presenter: justin vega sales focus areas. new marketing approach we have a new marketing guru –...
TRANSCRIPT
Presenter:Justin Vega
Sales Focus Areas
New Marketing Approach
• We have a new Marketing Guru – Sean Kelly• We have lofty sales goals in next two
months, 30 new sales• We need your input and your effort
Tracking All Leads -> Critical!• InfusionSoft usage is mandatory to get warm
leads• Changing Status from Day 1 is in your best
interest• Updating Status and note taking is the ONLY
way to increase quality of the leads you receive
• Let’s take the first step…
In Opportunity Section
Then Change To:
If sold, Why? If not, Why?• New settings will be added and expanded upon as
Sean collaborates with the Sales Team• InfusionSoft is critical to track out efforts, good
and bad.• If most common rebuttal is “TOO EXPENSIVE”
then we are going to target a new market• If leads are closing within 2 months, 6 weeks, 4
weeks, then we will maximize that market
New Marketing• Marketing to date has focused on Google Key Words, Pay
Per Click• Additional efforts will be creating new landing pages• Direct Response Campaign is Launching• We will be putting demonstrations into the hands of
Practitioners• First few done in House to learn the process, then it will
go to Sales Partners• Then we create and launch another campaign…
REPEATABLE!
Performance Based• To get the advantage, demonstrate your commitment• Use InfusionSoft• Give feedback in notes section• Use the drop down choices in Opportunity section• The more you track your results, the better we know
what to do next• If there is limited tracking… leads will go somewhere
else.
Help Us Help You• I ask that all Sales Partners that have
successfully sold TWS repeatedly, email me a ONE PAGE Sheet of your Best Practices
• This will be compiled into ongoing HOW TO file set to help everyone sell better and faster
• Such collaboration also helps Sean know where to continue to market, and where not to
I Am Available for YOU• If you need someone to offer a medical insight, or
help with technical scientific questions, give me a call, conference me in, send me an email.
• There is a ridiculous amount of medical information in the Sales Ops Manger’s head from over a decade of formal medical training and practice.
• Between your product knowledge and the Sales Ops Manger’s scientific knowledge, all questions and rebuttals can be handled Head-On.
LETS REVIEW…
•The New Comp Plan…
On direct Commission
# of sales % of sale
1,2 25
3,4 30
5+ 35
Paid Monthly…
Expansion Bonus• The Sales Partner will receive a 5% expansion bonus on any
Total Wellness system sold by one of their practitioners, one tier down from the Sales Partner.
• The referring Sales Partner will be paid 5% on the upfront purchase price of a Total WellNES System sold by A NEWLY recruited Sales Agent to a new Qualified Healthcare Practitioner which is not subsequently cancelled during the refund period allowable by the Purchase Agreement.
• Expansion bonuses are earned on sales made during the first 12 months effective from the date of the newly hired Sales Partner signed contract.
• Paid quarterly, AND after 60 day trial has passed
Residuals• A Sales Partner will earn ongoing residual commissions
based on the following scale:• 5% = 10 Sales to date• 10% = 25 Sales to date• 15% = 50 Sales to date• 20% = 100+ Sales to date
• WHEN DOES THE COUNT START?
Residual “Count” will Start…
WHEN YOU WERE HIRED!!!
Residuals Qualification• Nine (9) unique new practitioners are sold the Total WellNES
System by the Sales Partner in each calendar year to continue to earn the Residual Commission
• Sales Partners are to PASS to a HIGH STANDARD the Quantum Health Training modules. This will include submission of case histories, receiving a “thumbs up” approval from proctors, as well as receiving a passing grade on all Sales Training Modules.
• Attend the four day practicum training
What Are Residuals Paid On?Recurring Income Products
• NES Infoceuticals• Choice Point course• client miHealth• client Scanner• Professional miHealth devices• additional copies of NES Provision software
• Residual commissions are not paid on NES conferences, or NES additional training.
Changes to Cost of Ownership• TWS is now $15,000 outright
• backend method of $6,000 upfront, $300 a month
• We are focusing on outright purchases.• Deincentivizing value of Installment Plan.• Will cost $300mo/48 mos
• Will receive same commission if you sell outright, or over time. Backend payments have same points
Changes to Purchase Agreement
• Trial period is now 60 days as compared to past was 90 days• Training increased to $2500 from
$1500
Proper Closing of Sale
• SIGNED AGREEMENT FIRST• Credit Card Number is run by the sales
agent• Office gets involved LAST
Question and Answer