presents the art of the phrase services nevada. 2 i feel happy… i feel healthy… i feel terrific!
TRANSCRIPT
3
Students in this course will be introduced to speaking techniques that are useful in conversations with clients and working with other agents. The information in this class will include, but is not limited to:
Ice breakers and humor
Appropriate style of conversation
How to take charge of a conversation
Building trust and relationships
Using FORD as a tool
This class is a study in the art of sales eloquence and logic. To paraphrase
Aristotle, “the proper use of speech is to persuade.”
4
The value in the use of vowels
Words, tones and body language
Using and understanding idioms
The power of metaphors and adages
Writing effective real estate ads
This class will provide students with an insight to some of the ways to communicate without a “canned presentation.” By learning to be passionate, sincere and different, you will stand out among the competition and also satisfy your clients.
Upon completion of this class, a student will be ready to act like “an old dog, breaking a new chain.”
5
Definitions
Phrase: A sequence of words intended to have meaning
Persuasion: Communication intended to induce belief or action
Passion: An intense powerful emotion
Logic: The analysis of inference and reasonable judgment
Eloquence: Powerful and effective language
7
Appropriate Styles of Conversation
1. Get an attitude (confidence, gratitude and appreciation)
2. Use a transformational vocabulary (angry, enraged or annoyed)
3. The first 10-30 seconds (vs 2 minutes)
4. Dress for Success
8
How to Take Charge of a Conversation
1. Asking permission = respect
2. Levels of certainty (opinions, beliefs, convictions)
3. Use their name (the most important sound)
4. Be a good listener, encourage other to talk about themselves; everything before the but, is bull
5. 10 points to remember
9
1. Begin Dramatically. The first few seconds of a speech are critical, and there is nothing like a good story to grab the audience’s attention. Ideal sources for such dramatic beginnings can be found in a letter to an advice columnist, an inspirational story from Reader’s Digest or a personal experience that has a strong human interest factor.
2. Be Brief. CBS correspondent Charles Osgood put it best in his book Osgood on Speaking: “The standard length of a vaudeville act was 12 minutes. If all those troupers singing and dancing their hearts out couldn’t go on longer without boring the audience, what makes you think you can?” Anything over 20 minutes (10 double-spaced, typewritten pages) is asking too much of your audience.
10
3. Be Organized. The best speakers I know follow this formula; one hour of research, preparation and writing for every minute of the speech. Rehearsal time is included in that estimate. Go over your speech five or six times until it feels natural to you. Mark Twain used to say that it took three weeks to prepare a good “informal” talk. The confidence that comes from preparation and rehearsal is the antidote to stage fright.
4. Use Humor. Never underestimate the power of laughter to endear you to your audience. Thomas Edison was introduced once as the inventor of the “talking machine.” He took the podium and opened with a correction: “God invented the talking machine; I invented the first one that
11
can be turned off.” Much of Ronald Reagan’s success as a public speaker came from his ability to use humor.
5. Keep It Simple. Don’t overload your audience with data. You aren’t writing a report to which they can refer as often as necessary; and they don’t have total recall. Speak in concrete, practical terms. Also, avoid words they will have to look up in the dictionary. Nobody in your audience will have one.
Woodrow Wilson, one of the few presidents who wrote his own speeches, said it would take him two weeks to prepare a 10-minute talk and one week to prepare an hour-long talk. How long for a two-hour speech? “Oh, I’m ready now,” Wilson said.
12
6. Never Read. All effective speakers have one thing in common: they talk to their audience. In your entire life, did you ever see anyone read an interesting lecture.
7. Take Charge. Once you’ve been introduced, pause before taking the podium. Remind yourself that the audience needs to hear what you have to say, that your remarks are very important and that you know the subject better than anyone. This envisioning of a successful speech will give you the energy, enthusiasm and confidence.
8. Be Sincere. Be real. Believe in what you’re saying. Sincerity wins the audience’s trust.
13
9. Consider Conditions. Effective speakers are always aware of their environment. A friend of mine was invited to deliver a speech in January in Chicago. The heating system had broken down and it was below zero outside. By the time it was his turn to speak, the audience was uncomfortably cold. He began by saying, “I am painfully aware that I am the only thing that stands between you and a hot cup of coffee.” The audience roared with appreciation. He also condensed his speech to less than 10 minutes.
10. Tell Stories. An anecdote humanizes the information contained in the speech and gives the audience a way to remember it. Norman Vincent Peale, a famous public speaker if ever there was one, commonly works at least five or six stories from life into a 20 minute speech. That’s a pretty good rule of thumb.
14
6 Sure-Fire Objection Stoppers
Don’t let these common objections stand between you and a sale.
1. The Price is Too High. Stopper: If you think the price is too high, what would you consider a fair price?
2. The Offer is Too Low Stopper: I don’t really decide what you home is worth, the market makes that decision. In my opinion this offer reflects the fair, current market price.
3. Your Commission is Too High Stopper: I’m an experienced salesperson who averages more than $X million in sales a year. I’m an experienced negotiator, who usually sells homes at X percent of full list price. I’m an aggressive marketer, who averages a sale in X days. I think you’re getting a bargain.
15
4. Another Company Will List My Home for Less. Stopper: Real estate companies offer a range of commissions. My company isn’t a discount company. Instead we’ve chosen to provide a full- service plan that sells your house for the highest amount of money with the least inconvenience.
5. I’ll Only Sell for X Amount. Stopper: I’m certainly willing to do my best to sell your home at this price. But I want you to agree that you’ll be willing to reconsider the price if the home doesn’t sell in 30 days.
6. I’m Going to Sell on my Own. Stopper: Would you try to set your own broken arm, or would you hire a professional? I have expertise that you don’t. For example, I have access to the MLS to market your property effectively to other salespeople. I know what documents are required to close a sale and I can help you secure them.
16
Building Trust and Relationships
1. Smile – on your face, in your voice & eyes; the secret to living is giving
2. Identification of values
3. Righting wrongs & learning from mistakes
4. Thank you for your opinion, I’ll definitely think about it
5. Leadership
17
Ten Ways to be a (Good) LeaderBy Dale Carnegie (1888 – 1955)
1. Begin with praise and honest appreciation
2. Call attention to people’s mistakes indirectly
3. Talk about your own mistakes before criticizing the other person
4. Ask questions instead of giving direct orders
5. Let the other person save face
18
6. Praise the slightest improvement and every improvement
7. Give the other person a fine reputation to live up to
8. Use encouragement
9. Make the fault easy to correct
10. Make the other person happy about doing the thing you suggest
19
Tom Hopkins’ Thank You Notes
1. Telephone Contact.
Thank you – For talking with me on the telephone. In today’s business world time is precious. You can rest assured that I will always be respectful of the time you invest as we discuss the possibility of a mutually beneficial business opportunity.
2. In-Person Contact
Thank you – It was a pleasure meeting you, and my ‘thank you’ is for the time we shared. We have been fortunate to serve many happy clients, and it is my wish to someday be able to serve you. If you have any questions, please don’t hesitate to call.
20
3. Thank you After Demonstration or Presentation
Thank you – For giving me the opportunity to discuss with you our association for the mutual benefit of our firms. We believe that quality, blended with excellent service, is the foundation for a successful business.
4. Thank You After Purchase
Thank you – For giving me the opportunity to offer you our finest service. We are confident that you will be happy with the investment towards future growth. My goal now is to offer excellent follow-up service so that you will have no reservation about referring others to me who have similar needs as yours.
21
5. Thank you for a Referral
Thank you – For your kind referral. You can rest assured that anyone you refer to me will receive the highest degree of professional service possible.
6. Thank You After Final Refusal
Thank you – For taking time out to consider letting me serve you. It is with sincere regrets that your immediate plans do not include making the investment at this time. However, if you need further information or have any questions, please feel free to call. I will keep you posted on new developments and changes that may benefit you.
22
7. Thank You After They Buy from Someone Else
Thank you – For taking the time to analyze my services. I regret being unable at this moment to prove to you the benefits we have to offer. We stay constantly informed on new developments and change, so I will keep in touch with the hope that in the years ahead, we will be able to do business.
8. Thank You After They Buy from Someone Else, Bur Offer to Give You Referrals
Thank you – For your gracious offer of giving me referrals. As we discussed, I am enclosing three of my business cards, and I thank you in advance for placing them in the hands of three of your friends, acquaintances, or relatives that I might serve. I will keep in touch and be willing to render my services as needed.
23
9. Thank you to Anyone Who Gives You Service
Thank you – It is gratifying to meet someone dedicated to doing a good job. Your efforts are sincerely appreciated. If my company or I can serve you in any way, please don’t hesitate to call.
10. Anniversary Thank You
Thank you – It is with warm regards that I send this note to say hello and again thanks for your past patronage. We are continually changing and improving our products and services. If you would like an update on our latest advancement, please give me a call.
24
(Family, Occupation, Recreation, Dreams)
Talk in terms of the other person’s interests
Using FORD
26
1. Words are less than 10% of a message (2% in the English language)
2. Tone is 40% +/- of a message
3. Body language is 50% +/- of a message
4. Communication wonders and blunders
Words, Tone and Body Language
27
Pay with Words
Money can’t buy happiness, but your words can. Be generous with your words of appreciation.
Disagree Without Being Disagreeable
Before you disagree with someone’s opinion, ask, “What are your reasons for saying that?”
Listen to his answer before you respond.
Get a Green Light
Before you delve into an important conversation with someone, ask, “Is this a good time for you?”
Communication Wonders
28
Appreciate Criticism
When someone give you uncalled-for criticism, say, “Thank you for giving me your opinion. I will definitely give it some
thought.”
Complain with Impact
Whenever you tell someone about a problem, be prepared to offer a solution to that problem at the same time.
29
It is a blunder to miss an opportunity to praise someone in public for something he or she did well.
Giving someone unsolicited advice is a communications blunder.
It is a blunder to assume that you don’t need to reply to an e-
mail because the sender didn’t ask you to.
It is a blunder to repeatedly tell one person about a problem you have with another person.
It is a blunder to offer negative after-the-fact information about a person’s choice when the decision cannot be changed
Communication Blunders
30
A speech form or an expression in a language that is peculiar to itself grammatically or cannot be understood from the individual meanings of its elements, as in “keep tabs on”.
Using Idioms
31
1. Metaphors: The process of comparing something
2. Adages: Time tested lessons
3. Mistakes: Success is the result of good judgment, good judgment is the result of experience, and experience is often the result of bad judgment!
4. “Redman” Top 10
The Power of Metaphors and Adages
32
1. “Wandering around like a cow in a cornfield” – aka: The most important thing is to have a point, a direction you’re headed. Remember: Seek and ye shall find.
2. “Pigs get fat, Hogs get slaughtered” – aka: Don’t push your luck.
3. “Minds are like parachutes, they work best when they are open” – aka: Listen and learn.
4. “It’s only a movie” – aka: Stuff happens, just change your focus.
5. “Busier than a one-legged man in a butt kicking contest” – aka: I’m in a hurry.
The “Redman” Top 10
33
6. “No matter where you go, there you are” – aka: Enjoy life’s mud puddles; nothing is going to be perfect
7. “Since Moby Dick was a minnow” – aka: That was a long time ago.
8. “Happier than a Gopher in soft dirt” – aka: Things are great! To be happy, make others happy.
9. “Fake it, until you make it” – aka: Remember, whatever you consistently think about and focus upon, you move toward
10. “That dog ain’t going to hunt” – aka: That’s not going to work.
34
1. Tips
2. Headlines that work
3. Effective closing lines
4. Buzz words to avoid
5. Amenities and descriptions
Writing Effective Real Estate Ads
35
1. Mention Price (or price range) of Home
If there is no indication of price, buyers often think it was intentionally left out because the property is too expensive
2. Always Give Location
Buyers are generally interested in specific areas because of school district, recreational facilities, proximity to work, etc. When the location is omitted, there is a risk that buyers will pass over the listing.
10 Tips for Writing Effective Real Estate Advertising
36
3. Feature the Home with a Good Quality Photo
Research has shown that 41% of Harmon readers report that the picture influenced them to contact an agent. A good quality photo draws the reader’s eye to the ad.
4. Create a Catchy Headline
Headline are attention-getters. Make sure that the one you choose attracts the reader’s attention and is enticing enough to encourage them to read on.
5. Body Copy: Include a Few Key Amenities that Communicate Benefits
A benefit answers the question “what’s in it for me?” Body copy that clearly states the benefits of the property is the best way to involve the reader. Remember: People buy benefits.
37
6. Keep Your Header and Logo Consistent
Harmon readers look at an average of four to five magazines in a three-month period. A consistent look makes your ad more recognizable and increases the chance that it will be remembered.
7. Target Your Audience
Each buyer is interested in properties for specific reasons. To gain their interest you must communicate the benefits which will appeal to their needs – not the needs of the entire market. Think like a buyer!
8. Tap the Seller for Ideas
Sellers know more about their property than anyone else. They can tell you what motivated them to buy the house and what makes it special. Use this information in your ad to attract someone with the same interests.
38
9. Close with a Call to Action
All salespeople know the importance of closing the sale. Give the reader a reason to call and then ask them to do it!
10. Don’t Forget Your Name and Phone Number
Often the name of the firm (or agent) and phone number are overlooked. Make sure you include both of these elements in your ad.
39
Features of House
No Steps! Not Just a Place to Live! Low Maintenance
Tender Loving Care Commuter’s Dream! Child Proof!
Pampered Stop Staring! Neutral Decor
Refreshed & Rejuvenated! You Asked for It! Perfect for Entertaining
Brand New Smile! Solid as a Rock! Quiet Retreat
Snuggle by the Fire! Seeing is Believing! Tennis Anyone?
DON’T LOOK! Packed with Pizzazz! Lots of Oomph!
Buy a Lifestyle! Easy Rider! Four-Star Entertaining
No Hassles! Change Your Life! Tired of High Fuel Bills?
Honey! Stop the Car! A Gourmet Kitchen & More!
Headlines That Work
40
Headlines That Work
Investment
Opportunity Knocks! Investor’s Dream! Savvy Investor Wanted!
Put Your Money to Work! Go for the Gold! Profit Zone!
Check it Out! Money in Your Pocket Gold Mine for Sale!
Make Money the Easy Way! The Buck Starts Here! Bring Your Calculator
Deal of a Lifetime! Hard to Beat! Solid Performer!
Blue Chip Investment! Rake in the Rents! Income Booster!
Top Money Maker! Be the Proud Owner! Dividends Plus!
You can Bank on It! Positive Cash Flow! Potential Plus!
Make $$$$$$$$$$! Count Your Profits! Immediate Income!
Untapped Potential! The Ultimate Tax Shelter! Invest in Your Future!
Bottom Line Bonanza! Want Profit? Why Gamble?
Make U Money!
41
Luxury Homes
When Only the Best Will Do… Make Luxury a Habit Live Up to Your Expectations!
Self-Assured Lifestyle A Cut Above! Fit for Royalty!
Status Maker! Glamorous! Captivating! A Real Stunner!
Reflect your Success! Corporate Character Image Maker!
Distinguish Yourself Ultra Chic! Opulence Plus!
Champagne & Caviar Sumptuous Living! Impress Your Friends!
Be Extravagant! Definitely Not Ordinary! Be a Trendsetter!
A Better Way of Life! Showing Off! Pamper Yourself!
Because You Deserve It! Understated Elegance! Status Symbol!
Easy Living! The Best in Town and Country Living!
Millionaire’s Hideaway
Headlines That Work
42
Charm, Beauty
Hey, Look Me Over! Antique Lover’s Delight! Put a Smile on Your Face!
Super Star! Panache! A Touch of Class!
Suburban Oasis! This is IT! A Golden Oldie
Buy an Original! Hard to be Humble! Star Studded Home!
Sitting Pretty All That Glitters…. Full of Memories
Quality from the Past A Living Legend! Step Back in Time
Looks like a Million! Brake Slammer!!! Star Quality!
That Old Time Feeling! One of a Kind! A Designer’s Legacy!
Family Keepsake History Repeats Itself Once in a Lifetime…
Ageless Beauty Gorgeous Place to Call Home!
Headlines That Work
43
Acreage, Yard, Setting
Tucked Away…. Accent on Views Cool Off!
Sell Your Lawnmower! Beachcomber’s Delight! I Want to Be Alone
King of the Hill The Sounds of Silence Urban Cowboy
Avoid Work! Gone Fishing! Bike to the Beach!
Low Maintenance Private Sanctuary Stop Horsing Around!
Backyard Vacations Get Away from it All! Watch the Seasons Unfold
Pastoral Pleasures On Nature’s Doorstep… Down a Winding Road…
No Grass to Cut! Your Private Escape! Whoa!
Country Refuge Country Living. City Flair. Splendor in the Grass!
Discover Serenity! Rare Earth! Back Yard Picnics
Hop, Skip & Jump to Beach Get that Free-Feeling Spirit Catch the Wind!
Lush and Lovely!
Your Nearest Neighbor is a Deer
Far From the Maddening Crowd!
Over the River & Through the Woods
Headlines That Work
44
Size of House
Bring Your Tape Measure More! More! More! Small Wonder!
Room to GROW! Petite Retreat Baby Grand!
Just Your Size! Small and Chic! Room to Romp!
Small is Big! Bring Everything! Soooooooo Big!
Spaced Out! S-P-R-E-A-D O-U-T! Starting Small?
Growing Pains? Cramped? Need Space? Bigger is Better!
Think Small & Still Get it All!
Headlines That Work
45
Price, Value
One for the Money Big Home Little Budget The Price is Right!
More for Your Money! Tired of High Prices? Are You Budget Wise?
The Affordable Dream! Mini-Mortgage! Econo-miser!
The Value of a Dollar! Flair for Economy! Thrifty Thinking!
Dollars and Sense Do a Little. Save a Lot! Try to Beat It!
Won’t Bust Your Budget! Budget Pleaser Money Conscious?
Why Pay More for Less? Terms of Endearment Save a Few Bucks!
Get a Jump on the Market! How’s this for Value? Budget Balancer!
Super Buy! A Price to Brag About! Compare the Price!
If you want a Bargain… The Price is Startling! Sounds too Low?
Twice the Fun. Half the Sum!
More BANG for Your BUCK!
Big House for
Medium Budget
Bargain Hunter’s Delight!
Headlines That Work
46
Miscellaneous
Paint Brush Special! Wait a Minute! Hammer Out Your Future!
The Right Stuff! Born Yesterday Privacy Plus!
If You Love to Shop… Do it Yourself! A Cracker Jack!
You’ll Love It! How Fast Can You Move? Bask in the Sun!
Walk Right In! Persnickety? Sweet as Honey
Run! Don’t Walk! Suncatcher! Begs for Loving Attention
Bring Your Imagination! Believe it or not! Once in a Blue Moon…
Look No Further! Leisure Time for Sale Born Again
Flair for Fun! In Its Prime! We’re Not Kidding…
Add a Little Loving How Soon Can You Move? Yahoo!
Beginner’s Luck! Nobody Slept Here! Condomaximum!
A Bit of Heaven! A Place to Hang Your Heart
Smart Start!
Headlines That Work
47
Good News! A Simpler Life Architectural Masterpiece!
Refreshingly Different! Sassy! and Classy! Be a Country Squire!
Harvest the Good Life! Bring Your Green Thumb! WOW!
A Happy Home Country Magic! Brand New Classic!
Still Time To Pick Colors! Timeless Elegance Urban Oasis
Hate Noisy Neighbors? Antique Treasure A Little Imagination…
Last of Its Kind! Neglected Beauty Attention: Builders
A Lot of Love! Buy NOW, Build LATER! Country Basics
Plant Your ROOTS Here! Star Bright! Company Coming?
Summer in the City! Now It Can Be Yours! All of a Sudden…
Improve Your Lifestyle! Move Right In! Stop Looking!
The Grandeur of Yesterday Love’s Labor! Say “Goodbye” to your Landlord!
Miscellaneous
Headlines That Work
48
New Everything! Something Special! You’ve Only Just Begun…
Breaking Away Clean as a Whistle! Easy Street
Just Starting? Or Retiring? Homecoming Start Here!
Get a Head Start! Stop Dreaming! The Right House!!!!
Think Quick!! This House Delivers! A Rare Discovery!
Every Now & Then…
Miscellaneous
Headlines That Work
49
For the Alert Buyer… Priced to Sell…
Don’t Let This One Get Away! The Perfect Choice. Act Now!
Bound to Sell Quickly at… Be the Lucky Buyer!
Tomorrow Means SOLD! Please Call Today! What are You Waiting for!!
Don’t Wish When You Can Own.. Don’t Miss this Chance!
Don’t Lose Out! Grab It Now!
Make Your Move Now See This Home Before Someone Else Gets It!
At this Price, You had Better Act Quickly! Have It ALL. Call Now
Too Good to Last at… Jackpot for the Quick Buyer
Great Value Like This Won’t Happen Again Soon
It’s Now or Never! Call Today!
Urgency
Effective Closing Lines
50
Better Come Running! Hurry! Hurry! Hurry!
Don’t Hesitate! This Home Demands Immediate Action!
Call Immediately! Priced for Action! Call Right Now!
If Dollars Count, See This Home Now! You Gotta Act Fast!
Don’t Miss the Boat on this One! Call Right Now and Check it Out!
Call Before It’s SOLD! Make No Mistake, Call Now!
Tomorrow May be Too Late! Run….Don’t Walk!
Hurry to Own… Don’t Delay. Call Today!
Finders Keepers! This is the Time for Action!
No Time to Dawdle! Opportunity Knocks Today!
Don’t Be Late. Please Call Right Now! Bring Your Checkbook!
You’ll Be Late if You Don’t Call Now! Hurry to Save…
Urgency
Effective Closing Lines
51
See it Today! Better Act Quickly!
Psst! Don’t Wait! Going! Going! Gone!
Pick Up Your Phone and Call Today! Nothing Like it at This Price!
You Won’t Buy this House Unless You Act Fast!
Make Hay While the Sun Shines! Call Today!
Hurry, Before Someone Beats You to It! Stop! Don’t Buy Anything Else Until You See This Home!
Urgency
Effective Closing Lines
52
Bag a Bargain! Package to Go…
An Investment in Living at… Tap the Potential!
You Don’t Need a Fat Wallet Best Buy Today at….
A Sizzling Buy… Worth More than the Price!
A Terrific Buy at Only… Stretch Your Dollars at…
Easy to Own at… Priced to Please!
An Unusual Opportunity at… The Price Can’t Be Beat! Only…
Easy to Acquire at Only… For the Investor with Vision
Compare the Value. Only… Well Priced at Only…
A Great Value at… Exciting Potential for…
Worth Every Penny! A Real Budget Pleaser at Only…
Can’t Be Duplicated at this Price! Sensibly Priced at…
A Tempting Value at … A Diamond in the Rough for…
Effective Closing Lines
Investment Related
53
Make This Lovely Home Yours! Luxury You Deserve
Be the Proud Owner! If You Want the Best…
Your Dreams Come True…. Waiting for Your Personal Touch…
Don’t Compromise on Quality… To See It is to Want It!
Your Friends will be Envious… If First Class is Your Class….
Own a Lifestyle, Not Just A Home! Fulfill Your Impossible Dream!
Own a Masterpiece! Have it ALL!
Buy Now…Gloat Later! Your Piece of Paradise!
Affordable Dream House! A Truly Exceptional Home You’d be Proud to Own.
Effective Closing Lines
Desire to Own
54
Take it at… Make Yours for Only…
Owners will Relinquish for Only… Seeing is Buying!
For the Opportunity of a Lifestyle Leave the City Lights Behind!
History Can Be Yours for Only… Welcome Home!
Spoil Yourself! The Home You Deserve!
Nothing but the Best for Only… Grab the Good Life!
What More Could You Want? Waiting for You at Only…
It will Steal Your Heart at…. For the Best Move of Your Life…
Move Right in.. Start Packing!
Take the Landlord Off Your Payroll! The Home You’ve Been Waiting for
Seller’s Loss is Your Gain! Bring Your Blueprints!
Here’s Your Chance to Slow Down and Enjoy Living.
Live Like The Chairman of the Board for a Lot Less than You Think…
Effective Closing Lines
General
55
Adult Bachelor Couple
Family Mature (ok for property) No children
Tow People Christian Executive
Exclusive Handicap (not suitable) Integrated
Membership Approval Mentally ill Restricted
One Person Retired Single
Physically Fit Person Older Person Senior Citizen
Private Race
Religious or Religious Landmark
Gender (may be ok for Roommates)
“Buzz” Words to Avoid
The Fair Housing Act makes it illegal to advertise any preference or limitation or encourage discrimination due to race, color, religion, sex,
national origin, handicap or familial status. State and local laws may also prohibit discrimination based on age, parental status, sexual orientation,
political ideology or a renter’s qualification for rent subsidy support.
56
Kitchen Appliances Included Pantry
Double Pane Glass Wood-Frame Windows
Ceramic Tile Baths Main-Level Laundry Area
Washer – Dryer Included Solar Hot Water
Redwood Deck Deck
Balcony Patio
Covered Patio Storm Windows
Double Sliding Doors Shaker Roof
Slate Roof Sauna
Wall to Wall Carpeting New Carpeting
Oak Floors Master Suite
Sunken Living Room “Great” Room
Formal Dining Room Foyer
Amenities
57
Sun Room Family Room with Wet Bar
Family Room Den
Study Library with Built-in Bookcases
Walk-in Closets Extra Large Closets
Many Built-ins Guest Quarters
Domestic Quarters Country Kitchen
New Kitchen Modern Kitchen
Kitchen with Breakfast Area Jenn-Air
3-Car Garage 2-Car Garage
Electronic Door Opener RV Pad
Energy Efficient Home Warranty Package
Space for Expansion Security System
Central Air Conditioning Zoned Heating and Coolong
Amenities
58
Heat Pump Cathedral Ceilings
Acoustical Ceilings Vaulted Ceilings
Skylights Decorator Touches
Wood Paneling Parquet Floors
Hardwood Floors
Amenities
59
Frame Brick Brick & Frame
Aluminum Masonry Brick & Aluminum
Stone Stucco Cedar
Description
Financing
Assume Loan Low Assumption Owner May Carry
All Terms Bond Money Available FHA
VA Reduced Price Below Appraisal
Reduced Interest Rate Submit Offer
Construction
60
Remodeled Freshly Decorated Immaculate
Excellent Well Kept Restored
Brand New One Owner Year Built
Description
Lifestyle
Relax Entertain Unwind
Cozy Impressive Palatial
Convenient Luxurious Flowing
Country Setting Easy Living Low Maintenance
Condition
61
# Rooms # Bedrooms # Bathrooms
# Fireplaces Square Footage
Interior Specifics
Land
Corner Lot Fencing Garden
Large Trees Fruit Trees Professionally Landscaped
Manicured Lawn Mature Plantings Easy Care Landscaping
Barn Kennels Horse Facilities
Many Stalls Automatic Sprinkler System
Stall
Description
62
Finished Basement Open Basement Walk-Out Basement
Wine Cellar Rec Room with Wet Bar Recreation Room
Workshop Partially Finished Basement
Basement Features
LocationNear Schools Near Shopping Near Recreation
Easy Commute On Cul-de-Sac Quiet Street
Near Tennis Courts Near Swimming Pool Near Park
Near Golf Course Near Public Transportation
Near Country Club
Description
63
Recommended Reading
1. How to Win Friends and Influence People – Dale Carnegie
2. Success Though a Positive Mental Attitude – Hill & Stone
3. Complete Book of Business Success – Byrd Baggett
4. Handbook of American Idioms – Whitford & Dixson
5. Instant Persuasion – Laurie Puhn