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SPONSORSHIP PACKAGE PRICE (excl. GST) AVAILABILITY PAGE

KEY OPPORTUNIITY

Principal Exhibition Sponsor SOLD SOLD 5

CONFERENCE OPPORTUNIITIES

ASIAL Conference Sponsor - Lead SOLD SOLD 6

ASIAL Conference Sponsor - Co Lead SOLD SOLD 7

ASIAL Conference Satchel Sponsor SOLD SOLD 8

NETWORKING OPPORTUNIITIES

Central Bar Sponsor SOLD SOLD 9

Coffee Cart Sponsor SOLD SOLD 10

Gala Dinner Sponsor SOLD SOLD 11

Gala Dinner Entertainment Sponsor SOLD SOLD 12

Cocktail Reception Sponsor SOLD SOLD 13

OTHER OPPORTUNIITIES

Registration Sponsor SOLD SOLD 14

Official Cash Prize Sponsor SOLD SOLD 15

Show Bag Sponsor SOLD SOLD 16

Lanyards Sponsor SOLD SOLD 17

New Product Award Sponsor $7,500 Available 18

Highlights Video Sponsor SOLD SOLD 19

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PRINCIPAL EXHIBITION SPONSOR

Principal Sponsorship offers intimate brand association with the Security Exhibition & Conference through all event branding, marketing and communications. This package is unparalleled for year round brand exposure.

Branding Inclusions Pre-Event: • Exclusivity as the Principal Exhibition Sponsor • Company logo and link on the sponsor section of the Security website • Company profile featured on the Security website • 2 x blog posts on the Security website* • MREC banner ad on the Security website* • Company logo included on all visitor and exhibitor email communication • Feature article inclusion in 1 x email* • Company logo included on direct mail • Company logo included on visitor invitations • Company logo included on all press advertising • Company inclusion in social media posts: 2 x pre-show, 2 x during show, 2 x

post show • Company name highlighted on promotional floor plans • Company logo featured on visitor e-badges distributed to attendees via

email post registration • Recognition as Principal Sponsor in official Security show guide (pending print

deadlines) • Highlighted as the principal sponsor on the cover of the show guide (pending

print deadlines) • Full page Q&A in the show guide (pending print deadlines)* • Full page advertisement in the show guide (pending print deadlines)*

* Content and artwork to be provided by sponsor

Branding Inclusions Onsite: • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show; highlighted as the Principal Sponsor • Highlighted as the principal sponsor on the cover of the show guide (pending

print deadlines) Branding Inclusions Post-Event (up to 2 months): • Company logo and link on the sponsor section of the Security website • Company profile featured on the Security website • MREC banner ad on the Security website* • Company logo included on all visitor and exhibitor email communication • Company logo included on all press advertising • Company inclusion in social media posts: 2 x post show Ticket Inclusions: • 5 x Tickets to the Security Gala Dinner • 5 x Tickets to the Security Cocktail Reception Additional Inclusions: • Access to the pre-registered visitor database via an opt-in option during

registration. Potential database size approx. 7,000 (subject to visitors opting-in)

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ASIAL CONFERENCE SPONSOR - LEAD Delivering two days of expert insight and analysis, the ASIAL Conference features acclaimed industry experts from Australia and around the world. The comprehensive program provides an excellent opportunity to align your brand with thought leadership shaping the future direction of the security industry.

Acknowledgement: • Acknowledgement of sponsorship by the facilitator • Speaking opportunity at the beginning of the Conference (up to 2 minutes) Branding Inclusions Pre Event: • Company logo and hyperlink on the sponsor section and dedicated

Conference page of the Security website • Company profile featured on the Security website • Company logo and hyperlink on the ASIAL website • Company logo and mention included in 1 x email by the Security Exhibition • Company logo and mention included in 1 x email by ASIAL • Company inclusion in the Security Exhibition social media posts: 2 x pre-

show, 2 x during show • Company inclusion in ASIAL social media posts: 2 x pre-show, 2 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on the Conference page of the show guide (pending

print deadlines)

Branding Inclusions Onsite: • Prominent sponsor branding on theatre structure, Conference catering

structure and signage • Company logo included on the lectern signage • Company logo displayed on screen during the Conference • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show

Branding Inclusions Onsite (continued): • Company logo included on all relevant exhibition directional signage Branding Opportunities: At sponsor’s expense and subject to approval • Opportunity to display additional signage in the Conference room and

Conference catering space • Opportunity to provide a gift for each delegate Ticket Inclusions: • Concessional price offered for Conference Delegate Passes; concessional price

can be offered to company clients and VIP’s.

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ASIAL CONFERENCE SPONSOR - CO LEAD Delivering two days of expert insight and analysis, the ASIAL Conference features acclaimed industry experts from Australia and around the world. The comprehensive program provides an excellent opportunity to align your brand with thought leadership shaping the future direction of the security industry.

Acknowledgement: • Acknowledgement of sponsorship by the facilitator Branding Inclusions Pre Event: • Company logo and hyperlink on the sponsor section and dedicated

Conference page of the Security website • Company profile featured on the Security website • Company logo and hyperlink on the ASIAL website • Company inclusion in the Security Exhibition social media posts: 1 x pre-

show, 1 x during show • Company inclusion in ASIAL social media posts: 1 x pre-show, 1 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on the Conference page of the show guide (pending

print deadlines) Branding Inclusions Onsite: • Sponsor branding on theatre structure, Conference catering structure and

signage • Company logo displayed on screen during the Conference • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show Ticket Inclusions: • Concessional price offered for Conference Delegate Passes; concessional

price can be offered to company clients and VIP’s.

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ASIAL CONFERENCE SATCHEL SPONSOR Each delegate at the ASIAL Conference enjoys two days of expert insight and receives a free satchel as part of their registration. Sponsorship of the satchels ensures high visibility for your brand both during and after the event.

Branding Inclusions: • Company logo prominently displayed on satchels and given to each

Conference delegate (company logo in addition to Security Exhibition and ASIAL logo)

• Price includes print of logo in one colour. • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show • Company logo and hyperlink on the sponsor section of the Security website • Company logo and hyperlink on the ASIAL website • Recognition as a sponsor in the official Security show guide (pending print

deadlines)

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CENTRAL BAR SPONSOR The Central Bar is the hub of the show and occupies the most prominent position on the floor plan. This high traffic feature offers significant exposure for your brand. The bar is the main meeting point for visitors and exhibitors offering hot food and drinks throughout the show.

Branding Inclusions Pre Event: • Exclusive sponsorship and full naming rights of the Central Bar* • Company logo and hyperlink on the sponsor section and Networking page of

the Security website • Company profile featured on the Security website • Company name highlighted on the Central Bar on promotional floor plans • Editorial and company logo included in 1 x email (content and artwork to be

provided by sponsor) • Company inclusion in social media posts: 2 x pre-show, 2 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines)

Branding Inclusions Onsite: • Prominent sponsor branding on bar structure and signage • Company branding and logo included on overhead banner • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show Branding Opportunities: At sponsor’s expense and subject to approval • Opportunity for live product placement within the Central Bar • Opportunity to distribute promotional material within the Central Bar

*Note: Does not limit other partnerships within the Central Bar. This includes but not limited to: ⁻ Official Cash Prize Sponsor – The cash prize(s) will be drawn within the Central Bar ⁻ Digital content and advertising on screens or stand-alone touch screens within the bar 9

COFFEE CART SPONSOR Sponsor the only place to buy coffee at the exhibition and your brand will feature on each coffee cup sold during the event. The Coffee Carts will also offer snacks and a seating area for attendees to network and catch up with peers.

Branding Inclusions Pre Event: • Exclusive sponsorship and full naming rights of the 2 x Coffee Carts and

networking spaces • Company logo and hyperlink on the sponsor section and Networking page of

the Security website • Company profile featured on the Security website • Company name highlighted on the 2 x Coffee Carts on promotional floor

plans • Company logo and mention included in 1 x email • Company inclusion in social media posts: 2 x pre-show, 2 x during show

(content and artwork to be provided by sponsor) • Recognition as a sponsor in the official Security show guide (pending print

deadlines)

Branding Inclusions Onsite: • Prominent company branding on Coffee Cart structure • Company logo displayed on all coffee cups • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show Branding Opportunities: At sponsor’s expense and subject to approval • Opportunity to display additional signage around the Coffee Cart and

networking space • Opportunity to provide branded aprons or t-shirts for serving staff • Opportunity to distribute promotional material within the Coffee Cart

networking space

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GALA DINNER SPONSOR The Security Gala Dinner held at the impressive Plaza Ballroom on Collins Street brings together around 400 security professionals and their clients from across the country to network, celebrate and catch up with peers. At this must attend event guests enjoy a three course dinner, fine wine and entertainment.

Acknowledgement: • Acknowledgment of sponsorship by the MC • Speaking opportunity during the formalities of the dinner (up to 2 minutes) Branding Inclusions Pre Event: • Recognition of sponsorship on Gala Dinner ticket • Company logo and hyperlink on the sponsor section and dedicated

Networking page of the Security website • Company profile featured on the Security website • Company logo and hyperlink on the ASIAL website • Editorial and company logo included in 1 x email by the Security Exhibition

(content and artwork to be provided by sponsor) • Editorial and company logo included in 1 x email by ASIAL (content and

artwork to be provided by sponsor) • 200 Word editorial profile in the July issue of the Security Insider (content

and artwork to be provided by sponsor) • Company inclusion in the Security Exhibition social media posts: 3 x pre-

show, 3 x during show • Company inclusion in ASIAL social media posts: 3 x pre-show, 3 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines)

Branding Inclusions Onsite: • Company logo included on the lectern signage • Company logo included on table menus • Company logo displayed on screen during the Dinner • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the exhibition

Branding Opportunities: At sponsor’s expense and subject to approval • Opportunity to provide a gift for each attendee to be positioned on each place

setting • Opportunity for company branded centrepieces positioned on each table • Opportunity to have branded personnel at the entry to the venue • Opportunity to display additional signage both at the entrance and inside the

venue Ticket Inclusions: • VIP package table of 10 to the Gala Dinner

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ENTERTAINMENT SPONSOR The Security Gala Dinner held at the impressive Plaza Ballroom on Collins Street brings together around 400 security professionals and their clients from across the country to network, celebrate and catch up with peers. At this must attend event guests enjoy a three course dinner, fine wine and entertainment.

Acknowledgement: • Acknowledgment of sponsorship by the MC Branding Inclusions Pre Event: • Recognition of sponsorship on Gala Dinner ticket • Company logo and hyperlink on the sponsor section and dedicated

Networking page of the Security website • Company profile featured on the Security website • Company logo and hyperlink on the ASIAL website • Company inclusion in the Security Exhibition social media posts: 1 x pre-

show, 1 x during show • Company inclusion in ASIAL social media posts: 1 x pre-show, 1 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines) Branding Inclusions Onsite: • Company logo included on table menus • Company logo displayed on screen during the Dinner • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the exhibition Ticket Inclusions: • 2 x Tickets to the Gala Dinner

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COCKTAIL RECEPTION

The Security Cocktail Reception held at the water front venue Cargo Hall, brings together 400+ Industry professionals to celebrate, network and wind down after a day at the exhibition. Tickets to this popular event are complimentary to exhibitors, sponsors and industry stakeholders. The fully catered evening also includes the announcement of the Best New Product Award.

Acknowledgement: • Acknowledgment of sponsorship by the MC • Speaking opportunity during the formalities of the Cocktail Reception (up to

2 minutes)

Branding Inclusions Pre Event: • Exclusivity as the sponsor of the Cocktail Reception • Recognition of sponsorship on Cocktail Reception ticket • Company logo and hyperlink on the sponsor section and dedicated

Networking page of the Security website • Company profile featured on the Security website • Company logo and hyperlink on the ASIAL website • Company logo and mention included in 1 x email by the Security Exhibition • Company logo and mention included in 1 x email by ASIAL • Company inclusion in the Security Exhibition social media posts: 2 x pre-

show, 2 x during show • Company inclusion in ASIAL social media posts: 2 x pre-show, 2 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines) Branding Inclusions Onsite: • Company logo displayed on screen during the Reception • Company logo included on table menus • Company logo included on entrance signage for the Cocktail Reception • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the exhibition

Branding Opportunities: At sponsor’s expense and subject to approval • Opportunity to display additional signage both at the entrance and inside the

venue Ticket Inclusions: • 10 x Tickets to the Cocktail Reception

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REGISTRATION SPONSOR The Registration Sponsorship offers intimate brand association with the Security Exhibition & Conference. Your brand is seen by all visitors as they either register online or as they enter the event onsite.

Branding Inclusion Pre-Event: • Exclusivity as the registration sponsor • Company logo included on the online registration page header • Company logo featured on e-badge • Company logo and hyperlink on the sponsor section of the Security website • Company profile featured on the Security website • Company name highlighted on the registration area on promotional floor

plans • Recognition as a sponsor in the official Security show guide (pending print

deadlines) Branding Inclusion Onsite: • Company logo included on the front of Registration Staff and Information

Point Staff t-shirts • Company branding and messaging on the large front panel of the main

registration desk • Company logo included on express entry desk, registration pods and entry

directional signage • Window decals of company logo displayed between door 9 – 10 (alternating

with the Security Exhibition logo) • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show

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OFFICIAL CASH PRIZE SPONSOR Be the hero of Security as the Official Cash Prize Sponsor. The Cash Prize(s) are widely promoted both before and during the event maximising your brand exposure. For the prize draw visitors, delegates and exhibitors come together in the Central Bar where your brand will be the focus.

Acknowledgement: • Acknowledgement of sponsorship over the PA prior to entry closing and

commencement of the draw(s) Branding Inclusions Pre-Event: • Exclusive sponsorship and naming rights of Cash Prize(s) • Company logo and hyperlink on the sponsor section and Cash Prize page of

the Security website • Company profile featured on the Security website • Company logo and mention included in 2 x Cash Prize related emails • Company inclusion in social media posts: 2 x pre-show, 2 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on Cash Prize page of the show guide (pending print

deadlines) Branding Inclusions Onsite: • Prominent branding on the entry point(s) for the Cash Prizes • Company logo included on large novelty cheque(s) provided to winners • Company logo included on carpet tiles located in the aisles alongside the

entry point stand(s) • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show Branding Opportunities: • Opportunity to present novelty cheque(s) as cash prize(s )are drawn in the

Central Networking Bar

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SHOWBAG SPONSOR Every attendee to the Security Exhibition receives a free show bag which is used both during and after the event. Sponsorship of these re-usable bags includes a prominently featured logo and ensures high visibility for your brand.

Branding Inclusions: • Exclusivity as the show bag sponsor • Company logo prominently displayed on all show bags • Opportunity to select the colour of the show bag (subject to colours

available) • 2 x company inserts packed into each show bag (sponsor to provide insert) • Show bag insert exclusivity • Company logo and hyperlink on the sponsor section of the Security website • Company profile featured on the Security website • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show • Company to retain ownership of any unused show bags for future use Branding Opportunity: At sponsor’s expense and subject to approval • Opportunity to provide promotional gift included in the show bag

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LANYARDS SPONSOR Lanyards are worn by every visitor, delegate and exhibitor at the show as their identification to enter the event. This high visibility opportunity features your company logo on each lanyard maximising your brand impact at the event.

Branding Inclusions: • Exclusivity as the lanyard sponsor • Company logo included on all lanyards • Opportunity to select the colour of the lanyard (subject to colours available) • Company logo and hyperlink on the sponsor section of the Security website • Company profile featured on the Security website • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show • Company to retain ownership of any unused lanyards for future use

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NEW PRODUCT AWARD SPONSOR - $7,500 + GST The New Product Awards celebrates innovation and excellence in the Australian security industry. Align your brand with cutting edge technology and maximise your brand exposure. As new products are the primary reason visitors attend, the awards are heavily promoted both before, during and after the event.

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Branding Inclusions: • Exclusive sponsorship of the New Product Awards • Company logo and hyperlink on the sponsor section and New Product

Awards page of the Security website • Company profile featured on the Security website • Company logo and mention included in 2 x email • Company inclusion in social media posts: 2 x pre-show, 2 x during show • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on New Product Awards page of the show guide

(pending print deadlines) • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show Branding Opportunities: • Opportunity to present Best New Product Awards to the winners at the

Cocktail Reception held at Cargo Hall on Thursday 21st July Ticket Inclusions: • 5 x Tickets to the Cocktail Reception

HIGHLIGHTS VIDEO SPONSOR As the sponsor of the official visitor and exhibitor highlights videos your investment will last long after doors close. The videos are distributed by email to the entire visitor and exhibitor database as well as social media channels.

Branding Inclusions: • Exclusivity as the highlights video sponsor • Company logo on the opening and closing slide of two event highlight reels

(one reel for visitors, one for exhibitors). Listed as ‘Video brought to you by [Company Logo]’

• Company included once in each highlights video - either a spokesperson comment, shot of the stand or a shot of a product including brand

• Video distributed by email to entire visitor and exhibitor database • Brand exposure via YouTube/Vimeo channels • Company logo and hyperlink on the sponsor section of the Security website • Company profile featured on the Security website • Recognition as a sponsor in the official Security show guide (pending print

deadlines) • Company logo included on the ‘Sponsors and Partner’ board at the main

entrance to the show

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Example Video: Good Food & Wine Show https://vimeo.com/136787644

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