presentation final assignment in pecha kucha-style
TRANSCRIPT
Assignment
Main principles
Framework
Porter & Barney
External – Web 2.0
External – Prosumer
External – Social TV
Internal
Internal – 101.TV
SWOT
Strength Weakness
Threat Opportunity
Recommendations
Recommendations
Trend-watching
Promote 101.TV
Further empirical research
Further empirical research
Further empirical research