project+information+sheet press+corps

7/31/2019 Project+Information+Sheet Press+Corps

1/3

PROJECT INFORMATION SHEET

I. PROJECT SUMMARY

NAME OF PROJECT: CAMP JOHN HAY PRESS CORPS

PROPONENT: Corp Serv/IEC/SDPCJH Development Corporation

PROPOSED SCHEDULE: (Pre-launch) Sept. 12-Oct. 14, 2005(Launching) Oct. 23-24, 2005(Operation) Oct. 25, 2005 onwards

PROPOSED BUDGET: P98,650.00(SMART sponsorship for this project is P100,000.00)

VENUES: Old Lone Star Steak House (Kapihan & Elections)Available Scout Hill Cottage (Powwow)

II. RATIONALE

Part of the general objectives for Corporate Services, Information, Education and Communications,and Social Development Programs is the creation of a favorable corporate image for CJH DevCothrough an aggressive public relations campaign that would lead to a positive public understandingand appreciation of the Camp John Hay project.

To be able to achieve this, there is a need to ensure, maintain and strengthen working relationshipswith all media practitioners and their media outfits. This would be enhanced further with the creationof a program distinctively for media practitioners.

It has been noted that media organizations have so far failed in providing for the welfare of theirmembers, allowing themselves to evolve into mere occasional social clubs. There is therefore a

felt need to organize a genuine media group that will not only serve media practitioners and theiroutfits, but strengthen our corporate relationships with them.

III. CONCEPT

It is in this light that the creation of a Camp John Hay Press Corps is proposed, with the followingobjectives:

1. Create a responsive organization among media practitioners that will look after their ownwelfare;

2. Put a premium on media loyalty to CJH DevCo through fringe benefits from the companyand other Camp John Hay entities or businesses; and,

3. Maintain and strengthen ties with media to facilitate information traffic.

The Camp John Hay Press Corps shall operate as an organization separate and distinct fromCamp John Hay entities, but with the guidance and supervision of concerned CJH DevCo offices. Itshall elect its own set of officers, who shall have their own programs of government, activities andevents.

Membership shall entitle media practitioners and their outfits to benefits like free or discounted useof Camp John Hay facilities, access and discounts in participating CJH outlets, or preferentialtreatment in information dissemination, and the like. CJH DevCo shall issue Press IdentificationCards that double as discount/access cards.


2/3

To make the formation of the Camp John Hay Press Corps more significant, it is proposed that aPhoto Contest called Camera Day at Camp John Hay be held for members of the Press Corps.

The contest shall focus on snapshots of present-day life at Camp John Hay, taken in a span of 24hours only. All entries from the photo contest shall become property of CJH DevelopmentCorporation for use in its various print collaterals.

IV. KEY RESULT AREAS, TIMETABLES & BUDGET

STAGES KEY RESULT AREAS TIMETABLES PARTICULARS BUDGET

1.ORGANIZINGSTAGE(Sept 19-Oct 07)

1. Update media directory andprofiles

On-going --

2. Draft registration forms and IDs Until Sept 16 --

3. Reproduction of Press IDs Sept. 19-21 P80.00 X 50 pcs 4,000.00

4. Distribution of Registration Forms(Per Outfit)

Sept 23-30 --

5. Draft and reproduction of presskits (printed materials and/or CDs)

Sept. 19-21 3 reams Riso @P500P35/CD-R x 50

1,500.00

1,750.00

6. Write invitations to CJHlocators/offices/businesses tosupport Press Corps

Sept. 19-23 --

2. PRE-LAUNCH 7. Reservation of venue, physicalarrangements, Food & Bev,Transpo, Lights & Sounds

8. Set-up

Oct 17-21

Oct 22

Matls for physicalarrangements/lights & soundsystem

Snacks forvolunteers

5,000.00

1,000.00

9. Reproduction of program &invitations

Oct 10-14 (Job out) 3,000.00

10. Send-out event invitations:

CJH DevCo senior officers

JHMC and local govt VIPs

locators/businesses

media club presidents

media practitioners/outfits

Oct 10-19 --

3. LAUNCH Suggested Program of Activities:7:00 AM-- START OF PHOTO CONTEST8:00-9:00 AM-- Registration &

Distribution of Press Kitsand Press Cards

10:00-12:00 NN--Open Forum (Kapihan)

12:00-1:00 PMLunch

1:00-3:00 PM--Familiarization tour

3:00-6:00 PM--Break up6:00-7:00 PM--General Assembly &

Election6:00 PMDEADLINE FOR SUBMISSIONOF PHOTO CONTEST ENTRIES, START

Oct 24 Registrationsupplies

AM snacks(P30 x 60pax)

LUNCH (P60x 60 pax)

PM snacks(P30 x 60pax)

Eveningcocktails(P120 x 60pax)

Drinks

1,000.00

1,800.00

3,600.00

1,800.00

7,200.0010,000.00


3/3

OF JUDGING7:30 PMDinner & Induction9:00 PMAWARDING OF PHOTOCONTEST WINNERSPowwow

Camera Day at Camp John HayPhoto Contest**Contest rules to be formulated

1st prize P10,000.00 plus plaque2nd prizeP7,000.00 plus plaque3rd prizeP5,000.00 plus plaque3 honorable mentionsP2,000.00 eachplus plaquesJudges honoraria/tokens (5 judges @P2,000.00 each)

Oct. 23-24 PrizesPlaques (6 xP1,500.00 each)Films (50 rolls xP200.00 each)Judges Honoraria

28,000.00

9,000.00

10,000.00

10,000.00

TOTAL 98,650.00

project+information+sheet press+corps

Documents