presentation by: prashant ajmera b.sc. ll.b. (india) icsa (uk) ajmera corporate services pvt. ltd....
TRANSCRIPT
Innovative concepts in franchising
Presentation by:
Prashant Ajmera B.Sc. LL.B. (India) ICSA (UK)
Ajmera Corporate Services Pvt. Ltd. &
Date: 14th April, 2012Venue: Nehru Center, Worli, Mumbai
Parent company Intram Established in 1992. Intram Investments, Inc. is an Orlando, Florida
based real estate development company. Head Office is located just opposite to
Universal Studios in Florida. Strategic Plan - Acquisitions of high-profile,
infill retail properties or land and build-to-suit developments at premium locations throughout Central Florida.
Investments in the food service industry spanning seven states in USA.
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Parent company Intram Major real estate development near Disneyworld and Universal Studios in
Florida – these are considered prime locations in the world.
Assisted major restaurant chains to build restaurants in USA and also became franchise holder of several such restaurants.
Operating and managing several TOP restaurant franchises in 6 states in USA.
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Our clients and franchises
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Our clients and franchises
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Acquired Twistee Treat
In 2011, acquired Twistee Treat corpo.45 stores in operation since inception in
1983.12-25 people work in each store between
the ages of 16-25 years.Plan is to open 500 units in next five
years. Compete with Dairy Queen.
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Acquired Twistee Treat• Old management did not manage the
franchise well. • Ample potential for growth as Dairy Queen
is the only competitor in the market with 6000 stores in this segment.
• Serving softy ice-cream to every sector of society at a low price.
• Simple formula – We still serve ice cream for $1.45 US. For $10 US, the whole family can enjoy a treat.
• More than 45 combinations to choose from.www.AjmeraGroup.biz
Ajmera Corporate Services Pvt. Ltd.
Acquired Twistee TreatNew management :-• New team of executives hired with more than
50 years of combine experience in the industry.• Same logo with a modern look & with lights.• Store front more consumer friendly and made
up of fiber glass.• Drive-through with order and pick up facility.• Inside store operation and control using iPAD;
Connected to head office and iphone of executives.
• Exciting opportunity for young staff to work. • Transaction by transaction reporting.
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Expansion of Twistee Treat
• Intram uses its strategy to locate high traffic crossroads in Florida and other southern states in USA.
• Rent a corner in the parking lot of a shopping mall which has good visibility.
• Build a store with modern look and state-of-art equipment.
• Convert each customer into a fan of Twistee Treat.
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Expansion of Twistee Treat• Financing from bank difficult as retail food stores are
considered high risk. • Economic downturn – liquidity available with
individual entrepreneur and investor is low;.USA Law: • Any foreigner who starts a NEW business in USA with
one million dollars as investment and creates 10 full time jobs in USA can obtain Green Card of USA with family.
• Each new store of Twistee Treat costs $500,000 US.• Investment in two stores AMOUNTS TO investment of
one million dollars and creates more than 10 jobs – Meets USA government requirements for Green Card.
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Investment in USA by individuals 2009 2010
People’s Republic of China (772 or 40.9%)
Republic of South Korea (295 or 15.6%)
Great Britain/Northern Ireland (135 or 7.1%)
Taiwan (94 or 5.0%) India (62 or 3.3%) Iran (55 or 2.9%) Mexico (50 or 2.6%) Canada (45 or 2.4%) Russia (41 or 2.2%) South Africa (34 or 1.8%)
People’s Republic of China (1,979 or 46.9%)
Republic of South Korea (903 or 21.4%)
Great Britain/Northern Ireland (324 or 7.7%)
Taiwan (170 or 4.0%) Canada (85 or 2.0%) Japan (84 or 2.0%) India (72 or 1.7%) Russia (60 or 1.4%) Netherlands (38 or 0.9%) Mexico (33 or 0.7%)
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Expansion of Twistee Treat Indian HNIs
• Asia – China and India have the highest economic growth with number of millionaires growing every year.
• Nonetheless, residing in USA for various reasons is a dream for many of these HNIs and/or their children.
• Twistee Treat wishes to attract these HNIs in India and other Asian countries.
• Twistee Treat is the first company in USA to offer partnership in the company & assists in managing the store till visa formalities are completed and beyond if required.
• Company trains investors to manage day to day operations of the store.
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INTERNATIONAL MARKETING ARM OF INTRAM
WWW.INVESCOMM.NET
Ajmera Corporate Services Pvt. LtdExclusive company to market in India
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History being made in Retail industry
• History being made by changing the Franchise model with an unique
international investment based concept
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Ajmera Corporate Services Pvt. Ltd.
+ 91 963 897 1200 (India)
+ 1 514 697 1597 (Canada)
+ 1 212 461 0005 (USA)
THANK YOU FOR YOUR TIME
Q & A
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