Public Investor OverviewJanuary 2020 TSXV: BEER

Where Craft Beverages Meets Craft Cannabis

Introduction

TSXV: BEER

Forward Looking Statements

This Presentation may contain statements which constitute “forward-looking information”, including statements regarding the plans, intentions, beliefs and

current expectations of the Company, its directors, or its officers with respect to the future business activities and operating performance of the Company. The words

“may”, “would”, “could”, “will”, “intend”, “plan”, “anticipate”, “believe”, “estimate”, “expect” and similar expressions, as they relate to the Company, or its

management, are intended to identify such forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of

future business activities or performance and involve risks and uncertainties, and that the Company’s future business activities may differ materially from those in the forward-looking statements as a result of various factors. Such risks, uncertainties

and factors are described in the periodic filings with the Canadian securitiesregulatory authorities, including the Company’s quarterly and annual Management’s

Discussion & Analysis, which may be viewed on SEDAR at www.sedar.com. If you have read this far, please use the coupon code NewFriend10 on our website for ten

percent off your first order. Should one or more of these risks or uncertainties materialize, or should assumptions underlying the forward-looking statements

prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, believed, estimated or expected. Although the

Company has attempted to identify important risks, uncertainties and factors which could cause actual results to differ materially, there may be others that cause

results not be as anticipated, estimated or intended. The Company does not intend, and does not assume any obligation, to update these forward-looking statements

other than as may be required by applicable law.

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“While other players are creating portfolios that mirror legacy market cannabis products, we believe that cannabis-infused beverages, specifically designed to provide an alternative to high quality craft produced alcoholic beverages, have the biggest opportunity.”

Mission:createthepreeminent

cannabis beverage company.

- Terry Donnelly, CEO of Hill Street Bev Co.

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Hill StreetStrategy

Create the preeminent

cannabis beverage

company to win in Canada

and be well-positioned to

expand globally as

regulations evolve.

Leverage Existing Alcohol-Free Beverage

Platform to Bring Cannabis-Infused Beer

and Wine to Market in Canada in 2020.

Award-Winning AF Beverage Platform

Establish Hill Street Bev Co as the

Preeminent Cannabis Beverage Company

in Canada.

Preeminent Cannabis Beverage Co.

Expand to adjacent US market and

overseas as global regulations evolve.

Global Cannabis Beverage Leader

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COMPANYHIGHLIGHTS

Hill Street Bev Co. is an

established Canadian

brand with a successful

track record in alcohol-

free beverages.

Established Canadian Alcohol Free Beverage Brand

Exclusive Marketing Partnerships

Established Relationships with Numerous Retailers

Lexaria Cannabis Infusion Technology

Experienced, Brand-Building Management Team

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Hill Street has strong competitive advantages.

Access to the legal Canadian cannabis market

Investment in a beverage focused cannabis firm with an established trademark and alc-free market presence

Availability of market, consumer, and product information at a detailed level

Ability to leverage Hill Street supply chain and expertise to launch brands in cannabis space

Detailed market, operational and strategic knowledge ahead of US / EU legalization

TSXV: BEER

Industry Overview

The global legalization of Cannabis is a once in a lifetime event.

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The global cannabis market is estimated to reach ~$166 billion by 2025.

Canada was the first G7 country to legalize recreational Marijuana in 2018.

Cannabis edibles, including beverages, were legalized in Canada in October of 2019, and are expected to be a $2.7B market in 2020.

Canada is the 1st and best incubator for federally legal cannabis products as other major countries legalize.

Cannabis has enormous

market potential.

Source: Euromonitor International

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Recreation is the major

driver of

cannabis usage.

Canadian Usage

Recreational – 78%Medical – 22%

58% use cannabis to have fun with friends.

41% use cannabis as an alternative to alcohol.

18%

19%

25%

26%

29%

34%

41%

48%

58%

62%

66%

To help connect with others

To improve sex life

To heighten senses

To increase creativity or expressiveness

For special medical reasons (pain, etc.)

To make activities more interesting

As an alternative to alcohol

To improve mood

To have fun with friends

To reduce stress or anxiety

To help relax or sleep

Reasons for Using Recreational Cannabis

Source: Deloitte 2018 Cannabis Report

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60%

46% 45% 44%

38%

0%

10%

20%

30%

40%

50%

60%

70%

Alcohol E-Cigarettes Smoking Cannabis Vaping or Edibles Tobacco

Beverage is the most

socially acceptable format for recreational cannabis use.

Social Acceptability of Using Various Products Occasionally

Source: Canadian Cannabis Survey 2018

Beverage is clearly the most socially accepted recreational format.

Smoking and vaping are not permitted in the majority of locations across the world.

The Vaping Crisis has increased consumer reticence for this format!

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FutureCannabis Market

$65 bn+

Wine $80bn

Spirits $70bn

Beer$125bn

Size of Alcohol Beverage Markets (US+Canada 2018)

The beverage

alcohol market shows huge potential for

cannabis beverages.

27%

22% 22%

12%

26%

23% 23%

11%

28%

21% 22%

12%

Beer Wine Spirits Other

Overall United States Canada

Of Consumers Surveyed Who Would Try Cannabis Recreationally, Which Beverages Would They Replace?

Sources: Statista, BW166, AT Kearney, New Frontier Data, Marijuana Business Daily

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Investor Target Company Invested Dollars (USD)

$4bn

$3.4bn

$200mm+

$100mm+

JV

$7Bn invested in cannabis

beverages will demand a return.

(Pending)

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Adult-format beveragesare the biggest

opportunity for Cannabis 2.0

▪ $275bn+ beverage alcohol market in the US and Canada…

▪ Large future Cannabis market of over $65bn+ in 5-7 years

▪ More socially acceptable than smoking or vaping

▪ Alcohol format de-selects minors

▪ Micro doses mimic onset & duration of effect from beverage alcohol

▪ Socially inclusive to match beverage alcohol occasions

▪ Healthier than alcohol

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Cannabis-

Infused

beverages are a healthier alternative to alcohol.

Consumers Are Looking for Healthier Alternatives to Alcoholic Beverages

33% of Canadians are willing to pay a premium for

health-enhancing products. (1)

47% of regular alcohol drinkers are looking to reduce

their consumption. (2)

Health is the #2 concern for US consumers. (3)

Health Benefits of Hill Street Cannabis-Infused vs. Traditional Alcoholic Beverages

60-80% fewer caloriesLess toxic

No hangover

Sources: (1) Business Development Bank of Canada, (2) The Harris Poll, (3) Conference Board® Global Consumer Confidence Survey

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Alcohol-free beverages are one of

fastest growing categories.

+19% yoy

Category Growth*(alcohol free beer, wine, cocktails, mixers,

cider)

55% vs. 34%AF Beer % of total AF beverage sales

2018 vs. 2017

+27% yoy

Growth in AF beer sales

This Is Not a Niche.

135 million adults on prescriptions contra-indicated to

alcohol in the US and Canada, That is 44% of the adult population.

52% of adults in the US who drink alcohol are either

trying now or have tried before to reduce their alcohol intake.

Sources: Nielsen, Forbes

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Summary of Amended Regulations

• Limit of 10 mg THC in any cannabis infused product

• No alcohol beverages mixed with cannabis

• Prohibition on marketing cannabis products

• Separate licensed production facilities required (no co-

production of alcohol and cannabis)

Canadian

edibles are

now legal, and

Hill Street is

ready.Hill Street’s Advantages

• Limit on THC per unit increases the value of cannabis

infusion technology and increased effectiveness

• Hill Street is able to leverage proven alc-free recipes that

share base liquids with cannabis infused line

• Co-packing facilities for different formats (bottles, cans, pills,

tablets, drink mixes, lotions, etc.) are now available across

the country. No need for huge capital investment.

Hill Street has been preparing for three years to capture market share that is up for grabs.

Company Overview

TSXV: BEER

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150+ years of cannabis, beverage, and consumer expertise.

Terry DonnellyChief Executive Officer

Hinta Chambers, CPA, HBBAChief Financial Officer

Bruce AndersonChief Production OfficerJune Nicholson, BA

Chief Marketing & Sales Officer

Management Team

Reuban Nadesan, CA CPAHead of Corporate Strategy & Partnerships

Parvinder Shergill, CPA, MBAController

Terry Donnelly - 30+ years’ experience in marketing and advertising, servingmost recently as Chief Marketing Officer, Canada for MDC Partners (NASDAQ:MDCA), the largest Canadian marketing services company with $1.3B inrevenues and over 17,000 employees. He was the co-founder of Adcentricity,EVP, Digital at Mandrake, and a board member/investor in a number of publiccorporations, including two TSX listed companies.

Craig Binkley - Former President of Consulting for PROHBTD. He was CEOof Northstar Research Partners, Chief Consulting Officer for Zyman Group, aworld leader in beverage strategy consulting. Craig served as Vice Presidentof Marketing for Coca-Cola Mexico and Worldwide Director of Marketing forDiet Coke® and Coca-Cola’s Minute Maid® brands. Craig attended DavidsonCollege in North Carolina and completed postgraduate work at HarvardBusiness School’s Program for Management Development.

Jack Fraser - currently Managing Director of BDC Capital. Prior he was VP

Finance for Ssense, a fashion ecommerce business. He has raised over $1Bnin capital, and built major ecommerce brands such as iTravel2000,Bookit.com and TravelZest. He holds an MSc and MBA from Northwestern,and has a Bcomm in Economics from the University of Guelph.

Lori Senecal - former Global CEO of renowned ad agency Crispin Porter +

Bogusky and Chair and CEO of New York based KBS+P. She was one of FastCompany’s Most Innovative People of 2017, President and Global ChiefInnovation Officer of McCann Worldwide, and named AdAge’s Top 4 People toWatch. She has over 30 years of beverage marketing experience working onbrands like Coke, Dos Equis, Coors, Nestle and many others. She has a BCommfrom McGill University.

Kevin Ruddle is the VP Operations and Partner in VinFirst InnovativePackaging, the largest packaging facility in North America for alcoholicbeverages in the Prisma Tetra format. He is a pioneer in alcoholic beveragepackaging, and has been operating in the Niagara wine and spirits industry forover 25 years. Kevin led VinFirst’s initial investment into Hill Street, ultimatelybecoming the major shareholder in the company.

Rudy Sawatzky - President and owner of Grey Forest Homes and VinFirstInnovative Packaging. Rudy is a major property developer, investor andentrepreneur in the Niagara region of Ontario.

Board of Directors

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Hill Street has won numerous medals and accolades including three Gold, two Silver, and two Bronze Medals at the U.S. Open Beer Championships, the Retail Council of Canada's Grand Prix award, and a prestigious Double Gold Medal at the San Francisco International Wine Challenge.

A proven

marketing

platform for

cannabis

beverages.

Hill Street AF WineHill Street AF Beer

Hill Street will leverage its AF beer and wine expertise to build brand awareness for the infused beverage line.

Beer and Wine Awards

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Representative Experience*

Leading Alc-free RetailersHill Street’s

retail

expertise has

increased

listings 500%

in two years.

Hill Street’s relationships with its numerous current alcohol-free retailers create additional brand awareness

*Represents professional experience of executive team and board members

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Partnered

with the best

market-

proven

infusion

technology▪ Patented water-soluble infusion tech

▪ Allows for odorless, tasteless cannabis infusion of any beverage

▪ Altria invested $12mm in technology

▪ 5 to 10 times faster acting (less than 15 minutes) than other similar cannabis infusion technologies in the market

▪ Hill Street holds one of only 6 beverage licenses for use of technology

▪ 50+ patents pending, 14 issued

About DehydraTECH

▪ Global, semi-exclusive licensing agreement to utilize Lexaria’s patented DehydraTECH technology for beverage production

▪ Hill Street will be able to infuse its award-winning Alcohol-free beverage line with both THC and CBD in a cost-effective manner

Lexaria – Hill Street Partnership

Lexaria’s DehydraTECH is the best cannabis infusion technology on the market, allowing for odorless & tasteless infusion up to 10x

faster than other technologies

CSE:LXX

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This is full

spectrum

cannabis oil

converted to

water soluble

powder.

▪ Full Spectrum Oil converted to Powder provides consumers with the best experience, as the ingredient contains all of the major and minor cannabinoids, flavonoids, and terpenes.

▪ Completely shelf stable, and prescriptively doseable. Can be used as an ingredient as easily as sugar.

▪ Can be compressed into tablets, turned into drink mixes, added to baked goods, topicals, lotions, creams.

▪ Provides onset in as little as 5 min, and duration of 90-120 min.

▪ No nano-emulsion required (Nano is banned in Quebec & UK)!

▪ Hill Street will infuse each beverage product with a unique strain of cannabis, giving the beverage the attributes associated with that strain, i.e., uplifting, relaxing, creativity-enhancing, indica vs sativa, etc. None of these differentiated experiences are possible if you are using an isolate or distillate of cannabis oil!

Lexaria’s Process Makes Every Cannabis 2.0 Edible Better

CSE:LXX

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▪ Generated roughly $2mm in corporate social responsibility donations

▪ Research-led initiatives to support cannabis and alcohol-free beverages as alternatives to alcohol

▪ Lead sponsorships and usage of endorsement for alcohol-free & cannabis products

Select Partnerships

How Hill Street Makes a Difference

Marketing

partnerships

with leading

Canadian

health

organizations.

These partnerships allow Hill Street to reach 15mm+ Canadians

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Company Timeline

• Product development, innovation & formulation

• Contracted with Lexaria for rights to Cannabis Infusion

Technology

• Publicly listed via a reverse merger

Jul ‘18

• Developed beer-making strategy

• Won key partner agreements with Canadian health

associations

Sep ‘18

• Recreational Marijuana Legalized

in Canada

• Expanded Quebec Distribution with 3,000 new stores

Oct ‘18

• Proof of concept for new dealcoholizing

and cannabis infusion

technologies

Dec ‘18 May ‘19

• Distribution & licensing strategies

June ‘19

Summer ‘19

• Legalization of Cannabis Edibles in

Canada

Oct ‘19

• Cannabis-infused beer and wine

launched in market

Summer ‘20

The Company plans to launch cannabis-infused beer and wine in Canada in 2020.

Founding Member, 2019

• Helped create Cannabis Beverage Producers Alliance

Apr ‘19

• Final version of Cannabis Edibles

regulations released

Sep ‘19

• Manufacturing and global licensing

partnership with Lexaria announced

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Creating an End-to-End Cannabis Beverage Business

Combined With Marketing Partnerships to Drive Demand

*Hill Street has multiple options to bring beer and wine production in-house moving forward

Beer*

- 3rd Party Craft Suppliers

Wine*

- 3rd Party Wine Suppliers

Craft Grown CannabisFrom Licensed

Producers Cannabis Distribution Agency

Provincial Wholesalers and Licensed

Retailers / Dispensaries

Co-packing agreements with Multiple Co-packers

Liquid Source Infusion and PackagingDistribution and

Sales ForceConsumer

Sales

Hill Street Business Strategy

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Recognized

expertise as

industry

leaders in

cannabis

beverages

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Nearly 10%

brand

awareness

prior to

launch.

“It’s not like some of that other non-alcoholic stuff that’s dank and

heinous… this tastes like GREAT beer.”

- Howard Glassman, Midas Letter Live

“Wow… that’s fantastic! Really does have an incredible flavor profile.”

- James West, Midas Letter Live

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▪ Proven consumer products with nearly 2MM bottles of wine already sold into market.

▪ Market proven infusion technology which mimics onset and duration of alcohol

▪ Significant product benefits when compared to alcohol

▪ Sophisticated flavours aligned with consumer preferences

▪ Marketing partnerships with leading medical research organizations that can reach over 23MM Canadians annually.

▪ Cause-related brands generate higher consumer loyalty and brand preference

▪ Multiple media partnerships aligned with shareholder interests.

Craft Beverages Meets Craft Cannabis

Summary

Thank you

TSXV: BEER

Terry Donnelly Chairman & CEOterry@hillstreetbevco.com416-543-4904