PRESENTATION BY Dr. ARUN VARMA

RURAL ENTREPRENEURSHIP

ANDLIFESTYLE

IMPROVEMENT

Nagaland – common perceptions

People Outside Have Coloured Perceptions:

Land of Ferocious People Conflict Ridden Development Takes Backseat Law & Order Issues Political Ideologies are Self-Centred

Image remains Unchanged… Because of a

series of factors, the image of Nagaland has not changed much from the times of the Nation’s Independence….

It’s Time for a Makeover…

With Focus on the Strengths And Capitalizing on Opportunities, a New Look Nagaland needs to be created

Be The Change That You Want To See in

The World….Mahatma Gandhi

YOU BE THE CHANGE...

• Industry can create many jobs

• Infrastructure development will transform the region

• Carbon Credit will catapult the state into the Club of the Rich

DREAMS ARE FUN… BUT NOT REAL

• Identify the Strengths• Transform

Opportunities into Profits

• Ride on Technology• Minimise Weaknesses

CHART YOUR OWN PATHS...

• Untapped Market• Zero Dependence on Government for

employment• Innovation• Two-way Linkages for Products and Services• Scalability• Replicability

RURAL ENTREPRENEURSHIP HOLDS KEY

Rural Entrepreneurship Through Networking

“ Goods and Services within the region are best transacted through networking of business interest groups

ICT FOR NETWORKING

“ Goods and Services within the region are best transacted through networking of business interest groups using Information and Communication Technologies

Advantage ICT...

• Improves Efficiency• Cuts Cost• Operates through an information

sharing mechanism• Opens up a New World of Opportunity

WHERE ARE THE OPPORTUNITIES?

• Creation of an Intranet• Identification of Agri and Horticultural Products

for Niche Marketing – Walmart, Reliance Retail, Spencers require large volume

• Introduce opportunity in rural parts• Education, Health, Employment• Introduce people to the Fast Changing World• Eco-Tourism• Adventure Tourism

Effecting Transformations

It has been established that the new opportunity lies at the Bottom of the Pyramid – i.e; Rural

Markets

E-Government

AgricultureSocial Inclusion

Tele-medicineEducation

Entertainment

BPO Operations

Opening Up ofOpportunities

Introducing Range of

Products &Services

Better health&

education

Creating Niche Products

Market LinkagesWith

Bigger Buyers

EntrepreneurIn

Nagaland

MAKING NAGALAND INTO A HUB

NeGP : The 3 Pillar Model of ICT

The 3-Pillar Model of NeGP

“Web-enabled Anytime, Anywhere access” to information and services across the country

Network of service points for delivering

e-Government services

E-Gov Applications

Capacity Building

CSCs-A strategic corner-stone of the NeGP

100,000 Rural Common Services Centers by March 08 to cover 600,000 villages and 650 M Indians[ Amongst largest ever projects of its kind]

All CSCs to be broadband enabled

To be deployed in a PPP Framework;with focus on Rural Entrepreneurship

CSCs to deliver an array of public-private services[Link slide]

CSCs envisaged as agents of rural transformation in India

The Services Model

E-Government Services

E-Commerce / Online Marketplace

Education, Healthcare, Agricultural

Extension, etc

Entertainment

Data Collection,

Rural BPOs, etc.

Save Costs

Quality of Life

Social Development

Increase Incomes

Value-adds

The power of the CSC would lie in its focus on content customization and

multi-lingual delivery of End-to-End Services

PRESENTATION BY Dr. ARUN VARMA

THANK YOU!