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Three basic principles:BalanceContrastComplement

Three basic principles:Balance

How well the beer and food create a balance of flavor when consumed together

ContrastHow the beer and food offset each others distinguishable taste/flavor elements

ComplementHow the beer and food meld together to form one single and easily identifiable flavor profile

Key Flavor Elements in Food

Rich

AromaticSpicy/Heat

Charred/Smoky

Sweet Tart/Acidic

Fruity

Key Flavor Elements in Beer

RichnessRoasted

Malt

Hoppy/Spicy

Sweetness

Clean/Crisp

Citrus/Fruity

BEERS TO PAIR KEY FLAVOR ELEMENTS IN FOOD

RICH AROMATIC SPICY/ HEAT

CHARRED/ SMOKY SWEET TART/

ACIDIC FRUITY

American-Style Dark Lager:              Michelob AmberBock, ZiegenbockAmerican-Style Light Amber Lager:            Michelob ULTRA AmberAmerican-Style Light Lager:            Bud Light, Busch Light, Michelob Golden Draft Light, Michelob Light, Natural LightAmerican-Style Low-Carb Light Lager:            Michelob ULTRAAmerican-Style Premium Lager:            Budweiser, Budweiser Select, Busch, Michelob, Michelob Golden DraftAmerican Ice Lager:            Bud Ice, Busch Ice, Natural IceAmerican Malt Liquor:              Hurricane High Gravity, Hurricane Malt Liquor, King CobraAmerican-Style Pale Ale:              Stone MillBavarian-Style Hefeweizen:    Michelob Bavarian Style WheatBelgian-Style Pale Ale / Belgian Blonde Ale      Leffe BlondeBelgian-Style Wit (or White):              Shock Top, HoegaardenBohemian-Style Pilsener:      CzechvarClassic English-Style Pale Ale:              Michelob Pale Ale, Bass Pale Ale, Boddingtons Pub Ale

= Good = Better = Best

RICH AROMATIC SPICY/ HEAT

CHARRED/ SMOKY SWEET TART/

ACIDIC FRUITY

European-Style Dark/Munchner Dunkel:          Beck’s DarkEuropean-Style Mild Lager:        Kirin LightEuropean-Style Pilsener:              Kirin Ichiban, Stella ArtoisFruit Beer:              Wild BlueGerman-Style Light Beer:              Beck’s LightGerman-Style Marzen/Oktoberfest:              Beck’s Oktoberfest, Michelob MarzenGerman-Style Pilsener:              Beck’sGolden or Blonde Ale:              Beach Bum Blonde AleHerb and Spice Beers:              Jack’s Pumpkin Spice AleNon-Alcoholic (Beer) Malt Beverage:              Beck’s NA, Busch NA, O’Doul’s, O’Doul’s AmberRobust Porter:              Michelob PorterSorghum Beers:              RedbridgeSpecialty Honey Lagers or Ales:              Michelob Honey LagerWood- and Barrel- Aged Dark Beer:              Winter’s Bourbon Cask Ale

= Good = Better = Best

Chef & Brewmaster Pairing HighlightsCheese

Budweiser & Pepper Jack

Bud Light & Brie

Michelob Lager & Feta

Clean/Crisp

Spicy/HeatHoppy/Spicy

RichTart/Acidic

Hoppy, Sweet, Rich,

Slight Roasted

Malt

Food Key

Beer Key

Chef & Brewmaster Pairing HighlightsSalad

Michelob ULTRA Amber & Mesquite Grilled

Chicken SaladWild Blue

& Spring Mix and Raspberry Salad

Budweiser & Caesar

Salad

Charred/Smoky

Roasted Malt, Clean/Crisp

Clean/Crisp, Sweet

Tart/AcidicFruity, Clean/Crisp

Tart/Acidic

Food Key

Beer Key

Budweiser Select & Sea Bass

Mediterranean

Aromatic, Spicy/Heat

Slight Roasted Malt,

Clean/Crisp

Chef & Brewmaster Pairing HighlightsSeafood

Food Key

Beer Key

Leffe Blonde & Grilled Halibut

Aromatic, Spicy/HeatHoppy/Spicy Citrus/Fruity

Chef & Brewmaster Pairing HighlightsSeafood

Spicy/HeatSweet, Rich,Hoppy/Spicy Hoppy/Spicy,

Citrus/Fruity

Aromatic, Fruity,

Tart/Acidic

Kirin Ichiban & Pan Seared Rare

Ahi Tuna with Jalapeno Citrus Relish

~

Food Key

Beer Key

Hoegaarden& Citrus Glazed Fish

Chef & Brewmaster Pairing HighlightsPoultry

Michelob Lager & Mesquite

B.B.Q. Chicken Breast

Bass & Grilled Quail

with Wild Mushrooms

Budweiser American Ale &

Chicken Parmesan

Charred/Smoky

Hoppy, Sweet, Rich,

Slight Roasted Malt

Food Key

Beer Key

Spicy, Citrus,

Clean/Crisp

Tart/Acidic, AromaticRoasted Malt,

Hoppy/Spicy, Richness

Charred/Smoky

Chef & Brewmaster Pairing HighlightsMeat

Czechvar & Veal Chop

Michelob Lager & Cracked

Pepper Strip Steak

Michelob Light & Char-broiled Filet Mignon

Charred/Smoky

Roasted MaltHoppy/Spicy Clean/Crisp,

Hoppy/Spicy

Rich, Charred/Smoky, AromaticSpicy/Heat

Hoppy, Sweet, Rich,

Slight Roasted Malt

Food Key

Beer Key

Chef & Brewmaster Pairing HighlightsMeat

Beck’s Pilsner & Steak topped

with AlpineGruyere

Bass & Lamb Herb-

Filled Meatballs

Rich, Charred/SmokyRoasted

Malt, RichRoasted Malt, Hoppy/Spicy,

Richness

Aromatic, Rich, Charred/Smoky

Rich, Charred/Smokey, AromaticHoppy/Spicy,

Sweetness, Clean/Crisp

Food Key

Beer Key

Stella Artois& Grilled Steak

Chef & Brewmaster Pairing HighlightsDessert

Michelob AmberBock & Crème Brûlèe Michelob Porter

& Tapioca Cream Dessert

Michelob ULTRA & Raspberry Symphony

Cheesecake

Rich, SweetRoasted

Malt, Sweet, Rich

Rich, Roasted

Rich, SweetRich, Sweet

Fruity, Clean/Cris

p

Food Key

Beer Key

Chef & Brewmaster Pairing HighlightsItalian

Food Key

Beer Key

Shock Top & Steamed

Mussels alla Napoli

Michelob ULTRA Amber & Penne Primavera with Creamy Tomato Sauce

Budweiser Select & Salsiccia

Lasagna

Aromatic, Tart/Acidic

Spicy, Citrus,

Clean/Crisp

Aromatic, Tart/Acidic

Slight Roasted Malt,

Clean/Crisp

Aromatic, Tart/AcidicRoasted

Malt, Clean/Crisp

Chef & Brewmaster Pairing HighlightsAsian

Kirin Ichiban & Rainbow Roll

Kirin Ichiban& Szechwan Beef with Stir-Fried Mushrooms

and Green Beans

Spicy/HeatHoppy/Spicy,

Clean/Crisp

Spicy/HeatHoppy/Spicy, Clean/Crisp

Food Key

Beer Key

Chef & Brewmaster Pairing HighlightsLatin

Shock Top & Paella

Budweiser& Fajitas with Pico

de Gallo

Spicy/Heat, Charred/Smok

y, AromaticSpicy, Citrus, Clean/Crisp

Spicy/Heat, Charred/Smo

kyClean/Crisp, Sweet

Food KeyBeer Key