presentation on reliance big entertainment

8/9/2019 Presentation on Reliance Big Entertainment

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INTRODUCTION OF COMPANY

India is a booming trillion dollar economy. An overwhelminglyyoung country, with more than 55% of its population i.e. over550 million people below the age of 30. Steady GDP growthrate in excess of 7% has translated into rising income level

It started with vision of meeting young India's aspirations andassuming a leadership position in communications, media andentertainment.

significant presence in businesses across various vectors ofcontent, internet, broadcast and retail services and platformsfor distribution.


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Internet & NewMedia

BIGFlix.com BIGADDA.com

Zapak

Jump Games

FilmEntertainment

Reliance BIG

pictures

RelianceCinema

Reliance media

works

BIG animation

Reliance BIGmusic & homevideo

BIG ND studio

BIGOYE.com

Broadcasting

92.7 BIG FM

Others

- BIG Street

- BIG Live

- BIG Reach

- BIG Events


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RELIANCE BIG PICTURES

Reliance BIG Pictures is motion picture brand, has built a

formidable Indian film production slate in English, Hindi and

several other Indian languages, which it markets and

distributes worldwide.

It has projects with leading production houses and Indian

directors, including Vidhu Vinod Chopra, Rakesh Roshan,

Farhan Akhtar, David Dhawan, Anurag Basu, Kunal Kohli,

MadhurB

handarkar, Sudhir Mishra, Shaji N. Karun, ShyamBenegal, Rituparno Ghosh.


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BIG Cinema Indias largest cinema chain with about 516 screens spread across

India, US and Malaysia.

After pioneering the IMAX experience in India, it recently launched3D and 6D technology and is the only cinema chain to screen filmsin all three formats.

It is also launching the first megaplexes in the country.

Reliance Media Works Dominant and comprehensive presence in Film Services: Motion

Picture Processing and DI, Film Restoration, Digital Mastering,Studios and Equipment rentals.

Reliance MediaWorks' television venture, BIG Synergy, is amongthe top players in the television programming industry.


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Promotional Activities by Big

Entertainment


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Promotional Activities

Product launchesProduct displays and on-the-floor contests

Tie ups with the Game Zone or F&B.

Popcorn cones.

Menu branding at the caf.Ticket jackets.

Events.

Seat Jackets.


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Above the LineTrailers

Radio

Television

Music Launches

Blogs (Big Adda)

Gaming (Jump Games)Magazines

Posters & Hoardings


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Trailers


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Radio


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Television (Through their TV Shows)


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SOCIAL NETWORKING

http://www.bigadda.com/


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MOVIE GAMES

http://oye.mybigflix.com/games

http://www.jumpgames.co.in/games.php?categ

oryid=128&SubCategoryID=51


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GOSSIP BLOGS

http://oye.mybigflix.com/blogs


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BLOGS


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MAGZINES


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Posters


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Hoardings


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FREE MOVIE

http://www.mybigflix.com/home


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Below The Line

Events

Experiences

Concerts

Press Releases

Kiosks


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Events And Experiences


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Press Releases


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Kiosks


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Innovative Promotion Of 3 Idiots


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Capacity 3 Passengers


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Advertising Through T-Shirts


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Promotion In Pantaloons


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Visit to Schools


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Promotion of Raavan


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On April 24, Rahman is scheduled to perform

live at the audio release of Mani RatnamsRaavan for a select audience from Bolly

wood and the media at Yash Raj Studios. On

April 25, the living legends performance is

going to be the highlight of the IPL Finale at

the DY Patil stadium in Navi Mumbai.

IPL3FINAL

PERFORMANCE


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Visit To Malls


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Promotion Of 13 B

BIG Pictures rolls out innovative marketing

activities for its upcoming super natural

thriller '13B- Fear has a new address'


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MULTIPLEX GHAJINI PROMOTION


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BTL DIRECT PROMOTION


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STORE PROMOTIONS


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GHAJINI IN DUS KA DUM


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GHAJINI DIRECT EXPRIENCES


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www.rememberghajini.com , www.findghajini.com

& www.wallofsuspects.com.

Entertainment portal and it is running some or other

contest. This contest is a kind of post-release contest

and asks for feedback about the movie and lucky

winners get a chance to meet Aamir Khan.

3D game CDS were launched based on Ghajini theme

and in fact Indyarocks was running a contest where the

winners were to get these 3D game CDs.


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Aamirs own website is totally donned in Ghajinilook since long and as Aamir is quite active on hisblog personally, he has written some posts on

Ghajini and his feelings around the release of themovie.

Van Heusen shop could be see with Aamir Khanand his Ghajini collection. All the ties on display

were branded as Ghajini special collection andtheir normal collection hardly had anything. Well,we must say the brand was totally Ghajinifioed.


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3D Gaming


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Co Branding of Ghajini


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Kites outdoor advertisement

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