Upload File

presentazione standard di powerpoint file•the leader or another member introduces the problem. the...

  • Home
  • Documents
  • Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The
30
3. IDEATION

Upload: truonganh

Post on 19-Feb-2019

214 views

Category:

Documents


0 download

Report

TRANSCRIPT

Page 1: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

3. IDEATION

Page 2: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

https://www.youtube.com/watch?v=Ee4CKIPkIik

https://www.youtube.com/watch?v=Ee4CKIPkIik
Page 3: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The
Page 4: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

HOW MIGHTWE...

HMWQUESTION:

+

+ +

USER INSIGHT NEED

Page 5: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

HOW MIGHTWE...

HMWQUESTION:

How might we help Carmen, abusiness woman, who has a fear of

flying to have a pleasant flight

experience nevertheless?

USER

Page 6: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

HOW MIGHTWE...

HMWQUESTION:

How might we help Carmen, abusiness woman, who has a fear of

flying to have a pleasant flight

experience nevertheless?

USERINSIGHT

Page 7: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

HOW MIGHTWE...

HMWQUESTION:

How might we help Carmen, a

business woman, who has a fear of

flying to have a pleasant flight

experience nevertheless?

USERINSIGHT

NEED

Page 8: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Frame the opportunities

➔Brainstorming.

➔Moderate in turn the brainstorming.

➔Organize a brainstorming with guests.

➔Select the most promising ideas.

➔Match ideas with personas.

Page 9: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

“Brainstorming is a Process for generating creative ideas and solutions through intensive and freewheeling group discussion. Every participant

is encouraged to think aloud and suggest as many ideas as possible, no matter seemingly how

outlandish or bizarre. Analysis, discussion, or criticism of the ideas is allowed only when the brainstorming session is over and evaluation

session begins.”

Page 10: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Choose 3-4 key words

• Research

• Interviews

• Your intuitions

BEFORE:

Page 11: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

How to brainstorm?

• The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting)

• The group meets in a half circle and starts to storm the problem. Everyone just write down his/her ideas. All ideas are welcome, simple ideas, crazy ideas, …

• All ideas are recorded in a sticky notes, one idea for note, and stick on a wall where all group members can see the ideas.

Page 12: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

How to brainstorm?

• The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting)

• The group meets in a half circle and starts to storm the keyword. Everyone just write down his/her ideas. All ideas are welcome, simple ideas, crazy ideas, …

• All ideas are recorded in a sticky notes, one idea for note, and stick on a wall where all group members can see the ideas.

Page 13: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

How to brainstorm?

• The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting)

• The group meets in a half circle and starts to storm the problem. Everyone just write down his/her ideas. All ideas are welcome, simple ideas, crazy ideas, …

• All ideas are recorded in a sticky notes, one idea for note, and stick on a wall where all group members can see the ideas.

Page 14: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

All that you need:

• Sticky notes

Page 15: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

All that you need:

• Sticky notes

• Marker

Page 16: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

1.

Page 17: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Advices:• No criticism is allowed during brainstorming.

(Evaluation of ideas after the brainstorming)

• Quantity is important. The more ideas the better.

(Don’t worry about speaking out only “good” ideas.)

• Wildness is good. Crazy ideas are welcome. (Many

times the craziest ideas turn out to be the best ones.)

• A brainstorming session lasts about 10 minutes. After

the meeting, the list of ideas is copied and

distributed to all group members.

Page 18: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Advices:• No criticism is allowed during brainstorming.

(Evaluation of ideas after the brainstorming)

• Quantity is important. The more ideas the better.

(Don’t worry about speaking out only “good” ideas.)

• Wildness is good. Crazy ideas are welcome. (Many

times the craziest ideas turn out to be the best ones.)

• A brainstorming session lasts about 10 minutes. After

the meeting, the list of ideas is copied and

distributed to all group members.

Page 19: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Advices:• No criticism is allowed during brainstorming.

(Evaluation of ideas after the brainstorming)

• Quantity is important. The more ideas the better.

(Don’t worry about speaking out only “good” ideas.)

• Wildness is good. Crazy ideas are welcome. (Many

times the craziest ideas turn out to be the best ones.)

• A brainstorming session lasts about 10 minutes. After

the meeting, the list of ideas is copied and

distributed to all group members.

Page 20: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Advices:• No criticism is allowed during brainstorming.

(Evaluation of ideas after the brainstorming)

• Quantity is important. The more ideas the better.

(Don’t worry about speaking out only “good” ideas.)

• Wildness is good. Crazy ideas are welcome. (Many

times the craziest ideas turn out to be the best ones.)

• A brainstorming session lasts about 10 minutes. After

the meeting, the list of ideas is copied and

distributed to all group members.

Page 21: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Collect all the ideas in CLUSTERS

AFTER:

Page 22: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

2.

Page 23: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The
Page 24: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

CONTAMINATION LABPROJECT MATRIX

DESIGN CHALLENGE OBJECTIVES TEAM

STAKEHOLDERS / NEEDS

SOLUTION

INNOVATION OPPORTUNITY / VALUE PROPOSITION

Page 25: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

CONTAMINATION LABPROJECT MATRIX

DESIGN CHALLENGE OBJECTIVES TEAM

STAKEHOLDERS / NEEDS

SOLUTION

INNOVATION OPPORTUNITY / VALUE PROPOSITION

TEAM

Page 26: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

CONTAMINATION LABPROJECT MATRIX

DESIGN CHALLENGE OBJECTIVES TEAM

STAKEHOLDERS / NEEDS

SOLUTION

INNOVATION OPPORTUNITY / VALUE PROPOSITION

DESIGN CHALLENGE

Page 27: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

CONTAMINATION LABPROJECT MATRIX

DESIGN CHALLENGE OBJECTIVES TEAM

STAKEHOLDERS / NEEDS

SOLUTION

INNOVATION OPPORTUNITY / VALUE PROPOSITION

STAKEHOLDERS/NEEDS

Page 28: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

CONTAMINATION LABPROJECT MATRIX

DESIGN CHALLENGE OBJECTIVES TEAM

STAKEHOLDERS / NEEDS

SOLUTION

INNOVATION OPPORTUNITY / VALUE PROPOSITION

INNOVATION OPPORTUNITY/VALUE PROPOSITION

Page 29: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

CONTAMINATION LABPROJECT MATRIX

DESIGN CHALLENGE OBJECTIVES TEAM

STAKEHOLDERS / NEEDS

SOLUTION

INNOVATION OPPORTUNITY / VALUE PROPOSITION

SOLUTION

Page 30: Presentazione standard di PowerPoint file•The leader or another member introduces the problem. The problem is expressed as a keyword. (this can be done before the meeting) •The

Good work!


by Suzanne Morrison · research it is worthwhile checking your keywords in two keyword research tools. The Google Adwords keyword tool and the Wordtracker keyword tool are the best

Manual Keyword search DEG finder( Keyword search

A User-Friendly , Keyword-Searchable Database , Keyword

The Problem With Keyword Ranking Reports

The new Perspective to real-time Category/Brand ... · Keyword Keyword Keyword Keyword Sources of omnichannel funnel insights Traditional Purchase Consideration Interest Awareness

Quick Keyword Search Enter the keyword in the …...The following features are available in this PDF document. Quick Keyword Search Enter the keyword in the search box and hit the

How to Read the Keyword Results Screen. A keyword search will result in

The const Keyword

Conducting keyword research step 2 google keyword planner

Quick Keyword Search Enter the keyword in the search box C… · The following features are available in this PDF document. Quick Keyword Search Enter the keyword in the search box

The Double Keyword

Mixed Image-Keyword Query Adaptive Hashing over ......Mixed Image-Keyword Query Adaptive Hashing over Multilabel Images • 22:3 Table I. Description of Problem Setting (See text for

ArcObject. Chapter 8 Chapter 7: Coding a For loop A For loop begins with the For keyword and ends with the Next keyword. The For keyword on the first

A fast algorithm for the generalized k- keyword proximity problem given keyword offsets Sung-Ryul Kim, Inbok Lee, Kunsoo Park Information Processing Letters,

Computer-Assisted Keyword and Document Set Discovery …gking.harvard.edu/files/gking/files/keywordalgorithm.pdf · Computer-Assisted Keyword and Document Set ... The problem of keyword

Responsibility- the keyword

Keyword Research for SEO by Bhumika Goel · called "search queries". For “a searcher”, a keyword is “a question”. For “search engines and website” the keyword is “the

Solving the problem of brand keyword CPC increases on Google and aberrant indicator behavior

Make Headlines Pop! - Picaboo YearbooksLETTER ART NEW! Keyword: “chocolate” NEW! Keyword: “clouds” NEW! Keyword: “chaos” NEW! Keyword: “coffee” NEW! Keyword: “candlelight”

The Best Keyword Organizer Review

Surviving the Keyword Apocalypse: Keyword Research Post Keyword Tool, (Not Provided), and Hummingbird

Anatomy of the Keyword Search Results Screen. A keyword search will result in

Arbitrary Keyword Spotting in Handwritten Documents · Arbitrary Keyword Spotting in Handwritten Documents Mehdi Haji A Thesis In The Department of ... Arbitrary Keyword Spotting

ZAMURAI KEYWORD BOOTCAMP - Amazon S3Zamurai Keyword Bootcamp 5 important question… - Is the person searching for this particular keyword looking to BUY something? If the answer is

PENERAPAN MODEL PEMBELAJARAN PROBLEM SOLVING · PDF filePROBLEM SOLVING DILENGKAPI MACROMEDIA FLASH UNTUK ... 79,12% in cycle II. Keyword: Problem Solving, ... B. Kerangka Berpikir

Keyword Recherche - In 3 Schritten zum perfekten Keyword

The 'New' Keyword in JavaScript

Efficient Index Based Query Keyword Search in the Spatial ...Efficient Index Based Query Keyword Search in the Spatial Database . S. Aquter Babu . ... algorithm is called best keyword

Structured Encryption and Controlled Disclosure · 1While the public-key encryption scheme with keyword search of [7] ... many optimization problems like the traveling salesman problem

The magic of Keyword research

Quick Keyword Search Enter the keyword in the search box

Free SEO Template - Vappingo · The erview 1) Choose three keywords and list them in order of importance: | | Keyword 1 Keyword 1 Keyword 2 Keyword 3 Keyword 2 Keyword

Keyword Extraction from Emailsweb.eecs.umich.edu/~mihalcea/papers/lahiri.jnle16.pdf · keyword extraction from emails. The results obtained with our supervised keyword extrac-tion

Privacy Preserving Ranked Multi-Keyword Serach for ... · keyword search or Boolean keyword search, and rarely differentiate the search results. In this paper, for the first time,

Activities vendors can’t identify visitors before they arrive. Keyword targeting is expensive and limited. The Problem