Family EntertainmentFor Fun and Profit

Great Ideas For Building A Successful Kid's Zone

  Rick Hubbard

Why?

Why have entertainmentgeared for kids?

Why?

Fun

Happy Kids = Happy Adults

Learning

Profit

Children (up to 11) spend around $18 billion a year

“Tweens” (8-12 year olds) “heavily influence” more than $30 billion in other spending by parents.

Children (under 12) and teens influence parental purchases totaling over $130 billion a year.

Entertaining Kids For Fun and Profit

What IsChildren's Entertainment?

It's really

EntertainmentFAMILY

Happy Kids = Happy Adults

Festival Layout

Have A Special Area

Where is the Family Entertainment Stage?

Festival Layout

Kids Fun Zone - Isle of Eight Flags Shrimp Festival – Fernandina, FLPhoto by Bill Raser

StagingSafety

VisibilityAccessibility

Properly SizedProfessional Sound & Lights

Seating

This is electrical servicefor a whole stage?

200 feet to 20-amp outlet200 feet to Kid's Stage

To another 3-way outlet

Pizza Heater – 15 amps

Pretzel Heater – 8 amps

Several Lights

Corn Roasting Trailer15 amps

TentsCovered Stage = Good

Covered Audience = Better

Covered Everything = Best

Tents

If the weather is intense....

...you'd best bein tents

Timing – Stage Schedules

30 Minute Shows All Day

1:00 - Juggler 1:30 - Music Act 2:00 - Magician 2:30 - Dance School 3:00 - Karate Demo

No Set Up Time No Take Down Time No Down Time

30 Minute Shows All Day

1:00 - Juggler 2:00 - Music Act 3:00 - Magician 4:00 - Dance School 5:00 - Karate Demo

Set Up Time Take Down Time Down Time

Don't Do This Do This

Timing – Family Schedules

Kids' Schedules Are Different

Remember... 

Nap Time 

Meal  Time

Don't Run Too Early or Too Late 

Don't Over Program - Leave Some Down Time

VendorsMix vendors with free entertainment.

In a well planned kids area, vendors pay for the entertainment.

Activities

Things To Watch Things To Do

Things To Watch

Performers

Displays

Things To Do

Gamesand Events

Rides

Arts and Crafts

Resources

Performers 

Games and Events

Arts and Crafts 

Rides

Displays

Performers

Professionals

Volunteers

Balanceyour stage entertainment between

professionals and volunteers.

Performers(Professionals)

Musical Acts Magic Shows Jugglers Ventriloquists Drum Circles Acrobatics Dog Shows Bike Shows Skateboard Shows Storytellers Puppet Shows Clowns

Performers(Thinking Outside The Box)

Band Members of Main Stage Acts

Performers(Thinking Outside The Box)

Sports Figures

Senior Citizens

Retired Musicians & Teachers

Community Leaders

Media Personalities

Performers(Volunteers)

Churches Dance Schools Gyms Martial Arts Children's Theater Schools

Games and Events

Vendors

Community

Institutional

Games and Events - Vendors

Traveling Carnival Games

Professional Sports Organizations

Retailers

Product Promoters

Games and Events - Community

Churches

Schools

Libraries

Hospitals

Games and Events - Community

Contests

Talent Shows  Art Shows

  Essay Contests

Parades

Games and Events - Community

Parades

Parade Ideas

Decorated BikesPatrioticWagons EasterMardi GrasRed Hatters50's Themes60's ThemesFestival ThemesKazoo Parades

Games and Events - Institutional

Museums

Zoos 

Science Centers

Sports Teams

Armed Forces

Colleges and Universities

Arts and Crafts

Local Crafters

The Scrap Exchange

Retailers 

Science Centers

Clowns

Rides

Traveling Carnival Rides

Local Ride Providers

Inflatables

Sports Teams

Armed Forces

RidesArmed Forces

Displays

Community

Institutional

Commercial

Displays - Community

Encourage Interaction and Activity

Hospitals Scout Troops Organizations Service Clubs

Displays - Institutional

Museums

Orchestras

Armed Forces

Fire Departments

Police Departments

Displays - Institutional

Police Departments

Displays - Institutional

Fire Departments

Displays - Commercial

Retailers

Product Promoters

Professional Sports Teams

A Great SponsorBooth

Presenting Children's EntertainmentInvolve The Whole Family

Things To Watch * Things To Do

PerformersGames and Events

Rides Displays

 Fun * Learning * Profit

 SUCCESS!

Family Entertainment

Happy Kids = Happy Adults

For Further Information

Contact:

Rick Hubbard

www.RickHubbard.com

The First Organization

www.1em.org