Poultry Meat Market and Production in EU, and European Food Safety Policies

Wolfgang Christ President of EPEGA

CEO Gebrüder Christ OHG

- CAAA Global Broiler Forum 17/5/2018 -

Agenda • Introduction EPEGA

• EU Poultry Market

– Production

– Imports

– Exports

• EU Food Safety Policy

• EU Animal Welfare Policy

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Introduction EPEGA

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EPEGA EPEGA

• The European Poultry, Egg and Game Association (EPEGA) is a confederation of bodies which are linked to

the European poultry, egg and game industry. EPEGA comprises organisations involved with these products

through the wholesale and foreign trade and the food-processing and food industries. Its chief task is to

represent its members at the institutions of the European Union, in EU Member States and in third

countries. Rooted in the German market, EPEGA has a European profile through a representative office in

Brussels and a network of European partners and contacts in the Member States.

Our tasks I

• EPEGA sees itself as a European lobby group of the poultry, egg and game industry. This encompasses the

whole economic sector from production to marketing. Matters related to intra-Community and

international trade and the promotion of the EU’s trade with global markets are especially important.

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EPEGA Our tasks II

• The responsibility of European Poultry, Egg and Game Association (EPEGA) is to represent and defend the

interests in all expert matters of members from EU States in the scope of game and poultry meat against

national authorities and the EU Commission.

• EPEGA assists in all matters concerning health and veterinary inspection problems concerning the trading in

poultry meat.

• The Association informs and comment on subjects of paramount importance in the area of wholesale and

foreign trade. This includes the publication of EU laws, directives and regulations, of importation rules, the

publishing of contingents and quota for associated and developing countries

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EPEGA Members • Germany

• Netherlands

• Belgium

• France

• Switzerland

• Austria

• USA

• Brasil

• Slowenia

• Poland

• Hungary

• Chile

• Brazil

• Czech. Republic

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• Ireland

• Bulgaria

• Italy

• Spain

• Sweden

• UK

Trader, Retailer, Import/Export

Wholesaler-Organisations

Member of:

• Advisory Group EU

• EUWEP

• GlobalGAP

• CELCAA

• BGA

• HDE

• IEC

• IPC

• EPC

• FEI

• WPSA

EU Poultry Market:

EU Poultry Production

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EU Forecast

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Current Production

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Current Production

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Current Production

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Current Production

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Cereal Prices

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Broiler Prices

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EU Poultry Market:

EU Poultry Imports

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EU Imports

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EU Imports

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EU Poultry Market:

EU Poultry Exports

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Poultry Meat World Markets

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Exports to selected Dest.

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EU Poultry Meat Exports

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Main Exporters

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EU Poultry Meat Trade Balance

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EU Food Safety Policy

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Controlling for Foodsafety

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Controlling for Foodsafety TRACES

• is the European Commission's multilingual online management tool for all sanitary requirements on intra-

EU trade and importation of animals, semen and embryo, food, feed and plants.

• its main objective is to digitise the entire certification process and linked procedures, and is in line with the

declaration of the Digital Agenda for Europe.

• Users from many more countries worldwide are interconnected through TRACES, centralising all data,

simplifying and accelerating the trading process.

• TRACES facilitates the exchange of information between all involved trading parties and control authorities

and speeds up the administrative procedures.

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EU Food & Feed Safety Alerts

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EU Animal Welfare Policy

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Animal Welfare • Animal Welfare became a „hot topic“ in many political discussions

• Particularly in the northern European countries such as The Netherlands, Germany, Austria

and a few others, NGOs are leading the public opinion with extremely strong media activities,

forcing the large retailers to implement Animal Welfare Standards as key element in their

meat purchasing procedure.

• The national poultry producers had to respond by adapting their production systems,

standards, breeds and certifications.

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Label Rouge • French application only - www.labelrouge.fr

• Label Rouge certification was launched in 1961

by the French government

• Creation of the Synalaf in 1967, French

Association for the Poultry Labels (Syndicat

National des Labels Avicoles de France)

• 90.2 millions of chicken obtained the

certification Label Rouge in 2013

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Organic EU • European regulation: n° 834/2007 and n°

889/2008.

• Production in France: 7 000 T/year

• USA: To sell chicken labeled "organic," growers

must comply with the USDA National Organic

Program (NOP).

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Free Range & Traditional Free Range • Free Range is a European Certification

• Traditional Free Range is similar to Label Rouge

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Fermier / Backyard type • This "Fermier" type of production is a world designation

• There is no standards as such

• This type of farming is of local tradition and produced with local male's

crosses such as Sumatra, Asyl, Shamo and other types of local males

• Usually the products are sold to consumers through direct market.

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Freedom Food • Freedom Food is the RSPCA's farm assurance and food labelling

scheme, created in 1994 in United Kingdom. Freedom Food label

ensure of the respect of farms to strict RSPCA welfare standards,

launched in 1996. www.freedomfood.co.uk

• Specifications:

– The welfare of a breed is assessed according to the RSPCA

Broiler Welfare Assessment Protocol. The JA757 is the

benchmark used in these trials.

– Can be used for Indoor, Free Range and Organic.

– Indoor with enriched environment: Objective of 2.2 Kg / 4.85

lbs with 1.95 FCR.

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Free Range & Traditional Free Range • This label was introduced by the Animal Welfare Association in the Netherlands. "Beter Leven" wants the best welfare for broilers and uses a 3-star

system:

• Enriched environment (perches, straw balls...), 56-d as minimum age and lower density plus winter garden (1-star) or Free range (2-stars) -> 3-Stars =

Organic

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Chicken of Tomorrow • Agreement for all fresh broiler meat sold in the

supermarkets = ±2.5 M broiler/week = about 25-30% of

the total production volume in NL

• Use of slow growing breed from 2015 (max. 50g or

0.11lb/d) with at least the breederfemale or the breeder

male

• Lower footpad lesions

• Use of RTRS soya

• Reduction of ammonia and dust emissions

• Use of green electricity and gas (from 2020)

• Use of European protein, in case more sustainable

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Certified • CQC is a French certification (Critères

Qualité Certifiés) (Certified Quality

Criterias)

• The first « Certified » broiler was

introduced by Duc in 1991

• Production in France: 75.000t per

year

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Premium brand What are the advantages of a

Premium brand?

• Flagship product

• A valued image

• Differentiate yourself from

competitors

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Thank you for your attention

Question & Answers

Wolfgang Christ wchrist@christ-fra.de

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