praise is the cure 2012 ad kit

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1 ® September 30 - October 6, 2012 Advertising Opportunities

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Praise Is The Cure 2012 Advertising Kit

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Page 1: Praise Is The Cure 2012 Ad Kit

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September 30 - October 6, 2012

AdvertisingOpportunities

Page 2: Praise Is The Cure 2012 Ad Kit

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Dear Friend of the George E. Thorne Development Center:

October is Breast Cancer Awareness Month and in honor of this time we are pleased to invite you to be part of the Seventh Annual Praise Is The Cure® Week of Hope, Health, and Healing! We are thrilled to begin Breast Cancer Awareness Month by rejoicing with more than 30,000 women and men who believe that “Praise Is The Cure®,” from September 30 through October 6, 2012 throughout Philadelphia, PA!

During our week of programming we will feature several events, including:- Our citywide community Breast Cancer Awareness Day - Our Annual Children’s Festival- Health Fair screenings and Wellness Workshops- A Pampering Party for breast cancer patients and survivors- Men’s Only Forum: “Real Men Wear Pink—Taking Care of Others and Yourself”- Our highly anticipated Annual Concert

Our Praise Is The Cure® programming has become an awaited tradition for many of our attendees, especially our survivors and patients of breast cancer. It is through your partnership and the contribution of your time, talent, treasure, and resources that we continue to bring a week of Hope, Health, and Healing into the Delaware Valley each year, while supporting such an enriching cause.

We sincerely hope that there will come a day when support for Breast Cancer is not as essential as it is today and a cure is uncovered for this disease. However, today that is not the case and because that is so, your partnership has great urgency. The barometer of our current economy has caused many of us to be more conscious of what we support. We ask that as you reflect on your charitable gift, you remember that by supporting this mission, you’re not only supporting our fight against breast cancer, but also families, children, men, women, the rich, the poor, and every ethnic group -- because breast cancer effects all of us; it does not discriminate.

As you consider your partnership with Praise Is The Cure®, please know that you will be helping us inspire families, inform communities, and save lives. We are most grateful for your support. Thank you.

Sincerely,

Anita T. Conner John K. Conner, Jr. Founder & CEO Executive Director

George E. Thorne Development Center is a 501(c)(3) non-profit community based organization whose mission is to empower individuals to control their destiny by equipping them with the essential tools needed in the areas of education, healthcare, finance, and related issues.

www.PraiseIsTheCure.org

Anita T. Conner John K. Conner, Jr.

Page 3: Praise Is The Cure 2012 Ad Kit

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The George E. Thorne Development Center (GETDC) is a 501(c)(3) tax exempt not-for-profit corporation, whose mission is to empower individuals to control their destiny by equipping them with the essential tools needed in the areas of education, healthcare, finance and related issues. Anita T. Conner, CPA, MST, CFP® created GETDC in 2000 and named it in memory

About

ABOUT US

George E. Thorne Development Center

of her father. George E. Thorne was a native of Philadelphia who started his own engineering firm at a time when business opportunities were frequently denied to African-Americans. As a certified public accountant and financial advisor with her own successful small business, Anita created GETDC to share with young adults the lessons learned of hard work, perseverance, self-confidence, and financial management which was her father’s legacy to her.

In 2006, The George E. Thorne Development Center expanded its mission with the founding of Praise Is The Cure® (PITC). Each year African American women are dying from breast cancer at alarming rates, because prevention tools, breast health education, and resources for treatment are not readily available. PITC was founded to put an end to this needless trend. As a result of a first hand encounter with the deadly disease and after personally navigating through the difficulties of advanced stage breast cancer themselves, the founder Anita T. Conner and her daughter Kerri M. Conner saw how much education and breast health awareness were needed in the African American community.

Praise Is The Cure® recognizes the need for targeted information and education for African American women and their families. Through a mix of community outreach, entertainment, and educational wellness programs, PITC has reached more than 100,000 people.

The goal is simple:Create more survivors and galvanize communities to take part in

the fight against breast cancer

No longer can we be aware of the devastating statistics and gruesome outcomes of breast cancer and ignore those who die without a chance to fight, fail to support their caregivers, and not share the wealth of knowledge we’ve acquired that can save lives.

Praise Is The Cure® Week of Hope, Health, and Healing enables women to receive mammograms and other health screenings each year, celebrates patients and survivors and educates communities that are losing the fight from lack of breast health education. Each year, PITC is changing the story, realigning the statistics, and is welcoming new warriors that support the urgency for a cure in the African American community. We fight today so we can celebrate tomorrow!

PITC is supported by thousands of people who have caught the vision of Hope, Health and Healing through education, access to resources, and perseverance.

My life was spared so that I could save anotherAnita T. Conner,

Founder, Praise Is The CureChairman, George E. Thorne Development Center“ ”

Page 4: Praise Is The Cure 2012 Ad Kit

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Program Book Specif ications

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(Includes placement in both the Gala and Concert Program Booklets and the Commemorative Survivor’s Journal)

Full Page | $250 | Full Page

Half Page | $175 | One half page advertisement

One-quarter Page | $100 | One quarter-page advertisement

Two-line personal message/ Business Card | $50 | A two-line message in honor or in memory of family and friends or a congratulatory message or One business card advertisement

For more information, please contact: 215.635.1025.

Sizes + SpecificationsAll sponsors will receive a full color page ad and will be listed in the program booklet.

The finished program book is 5.5” wide and 8.5” high.A full page advertisement must be no larger than 5”w x 8” h.A half page advertisement must be no larger than 5”w x 4”h.A one-quarter page advertisement must be no larger than 2.5”w x 4”h.A personal message including spaces to fit within 2.5”w x 2”h orOne business card advertisement must be no larger than 2.5”w x 2”h.

General Conditions and Deadlines

- All ads must be received and paid in full no later than Friday, July 6, 2012 to ensure inclusion in the program booklet.- All copy, logos, and/or artwork should be press-ready.- All advertising copy is subject to approval by GETDC.- The advertiser is responsible for any claim resulting from the unauthorized use of any name, photograph,sketch, artwork, branding elements, or words protected by copyright or registered trademark in connection with your advertising and shall defend, indemnify, and hold harmless GETDC for any claim in connection with the use of any such material.

George E. Thorne Development Center is a 501(c)(3) non-profit community based organization whose mission is to empower individuals to control their destiny by equipping them with the essential tools needed in the areas of education, healthcare, finance, and related issues.

www.PraiseIsTheCure.org

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Page 5: Praise Is The Cure 2012 Ad Kit

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Ad Sponsor Agreement

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Please type or print all information exactly as it should appear in all of our marketing collateral.

Date: _______________________ Contact name: _________________________________ Title: ______________Company/Organization: _________________________________________________________________________Address: ______________________________________________________________________________________City: _____________________________________________________ State: ___________ Zip: _______________Phone Number: ___________________________________ Fax: _________________________________________Email Address: _________________________________________________________________________________

I/we agree to provide financial sponsorship in the form of purchasing ad space for the Sixth Annual Praise Is The Cure® Event. As an ad sponsor, I/we understand that I /we will have our/my ad included in the Praise Is The Cure® program book as described in the advertising package. I/we further understand that these opportunities will not be valid until this agreement is signed and payment is received by the George E. Thorne Development Center, a non-profit organization. As an ad sponsor, I/we agree to provide digital artwork for all advertising.(Please initial.) ______________

Program Book Levels (Please check one.)

Please make checks payable to GETDC.

_______ Check Credit Card: _____Visa _____Master Card ______American Express

Authorized Signature: ___________________________________________________________________________

Please return completed agreement with check by July 6, 2012 to:George E. Thorne Development Center8000 Old York Road | Elkins Park, PA 19027

Phone: 215.635.1025 | Fax: 215.782.8933 | Email: [email protected]

George E. Thorne Development Center is a 501(c)(3) non-profit community based organization whose mission is to empower individuals to control their destiny by equipping them with the essential tools needed in the areas of education, healthcare, finance, and related issues.

_______ Full Page $250_______ Half Page $175_______ One-Quarter Page $100_______ Two-line personal message or $50 Business cards advertisement

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Page 6: Praise Is The Cure 2012 Ad Kit

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EventHighlights

PRAISE IS THE CURE | BREAST CANCER AWARENESS DAYAttendance: 30,000 | September 30, 2012Each year our citywide educational outreach effort is received by dozens of faith based and community organizations, who are visited by one-hundred volunteers making health presentations and celebrating survivors. Life saving information on breast health is distributed to community members.

PRAISE IS THE CURE | ANNUAL BENEFIT CONCERTAttendance: 3,000 | October 6, 2012The festivities culminate with our annual concert featuring celebrity artists. The highlight of the evening includes a procession of 300 breast cancer patients and survivors - serenaded by a male chorus - in celebration of the journey they have traveled.

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AttendeeExperienceImagine a praise party that celebrates Life! Connecting patients, survivors, families and supporters and infusing wellness, awareness, fun, and fellowship into a week long community festival. This is the essence of Praise Is The Cure®! During the 7th Annual Praise Is The Cure®, families from across the nation will converge for amenities filled week-long retreat that blends: health advocacy, soulful cuisine, family friendly entertainment, health screenings, pampering, workshops, discussions, sponsor pavilions and a Benefit Concert together for the ultimate goal of spreading Hope, Health and Healing!

PRAISE IS THE CURE | COMMUNITY HEALTH FAIR Attendance: 300 | October 6, 2012Open to the general public, the health fair offers mammograms and other health screenings such as blood pressure, BMI and glucose. Participants will learn what health improvements they need to make to fit their lifestyle and take part in a series of wellness workshops, while enjoying light refreshments.

®PRAISE IS THE CURE | PINK NIGHT OUTGALAAttendance: 300 | TBDExperience a festive evening of giving back and supporting the important health advocacy work of Praise Is The Cure®. Guests will enjoy beautiful ambiance, entertainment, and awards tributes. The Gala provides the opportunity to salute and celebrate the countless number of people who have supported our community efforts.

Page 7: Praise Is The Cure 2012 Ad Kit

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Pra ise Is THE CURE

PRAISE IS THE CURE | REAL MEN WEAR PINK FORUMAttendance 200 | October 6, 2012Our MEN’S ONLY activity acknowledging the important and critical role men play in supporting their loved ones during their journey with breast cancer, as well as focusing on men’s health and wellness. The forum will educate men on breast cancer, facilitating a candid discussion for men to express themselves and learn how to support a loved one with cancer.

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PRAISE IS THE CURE | CHILDREN’S FESTIVALAttendance 200 | October 3 & 4, 2012Inspired by the Book “My Mommy Has Breast Cancer, But She is OK” written by Kerri M. Conner, this event features story time, games and other activities for children ages 2 to 10 and their parents. Armed with the knowledge that Breast Cancer affects the entire family, this program educates children about breast cancer and encourages adults to have open discussions about the disease with their children.

PRAISE IS THE CURE | SURVIVOR’S “PAMPERING PARTYAttendance: 300 | October 6, 2012Breast cancer patients and survivors come together to “celebrate life!” The women are treated to an afternoon of spa treatments, salon services, massages, facials, manicures, make up artistry and extensive pampering by members of the beauty and wellness community, and enjoy a sumptuous meal. Survivors discuss their journey with breast cancer in a forum entitled “Sister Talk.”

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www.PraiseIsTheCure.org

ALL EVENTS ARE FREE

& OPEN TO THE

COMMUNITY!

Page 8: Praise Is The Cure 2012 Ad Kit

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Locations:8000 Old York Road | Elkins Park, PA 190276319 Germantown Avenue | Philadelphia, PA 19144

T: 215.635.1025 | F: 215.782.8933E: [email protected] | www.PraiseIsTheCure.org