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PRDnationwide Research Report

Australian Beach Towns Real Estate Analysis Q2 2013

Prepared by PRDnationwide Research. For further details contact:

Aaron Maskrey, Residential Research Director

P: (07) 3370 1702

E: [email protected]

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Table of Contents

Key Findings .................................................................................................................................................................................................................................................................2

1.Australian Coastal Town Overview .............. …………………………………………………………………………………………………………………………………….......………….3

2.Byron Bay Coastal Town Overview .............................................……………………………………………………………………………………………………………........…………...8

3.Coffs Harbour Coastal Town Overview ……………………………………………………………………….....................………………………………………………..........…………….9

4.The Entrance Coastal Town Overview .........……………………………………………………………………………………………………………………………….........………………10

5.Yamba Coastal Town Overview ....................................................…………………………………………………………………..……………………..........…………………………...11

6.Agnes Water Coastal Town Overview ...........................………………………………………………………………………………………………………………………….........………13

7.Gold Coast Coastal Town Overview .......................................…….…………………………………………………………………………………………………………….........……….14

8.Hervey Bay Coastal Town Overview ........................…………………………………………………………………………………………………………………………….........……..…15

9.Port Douglas Coastal Town Overview .........................................…………………………………………………………………………………………………………….........………….16

10.Sunshine Coast Coastal Town Overview ................................……………………………………………………………………………………………………………..........…………..17

11.Whitsundays Coastal Town Overview ….....................……………………………………………………………………………………………………………………..........…………....18

12.Yeppoon Coastal Town Overview .............................................................................................................................................................................................................................19

13.Fleurieu Peninsula Coastal Town Overview .................... ………………………………………………………………………………………………………………...........………...…..21

14.Bells Beach Coastal Town Overview ................................................…………………………………………………………………………………………………...........…………...…23

15.Lakes Entrance Coastal Town Overview .............……………………………………………………………………………………………………………………...........………...………24

16.90 Mile Beach Coastal Town Overview ..………………………………………………………………………………………………………………………………...........……...………..25

17.Broome Coastal Town Overview ...............................................................................................................................................................................................................................27

18.Dunsborough - Busselton Coastal Town Overview ...................................................................................................................................................................................................28

19.Disclaimer……………………………………………….......………………………………………………………………………………………………………….........……………………..29

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Key Findings

What are the major demographic changes over the past five years within coastal towns? Do coastal towns just attract retirees, or with the advances through new technology, are young professionals

and families able to shift away from the large cities?

• Overall, Australia has an ageing population, with an increase of 1.3 per cent in the portion of residents aged between 55 to 74.

• Compared to five years prior Australian coastal towns have a larger portion of older residents and retirees at 6.7 per cent more than the nation.

• Coastal towns also have a smaller portion of residents at 6.6 per cent, that are under the age of 45 years.

While technology has improved allowing for professionals to relocate from the larger cities, relocating retirees shifting towards the coast is still the predominant demographic trend.

Has the market shifted from being one that is contracting, to a market that is growing?

The wider trends can be easily identified when all of the coastal towns are taken as a collective. The house market appears to have shifted off the bottom of the property cycle, with increasing levels of activity and a

sustained period where the median price has ceased declining. A continuing period of low interest rates should see confidence build with further increases in sales activity.

The unit market has observed a steady level of transactions over 2012, but has endured a declining median price. Compared to the higher priced house market, many unit markets provide an excellent affordable

alternative for would be investors.

If so, which market has experienced the best revival in terms of activity since the financial crisis?

Hervey Bay has recorded the largest increase in house sales activity over 2012, increasing the level of transactions by 60.8 per cent. The Dunsborough-Busselton Area followed with a 51.1 per cent rise in activity.

The Dunsborough-Busselton Area experienced the largest increase in unit activity over 2012, expanding by 66.7 per cent. This was followed by the Broome Area, increasing by 39.1 per cent.

Which market has experienced the largest increase in value, if any?

Byron Bay recorded the highest median house price over the second half of 2012, at $664,000. This equates to an increase of 11.1 per cent from the previous year (up $66,500).

The Bells Beach Coastal Area recorded the highest median unit price, at $505,000. This is a rise of $65,000 more than from the previous year.

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4

Australian Coastal Town Demographics

3

Table prepared by PRDnationwide Research. Source: PDS

2011 DEC 2012 DEC 1yr growth 2011 DEC 2012 DEC 1yr growth

Hervey Bay 296 476 60.8% $305,000 $306,000 0.3%

Busselton 178 269 51.1% $440,000 $435,000 -1.1%

Byron Bay 52 74 42.3% $597,500 $664,000 11.1%

Yamba 31 38 22.6% $430,000 $397,500 -7.6%

Brooome 51 61 19.6% $725,000 $670,000 -7.6%

• Hervey Bay has recorded the largest increase in house sales activity over 2012, increasing the level

of transactions by 60.8 per cent. The Dunsborough-Busselton Area followed with a 51.1 per cent rise

in activity.

• The Dunsborough-Busselton Area experienced the largest increase in unit activity over 2012,

expanding by 66.7 per cent. This was followed by the Broome Area, increasing by 39.1 per cent.

• Byron Bay recorded the highest median house price over the second half of 2012, at $664,000. This

equates to an increase of 11.1 per cent from the previous year (up $66,500).

• The Bells Beach Coastal Area recorded the highest median unit price, at $505,000. This is a rise of

$65,000 more than from the previous year.

Table prepared by PRDnationwide Research. Source: PDS

2011 DEC 2012 DEC 1yr growth 2011 DEC 2012 DEC 1yr growth

Busselton 33 55 66.7% $380,000 $355,000 -6.6%

Brooome 23 32 39.1% $430,000 $390,000 -9.3%

Yamba 15 21 40.0% $360,000 $300,000 -16.7%

Port Douglas 101 128 26.7% $218,000 $200,250 -8.1%

Whitsundays 43 53 23.3% $280,000 $260,000 -7.1%

Top Selling Australian Beach Town House Markets

Top Selling Australian Beach Town Unit Markets

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+

Portion of total residents

Ag

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rac

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ts

2006 2011

• Australia has an ageing population between the years 55 to 74, through an

increase of 1.3 per cent of the total residents, while there are 1.1 per cent

less residents aged between 5 to 19.

• There was a decline of one per cent in the portion of residents aged 5 to 24,

in Australian coastal towns.

• Coastal towns in Australia have a larger portion at 6.7 per cent of total

residents who are aged over 55 years, while the rest of Australia has a

larger portion of residents at 6.6 per cent aged below 45.

Australian Coastal Town Age Pyramid

Prepared by PRDnationwide Research. Source: ABS

6.6%

12.7%

6.5%

6.8%

13.8%

14.3%

13.7%

11.6%

7.6%

4.5%

1.9%

-5.8%

-11.5%

-5.8%

-5.9%

-12.1%

-13.2%

-13.6%

-13.4%

-10.1%

-6.3%

-2.5%

-20.0% -15.0% -10.0% -5.0% 0.0% 5.0% 10.0% 15.0% 20.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+

Percent

Ag

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rac

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t

Costal 2011 Australia 2011

Coastal Town vs. Australia Age Pyramid Comparison

Top Australian Coastal Town Markets

5

Rental Market

3

• While capital growth has favoured housing stock with rising median prices in

most localities, unit stock has typically returned a more favourable gross

yield largely due to the affordability of sale price.

• The average gross rental yield achieved in the second half of 2012 for

Australian coastal town houses was 4.8 per cent, resulting in a decrease of

0.3 per cent from the previous year.

• Australian coastal town units registered an average gross rental yield of 4.9

per cent, increasing by 0.8 per cent from the previous year.

• While unit stock has achieved an increasing gross rental yield for 2012,

potential investors should do their homework on each particular market they

are interested in, as some unit markets could be subject to oversupply.

• The average asking rents for the majority of New South Wales coastal

towns analysed within this study experienced a decrease in for both house

and unit stock. Asking rents in The Entrance decreased the most by an

average 8.9 per cent from the previous year, followed by Coffs Harbour

contracting by 7.6 per cent.

• The largest increase to asking rents in a Queensland coastal town was

experienced by Hervey Bay, with an average rise of 20.2 per cent from the

previous year. This was followed by Agnes Waters (up 18.8 per cent) and

the Whitsundays (up by 6.4 per cent). Asking rents on the Gold Coast

decreased on average 8.4 per cent from the previous year.

• Asking rents increased the most in 90 Miles Beach for Victorian coastal

towns, rising by 44.4 per cent to $260 per week. Bells Beach decreased to

on average 7.1 per cent and Lakes Entrance contracted by an average 8.7

per cent.

• The Dunsborough to Busselton region in Western Australia experienced an

average increase of 3.4 per cent from the previous year, while Broome

decreased by an average 17 per cent.

• The Fleurieu Peninsula in South Australia recorded an average increase of

36.2 per cent in asking rents from the previous year, with unit rental stock

leading the way with a 73.9 per cent rise to $389 per week.

Australian coastal Town

Gross Rental Yields - Houses

Region YieldAnnual

Change

90 Mile Beach 8.7% -0.5%

Hervey Bay 5.4% 0.4%

Broome 5.4% -2.4%

Lakes Entrance 5.4% 0.6%

Coffs Harbour 5.3% -0.6%

Yeppoon 5.0% -0.1%

Port Douglas 4.7% 0.0%

Whitsundays 4.6% -0.3%

Agnes Water 4.5% -0.2%

The Entrance 4.5% -0.4%

Byron Bay 4.4% -1.9%

Sunshine Coast 4.3% -0.1%

Gold Coast- Tweed 4.3% -0.6%

Fleurieu Peninsula 4.2% 0.0%

Dunsborough- Busselton 4.2% 0.2%

Yamba 4.1% 0.2%

Bells Beach 3.3% 0.1%

Region YieldAnnual

Change

Broome 7.7% 0.7%

Byron Bay 6.3% -1.7%

Coffs Harbour 5.9% 0.7%

Yeppoon 5.1% 0.4%

Hervey Bay 5.0% 1.5%

The Entrance 5.0% 1.9%

Whitsundays 4.8% 1.5%

Gold Coast- Tweed 4.8% 0.1%

Lakes Entrance 4.8% 1.9%

Agnes Water 4.8% n.a.

Port Douglas 4.7% 0.1%

Sunshine Coast 4.4% 0.4%

Fleurieu Peninsula 4.2% 4.8%

Dunsborough- Busselton 3.9% 0.4%

Yamba 3.8% 0.7%

Bells Beach 3.3% -1.0%

90 Mile Beach n.a. n.a.

Australian coastal Town

Gross Rental Yields - Units

6

Australian coastal Town House Market Overview

Australian Beach Town House Sales Cycle

Australian Beach Town House Market Average Capital Growth

Prepared by PRDnationwide Research. Source: PDS


• Since the first half of 2011, house sales activity has increased three consecutive six month periods.

This equates to an increase of 4.3 per cent from the previous year, while activity is still 8.3 per cent

below the level that transacted from five years prior.

• The median house price reached a peak at the end of 2009 ($470,000) in which it then softened for

two years. Over 2012 the median price appears to have reached a price floor and has sustained

itself at $435,000.

• Few houses transact less than $299,999, amounting to only 14.6 per cent of the total house sales

over the December 2012 six month period.

• Almost half the house sales that occurred during the second half of 2012 took place in the

$300,000 to $499,999 price segment.

• Looking long-term, Australian Beach Towns achieved a 10 year growth rate of 5.1 per cent per

annum in the median price.

• A resales analysis was undertaken across all Australian beach town areas to ascertain an efficient

measure on average capital growth. From the Average Capital Growth chart, the market cycle is

easily identified. Peaks of the coastal market was experienced during 1984, 1990 and again during

2004.

• Over the past decade, the average capital growth achieved was 11.4 per cent per annum. For the

second half of 2012, sellers realised an average capital appreciation of 3.3 per cent per annum.

4

0.0%

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Average Capital Growth p.a. Market Cycle

$435,000

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Half year period

Number of sales Median

Median House Price $265,000 $455,000 $435,000 $435,000 5.1% -0.9% 0.0%

House Sales 6,801 5,725 3,564 3,718 -5.9% -8.3% 4.3%

2002 DEC 2007 DEC 2011 DEC 2012 DEC10yr growth

rate

5yr growth

rate

1yr

growth

7

Australian coastal Town Unit Market Overview

Australian Beach Town Unit Sales Cycle

Australian Beach Town Unit Market Average Capital Growth



• Since the stimulus driven period of 2009, unit sales activity has remained fairly subdued.

• The median unit price has declined by 12.8 per cent since 2010, to register $340,000 over the

second half of 2012. According to the median unit price, units are at their most affordable level

since 2004.

• Few houses transact less than $199,999, amounting to only 11.6 per cent of the total unit sales

over the December 2012 six month period.

• Just over half the total unit sales that occurred during the second half of 2012 took place in the


• Looking long-term, Australian Beach Towns achieved a 10 year growth rate of 3.5 per cent per

annum in the median unit price.

• A resales analysis was undertaken across all Australian beach town areas to ascertain an efficient

measure on average capital growth. From the Average Capital Growth chart, the market cycle is

easily identified. Peaks of the coastal market was experienced during 1989 and again during 2004.

• Over the past decade, the average capital growth achieved was 7.9 per cent per annum. For the

second half of 2012, sellers realised almost no average capital appreciation, with a rate of 0.1 per

cent per annum.

5

0.0%

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4.0%

6.0%

8.0%

10.0%

12.0%

14.0%

16.0%

18.0%

20.0%

Ave

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Six month period

Average capital growth p.a. Market Cycle

$340,000

$0

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

$350,000

$400,000

$450,000

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Number of sales

Median

Unit Median Price $240,000 $385,000 $354,000 $340,000 3.5% -2.5% -4.0%

Unit Sales 8,000 6,573 2,901 2,968 -9.4% -14.7% 2.3%

2002 DEC 2007 DEC 2011 DEC 2012 DEC10yr growth

rate

5yr growth

rate

1yr

growth

8 12

New South Wales Beach Towns

9

Byron Bay, New South Wales

Byron Bay House Price Points



• The Byron Bay house market appears to have lifted of the bottom of its cycle from the second half

of 2011. Annual growth in the median house price over 2012 was an exceptional 11.1 per cent to

$664,000, while sales activity has strengthened by 42.3 per cent.

• Houses priced above $1 million now account to the largest price bracket (28 per cent of total house

sales) of sales, growing by 11 per cent in six months. While this is the largest transacted price point

over the December 2012 six months period, it represents the high end of the market. At the more

affordable end of the market, approximately 51 per cent of total house sales transacted in the


• The median unit price has also improved over 2012, increasing by 7.9 per cent (to $464,000), while

unit sales activity has risen by 53.1 per cent in 18 months.

• The unit market amounts to a large portion (40 per cent) of the total dwellings in Byron Bay. The

majority of unit sales transact within the $300,000 to $499,999 price range, amounting to 63 per

cent of total unit sales.

• Observing the demographic shits within Byron Bay, it is apparent that a large portion of the youth

population aged 24 and under have left the region over the past five years, amounting to a fall of

almost three per cent. The age segment of 55 to 74 has increased by a large 5.6 per cent of total

residents. This significant shift is greater than just a resident population ageing, and signifies a

growing number of incoming residents that have just retired or are near retirement.

7

87 7996

67 71 64

9784

104 112

143

5642

71

96

68 60 57 52 5574

68 82

95

67 6663

7581

73

81

95

71

54

53

85

71

57

32 45 47

49

$664,000

$464,000

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

$800,000

$900,000

0

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Half year period

House Sales Unit Sales House Median Unit Median

Byron Bay House & Unit Sales Cycle

6%

18%

28%

14%

7%

5%

5%

17%

7%

3%

10%

22%

15%

3%

15%

25%

8%

13%

31%

10%

12%

2%

8%

17%

3%

16%

22%

14%

8%

4%

5%

28%

0% 20% 40% 60% 80% 100%

Less than$400,000

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

$900,000 to$999,999

At least$1,000,000

Portion of total six month sales

Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

Byron Bay Unit Price Points

7%

26%

25%

13%

8%

7%

4%

11%

7%

12%

26%

12%

23%

11%

5%

4%

13%

27%

24%

9%

11%

11%

4%

2%

29%

35%

16%

10%

2%

2%

4%

0% 20% 40% 60% 80% 100%

Less than$300,000

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

At least$900,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

House Median Price $485,000 $710,000 $597,500 $664,000 3.2% -1.3% 11.1%

Unit Median Price $385,000 $512,000 $430,000 $464,000 1.9% -1.9% 7.9%

House Sales 87 143 52 74 -1.6% -12.3% 42.3%

Unit Sales 68 95 45 49 -3.2% -12.4% 8.9%

10yr growth

rate

5yr growth

rate

1yr

growth2002 DEC 2007 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% 20.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

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2006 2011

Byron Bay Age Pyramid


For the purposes of this

analysis, the Byron Bay

coastal Area comprises of the

suburbs of Byron Bay and

Suffolk Park.

“Increased property sales, as house market strengthens”

10

Coffs Harbour, New South Wales

Coffs Harbour House Price Points



• This consistently performing market has recently experienced slightly subdued sales activity over

2012. Over 2012 house sales have decreased by 14.4 per cent while unit sales have fallen by 21.2

per cent. However, subdued activity in the market has not affected the median price for both house

and units. The reliability in the Coffs Harbour market is a positive sign when considering other

coastal markets around Australia experiencing much larger market contractions since 2009.

• For the December 2012 six month period the Coffs Harbour coastal Area recorded a median house

price of $365,000, registering an increase of 2.8 per cent from the previous year. Few house sales

transacted over $500,000, with the majority occurring in the $300,000 to $399,999 price bracket, at

43 per cent of total sales.

• Sales within the unit market has contracted since 2009, but the median unit price has held

reasonably steady. Over 2012, the median unit price increased by 4.1 per cent to $267,000. Only

eight per cent of unit sales transacted above $500,000, while 35 per cent of total sales sold within

the $200,000 to $299,999 price bracket.

• There are two noticeable changes that have occurred within the coastal demographic of the region

over the past five years. The first is a contraction of 1.3 per cent in youths aged 5 to 14 while the

portion of residents aged 55-64 has increased 1.3 per cent.

8

Coffs Harbour House & Unit Sales Cycle

Coffs Harbour Unit Price Points

55

2

56

0

43

8

35

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32

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0

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2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period


House Median Price $198,850 $340,000 $355,000 $365,000 6.3% 1.4% 2.8%

Unit Median Price $139,950 $235,000 $256,500 $267,000 6.7% 2.6% 4.1%

House Sales 552 418 284 243 -7.9% -10.3% -14.4%

Unit Sales 475 274 165 130 -12.2% -13.9% -21.2%

10yr growth

rate

5yr growth

rate

1yr


4%

23%

38%

22%

5%

3%

1%

4%

3%

14%

43%

25%

7%

4%

2%

3%

3%

17%

45%

24%

6%

4%

1%

2%

2%

16%

43%

26%

8%

2%

1%

2%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

24%

44%

18%

8%

3%

1%

2%

24%

36%

18%

8%

2%

3%

9%

28%

37%

23%

5%

3%

2%

1%

1%

26%

35%

18%

12%

3%

1%

2%

2%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Coffs Harbour Age Pyramid



analysis, the Coffs Harbour


suburbs of Boambee East,

Coffs Harbour, Kokora,

Sapphire Beach, Sawtell and

Toormina.

“A market which is reliable and consistent”

11

The Entrance, New South Wales

The Entrance House Price Points



• The Entrance is another New South Wales coastal market which continues to experience a steady

level of sales activity, despite the adverse macro-economic factors which have influenced other

coastal regions. Conversely, buyers have taken advantage of the favourably low interest rates and

increased government stimulus spending during 2009 which observed a boost in sales activity

coupled with a rise in both the median price of houses and units.

• Over the past five years there has been an average of 710 settled house sales per six month

period, with the most recent six month period ending December 2012 registering 637 transactions.

Over 2012, the median house price has increased by 2.4 per cent to $425,000, with the majority of

house sales occurring in the $300,000 to $399,999 price bracket. By observing movements within

the house price points, it is apparent that the price bracket of $700,000 to $799,999 has expanded

by four per cent, while the $900,000 plus bracket has contracted by three per cent.

• Since 2009 unit sales have decreased from 350 down to 189 for the December 2012 six month

period. Despite this fall in sales, the median unit price has remained fairly robust, hovering around

$340,000. For the December 2012 period, the median price of units transacted was $335,000, with

33 per cent of total sales occurring within the $300,000 to $399,999 price bracket.

• Observing the demographics, it is noticeable that the portion of residents aged between 55 to 74

has increased by 1.9 per cent of the total residents.

9

The Entrance House & Unit Sales Cycle

The Entrance Unit Price Points

1,1

37

1,0

64

93

6

72

3

62

3

58

2 66

3

68

7

60

8

78

8

77

8

59

8

64

1

85

1

88

5

70

8

65

4

68

9

73

3

63

3

63

7

34

7

39

5

39

2

31

2

20

8

17

0

21

9

22

4

22

1

25

9

25

1

23

1 24

1

30

2 34

9

28

0

24

1 24

5 23

3

23

7

18

9$425,000

$335,000

$0

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

$350,000

$400,000

$450,000

$500,000

0

200

400

600

800

1,000

1,200

1,400

1,600

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

200

5 D

EC

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 1,137 778 733 637 -5.6% -3.9% -13.1%

Unit Sales 347 251 233 189 -5.9% -5.5% -18.9%

10yr growth

rate

5yr growth

rate

1yr


17%

27%

19%

15%

7%

4%

2%

8%

13%

29%

19%

15%

10%

5%

3%

6%

15%

30%

20%

13%

9%

3%

2%

8%

13%

31%

20%

14%

9%

7%

2%

5%

0% 20% 40% 60% 80% 100%

Less than$300,000

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

At least$900,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

7%

28%

26%

14%

11%

3%

2%

9%

7%

30%

25%

12%

7%

6%

5%

9%

9%

29%

30%

17%

5%

4%

2%

3%

11%

29%

33%

11%

4%

7%

1%

4%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

The Entrance Age Pyramid



analysis, The Entrance


suburbs of Avoca Beach,

Bateau Bay, Berkeley Vale,

Blue Bay, Chittaway Bay,

Copacabana, Forresters

Beach, Killarney Vale, Long

Jetty, Macmasters Beach,

North Avoca, Shelly Beach,

Terrigal, The Entrance North,

The Entrance, Toowoon Bay,

Tumbi Umbi, Wamberal.

“Buyers took advantage of market conditions in 2009”

12

Yamba, New South Wales

Yamba House Price Points



• The house market within Yamba experienced a significant price correction over 2011 and into 2012.

However, the second half of 2012 has seen renewed demand enter the market with an increase in

activity, resulting in the median price rising by $35,000 (9.5 per cent). If there is a sustained period

of increased sales activity in 2013 (upwards of 40 house sales over a six month period) then the

improved buyer sentiment should see house values continue to build upon the growth experienced

at the end of 2012.

• The majority of house sales occur within the $300,000 to $399,999 price bracket with 33 per cent of

total house sales. Over the past two years the number of houses that have transacted for above

$700,000 has increased to account to 15 per cent of sales, up from 7 per cent in 2009.

• Contrary to the house market which has appeared to have lifted of the bottom of the property cycle,

the unit market has experienced a substantial fall in the median unit price (down 28.5 per cent in six

months). Where typically the majority of unit sales occur within the $300,000 to $399,999 price

bracket, over the December six month period 41 per cent took place in the $200,000 to $299,999

price bracket.

• It is interesting to note that there are 2.7 per cent less residents within Yamba between the ages of

35 to 64. Over the past five years significant changes to local industry have made employment

within the region harder to sustain, with many residents leaving Yamba in search for work in other

regions.

10

Yamba House & Unit Sales Cycle

Yamba Unit Price Points

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% 20.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Yamba Age Pyramid



analysis, Yamba coastal Area

comprises of the suburbs of

Yamba and Angourie.

“House values could continue to increase over 2013”

97107

78 7665

51 53 5469

109 106

75

4048

68

4336 32 34 31

39

58

66

51

31

30

21 2328

34

59

48

38

31

35

41

4140

24 1615

22

$405,000

$307,500

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

0

20

40

60

80

100

120

140

160

180

200

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period


7%

37%

24%

10%

5%

7%

10%

8%

13%

48%

15%

10%

8%

19%

44%

19%

6%

13%

5%

41%

36%

9%

5%

5%

0% 20% 40% 60% 80% 100%

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

3%

7%

47%

24%

9%

3%

7%

6%

31%

33%

17%

6%

8%

6%

35%

18%

15%

6%

21%

5%

10%

33%

18%

13%

5%

15%

0% 20% 40% 60% 80% 100%

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce p

oin

t

2009 DEC 2010 DEC 2011 DEC 2012 DEC

House Median Price $250,000 $367,500 $445,000 $405,000 4.9% 2.0% -9.0%


House Sales 97 106 34 39 -8.7% -18.1% 14.7%

Unit Sales 58 48 16 22 -9.2% -14.4% 37.5%

10yr growth

rate

5yr growth

rate

1yr


13

Queensland Beach Towns

14

Agnes Water, Queensland

Agnes Water House Price Points



• Since 2008 the median house price has fluctuated substantially, with the beginning of every year

experiencing a rapid increase, followed by the second half of the year declining swiftly. However, for

the second half of 2012, the median house price has continued to increase at a steep rate,

experiencing growth of 24.8 per cent over 2012.

• Approximately 16 per cent of total house sales during the December 2012 six month period sold

above $700,000.

• The unit market has typically fluctuated over the past decade subjective to new product being

released on to the market. For this reason, the median unit price has swayed by as large as

$400,000 in 2008.

• Over the December 2009 six month period 25 per cent of total unit sales occurred for over

$500,000, with every six month December period since recording a smaller portion of sales in this

price segment. For the second half of 2012, only six per cent of unit sales occurred for above

$500,000, while 50 per cent of sales took place for under $299,999.

• There has been a large shift in the portion of residents aged between 25-34, falling of 3.9 per cent

over the past five years to amount to 10 per cent of total residents. Meanwhile the portion of retirees

of total residents has swelled to 10.6 per cent, up from 7.0 per cent from five years prior.

12

Agnes Water House & Unit Sales Cycle

Agnes Water Unit Price Points

3849 46

22 2228

1627 23

37 34

1724 26

21 20 16 2026

36

19

59

7486

55

31

33

28

26 31

3431

11

15 11 21 2119 15

24

24

18

$435,000

$293,750

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

0

20

40

60

80

100

120

140

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period



Unit Median Price $280,000 $320,000 $285,000 $293,750 0.5% -1.7% 3.1%

House Sales 38 34 26 19 -6.7% -11.0% -26.9%

Unit Sales 59 31 24 18 -11.2% -10.3% -25.0%

10yr growth

rate

5yr growth

rate

1yr


5%

19%

38%

24%

10%

5%

19%

19%

25%

25%

13%

15%

23%

31%

12%

19%

11%

26%

37%

11%

16%

0% 20% 40% 60% 80% 100%

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Agnes Water Age Pyramid



analysis, the Agnes Water


suburb of Agnes Water only.

“Large increase of retirees to the population”

24%

24%

29%

10%

10%

5%

5%

21%

37%

21%

5%

5%

5%

29%

21%

33%

4%

8%

4%

28%

22%

39%

6%

6%

0% 20% 40% 60% 80% 100%

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce p

oin

t

2009 DEC 2010 DEC 2011 DEC 2012 DEC

15

Gold Coast, Queensland

Gold Coast House Price Points



• Units are the predominant dwelling type along the Gold Coast coastline. Unit sales have amounted

to an average 80.5 per cent of total residential sales over the past decade. Since 2009 units sales

has by in large subsided to less than 1,500 sales per six month period, while the median unit price

has declined 13.8 per cent in two years. As at the December 2012 six month period, the median

unit price was $362,250, placing Gold Coast units at the affordable price levels of 2005.

• A price points analysis of units sold reveals a contraction of two per cent from units sold above

$900,000 to amount to eight per cent of the unit market, and an expansion of 11 per cent for units

sold less than $300,000 to amount to 31 per cent of the market.

• The Gold Coast house market appears to have reached its bottom of the cycle with a phase of

sustained activity at around 400 sales per six month period. The median house price has declined

since early 2010, but has recently levelled off over the December 2012 six months. Early indications

show buyer enquiry levels in 2013 to be higher with optimism spreading throughout the market.

• Over the past five years there has been an increase of young families entering the Gold Coast, with

a 1.2 per cent increase in the portion youths under the age of 14 and a 1.5 per cent increase in the

number of adults aged 25 to 44.

13

Gold Coast House & Unit Sales Cycle

Gold Coast Unit Price Points

78

2

88

0

73

9

59

6

57

0

68

3

63

0

65

9

62

2

76

4

75

6

48

7

34

7

52

9

54

0

45

0

38

7

41

8

41

4

38

8

40

2

3,8

52 4,3

20

3,9

72

2,9

70

2,5

73

2,5

98

2,6

25

2,7

35

2,7

67 3

,43

4

3,1

72

2,2

59

1,5

94 2

,12

0

2,1

65

1,8

34

1,4

28

1,3

05

1,2

68

1,4

37

1,3

48

$527,000

$362,250

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

0

1,000

2,000

3,000

4,000

5,000

6,000

2002

DE

C

2003

JU

N

2003

DE

C

2004

JU

N

2004

DE

C

200

5 J

UN

200

5 D

EC

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period


House Median Price $337,250 $616,250 $543,000 $527,000 4.6% -3.1% -2.9%


House Sales 782 756 414 402 -6.4% -11.9% -2.9%

Unit Sales 3,852 3,172 1,268 1,348 -10.0% -15.7% 6.3%

10yr growth

rate

5yr growth

rate

1yr


3%

21%

29%

18%

7%

5%

4%

13%

4%

25%

26%

14%

9%

5%

5%

11%

8%

32%

20%

9%

8%

6%

3%

14%

9%

34%

19%

15%

7%

4%

2%

9%

0% 20% 40% 60% 80% 100%

Less than$400,000

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

$900,000 to$999,999

At least$1,000,000

portion of total six month sales

Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

20%

28%

20%

10%

5%

4%

2%

10%

23%

26%

17%

9%

7%

4%

3%

12%

27%

27%

12%

8%

6%

4%

3%

12%

31%

27%

12%

9%

5%

4%

3%

8%

0% 20% 40% 60% 80% 100%

Less than$300,000

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800000 to$899,999

At least$900,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Gold Coast Age Pyramid


For the purposes of this analysis,

the Gold Coast coastal Area


Bilinga, Bogangar, Broadbeach,

Burleigh Heads, Burleigh Waters,

Cabarita Beach, Casuarina,

Chevron Island, Coolangatta,

Currumbin, Fingal Head, Hastings

Point, Isle Of Capri, Kingscliff,

Kirra, Main Beach, Mermaid

Beach, Mermaid Waters, Miami,

Palm Beach, Paradise Waters,

Pottsville, Rainbow Bay, Surfers

Paradise, and Tugun.

“Declining values cease in the house market”

16

Hervey Bay, Queensland

Hervey Bay House Price Points



• Since the first half of 2011, there has been a revival of sales activity in the Hervey Bay Coastal

Area. House sales have increased by 74.4 per cent, while unit sales improved 18.5 per cent. For

the second half of 2012, the median house price maintaining its stability at $306,000, a level

sustained over the past 18 months. Typically over the past four years only two per cent of house

sales have occurred above $700,000, with the majority of sales transacting between $200,000 to

$399,999, with an average 79 per cent of the total settled house sales.

• While the median unit price has decreased since the end of 2008, the second half of 2012

experienced a strong increase of 7.2 per cent, equating to a rise of $18,000 in six months. By

observing the Unit Price Points chart, buyers will notice for the past two years over half the unit

sales occurred within the price bracket of $200,000 to $299,999.

• It appears that as a result of limited employment opportunities over the past five years, Hervey Bay

has experienced a marginal decline of 2.1 per cent in the portion of total adult residents aged 20 to

64. However according to Cordells, the region has an investment pipeline of close to $1 billion for

infrastructure that should spur on local employment opportunities and attract further growth in

resident numbers.

14

Hervey Bay House & Unit Sales Cycle

Hervey Bay Unit Price Points

93

5

87

1

77

6

52

7

57

4

53

4

50

8

53

0

55

9

72

5

63

1

45

0

39

1 47

2

45

7

34

4

30

3

27

3

29

6 40

8 47

6

13

5

14

9

21

2

14

2

21

6

17

8

21

4

14

3 16

1

21

0

23

2

16

1

11

9

13

0

10

1

12

0

78

65 8

3

77

77

$306,000

$269,000

$0

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

$350,000

$400,000

0

200

400

600

800

1,000

1,200

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 935 631 296 476 -6.5% -5.5% 60.8%

Unit Sales 135 232 83 77 -5.5% -19.8% -7.2%

10yr growth

rate

5yr growth

rate

1yr


1%

32%

46%

12%

5%

2%

1%

1%

1%

35%

38%

16%

5%

4%

1%

1%

3%

43%

36%

7%

6%

3%

1%

3%

43%

35%

12%

4%

1%

1%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

1%

9%

29%

33%

15%

5%

5%

4%

9%

36%

31%

10%

5%

3%

6%

2%

54%

29%

7%

5%

2%

1%

12%

53%

27%

3%

3%

1%

0% 20% 40% 60% 80% 100%

Less than$100,000

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Hervey Bay Age Pyramid



the Hervey Bay coastal Area


Booral, Craignish, Dundowran

Beach, Eli Waters, Pialba Point,

Vernon, River Heads, Scarness,

Toogoom, Torquay, and Urangan.

.

“Rising level of sales indicate an improving market”

17

Port Douglas, Queensland

Port Douglas House Price Points



• Over the past four years sales activity in the Port Douglas property market has been seasonal, with

a larger number of recorded sales during the second half of the year compared to the first of the

year. The unit market predominately experiencing the majority of settled sales along the coastline,

amounting to an average of 84 per cent of total residential sales over the past decade.

• The median unit price has fluctuated over the past five years, but has experienced an overall

diminishing trend in growth. For 2012, the median unit price fell by 8.1 per cent to $200,250.

Approximately 42 per cent of the total unit sales for the December 2012 six month period occurred

within the $100,000 to $199,999 price bracket, while only five per cent of sales occurred for more

than $700,00 (down from 16 per cent of sale sin 2009).

• There has been an increased level of house sales recorded over 2012 compared to the previous

couple years. This improved level of sales may have assisted to halt the slide of the median house

price, which has decreased an average 5.6 per cent per annum over the past five years. For the

second half of 2012, the median house price increased 12 per cent ($47,500) to $442,500.

• Over the past five years the portion of residents aged between 20 to 44 decreased by 4.7 per cent,

while retirees aged between 65 to 74 increased 2.7 per cent.

15

Port Douglas House & Unit Sales Cycle

Port Douglas Unit Price Points

35 36 49 39 4728 41 30 31 37 32

16 25 21 28 20 21 20 28 23 26

273

230

379

223

296

389

174

144172

183 193

95103

93

163

94

138

69

10176

128

$442,500

$200,250

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

0

50

100

150

200

250

300

350

400

450

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 35 32 28 26 -2.9% -4.1% -7.1%

Unit Sales 273 193 101 128 -7.3% -7.9% 26.7%

10yr growth

rate

5yr growth

rate

1yr


18%

39%

11%

4%

7%

7%

14%

10%

48%

10%

14%

10%

10%

29%

36%

7%

4%

11%

4%

4%

7%

31%

31%

4%

8%

8%

8%

12%

0% 20% 40% 60% 80% 100%

Less than$400,000

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

$900,000 to$999,999

At least$1,000,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

14%

24%

18%

11%

3%

7%

7%

16%

14%

29%

24%

8%

9%

6%

1%

9%

17%

30%

16%

11%

15%

5%

2%

5%

8%

42%

27%

5%

7%

4%

2%

5%

0% 20% 40% 60% 80% 100%

Less than$100,000

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 5.0% 10.0% 15.0% 20.0% 25.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Port Douglas Age Pyramid



the Port Douglas coastal Area

comprises of the suburbs of Port

Douglas and Craiglie.

“Increasing number of retirees in the area”

18

Sunshine Coast, Queensland

Sunshine Coast House Price Points



• The much maligned Sunshine Coast market has experienced steady progress in the volume of

sales activity throughout the past two years. The number of house sales has improved by 25 per

cent from the trough in 2010, while unit sales have also increased, up eight per cent.

• The median house price had experienced a decrease of 15 per cent over 24 months, but as at the

second half of 2012 increased an increase of 4.2 per cent (up $20,000) to $500,000. Over the

December 2012 six month period houses normally transacted within the price range of $300,000 to

$599,999, amounting to 65 per cent of the total house sales. A decreasing portion of houses

transacted for more than $900,000 (down to 11 per cent).

• While the unit market along the Sunshine Coast has observed a slow improvement in the volume of

sales transacted per six month period, the median unit price has continued its steady decline from a

price peak of $405,000 in 2010 to $350,000 during the second half of 2012. This level of

affordability on the Sunshine Coast has not been observed since 2004.

• Approximately 54 per cent of units sold during the six month period ending December 2012

occurred within the $200,000 to $399,999 price range, while eight per cent of sales took plus in the

exclusive $800,000 plus range.

• The Sunshine Coast has experienced a contraction of 2.2 per cent in the portion of residents aged

five to 54 years, while the portion of residents aged between 55 to 74 increased by 2.0 per cent.

16

Sunshine Coast House & Unit Sales Cycle

Sunshine Coast Unit Price Points

1,7

35

1,7

57

1,4

70

1,1

84

1,0

66

1,0

55

1,0

59

1,1

75

1,0

95

1,4

49

1,3

49

83

5

71

3 97

2

96

6

88

3

68

5

67

2

73

7

74

2

85

4

2,4

19

2,6

53

2,2

30

1,5

31

1,4

79

1,3

49

1,2

51

1,5

11

1,4

03

1,7

76

1,8

20

1,2

37

89

2 1,0

64

1,1

97

99

9

83

2

76

3

79

3

75

3 82

1

$500,000

$350,000

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

0

500

1,000

1,500

2,000

2,500

3,000

3,500

4,000

4,500

5,000

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

2005

JU

N

200

5 D

EC

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 1,735 1349 737 854 -6.8% -8.7% 15.9%

Unit Sales 2,419 1,820 793 821 -10.2% -14.7% 3.5%

10yr growth

rate

5yr growth

rate

1yr


1%

11%

30%

20%

13%

6%

4%

16%

13%

31%

17%

13%

8%

7%

11%

2%

24%

27%

15%

11%

4%

4%

13%

2%

21%

26%

18%

11%

7%

4%

11%

0% 20% 40% 60% 80% 100%

Less than$300,000

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

At least$900,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

4%

17%

30%

17%

10%

8%

5%

10%

5%

19%

28%

14%

10%

5%

7%

12%

7%

23%

30%

14%

9%

5%

3%

9%

8%

25%

29%

14%

7%

5%

4%

8%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Sunshine Coast Age Pyramid


For the purposes of this analysis, the

Port Douglas coastal Area comprises of

the suburbs of Alexandra Headland,

Battery Hill, Bokarina, Buddina,

Caloundra, Castaways Beach, Coolum

Beach, Currimundi, Dicky Beach,

Golden Beach, Kings Beach, Little

Cove, Marcoola, Marcus Beach,

Maroochydore, Minyama, Moffat

Beach, Mooloolaba, Mount Coolum,

Mudjimba, Munna Point, Noosa Heads,

Noosaville, Pelican Waters, Peregian

Beach, South Peregian Beach, Point

Arkwright, Shelly Beach, Sunrise

Beach, Sunshine Beach, Twin Waters,

Warana, Wurtulla, and Yaroomba.

“House market strengthens”

19

Whitsundays, Queensland

Whitsundays House Price Points



• Over the past couple years the Whitsunday house market has observed seasonal fluctuations in

sales activity, with the second halves of the two years having achieved a larger volume of sales

then the fist halves of the year. Activity in the house market overall is slowly increasing to levels

experienced during the stimulus driven period of 2009, which registered just over 70 sales per half

year period.

• Unit sales amount to an average 57.7 per cent of all transactions over the past decade. Since 2007

activity in the unit market has significantly contracted, with the amount of sales in 2011 representing

the smallest volume transacted in over a decade. From 2011 the median unit price has decreased

by 21 per cent, registering $260,000 for the second half of 2012. Affordability for units within the

Whitsundays is at its highest level since 2003.

• While the majority of unit sales transact for $299,999 or less (at 68 per cent), there has been a

revival of activity for above $700,000 over the second half of 2012, amounting to 17 per cent of total

sales. This is up from seven per cent recorded two years prior.

• When observing the demographics of the Whitsundays coastal Area, a large increase has occurred

for children up to four years of age, increasing by two per cent of the total residential population.

While young adults aged 20-24 has contracted down to 7.4 per cent, (decrease of three per cent). It

appears that the affordability of this coastal market has attracted many fly in fly out miners to base

their young families in the Whitsundays.

17

Whitsundays House & Unit Sales Cycle

Whitsundays Unit Price Points

101 104 100 89 97 94 10187

101 93 95

59 63 71 76

4159 48

64 5669

118

209

139 155159

115

163

126

199189 182

87 71

9399

73

68

40

43 5153

$434,000

$260,000

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

0

50

100

150

200

250

300

350

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 101 95 64 69 -3.7% -6.2% 7.8%

Unit Sales 118 182 43 53 -7.7% -21.9% 23.3%

10yr growth

rate

5yr growth

rate

1yr


1%

14%

53%

14%

7%

11%

2%

32%

31%

24%

5%

7%

3%

30%

41%

11%

5%

11%

1%

3%

30%

30%

25%

6%

4%

0% 20% 40% 60% 80% 100%

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

2%

24%

41%

13%

5%

4%

10%

12%

26%

37%

7%

7%

3%

7%

23%

35%

9%

9%

7%

5%

12%

25%

43%

9%

6%

17%

0% 20% 40% 60% 80% 100%

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 5.0% 10.0% 15.0% 20.0% 25.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Whitsundays Age Pyramid



the Whitsundays coastal Area


Cannonvale, Airlie Beach,

Jubilee Pocket, Mandalay and

Flametree.

“Affordability is prominent in the Whitsundays”

20

Yeppoon, Queensland

Yeppoon House Price Points



• Detached houses have been the predominant dwelling type to have transacted over the past decade,

amounting to an average 78.4 per cent of total residential sales. The second half of 2011 and over

2012 have seen an improved level of house sales, up 36 per cent from 2010.

• Improved demand in the house market has assisted in pushing the median house price higher. From

the trough experienced during the June 2009 six month period, the median house price has increased

9.9 per cent ($36,500). Approximately 66 per cent of sales occur within the $300,000 to $499,999 price

segment, while three per cent of total house sales transact for at least $800,000.

• Activity in the Yeppoon Coastal Area has fluctuated over the past decade depending on the release of

new product. During the period of low interest rates and increased government spending of 2009, unit

sales in Yeppoon flourished, registering 133 sales for the year. Since 2009, activity has diminished to

an average of 63 sales per annum.

• Similar to the contraction of unit activity since 2009, the median unit price has rapidly decreased to

$249,000, equating to a fall of 33.2 per cent ($123,500) in two years. A large reason why the median

has subsided during this period has been the dwindling amount of sales for above $500,000. The

second half of 2012 recorded no sales above $500,000, with only four per cent of house sales in the

$400,000 to $499,999 price bracket, while 43 per cent of transactions occurred in the $200,000 to

$299,999 bracket.

• Over the past five years there has been no noticeable shift in the demographics of the Yeppoon Area.

18

Yeppoon House & Unit Sales Cycle

Yeppoon Unit Price Points

24

2 26

8

26

6

17

3

17

3 19

2 22

8 25

9

21

8

21

0

20

7

118

11

9

12

7 14

9

10

0

10

1

10

8 14

6

13

5

13

6

50

66 78

43

37

30

48

60

41

91

72

46

23

60

73

43

32 26

28

36

23

$406,500

$249,000

$0

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

$350,000

$400,000

$450,000

$500,000

0

50

100

150

200

250

300

350

400

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 242 207 146 136 -5.6% -8.1% -6.8%

Unit Sales 50 72 28 23 -7.5% -20.4% -17.9%

10yr growth

rate

5yr growth

rate

1yr


2%

15%

42%

22%

11%

4%

2%

1%

19%

43%

25%

8%

3%

1%

2%

3%

8%

36%

30%

16%

3%

1%

3%

1%

13%

34%

32%

13%

3%

1%

3%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

14%

34%

16%

18%

5%

3%

1%

8%

22%

16%

25%

9%

16%

9%

3%

14%

39%

32%

7%

7%

22%

43%

30%

4%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Yeppoon Age Pyramid



the Yeppoon coastal Area


Barlows Hill, Cooee Bay,

Lammermoor, Pacific Heights,

Rosslyn, Taranganba and

Yeppoon.

“House market recovery underway”

21

South Australian Beach Towns

22

Fleurieu Peninsula, South Australia

Fleurieu Peninsula House Price Points



• This popular South Australian surfing locality has recently experienced a period of consolidation

after observing continual growth in the median house price over the past decade of 6.4 per cent per

annum. During 2012 the median house price softened two per cent to $323,500, while activity

softened 11.6 per cent.

• The majority of activity in the house market has occurred in the $200,000 to $399,999 price

segment, amounting to 68 per cent of total sales. The portion of houses sold for less than $200,000

has increased to amount to six per cent (from three per cent) from the previous year, while sales for

above $800,000 have contracted to two per cent (down from four per cent).

• The unit market is still emerging and only amounts to an average 6.8 per cent of total sales within

the Area. During the December 2012 six month period the median unit price decreased to

$210,000, equating to a reduction of 12.5 per cent in 12 months.

• This coastal area has experienced a significant increase in the portion of residents aged over 55

years, growing by 4.9 per cent to know account to just over 50 per cent of the total residents in the

area. The portion of residents aged under 54 years has declined by 4.9 per cent to now amount to

less than half of the total residents.

20

Fleurieu Peninsula House & Unit Sales Cycle

Fleurieu Peninsula Unit Price Points



House Sales 240 445 233 206 -1.5% -14.3% -11.6%

Unit Sales 11 37 19 19 5.6% -12.5% 0.0%

10yr growth

rate

5yr growth

rate

1yr


24

0

32

5

25

4

22

2

23

7

21

5

23

3 29

3 34

4

43

3

44

5 47

2

25

6

40

1

36

2 39

1

30

9

19

3 23

3

22

0

20

6

11

17

19

15 1

2

10 1

4

30

16

38 37

27

19

32

32

33

36

14

19

17

19

$323,500

$210,000

$0

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

$350,000

$400,000

0

100

200

300

400

500

600

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period


4%

39%

33%

10%

4%

4%

1%

3%

3%

30%

35%

14%

9%

3%

2%

4%

3%

33%

39%

12%

4%

3%

1%

4%

6%

34%

34%

12%

5%

5%

1%

2%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

6%

34%

38%

13%

3%

0%

3%

3%

3%

39%

33%

14%

8%

3%

21%

47%

16%

5%

11%

16%

26%

32%

5%

5%

11%

5%

0% 20% 40% 60% 80% 100%

Less than$100,000

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% 20.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Fleurieu Peninsula Age Pyramid



the Fleurieu Peninsula coastal

Area comprises of the suburbs of

Coorong, Encounter Bay,

Goolwa Beach, Goolwa North,

Goolwa South, Goolwa,

Hayborough, Mccracken,

Middleton, Port Elliot, Victor

Harbor, and Waitpinga.

“Increasing number of retirees have entered the area”

23

Victorian Beach Towns

24

Bells Beach, Victoria

Bells Beach House Price Points



• This coastal market has seen a consistently increasing median house price over the past decade,

growing by 5.9 per cent per annum. For the six month period ending December 2012, the median

house price registered was $570,000, culminating from 153 settled sales. During this period, there

were a balance of house sales that occurred across the various price points, with the slight majority

taking place in the $500,000 to $599,999 price bracket, registering 35 per cent of total sales. Only

five per cent of house sales occurred for above $900,000, equating to a fall from 13 per cent of

total sales in 2010.

• The smaller unit market reached a peak of sales activity during the second half of 2009 and first half

of 2010. Since this period, sales have subdued in the coastal area over every six month period. The

second half of 2012 recorded the least amount of unit sales for a six month period in over a decade,

recording just 20 transactions. During the past decade, the median unit price has fluctuated, but the

overall trend displayed is one of long term growth. If an investor purchased a unit during 2002 for

the median price of $275,000, and sold the unit 10 years later at the median price of $505,000, an

annual growth rate of 6.3 per cent per annum would have been realised.

• There has been a noticeable increase of youths in the population aged under 15 years old, rising

1.6 per cent of the total population over the past five years. At the same time, young adult aged 25

to 34 declined by 2.1 per cent.

22

Bells Beach House & Unit Sales Cycle

Bells Beach Unit Price Points


Unit Median Price $275,000 $385,000 $440,000 $505,000 6.3% 5.6% 14.8%

House Sales 246 320 229 153 -4.6% -13.7% -33.2%

Unit Sales 39 71 39 20 -6.5% -22.4% -48.7%

10yr growth

rate

5yr growth

rate

1yr


24

6 27

9

22

7

29

7

24

1 28

1

23

4

23

9

25

2

36

4

32

0

27

5

16

3

22

7

30

9

29

7

24

9

19

9 22

9

22

4

15

3

39

40

36

47

54

68

43 6

6 56

69

71

53

38

55

94

88

49

40

39

24

20

$570,000

$505,000

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

0

50

100

150

200

250

300

350

400

450

500

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period


10%

11%

27%

23%

13%

7%

3%

6%

4%

7%

16%

30%

12%

14%

2%

13%

4%

4%

17%

27%

19%

14%

7%

9%

3%

6%

14%

35%

20%

10%

6%

5%

0% 20% 40% 60% 80% 100%

Less than$300,000

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

At least$900,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

15%

24%

15%

23%

18%

2%

2%

10%

35%

18%

18%

8%

2%

2%

6%

3%

38%

18%

18%

10%

5%

5%

3%

5%

20%

20%

25%

15%

10%

5%

0% 20% 40% 60% 80% 100%

Less than$300,000

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

At least$900,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Bells Beach Age Pyramid



the Bells Beach coastal Area


Moggs Creek, Aireys Inlet,

Anglesea, Torquay, Jan Juc,

Bells Beach and Fairhaven.

“A consistently increasing median house price”

25

Lakes Entrance, Victoria

Lakes Entrance House Price Points



• The Lakes Entrance house market has experienced a level of subdued sales since 2010, declining

from a peak of 87 sales during the June 2010 six month period. However, 2012 has observed the

house market reach a possible bottom of the trough the markets property cycle. Activity has

improved slightly and the median house price, which had plummeted 22 per cent from 2010, has

ceased its fall to rise by $10,000 (4.2 per cent) in just six months.

• Surprisingly, the December 2011 six month period observed eight per cent of it’s total house sales

selling for above $600,000, assisting the median house price during this period to a peak at

$295,000. This level of high priced sales has not occurred in such volume over the past five years,

as it had during that December 2011 period. A year later and the majority of sales have

consolidated around the $200,000 to $399,999 price range, with 67 per cent of the total sales.

• The unit market has averaged almost a quarter of the total residential sales within the Lakes

Entrance coastal market over the past decade. Due to the limited number of unit sales recorded,

PRDnationwide Research is unable to produce a reputable median price. PRDnationwide Research

requires a minimum of 20 sales per six month to justify the median price produced.

• Of the 17 unit sales which occurred during the second half of 2012, there was an even balance that

took pace between the price points, with almost a quarter of the sales being recorded at each

$100,000 bracket.

• The Lakes Entrance coastal Area is experiencing a smaller portion of its total residents under the

age of 20, while increasing its portion of residents aged 55 to 74.

23

Lakes Entrance House & Unit Sales Cycle

Lakes Entrance Unit Price Points

125134

108

6979 87

60 5569

98

6985

52

76 7687

6151

3847 39

31

64

34

27

39 24

20 28

22

21

18

20

20

27 20

26

1727

129 17

$250,000

$145,000

$0

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

$350,000

0

50

100

150

200

250

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 125 69 38 39 -11.0% -10.8% 2.6%

Unit Sales 31 18 12 17 -5.8% -1.1% 41.7%

10yr growth

rate

5yr growth

rate

1yr


1%

12%

47%

26%

8%

4%

1%

2%

13%

57%

21%

3%

2%

2%

18%

32%

32%

8%

3%

5%

3%

3%

21%

38%

28%

8%

3%

0% 20% 40% 60% 80% 100%

Less than$100,000

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

10%

5%

35%

45%

5%

35%

35%

29%

33%

33%

25%

8%

24%

29%

24%

18%

6%

0% 20% 40% 60% 80% 100%

Less than$100,000

$100,000 to$199,999

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

At least$700,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Lakes Entrance Age Pyramid



the Lakes Entrance coastal Area


Kalimna, Lakes Entrance and

Lake Tyres Beach.

“2012 could have been the turning point for recovery”

26

90 Mile Beach, Victoria

90 Mile Beach House Price Points



• There has been a significant changed in the age of residents within the 90 Mile Beach Coastal

Area. The portion of residents aged 65 to 84 has increased by a substantial nine per cent, while

youths aged between 5 to 14 have decreased by two per cent. In effect, the Area has welcomed

more retirees to reside over the past five years.

• Sales activity has fluctuated over the past decade, with typically the first half of the year recording

more sales than the second half. Arguably, the 2008 to 2009 period represented the trough of the

market cycle for the Area and while 2011 has observed a higher level of sales, the market has

contracted once again during the second half of 2012. it is anticipated that as the market is

seasonal, investors should observe more activity in the first half of 2013.

• Due to the small level of settled sales per six month period, the median house price has fluctuated

over the past decade, reaching a peak during the first half of 2009, at $170,000, then decreasing to

$108,000, only to surge back to $156,000 as at the second half of 2012. Looking longer-term, the

median house price has increased 7.6 per cent per annum over the past decade.

25

90 Mile Beach House Sales Cycle


House Sales 24 29 24 16 -4.0% -11.2% -33.3%

10yr growth

rate

5yr growth

rate

1yr


$156,000

$0

$20,000

$40,000

$60,000

$80,000

$100,000

$120,000

$140,000

$160,000

$180,000

0

5

10

15

20

25

30

35

40

45

50

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

200

5 D

EC

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period

Number of sales

Median

8%

44%

50%

31%

58%

44%

29%

44%

25%

13%

21%

25%

8%

0% 20% 40% 60% 80% 100%

2009 DEC

2010 DEC

2011 DEC

2012 DEC


Pri

ce

po

int

Less than $100,000 $100,000 to $199,999$200,000 to $299,999 $300,000 to $399,999

90 Mile Beach Age Pyramid



the 90 Mile Beach coastal Area


Glomar Beach, Golden Beach,

Paradise Beach and The

Honeysuckles.

“A growing population of retirees”

0% 5% 10% 15% 20% 25% 30% 35%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

27

Western Australian Beach Towns

28

Broome, Western Australia

Broome House Price Points



• Similar to the majority of most coastal regions across Australia, the Broome Coastal Area has

recorded less settled residential sales since 2007. However, the bottom of the market cycle appears

to have passed during the first half of 2011, with activity strengthening during the second half of

2011 and over 2012.

• After experiencing a major median house price increase during 2007, the rate of growth within the

Broome Area has subsided. For the second half of 2012, the median house price recorded was

$670,000, equating to a long-term growth rate of 9.2 per cent per annum over the past decade.

When comparing the median house price against the median unit price, the value in the affordability

of unit stock becomes apparent. During 2002 there was just under $100,000 difference between the

house and unit median prices, while the gap has expanded over the decade to $280,000.

• Seven per cent of house sales which occurred during the second half of 2012 took place for over

$1,000,000. This segment of the market has contracted over the past four years, down from 11 per

cent. The house market appears to be consolidating at the $500,000 to $799,999 price segment,

which now amounts to 69 per cent of total house sales.

• The Broome Area unit market has receded significantly since 2007, but an improved market during

2012 might have given a boost to buyer confidence.

• There has been no major change to the age structure of Broome residents.

26

Broome House Sales Cycle

Broome Unit Price Points

108122

94

6073

87

115

88 79 7356

35 44 52 47 5335

23

51 4661

56

74

100

45

5752

129

7582

5167

1513

2148

20

1122

23 24

32

$670,000

$390,000

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

$800,000

0

50

100

150

200

250

300

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 108 56 51 61 -5.6% 1.7% 19.6%

Unit Sales 56 67 23 32 -5.4% -13.7% 39.1%

10yr growth

rate

5yr growth

rate

1yr


13%

32%

19%

17%

6%

2%

11%

3%

6%

31%

11%

14%

17%

3%

14%

2%

12%

12%

22%

20%

6%

16%

12%

5%

8%

21%

26%

21%

11%

7%

0% 20% 40% 60% 80% 100%

Less than$400,000

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

$800,000 to$899,999

$900,000 to$999,999

At least$1,000,000


Pri

ce

po

int

2009 DEC 2010 DEC 2011 DEC 2012 DEC

4%

6%

19%

23%

4%

31%

8%

4%

9%

9%

45%

27%

9%

4%

39%

22%

22%

4%

9%

6%

13%

31%

16%

19%

9%

6%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce p

oin

t

2009 DEC 2010 DEC 2011 DEC 2012 DEC

0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% 20.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Broome Age Pyramid



the Broome coastal Area


Bilingurr, Djungun, Cable Beach,

Broome and Minyirr.

“Units provide value through affordability”

29

Dunsborough to Busselton, Western Australia

Busselton House Price Points



• 2012 has observed an increased level of sales from the previous year, which registered the lowest

number of settled sales in a six month period for over a decade. However, the strengthening level of

sales has not prevented the median price from continuing its decline over the year, (softening by

1.1 per cent) to $435,000.

• House sales that transacted for above $800,000 use to amount to almost 16 per cent of total sales

during 2009. As at the second half of 2012, this segment of the market amounted to 6.3 per cent.

The majority of sales occurred within the $400,000 to $499,999 price bracket, with 32.3 per cent of

the total sales. Sales for less than $299,999 continues to contract, decreasing from 13.5 per cent in

2011 to 7.1 per cent of total sales.

• The Coastal Area has recorded three consecutive six month periods of increasing unit sales, up

from the bottom of the market experienced during the first half of 2011 by 358 per cent. While the

majority of unit sales took place within the $300,000 to $399,999 price bracket (at 42 per cent)

during the December 2012 six month period, seven per cent of sales occurred for over $700,000.

This amounts to an increase from three per cent registered during the previous year.

• There is now 3.1 per cent less residents aged 5 to 54 than from five years prior, while the amount of

residents aged over 54 has increased by 2.6 per cent of the total portion of residents in the Area.

27

Busselton House Sales Cycle

Busselton Unit Price Points

31

9

58

1

36

1

36

5

32

0

33

6

34

7

44

3

26

6

27

4

25

9

16

9

14

8 21

7 27

8

24

8

15

6

12

9 17

8 26

5

26

9

66

11

8

76 74

56

87 74

95

99

79

78

48

33

59

55

46

43

12

33

49 55

$435,000

$355,000

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

0

100

200

300

400

500

600

700

800

200

2 D

EC

200

3 J

UN

200

3 D

EC

200

4 J

UN

200

4 D

EC

200

5 J

UN

2005

DE

C

200

6 J

UN

200

6 D

EC

200

7 J

UN

200

7 D

EC

200

8 J

UN

200

8 D

EC

200

9 J

UN

200

9 D

EC

201

0 J

UN

201

0 D

EC

201

1 J

UN

201

1 D

EC

201

2 J

UN

201

2 D

EC

Med

ian

sale

pri

ce

Nu

mb

er

of

sale

s

Half year period




House Sales 319 259 178 269 -1.7% 0.8% 51.1%

Unit Sales 66 78 33 55 -1.8% -6.7% 66.7%

10yr growth

rate

5yr growth

rate

1yr


0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0%

0-4

5-14

15-19

20-24

25-34

35-44

45-54

55-64

65-74

75-84

84+


Ag

e b

rac

ke

t

2006 2011

Busselton Age Pyramid



the Dunsborough to Busselton


suburbs of Abbey, Anniebrook,

Broadwater, Busselton,

Dunsborough, Geographe,

Kealy, Marybrook, Quindalup,

West Busselton and Wonnerup

.

“Activity increased over 2012”

1.4%

4.7%

25.2%

22.3%

17.3%

6.8%

6.5%

15.8%

2.6%

2.6%

26.3%

32.1%

12.8%

8.3%

5.8%

9.6%

2.8%

10.7%

27.0%

25.8%

15.2%

6.2%

2.2%

10.1%

0.7%

6.3%

28.3%

32.3%

14.1%

6.3%

5.6%

6.3%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


pri

ce p

oin

t

2009 DEC 2010 DEC 2011 DEC 2012 DEC

15%

24%

29%

15%

9%

2%

4%

4%

5%

9%

33%

26%

5%

7%

2%

14%

6%

30%

24%

9%

18%

9%

3%

27%

42%

15%

4%

4%

2%

7%

0% 20% 40% 60% 80% 100%

Less than$200,000

$200,000 to$299,999

$300,000 to$399,999

$400,000 to$499,999

$500,000 to$599,999

$600,000 to$699,999

$700,000 to$799,999

At least$800,000


Pri

ce p

oin

t

2009 DEC 2010 DEC 2011 DEC 2012 DEC

30

Disclaimer

The opinions, estimates and information given herein or otherwise in relation hereto are made by PRDnationwide and affiliated companies in their best judgement, in good faith

and as far as possible based on data or sources which are believed to be reliable. The material contained herein is not intended to substitute for obtaining individual advice from

PRDnationwide or another advisor able to provide the services of a qualified professional person. PRDnationwide, its officers, employees and agents expressly disclaim any

liability and responsibility to any person whether a reader of this publication or not in respect of anything and of the consequences of anything done or omitted to be done by any

such person in reliance whether wholly or partially upon the whole or any part of the contents of this publication.

COPYRIGHT PRDnationwide 2011.

All rights reserved. No part of this work may be reproduced or copied in any form or by any means (graphic, electronic or mechanical, including photocopying, recording,

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31

Research & Consultancy Adding Value to your Business

About PRDnationwide Research PRDnationwide’s research division provides reliable, unbiased, and

authoritative property research and consultancy to clients in metro and regional

locations across Australia.

Our extensive research capability and specialised approach ensures our clients can

make the most informed and financially sounds decisions about residential and

commercial properties.

Our Knowledge Access to accurate and objective research is the foundation of all good

property decisions.

As the first and only truly knowledge based property services company,

PRDnationwide shares experience and knowledge to deliver innovative and effective

solutions to our clients.

We have a unique approach that integrates people, experience, systems and

technology to create meaningful business connections We focus on understanding

new issues impacting the property industry; such as the environment and

sustainability, the economy, demographic and psychographic shifts, commercial and

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historical data and fact.

Our People Our research team is made up of highly qualified researchers who focus solely

on property analysis.

Skilled in deriving macro and micro quantitative information from multiple credible

sources, we partner with clients to provide strategic advice and direction regarding

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valuable and factual qualitative market research in order to ensure our solutions are

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Our experts are highly sought after consultants for both corporate and government

bodies and their advice has helped steer the direction of a number of property

developments and secured successful outcomes for our clients.

Our Services

PRDnationwide provides a full range of property research services

across all sectors and markets within Australia.

We have the ability and systems to monitor market movements, demographic

changes and property trends. We use our knowledge of market sizes, price

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market knowledge that is unbiased, thorough and reliable.

Our services include:

• Advisory and consultancy

• Market Analysis including profiling and trends

• Primary qualitative and quantitative research

• Demographic and target market analysis

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• Economic indicators

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Telephone: +61 1 3229 3344

Web: www.prdresearch.com.au

32

Our Research Reports Property Watch® Reports: Over 130 snapshots of various areas around Australia,

as well as specific reports on property topics of interest such as resale growth,

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Quarterly Economic and Property Report: Produced quarterly to examine

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Research Consultancy Service We set industry benchmarks when partnering with our clients to answer key

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Your Property

Primary & Secondary

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Analysis

“We set industry benchmarks when partnering with our clients to answer key questions and solve complex issues in the residential development arena.”

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