Primary Research

ReflectionsName: Jack J ConnellCandidate Number: 1103Center Name: St. Andrew’s Catholic SchoolCenter Number: 64135

Survey Responses

For question 1, the average age for the people taking my survey are aged between 14-18 this connotes to how I will be aiming my magazine at these people. I will also look at the age group for “Kerrang!” as my target group will be similar to theirs.

For question 2, the main thing that people look for on the front cover of a music magazine is who is on the cover which connotes to how I will need a large image on my magazine front cover.

For question 3, people chose concert tickets as the promotion that would make them want to buy a music magazine which connotes to how this will be the promotion that I will use.

For question 4, ‘Image of the star’ got the most votes for the most important feature which connotes to how I will make sure that the image is clear and of good quality.

For question 5, people said that they most likely have a light read through which connotes to how I will make my articles punchy and make the main details clear.

For question 6, 70% of people chose out of a weak yes and a strong no which connotes to how I will need to include some big name bands and stars as part of my content.

For question 7, the majority of people who took my survey purchase 0-3 types of music per month which connotes to how. I should promote some albums and songs in my magazine for people to consider buying.

For question 8, most of the people fell into the bracket of £1.50 - £2 although a lot of people would spend anywhere from £2.50 - £4 on a magazine so I think I will average it and price my magazine at around £2.50.

For question 9, a lot of people most likely buy rock magazines followed by pop magazines. Because my magazine is inspired by “Kerrang!” it has to be a rock magazine but this shows me that rock music is a popular genre of music.

For question 10, many people feel that music influences their life a lot which connotes to how I have to make my magazine relate to the culture of rock music and use colours and images associated with the rock music genre to make it appropriate for my audience.

Questionnaire Responses

1. What is your gender?MaleFemale

2. In your opinion which of these colours go together best?

Black & RedBlack & Green Black, White & YellowMix of all

Q1

MaleFemale

Q2

Black & RedBlack & GreenBlack, White & YellowMix of All

For question 1, the majority of people taking my survey were male so the answers given will more likely apply to a male audience.

For question 2, the colour scheme that most people liked was black white and yellow so I will most likely use I my magazine.

3. Out of these things, what would most likely stop you from buying a magazine?Unknown/unpopular artistNo promotionsPoor looking contentToo expensive

4. Would you like to see some humor in a music magazine or just serious content?HumorNo Humor

Q4

HumourNo Humour

Q3

Unknown/Unpopular ArtistNo Promotions Poor Looking ContentToo Expensive

For question 3, it was a fairly even split between the options but it turns out most people wouldn’t buy a magazine if the overall content looked poor so I really need to big up my content to make it look really good and exiting.

For question 4, most people said that they would prefer some humour within the content of a magazine. However some people didn’t want this so I will use humour moderately.

5. Would you be willing to buy a magazine that is brand new and on its first issue?YesNo

6. Would you be happy about seeing reviews of products in a music magazine?YesNo

Q5

YesNo

Q6

YesNo

For question 5, over ¾ of people would by a brand new magazine which means that my magazine could have a chance at being a success from the go.

For question 6, everyone wanted to see product reviews so I will indicate on the front cover and contents page that there will be reviews of products in my magazine.

7. Do you think that a new music magazine could go up against a well-known music magazine in terms of content?YesNo

8. Do you follow music magazines on their social media pages?YesNo

Q7

YesNo

Q8

YesNo

For question 7, people think that new magazines would not be able to go up against well-known magazines in terms of content which means that the new artist that I’m featuring will have to be made really interesting and exiting to compare with other content.

For question 8, this question was split half and half which tells me that not everyone follows music magazines o social media however some people do so I will indicate this on the front cover of my magazine.

9. If you found a really good music magazine would to recommend it to others?YesNo

10. For a music magazine to be good, do you think it needs to understand the culture associated with the genre of music is showcases to connect with the fans?YesNo

Q9

YesNo

Q10

YesNo

For question 9, most people said that they would recommend good music magazines to their friends which is important as the magazine should gain success over time, and from this you ca tell if you are making a good magazine.

For question 10, everyone thought that a magazine needs to understand the culture just as much as the actual content for it to be good/successful. This is really important as the conventions in my magazine need to reflect the culture accurately.