never be afraid to take calculated and well thought out risks” Soon thereafter Barreto became a securities broker/dealer specializing in retirement plans.

Upon Barreto’s arrival to Los Angeles he joined the local Latino Business Asso-ciation (LBA) and was soon elected Chair-man of the Board. He credits his father for recommending that, then Governor of Texas, George W. Bush be invited to an LBA event comprised of 3000 business owners in anticipation of Bush’s run for President of the United States. At that event Bush launched his campaign speech,

“No Child Left Behind” which became his educational campaign slogan.

After the event, Bush invited Barreto

Jr. to Co-Chair his campaign in California. Bush’s presidential victory led to Barreto’s eventual nomination and confirmation to Administrator of the SBA. Under Barreto’s leadership at the SBA, loans grew by 150%, one third of these going to minority and women owned businesses according to the USHCC.

Barreto is the Founder and President

of Barreto Associates, a consulting firm with expertise in marketing, fundraising, insurance and finance. He is also the Chairman of the Latino Coalition, a na-tional organization advocating for Latino interests. He is the former Vice-Chairman of the United States Hispanic Chamber of Commerce and the past Chairman of the Board of the Latino Business Association in Los Angeles, CA.

The importance of Small Busi-ness

Barreto cites that 99% of all business in the U.S. is considered to be small business and that this segment of the economy contributes 52% of U.S. Gross Domestic Product. In addition, Barreto adds, 70% of all new jobs are created by small business.

“In my opinion small business owners encounter the challenge of the 4 “C’s”: Capital, Capacity, Contracts and Cost” says Barreto “Businesses need money, expertise, agreements and cost control ”

This reality applies to every business and must be carefully deliberated upon toward success. He adds that about 50% of all businesses shut down prior to their fourth year anniversary and that it is im-portant to help these businesses cross this threshold for the benefit of the business owner as well as for that of the country.

“It is at about this juncture that businesses are primed to take off and start making a tangible economic impact by hiring people and paying taxesinto the US Treasury” Barreto adds, “it is important that these business owners learn how to access the tools and information related to the 4 C’s to successfully run their enterprises”.

From April 29 through May 1, 2013 the Latino Coalition, led by Barreto, hosted 3000 businesses at the 2013 Small Business Summit in Washington D.C. He believes this event to be the largest small busi-ness event of its kind and the focus is to discuss procurement opportunities, newly available financing, risk management, legal reform, healthcare, immigration and international trade. The Latino Coalition assembled a matchmaking component and, since the program’s inception six years ago, has coordinated 80,000 face-to-face meetings and has facilitated over $8 billion in business transactions.

A lot of the information to help small business is posted on the Latino Coalition’s website at www.thelatinocoalition.com

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Tributo Tequila

After Barreto’s father passed away in 2004, Barreto Jr. had a meeting with the estate attorney in Guadalajara, Jalisco in Mexico. To his surprise, he learned that one of his father’s childhood dreams was to own a tequila ranch and he had subsequently purchased a 1200 acre blue agave field. Barreto Jr. quickly moved to set up opera-tions and was encouraged to do so by his friends and owners of Jose Cuervo. He recently launched “Tributo Tequila” as a tribute to his father. It is a unique product and it is the only tequila that has ever received the 5 Star Diamond Award by the American Academy of Hospital-ity Sciences. Distribution has been set up in the US both on the West Coast and East Coast and the system continues to add more marketing channels to eventually serve the U.S. Market in its entirety.

US Competitiveness vis-à-vis Globalization and Immigration Reform

Barreto quotes Tom Donohue, President and CEO of the U.S. Chamber of Commerce who in a recent State of the American Business Speech said, “95 percent of their potential customers live outside of the United States and we need to go sell them something”

Barreto believes that the ever chang-ing global economics are a factor in today’s reality. The impact of the European Union and ASEAN type agreements promotes capital flows and flows of goods and services within the individual trading

blocs that have yielded significant benefits. Barreto is bullish on countries like Mexico whose economic growth has been mea-sured at twice that of the United States. He is also optimistic that the impact of Central and South America will be significant as the competition with countries like China continues to unfold.

“I believe we need a unified Western Hemisphere trading bloc as an important platform toward continued economic success for our part of the world” in addi-tion, Barreto notes, “as a nation, the United States has continued to stay on the cutting edge, in large part, due to contributions made by immigrants” He highlighted Sergei Brin, who was born in Russia and immigrated to the US with his parents at age six. He is the co-founder of Google, and a prime example of the freshness and vibrancy driven, in large part, by the diversity of thought attracted to the US from other lands. Google’s motto is,

“Organize the world’s information and make it universally accessible and useful” and “Don’t be evil”.

Barreto comments, “it is quite frus-

trating that immigration reform has not made the timely progress it should have, we all wish it would be like the single stroke of a pen. It will likely be more like the Civil Rights Movement where four pieces of legislation were enacted to finally make a tangible difference” he adds

“the U.S. Government has the responsibil-ity to enact a reasonable and intelligent immigration reform that will neither be a disservice to the United States nor nega-tively impact the security of its citizens”

Barreto further accentu-ates the fact that one important reason the United States has been fertile soil for economic success and development is linked to its openness to new people. He notes that interna-tional economic development trends report that countries or regions that have been more insular like Europe or Japan have struggled and therefore

lagged due to their reticence to embrace immigrants opting more for a purity of race within their countries.

“One of the most important aspects about the nature of our country is that im-migrants come to this country and become great Americans” says Barreto “people are very proud of their native heritage but once they arrive in the US, people embrace it and love it and truly adopt the philosophy and principles America stands for”.

The American dream came true for Hector Barreto Sr. and his legacy lives on. The Tributo Tequila slogan is “For a Life Well Lived”. A fitting tribute to a man who gave so much to our country.

¡QUE VIVA! | MAY 201320

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Héctor Barreto Jr. heredo un cono-cimiento profundo arraigado en él por su padre a muy temprana edad. Este conocimiento le ayudo a tomar decisiones lógicas e importantes impulsadas por una fuerte visión y un sentido de propósito. Barreto comenzó su educación de negocios a la tierna edad de nueve años, mientras trabajaba en el restaurante mexicano de su familia en Kansas City, MO. Su padre, Héctor Barreto, Sr., quien emigró a los Estados Unidos desde México, tenía una visión hacia el avance que afectó no sólo a su familia, sino que también se extendió a la comunidad hispana en general.

Al manejar sus pequeñas empresas en su nueva y adoptada ciudad natal, Kansas City, MO, El Sr. Barreto padre fundó la Cámara de Comercio Hispana de Estados Unidos (USHCC) en 1979, una orga-nización que se trasladaría a Washington, DC. Hoy en día, el USHCC representa los intereses de más de 3 millones de empresas hispanas que generan más de $ 500 mil millones para la economía estadounidense. El USHCC fue creado para fomentar el desarrollo económico hispano y para crear una prosperidad sostenible para el beneficio de la sociedad estadounidense.

Héctor Barreto, Jr., en elegante forma, ha continuado el legado de su padre, además de crear su propio legado. El Sr. Barreto ha combinado su sed

hacia el conocimiento, su educación y su habilidad de tomar riesgos inteligentes para construir una exitosa carrera como empresario, funcionario público, y autor. Se le reconoce por haber servido como Administrador de la Administración de Pequeños Negocios (SBA) al cual el Sr. Barreto fue nombrado por el presidente George W. Bush en 2001. Su nombra-miento fue confirmado unánimemente por el Senado de los Estados Unidos y sirvió hasta el año 2006.

El Sr. Barreto sigue siendo un gran campeón para las pequeñas empresas y ha apoyado a este sector de la economía de muchas maneras, inclusive un sinfín de en-trevistas en medios de comunicación tales como MS-NBC, y más recientemente en un simposio de Latino Nation moderada por el Transmisor de PBS Tavis Smiley. Su libro The Engine of America destaca a 50 pequeñas empresas, algunas de las cuales han crecido de manera significativa. Ha sido aclamado tanto a nivel nacional como internacional con tantos premios los cuales nos es difícil de incluir aquí, pero un homenaje notable fue la Orden del Águila Azteca, otorgado al Sr. Barreto por el gobierno mexicano en el año 2006. Se une a las personas notables como el presi-dente Eisenhower, César Chávez, Plácido Domingo, así como Bill y Melinda Gates, que también recibieron tal homenaje el cual reconoce grandes contribuciones a

la patria mexicana.

Al graduarse de la Universidad Rock-hurst en Kansas City se incorporo dentro de la Miller Brewing Company en Texas. El trabajo del Sr. Barreto era el de ayudar a los distribuidores de cerveza el fortalecer sus negocios, una tarea que emprendió con gran celo y entusiasmo. Después de un período de tiempo, el Sr. Barreto confiesa,

“estuve dándole a muchos individuos la capacitación del cómo construir sus ne-gocios y les ayude a ganarse millones de dólares”, añade el, “me dije a mí mismo, mi nivel de educación y habilidades son de un calibre superior a estas personas, debo encontrar una manera de crear un vehículo hacia el éxito económico propio”

En 1986 se mudó a Los Ángeles y fundó Barreto Seguros y Servicios Finan-cieros. “Este fue un acto de fe para mí”, dice Barreto, “pero mi padre me inculco el no tenerle miedo a tomar riesgos calculados y bien pensados” Poco después Barreto se convirtió en un corredor de valores y distribuidor especializado en planes de jubilación.

Al llegar a Los Ángeles el Sr. Barreto a se unió a la Asociación de Negocios Latinos locales (LBA) y luego fue elegido Presidente de la Junta. Él le da crédito a su padre ya que le recomendó que invitara al gobernador de Texas, en aquel entonces el

Una Visión Nace y Perdura a Través del Tiempo

Por el Personal de Que Viva!

Hector Barreto, Jr.

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Sr. George W. Bush. Al gobernador se le invitaría a un evento del LBA compuesto por 3,000 propietarios de negocios en víspera del anuncio del lance de Bush hacia la presidencia de los Estados Unidos. En ese evento Bush inició su discurso de campaña, “No Child Left Behind”, que se convirtió en su lema de la campaña educativa.

Después del evento, Bush invitó al Sr. Barreto Jr. a ser co-autor de su campaña en California. La victoria presidencial de Bush hizo posible la eventual nominación y confirmación del Sr. Barreto como Ad-ministrador de la SBA. Bajo el liderazgo del Sr. Barreto en la SBA, los préstamos crecieron un 150%, y un tercio de ellos se le otorgaron a negociantes minoritarios y empresas de mujeres según a datos de la USHCC.

El Sr. Barreto es el Fundador y Presi-

dente de Barreto Associates, una firma de consultoría con experiencia en mercadeo, recaudación de fondos, los seguros y las finanzas. Él es también el presidente de la Coalición Latina, una organización na-cional que aboga por los intereses latinos. Él es el ex Vice-presidente de la Cámara de Comercio Hispana de Estados Unidos y el pasado presidente de la Junta de la Asociación de Negocios Latinos en Los Ángeles, CA.

La importancia de las pequeñas empresas

El Sr. Barreto cita que el 99% de todos los negocios en los Estados Unidos se consideran como pequeño negocios y que este segmento de la economía contribuye con el 52% del producto interno bruto del país. Además, Barreto se suma, el 70% de los nuevos empleos son creados por pequeñas empresas. “En mi opinión, los propietarios de estas pequeñas empresas se enfrentan al reto de las 4” C “: capital, capacidad, contratos y costos”, dice Barreto

“Las empresas necesitan dinero, experien-cia, acuerdos y control de costos”

Esta realidad se aplica a todas las em-presas y se debe manejar cautelosamente para contribuir hacia el éxito. Añade que el 50% de las empresas fracasan antes de su cuarto aniversario, y que es impor-tante ayudar a que estos negocios crucen este umbral para beneficio del dueño del negocio, así como para beneficio del país.

“A esta antigüedad de cuatro años es cuando las empresas están a punto de despegar y comenzar a tener un impacto económico tangible mediante la contratación de las personas y el pago de impuestos a la Tesorería de Estados Unidos” El Sr. Barreto añade, “es importante que estos empresarios aprendan cómo acceder a las

herramientas e información relacionada con las 4 C para ejecutar con éxito las estrategias de sus empresas”.

Del 29 de abril al 1 de mayo de 2013, la Coalición Latina, liderada por Barreto, acogió a 3,000 empresas en la Cumbre de Pequeños Negocios de 2013 en Washington DC. Se cree que este evento es el mayor evento de las pequeñas empresas de este tipo y el objetivo es el discutir las oportunidades de contratación, financiación disponible, el manejo del riesgo, la reforma legal, asistencia médica, la inmigración y el comercio interna-cional. La Coalición Latina monto un componente “matchmaking” y, desde el inicio del programa hace seis años, ha coordinado 80.000 reuniones cara a cara y ha generado más de $ 8 mil millones en transacciones comerciales. Una gran parte de la información beneficiosa para las pequeñas empresas se publica en el sitio web de la Coalición Latino en www.thelatinocoalition.com

Tequila Tributo

Después de que falleció su padre en el año 2004, el Sr. Barreto tuvo una reunión con el abogado de bienes raíces en Gua-dalajara. Fue una gran sorpresa el llegar a enterarse que uno de los sueños de la infancia de su padre fue de ser dueño de

¡QUE VIVA! | MAY 201322

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un rancho de tequila y posteriormente había comprado un campo de agave azul de 1200 acres (485 hectáreas). El Sr. Barreto agilizo el establecimiento de operaciones y se alentó a hacerlo por consejo de sus amigos y dueños de José Cuervo. Recientemente se ha lanzado

“Tributo Tequila”, como un homenaje a su padre. Es un producto de calidad y es el único tequila que ha recibido el premio

“Diamante de 5 Estrellas” por la American Academy of Hospitality Sciences. Se ha establecido un sistema de distribución en los Estados Unidos tanto en la costa oeste como la costa este y el sistema continúa añadiendo más canales de comercialización para servir, finalmente, el mercado de los Estados Unidos en su totalidad.

La competitividad de Estados Unidos ante la Globalización y

Reforma Migratoria

Barreto cita a Tom Donohue, Presi-dente y CEO de la Cámara de Comercio de Estados Unidos, que en un reciente del discurso, dijo, “el 95 por ciento de nuestros potenciales clientes viven fuera de los Estados Unidos y es necesario ir a venderles algo”

Barreto considera que la economía global se encuentra en un constante flujo de cambios y es la realidad de hoy. El impacto de los acuerdos tales como aquellos dentro de la Unión Europea y los del área ASEAN promueven los flujos de capital y los flujos de bienes y servicios dentro de tales bloques comerciales para un logro de beneficios importantes. Barreto tiene optimismo que los países como México, cuyo crecimiento económico se ha medido al doble de aquel de los Estados Unidos, tienen un gran futuro. También es optimista de que el impacto de Centro y Sudamérica tendrán gran capacidad para competir a nivel mundial con países tal

como China.

“Creo que necesitamos un bloque co-mercial unido en el Hemisferio Occidental unificado como una plataforma impor-tante para continuar el éxito económico en esta parte del mundo”, además, Barreto señala que “como país, los Estados Unidos se ha mantenido a la vanguardia, en gran parte, debido a las aportaciones realizadas

por los inmigrantes “, ha resaltado Sergei Brin, quien nació en Rusia y emigró a los Estados Unidos junto a sus padres cuando tenía seis años. Él es el co-fundador de Google, y un buen ejemplo de la frescura y el dinamismo impulsado, en gran parte, por la diversidad de pensamiento que ha atraído los Estados Unidos de otros países.

El lema de Google es “organizar la información mundial y hacerla universal-mente accesible” y útil” No seas malvado”.

Barreto comenta, “es muy frustrante que la reforma migratoria no ha hecho el avance oportuno que ya debió haber sido un hecho, todos deseamos que hubiese llevado a cabo de un plumazo. Es prob-able que sea más como el Movimiento de Derechos Civiles, donde se aprobaron cuatro proyectos de ley para finalmente hacer una diferencia tangible “, añade” el gobierno de Estados Unidos tiene la re-

sponsabilidad de promulgar una reforma migratoria razonable e inteligente que no sea un flaco favor a los Estados Unidos ni afecte negativamente a la seguridad de sus ciudadanos “

Barreto acentúa aún más el hecho de que una de las razones importantes de que los Estados Unidos es terreno fértil para el éxito económico y el desar-rollo se liga a su apertura a personas nuevas. Comenta que las tendencias internacionales de desarrollo económico señalan que los países o regiones que han sido más insulares como Europa o Japón han batallado y por lo tanto han rezagado debido a su reticencia a aceptar inmigrantes optan más por la pureza de la raza en sus países.

“Uno de los aspectos más impor-tantes acerca de la naturaleza de nuestro país es que los inmigrantes vienen a este país y se convierten en fieles ameri-canos”, dice Barreto personas “están muy orgullosos de su herencia nativa,

pero al llegar a los Estados Unidos, logran adoptar y tomar en su pecho la filosofía y los principios que representa a los Estados Unidos”.

El sueño Americano se hizo realidad para Hector Barreto, padre, y su legado sigue vivo. El lema del Tequila Tributo es

“Para Una Vida Bien Vivida”. Un merecido homenaje a un hombre que dio tanto a nuestro país.

¡QUE VIVA! | MAY 2013 23

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The human brain is an incredibly complex object. With billions of cells each with thousands ofconnections, it is difficult to know where to begin. Neuroscientists can probe the brain with electrodes, see inside it with scanners, and observe what happens to people when bits of it are damaged in accidents and disease. But putting all this information together is rather like reconstructing a puzzle without the picture on the box for guidance.

We could take inspiration from the Human Genome Project. The genome is also extremely complex, with billions of building blocks. Despite these challenges, the genome was successfully unraveled at a cost of around $3.8 billion in 2003. The knowledge generated by the Human Genome Project isestimated to have produced $141 in the economy for every $1 spent on research.

Now the Obama administration plans to do the same for the human brain, on a similarly ambitious scale ($3 billion over ten years). The goal of the “Brain Activity Map” (BAM) is to map the activity every neuron and connection in the living brain. Because

activity of the brain determines our mental lives, the hope is that a comprehensive roadmap will help us understand how memories are formed, how particular drugs might alleviate psychiatric disorders, and even how the brain generates consciousness. The relevant technologies (multi-electrode recording, optogenetics) are advancing rapidly, and large-scale studies are already providing new insights into how networks of cells interact with each other. A successful Brain Activity Map is well within our grasp.

But what will success look like? Will a map of the human brain be useful in the same way that a map of the human genome is useful? In genetics, success allows us to understand and control physical characteristics. In neuroscience, success should lead to an equivalent understanding of the mind. We would be able to use the map to help reduce aberrant emotions in post-traumatic stress disorder, to lift mood in depression, and to reverse the decline of Alzheimers. Yet all these applications rely on a thorough understanding of the mind as well as the brain.

When Tackling The Brain, Don’t Forget The Mind------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------Published on February 24, 2013 by Stephen Fleming, Ph.D. in The Hidden Mind in Psychology Today

Why the Obama brain project should not ignore psychology

Photo Courtesy http://www.flickr.com/photos/abbamouse

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When Tackling The Brain, Don’t Forget The Mind

The computer scientist David Marr noted that the mind can only be fully understood by linking three levels: the function of the system, the computations the system carries out, and how these computations are implemented in the brain. Recording brain cells firing away on their own, even thousands of them, will only get us so far. Imagine being able to visualize the electronics of your computer while tapping away at an email. The patterns you see might tell you broadly how things are working, but you could not divine that you had a web browser open, and certainly not that you were writing to an old friend. In an article in the journal Neuron, the scientists behind the BAM proposal remind us that brain function emerges “from complex interactions among constituents”. They seem to agree with Marr. But while we don’t know the full details of the proposal, in its current form the majority of BAM funding will be thrown at understanding only one of his three levels: implementation.

Studying one level without the other is rather like building the Large Hadron Collider without also investing in theoretical physics.

Psychologists and cognitive scientists are experts at bridging the gap between the workings of the mind and brain. For example, by carefully designing behavioral tests that can probe mental dysfunction, they are beginning to delve beneath the traditional classifications of mental disorders to understand how particular components of the mind go awry. These individuals need to walk hand in hand with the technologists on the frontline of brain science. The new technologies championed by the BAM scientists will produce a rich harvest of data about the brain, and they are a crucial part of a long-term investment in the brain sciences. But without similar investment in the mind sciences we will be left puzzling over how the pieces fit into our everyday lives. Only by considering the mind when tackling the brain will we get more BAM for our buck.

------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------Published on February 24, 2013 by Stephen Fleming, Ph.D. in The Hidden Mind in Psychology Today

Why the Obama brain project should not ignore psychology

Photo Courtesy http://www.flickr.com/photos/intelfreepress/

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There has been a lot of political maneuvering concerning the proposed Immigration legislation. One specific topic is the discussion of including protection for same - sex coupled.

Sen. Marco Rubio ( R-Fl ) one of four Republican who co-sponsors the proposed legislation has indicated, that the adoption of an amendment to allow gay and lesbian Americans equal rights to sponsor their non-citizen partners for green cards would “ virtually guarantee”, that the broader legislation would not pass the Senate. He warned if the amendment is injected to the bill, the bill will fail and the bi-partisan coalition that helped put it together will not survive.

On the other hand, Sen. Patrick Leahy (D-VT), chairman of the Senate Judiciary Com-mittee, disagrees with Rubio’s assessment that same-sex rights protection would end any hopes of passing immigration reform. Leahy has stated publicly “It’s not going to kill the bill”.

A majority of the Senators have endorsed another bill - Uniting American Families Act and many have endorsed the idea as part of the comprehensive reform act.

The proposed immigration legislation is still evolving and many Senators are keeping a keen eye towards public opinion. It appears that the broader issue has taken more of a conservative vs. liberal. There are other issues that have been at the center of controversy, specifically - path to citizenship, border security, guest workers, e-verify requirements for employers.

However it appears that we will see the Senate bring this issue to a vote in the near future.

Roy DominguezAttorney at Law

Proposed Immigration Bill and the Gay Rights

Amendment

Things Legal, Cosas Legales

The opinion is the writer’s and not necessarily that of Que Viva! magazine.

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Understanding Lupus    

If you or a family member has been diagnosed with or are being evaluated for possible lupus, you will want to know as much as you can about the disease.

What is Lupus? It is a disease that attacks primarily women and in particular Afro-American and Hispanic women. In lupus, something goes wrong with your immune system, which is the part of the body that fights off viruses, bacteria, and germs ("foreign invaders," like the flu). Autoimmune means your immune system cannot tell the difference between these foreign invaders and your body’s healthy tissues. Lupus can attack heart, lung, kidneys, liver with symptoms from mild to life threatening.

What Causes Lupus? No one knows what causes lupus. Scientists think that people are born with the genes to develop lupus and that something brings on or "triggers" the disease and symptoms. However, a combination of genetics (heredity), environment, and hormones is involved.

What are the Symptoms of Lupus? Because lupus can affect so many different organs in your body, a wide range of symptoms can occur. These symptoms may come and go, and different symptoms may appear at different times during the course of the disease.

The most common symptoms of lupus, which are the same for females and males, are:

• extreme fatigue (tiredness) • headaches • painful or swollen joints • fever • anemia (low numbers of red blood cells or hemoglobin, or low total blood volume) • swelling (edema) in feet, legs, hands, and/or around eyes • pain in chest on deep breathing (pleurisy) • butterfly-shaped rash across cheeks and nose • sun- or light-sensitivity (photosensitivity) • hair loss • abnormal blood clotting • fingers turning white and/or blue when cold (Raynaud’s phenomenon) • mouth or nose ulcers

Many of these symptoms occur in other illnesses besides lupus. In fact, lupus is sometimes called "the great imitator" because its symptoms are often like the symptoms of rheumatoid arthritis, blood disorders, fibromyalgia, diabetes, thyroid problems, Lyme disease, and a number of heart, lung, muscle, and bone diseases.

Sign up to receive the free e-newsletter from the Lupus Foundation of America, Indiana Chapter Stay in touch with the latest news on developments in lupus research, education and advocacy, by signing up to receive this free e-newsletter. To sign up, simply email [email protected] or call 800.948.8806 for more information.

INDIANA CHAPTER

¡QUE VIVA! | MAY 201328

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health food digest

EASY BUTTER BEAN RECIPES

In the butter bean recipes you will find many salad recipes. You can toss a delicious butter bean salad and it will only take you a few minutes. Mexican Butter bean salad is a very good butter bean salad. To make this salad you need;

2 Cans of butter beans (pre-cooked and ready to use)1 Can of Kernel Corn1 Cucumber diced1 Cup red onion diced1 Cup Cilantro (coriander leaves) leaves chopped (You can use Parsley instead)Ground Pepper, and Cumin ½ teaspoon each1/3 cup olive oilJuice of 2 Limes½ tea spoon minced garlicSalt and Pepper to tasteMix all of the ingredients in a large salad bowl. Mix well and refrigerate before serving.Butter Beans – a truly Healthy food.

One small onion finely choppedOne cup chicken broth12 ounce butter Beans4 table spoons butterSalt and Ground Black Pepper to taste

Add half of the butter and onions in the pan and stir fry. Add the chicken broth, bring to boil and then add the beans and let it simmer for 30 to 45 minutes, stirring occasionally. Add salt and pepper. Do not drain, serve in a dish and add the remaining butter on top.

Butter beans also known as Lima beans are nutritionally rich and have countless health benefits. If included in the routine diet, these beans provide healthycholesterol lowering fiber and regulate the blood sugar levels.

Also rich in many vitamins and minerals, butter beans are very good for aiding the body in its natural detoxification process. Butterbeans should always be soaked for at least 5 to 6 hours before cooking, preferably overnight, (Unless you use the tinned variety)

The beans should never be consumed raw and cooked very thoroughly because in raw form a cyanide compound is present in the beans which is only destroyed by thorough cooking. Butter beans can be cooked in a variety of ways and you can find tons of butter bean recipes online. You can even find cooking videos on the internet and that makes trying out a new dish even easier, especially if it is a difficult one.

You will find butter bean recipes that have a lot of ingredients and require a lot of effort and time to prepare. If you have a busy schedule it might be difficult for you to try out those recipes.

Here are a couple of easy butter bean recipes that you can try; easy to make and delicious. For the first one of these butter bean recipes you will need

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“OUR HOME, OUR CHOICE”

For more information or to �le a complaint call 1-800-628-2909 or visit in.gov/icrc.

You have the choice to live in any house or apartment you can a�ord.

It’s the law. We protect it.