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PRESENTING WITH IMPACT Confidential & Proprietary Copyright © 2008 The Nielsen Company Presenting with Impact by Tantia Dian Page 1 By TANTIA DIAN

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Page 1: Presentation Skill by Tantia

PRESENTING WITH IMPACTConfidential & Proprietary

Copyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 1By TANTIA DIAN

Page 2: Presentation Skill by Tantia

CONTENTSCONTENTSCONTENTSCONTENTS

Establishing Establishing StoriesStories

Establishing Establishing StoriesStories

Powerful Powerful Presentation Presentation Powerful Powerful 

Presentation Presentation Delivering Delivering PresentationPresentationDelivering Delivering PresentationPresentation

Q&A Q&A handlinghandlingQ&A Q&A 

handlinghandlingBuilding Building SelfSelf

Building Building SelfSelfSlideSlideSlideSlide handlinghandlinghandlinghandling Self Self 

ConfidenceConfidenceSelf Self 

ConfidenceConfidence

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 2

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Establishing gStories: Building Connection Across the Dot LinesAcross the Dot Lines

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 3

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Pyramid Principle for Communications:Establisshinh Storiess

RecommendationRecommendation

ConclusionsConclusions

AnalysisAnalysis

FactsFacts

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 4

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Struktur PresentasiEstablisshinh Storiess

Yes NoAnalisa Awal Pendahuluan

Sistematika Kajian

Pembahasan Berdasarkan 

Daftar Pustaka

Metode PenelitianTujuan Penelitian

Analisa/Target Akhir 

Metode Penelitian

Pembahasan

Kesimpulan dan Rekomendasi Kesimpulan

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 5

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Establisshinh Stories

KontribusiKontribusi Pariwisata dalam PerekonomianPariwisata dalam PerekonomianKontribusiKontribusi Pariwisata dalam PerekonomianPariwisata dalam Perekonomian

s

Kondisi Pengelolaan Pariwisata NasionalKondisi Pengelolaan Pariwisata NasionalKondisi Pengelolaan Pariwisata NasionalKondisi Pengelolaan Pariwisata Nasional

SustainableSustainable Tourism Marketing DevelopmentTourism Marketing DevelopmentSustainableSustainable Tourism Marketing DevelopmentTourism Marketing Development

PengembanganPengembangan Iklim Investasi Pariwisata Iklim Investasi Pariwisata PengembanganPengembangan Iklim Investasi Pariwisata Iklim Investasi Pariwisata 

Integrasi Pembangunan BerkelanjutanIntegrasi Pembangunan BerkelanjutanIntegrasi Pembangunan BerkelanjutanIntegrasi Pembangunan Berkelanjutan

PengembanganPengembangan Iklim Investasi Pariwisata Iklim Investasi Pariwisata PengembanganPengembangan Iklim Investasi Pariwisata Iklim Investasi Pariwisata 

Target PencapaianTarget PencapaianTarget PencapaianTarget Pencapaian

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Contoh 2:Establis

AGENDA PRESENTASI

1 P d h l

shinh Stories1.Pendahuluan2 Latar Belakang Penelitian

s

2.Latar Belakang Penelitian3.Metode Penelitian4.Isi dan Pembahasan5 Kesimpulan dan Saran5.Kesimpulan dan Saran

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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Developing Your StoryEstablisshinh StoriesStep 1: Establish the facts‐ what do you Step 1: Establish the facts‐ what do you  sp y

want to share with your audience? Keep up with the main theme

p ywant to share with your audience? Keep up with the main theme

Step 2: Develop connecting thread‐Bring the facts to life to create a compelling story

Step 2: Develop connecting thread‐Bring the facts to life to create a compelling storygg

Step 3: Tailor to purpose‐ Tailor your Step 3: Tailor to purpose‐ Tailor your p p p ymessage to suit your audience

p p p ymessage to suit your audience

Step 4: Road tests – get input from others to refine your storyStep 4: Road tests – get input from others to refine your story

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 8

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Building gPowerful Slid  Slides: Be simple and short, but Be simple and short, but powerful

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 9

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Powerful Presentation Slide TipsB

uildingg Powerful S

Keep it simple andKeep it simple andLimits bullet points, text,Limits bullet points, text, Use high quality Use high quality 

Slides

Keep it simple and short

Keep it simple and short

points, text, unnecessary pictures and animations

points, text, unnecessary pictures and animations

g q ygraphics, smart arts and audio/video

g q ygraphics, smart arts and audio/video

Ch iCh iChoose consistent f l dChoose consistent f l dChoose appropriate 

chartsChoose appropriate 

chartsfonts, color and presentation templates

fonts, color and presentation templates

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

Presenting with Impact by Tantia Dian Page 10

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Contoh Contoh How to keep it simpleHow to keep it simple::• Akal dan wahyu merupakan sokoguru ajaran Islam. Namun, segera harus ditegaskan bahwa dalam ajaran Islam, wahyulah yang pertama dan utama, sedang akal adalah yang kedua. Wahyulah baik yang langsung yang kini dapat Wahyulah, baik yang langsung yang kini dapat dibaca dalam kitab suci Al-Qur’an maupun yang tidak langsung melalui sunnah Rasulullah SAW yang kini dapat dibaca dalam kitab-kitab hadits yang sahih, yang memberi tuntunan, arah, dan bimbingan pada akal manusia. Tidak sebaliknya. bimbingan pada akal manusia. Tidak sebaliknya. Oleh karena itu pula, akal manusia harus dimanfaatkan dan dikembangkan secara baik d b t k h i h dan benar untuk memahami wahyu yang berjalan sepanjang garis-garis yang telah ditetapkan Allah dalam wahyu-Nya. p y y

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Permasalahan Utama Apakah yang Dihadapi?

Contoh Contoh How to keep it simpleHow to keep it simple::Permasalahan Utama Apakah yang Dihadapi?

MinimMinimMinimketerlibatanpendudukl k l

Minimketerlibatanpendudukl k l

Potensibelum tergaliPotensi

belum tergali

lokallokal Infrastrukturdan

aksesibilitas

Infrastrukturdan

aksesibilitasaksesibilitasaksesibilitas

PermasalahanPermasalahanPermasalahanPermasalahanMinim 

sinkronisasiMinim 

sinkronisasi Promosi danPromosi danUtamaUtamaUtamaUtama

sinkronisasikebijakansinkronisasikebijakan pemasaranpemasaran

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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FAKTOR PEMICU KEJAYAAN ISLAM

Contoh UnContoh Un--Professional PicturesProfessional Pictures::

FAKTOR PEMICU KEJAYAAN ISLAM DALAM SAINS (2)

k k iFaktor Ekonomi

K di i K di i K b t h Peneliti

Kondisi Kondisi

perekonomian perekonomian

Kebutuhan

Pendidikan konsentrasi

penuh pada

P l t k D k d

yang stabilyang stabil Terjaminp p

penelitian

Politik : Dukungan dan Perlindungan Penguasa Suasana J d K d fJadi Kondusif

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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Contoh Contoh Professional PicturesProfessional Pictures::

Page 15: Presentation Skill by Tantia

DATA DATA PENGELOLAANPENGELOLAAN WISATAWISATA SELAMSELAM INDONESIAINDONESIA

Contoh UnContoh Un-- Professional ChartProfessional Chart::

Sumber: BM. Lukita. “Eksotisme Wisata Selam”. Kompas, Jumat 20 Maret 2010

Kondisi tidak layak

Kondisi Layak20 Maret 2010

Layak Selam

Tidak Layak Selam

Sumber: BM. Lukita. “Eksotisme Wisata Selam”. Kompas, Jumat 20 Maret 2010

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BagaimanaBagaimana PengaruhPengaruh PermasalahanPermasalahan terhadapterhadap JumlahJumlah KunjunganKunjungan WisataWisata ??

Contoh Contoh Professional ChartProfessional Chart::

BagaimanaBagaimana PengaruhPengaruh PermasalahanPermasalahan terhadapterhadap JumlahJumlah KunjunganKunjungan WisataWisata ??

Perbandingan Jumlah Kunjungan Wisatawan dengan negaraASEAN

Malaysia1600000018000000

ASEAN

Thailand120000001400000016000000

Singapura8000000

10000000

Indonesia

Vietnam200000040000006000000

e a

02000000

2000 2001 2002 2003 2004 2005

(Sumber: Lincoln Crown and Company. 2007. ASEAN Tourism Arrivals)

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Delivering gPresentation: Be powerful and impactful, be the star!

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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Delivering PresentationD

eliverig ng PresentaationVoiceVoice

Audience Audience Audience Audience InteractionInteractionPosturePosture

GesturesGesturesGesturesGestures

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Tips for Delivering Presentation Deliveri

D ’ D ’

ng Presenta

Do’s Don’ts

Voice •Use Vocal Variety, including  •Speak too fast ation

y, gvariations in picth, volume and speed

p•Read out slides

Audience Interaction •Eye contact with each audience member

•Unspecific eye contact•Avoid eye contact

•Speaking to one person for a though or a sentence•Ask questions relevant to engage the audience

y•Concentrate eye contact on a person•Rapid eye movement

engage the audience

Gesture •Reach out to your audience with your palm open•Use hand gestures to

•Fold arms•Clasp your hands behind the backUse hand gestures to 

punctuateback•Hands in your pocket

Posture •Firmly plant your feet and balance your weight between the ball and the heel•Selectively moves towards audience to engage

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Additional TipsEstablis

Deliverinshinh Stories

1. Practice your speech thousand times

g Presentatis

2. practice that you pretend answer the question from judges

3 ask the organizer about

on

3. ask the organizer about presentation property

4. prepare your best costume (beware of saltum);of saltum);

5. don’t ever think you gonna get the first prize;

6 l h i f6. get relax when you wait for your turn

7. smiling on the stage 8. be on time

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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APMF @ BALID

elivering Presentation

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Energy Carta @ SingaporeD

elivering Presentation

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L’Oreal Brandstorm @ ParisD

elivering Presentation

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Mapres FED

elivering Presentation

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Mapres NasionalD

elivering Presentation

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Handling Q&A: g QBe the Master of your PresentationPresentation

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Handling Q&AH

andHandling Q&A dling Q&

A

Keep your smileKeep your smileKeep your smileKeep your smile Sh thSh thSh thSh thKeep your smile Keep your smile and say thank and say thank you, don’t argueyou, don’t argue

Keep your smile Keep your smile and say thank and say thank you, don’t argueyou, don’t argue

Show the anwers on Show the anwers on your slides (say: as I your slides (say: as I mention before..)mention before..)

Show the anwers on Show the anwers on your slides (say: as I your slides (say: as I mention before..)mention before..)

Drag every Drag every Drag every Drag every g yg yanswers to your answers to your main theme and main theme and conclusionconclusion

g yg yanswers to your answers to your main theme and main theme and conclusionconclusion

Be ready for both Be ready for both strategic and strategic and 

technical questionstechnical questions

Be ready for both Be ready for both strategic and strategic and 

technical questionstechnical questionsconclusionconclusionconclusionconclusion

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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Common Questions to be AskedEstablis

Handshinh Stories

1. Mengapa saran Anda penting untuk diterapkan?

dling Q&

Asp

2. Apa kaitan antara saran Anda dengan tema umum (mis. Membangun Indonesia)?Membangun Indonesia)?

3. Saran praktikal apakah yang dapat diterapkan?

4 Apakah saran Anda sudah pernah4. Apakah saran Anda sudah pernah diterapkan? 

5. Bagaimana validasi data Anda?6 A d iliki b k k l h6. Anda memiliki banyak kesalahan 

dalam penulisan, bisa tolong jelaskan?

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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Build Self fConfidence: Be a full­packaged you!

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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Be a Full­Packaged You!B

uildingg Self ConfiddenceConfidenceConfidence

AttitudeAttitudeFashionFashion

PersonalityPersonality

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Confidence in PresentingB

uildingConfidence in Presenting g Self Confiddence

Engage with your  Enjoy your Be extremely  g g yaudience

j y yperformance! 

yprepared!

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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AttitudeB

uildingg Self ConfiddencePolitePolite RespectRespect

Sincere SmileSincere Smile Helpful and open‐Helpful and open‐Sincere SmileSincere Smile p parmed

p parmed

MatureMature

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PersonalityB

uildingg Self ConfiddenceBe FriendlyBe Friendly Be OutstandingBe Outstanding

Be PassionateBe Passionate Be ConfidentBe ConfidentBe PassionateBe Passionate Be ConfidentBe Confident

Be YourselfBe Yourself

Confidential & ProprietaryCopyright © 2008 The Nielsen Company

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PersonalityB

uildingg Self Confiddence

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PersonalityB

uildingg Self Confiddence

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Fashion StyleB

uildingg Self ConfiddenceLook Professional – use working 

suiteLook Professional – use working suite

Jakun – make it tight and tidyJakun – make it tight and tidy

Color – match your jakunColor – match your jakunColor  match your jakunColor  match your jakun

Use high heels (optional)Use high heels (optional)

Put Make Up and  style your hairPut Make Up and  style your hair

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Fashion StyleB

uildingg Self Confiddence

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Groupwork!B

uilding

• Buat Presentasi tentang inovasi pada bidang yang berbeda : Musik, Olahraga, Pendidikan, Bisnis, Energi selama 15 menit!

g Self Confid, g , , , g

• Presentasikan dengan guidelines yang telah dijelaskan selama 5 menit !• Berikan penilaian pada kelompok lain!

dence

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Thank You

Presenting with Impact by Tantia Dian Page 39