prentice hall, inc. © 200613-1 strategic management & business policy 10 th edition thomas l....

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Prentice Hall, Inc. © 2006 13-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial Ventures and Small Businesses

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Page 1: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-1

STRATEGIC MANAGEMENT & BUSINESS POLICY10TH EDITION

THOMAS L. WHEELEN J. DAVID HUNGER

CHAPTER 13 Strategic Issues in Entrepreneurial

Ventures and Small Businesses

Page 2: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-2

Entrepreneurial Ventures & Small Businesses

99% of all businesses –

–23 million small businesses–60% -80% new jobs annually

Page 3: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-3

Entrepreneurial Ventures & Small Businesses

Employs fewer than 500 people and sales of less than $20 million annually –

Page 4: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-4

Entrepreneurial Ventures & Small Businesses

Small business firm –

–Independently owned & operated–Not dominant in field–Not engaged in innovative practices

Page 5: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-5

Entrepreneurial Ventures & Small Businesses

Entrepreneurial venture –

–Primary goals profitability and growth–Characterized by innovative strategic practices

Page 6: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-6

Entrepreneurial Ventures & Small Businesses

Differences –

–Not in types of goods and services–Fundamental views on growth and innovation

Page 7: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-7

Entrepreneurial Ventures & Small Businesses

Entrepreneur –

–Ultimate strategist–All 3 levels

•Corporate•Business•functional

Page 8: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-8

Entrepreneurial Ventures & Small Businesses

Lack of strategic planning in small business –

–Not enough time–Unfamiliar with strategic planning–Lack of skills–Lack of trust and openness

Page 9: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-9

Entrepreneurial Ventures & Small Businesses

Degree of formality –

–Process far more informal in small companies than in large corporations

Page 10: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-10

Informal questions to begin strategic management process

Page 11: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-11

Entrepreneurial Ventures & Small Businesses

Strategic decision-making process for entrepreneurial ventures –

–Develop basis business idea•Product/service with target market/customers

–Scan external environment•Locate factors of opportunity/threat

Page 12: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-12

Entrepreneurial Ventures & Small Businesses

Strategic decision-making process for entrepreneurial ventures –

–Scan internal factors•Relevant to the new business

–Analyze strategic factors•Current situation using SWOT

Page 13: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-13

Entrepreneurial Ventures & Small Businesses

Strategic decision-making process for entrepreneurial ventures –

–Decide go or no go•Opportunity to go

–Generate business plan•Transform idea into reality

Page 14: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-14

Entrepreneurial Ventures & Small Businesses

Page 15: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-15

Entrepreneurial Ventures & Small Businesses

Page 16: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-16

Entrepreneurial Ventures & Small Businesses

Page 17: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-17

Entrepreneurial Ventures & Small Businesses

Advisory Boards –

–External business people – voluntary –Discuss strategic and other issues

Page 18: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-18

Entrepreneurial Ventures & Small Businesses

Sarbanes-Oxley

–Compliance costs

Page 19: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-19

Entrepreneurial Ventures & Small Businesses

Sources of Innovation –

–The unexpected–The incongruity–Innovation based on process need–Changes in industry or market structure

Page 20: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-20

Entrepreneurial Ventures & Small Businesses

Sources of Innovation –

–Demographics–Changes in perception, mood, meaning–New knowledge

Page 21: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-21

Entrepreneurial Ventures & Small Businesses

Factors affecting new venture success –

–Structure of industry–Business strategy of new venture–Behavioral characteristics of entrepreneur

Page 22: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-22

Entrepreneurial Ventures & Small Businesses

Entrepreneurial Characteristics –

–Identify opportunities better–Sense of urgency—action oriented–Detailed knowledge-physical stamina–Access to outside help

Page 23: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-23

Entrepreneurial Ventures & Small Businesses

Sub-stages of small business development

–Existence–Survival–Success–Take-off–Resource maturity

Page 24: Prentice Hall, Inc. © 200613-1 STRATEGIC MANAGEMENT & BUSINESS POLICY 10 TH EDITION THOMAS L. WHEELEN J. DAVID HUNGER CHAPTER 13 Strategic Issues in Entrepreneurial

Prentice Hall, Inc. © 2006 13-24

Entrepreneurial Ventures & Small Businesses

Evaluation and Control –

–Line between debt and equity blurred–Lifestyle part of financial statements–Standard financial formulas don’t apply–Personal preference–Banks combine personal and business wealth