ports & harbours 2010 media pack
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Ports & Harbors magazine advertising opportunies and ratesTRANSCRIPT
M E D I A I N F O R M AT I O N 2 0 1 0
OFFICIAL JOURNAL OF THE INTERNATIONAL ASSOCIATION OF PORTS AND HARBORS
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A SPECIAL MESSAGE…
FROM THE SECRETARY GENERAL OF THE INTERNATIONAL ASSOCIATION OF PORTS & HARBORS (IAPH)
“World Peace through World Trade– World Trade through World Ports”
Ports around the world, though in the midst of the economic diffi culties, should move ahead with continued investment to improve productivity and expand capacity. This was unanimously agreed by the world port community, which met in Genoa, Italy, at the World Ports Conference of the IAPH. Unless ports continue their eff orts to prepare for the economic recovery, they will be too late to cope with the demand once the economy, which relies on global logistics networks, re-bounds.
Ports & Harbors is the offi cial journal of IAPH – the only worldwide organisation of port authorities. IAPH represents about 200 ports of some 90 maritime countries as well as 140 port-related public and private organisations.
The member ports together handle nearly 90% of the world’s container traffi c and some 60% of the world maritime trade. IAPH is proactively addressing a range of issues facing the world’s ports both among its members and at international forums such as the International Maritime Organisation and International Labour Organisation.
Ports & Harbors has long proven to be one of the most recognized mediums for port executives and professionals
around the world. It reports on the key issues of common interest to the world’s ports, ranging from port development and operations through port safety, security and environment to logistics and IT applications. Ports & Harbors provides not only the latest information and examples of best practices but is also an international platform to exchange views and opinions.
I trust you will fi nd Ports & Harbors of great value to your business and a reliable and eff ective way to disseminate your message throughout the world port community.
Dr Satoshi InoueSecretary General, IAPH
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reports on the key issues
the world’s ports, ranging from port development and operations through
is also an international platform to exchange views and opinions.
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Industry StatusOfficial journal of the International Association of Ports and Harbors (IAPH)
Brand Recognition & InfluencePorts & Harbors is one of the most recognised mediums for port professionals to exchange views and opinions, obtain useful information and share best practices concerning the wide-ranging issues faced by ports and the maritime industry.
55 Years at the Centre of Global Port IndustryThe International Association of Ports & Harbors (IAPH) has served the global port industry for over 50 years, since its founding in November 1955, and its official journal, Ports & Harbors, has been published for the same period.
Extended Reach to World Maritime CommunityBut the magazine has a wider constituency than just IAPH members: it also serves the world maritime community at large as the key medium for exchanging views and information about the issues faced by the world’s port authorities.
Rich Editorial Content, Tailored to the Industry’s NeedsPorts & Harbors now contains more features, opinion, feedback and case studies, alongside analytical news coverage. It offers readers a combination of inspiration and insight that will help drive operational efficiencies and provoke management initiatives.
KEY FACTS
Publishing FrequencyPorts & Harbors is published six times a year, every other month (January, March, May, July, September and November).
CirculationPorts & Harbors benefits from a global, 5,000 strong, readership and primarily consists of:
Port authorities
Government officials
UN agencies
Port construction & consulting companies
Universities
Research institutes
Cost Effective AdvertisingDisplay advertising in Ports Harbors is available with formats and frequencies to suit the requirements of marketers seeking to influence this important audience. Pound Sterling, Euro or US Dollar rates are available on request.
Ports play a fundamentally important role in global trade and commerce and are pivotal to the global supply chain and logistics.
Even in the face of challenging economic conditions, global ports recognise the imperative for continued investment to facilitate the continued long term growth of international trade. The need for such investment is unanimously agreed in the world ports community.
The result is that, now more than ever, ports are investing in their facilities.
Billions of Dollars are being spent on terminal expansion and cargo handling equipment, as well as environmental, security and regulatory compliance. It is in the context of this continued port-led investment that Ports & Harbors’ editorial is written – for those requiring the best available information to support their investment decisions.
Ports & Harbors’ editorial programme delivers unmatched news, opinion, features and case studies. Editorial coverage ranges from issues of day-to-day management to long-term strategic development with regular subject matter including:
Port Infrastructure
Marine Civil Engineering
Cargo Handling Equipment
Technology
Operations
Supply Chain and Logistics
Finance and Investment
Environmental Management
Security
Legislation and Regulation
IAPH Updates (coverage of the valuable work
carried out by the IAPH internationally)
EDITORIAL POSITIONING
Our content is developed to meet real world needs and is guided by the expertise of the IAPH secretariat, with additional contributions from member ports and those involved in IAPH’s technical committees – ensuring we deliver consistently relevant content for the sector.
Ports & Harbors’ editorial development is further supported by:
Lloyd’s Register - Fairplay, providers of the most comprehensive supply side information for world’s shipping, with leading resources including AIS Live, Sea-web, World Shipping Encyclopaedia, Ports & Terminals Guide and a portfolio of leading international maritime publications (www.lrfairplay.com).
IHS Global Insight, Lloyd’s Register - Fairplay’s sister company, which already delivers services to many ports and global commerce clients. It provides the most comprehensive economic, financial, and political coverage available from any source, to support planning and decision making (www.ihsglobalinsight.com).
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AUDIENCE PROFILE
The Ports & Harbors audience comprises a 5,000 strong global readership of port authorities, government officials, United Nations agencies, port construction/consulting companies, universities and leading research institutes, covering more than ninety countries around the globe.
Asia 46%
Europe27%
Africa & Middle East13%
The Americas11%
Australasia3%
2010 EDITORIAL CALENDAR
2010 COVER STORIES OTHER FEATURES
JANUARY Economic Recovery Europe & Africa Focus Vessel Tracking Management
MARCH Climate Change Security Container Terminals and Handling Equipment
MAY Community & Port Energy and Bulk Terminals and Handling Equipment Americas focus
JULY Supply Chain Security Port Design and Planning Professional Services (insurance, finance, legal, etc.)
SEPTEMBER Logistics Parks or Inter-modal Dredging Connection Environment Management Asia and Oceania Focus
NOVEMBER Advanced Port Community System Personnel Training Port Software and Logistics
[Please note, the editorial calendar is subject to change – updates are available on request. Your suggestions for features or other editorial are also very welcome.]
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DISPLAY ADVERTISING
Display advertising in the highly-targeted environment of Ports & Harbors off ers powerful marketing opportunities and great brand exposure.
Advertising within the respected editorial environment of Ports & Harbors ensures your message will be seen around the world, by key decision-makers looking for business- critical information and is an ideal marketing medium.
PREMIUM POSITIONS
Cover advertising positions off er increased standout and provide massive impact. Premium positions are also available, alongside Ports & Harbors cover stories, key features and other prominent editorial sections, ensuring a highly relevant environment for your message.
Availability of cover positions and other specifi c positions is limited and advance booking is strongly advised.
The 2010 editorial calendar is included in this brochure. This is subject to change, to ensure content is consistently relevant to industry’s developing needs.
MARKETING SOLUTIONS
INSERTS
Ports & Harbors also off ers a range of opportunities for inserts.
From basic fl yers to corporate brochures and creative treatments including bellybands and tip-ons, inserts off er a cost eff ective and highly targeted route to market. Inserts are a particularly popular choice for training and event promotion, as well as product literature.
Our team can work with you to devise the delivery that best meets your requirements and we off er a professional design and printing service if required.
Ports & Harbors o� ers a range of marketing opportunities to e� ectively target a highly engaged audience of senior professionals and decision-makers in the world-wide ports and terminals industry.
INSERTS
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2010 MAGAZINE ADVERTISING RATESAdvertising Unit Frequency 1x 3x 6x Double Page Spread Sterling 3,902 3,610 3,317 (303 x 426mm bleed area) Euro 4,878 4,512 4,146 Dollar 7,805 7,219 6,634
Full Page Sterling 2,168 2,005 1,843 (303 x 216mm bleed area) Euro 2,710 2,507 2,304 Dollar 4,336 4,011 3,686 Half Page Sterling 1,431 1,324 1,216 (132 x 188mm horizontal) Euro 1,789 1,654 1,520 (268 x 92mm vertical) Dollar 2,862 2,647 2,432 Quarter Page Sterling 944 874 803 (66 x 188mm horizontal) Euro 1,180 1,092 1,003 (132 x 92mm vertical) Dollar 1,889 1,747 1,605
All rates shown above are for full colour advertising. Mono advertising is available at a 15% discount.
Positional Premiums (All positional premiums are applied to achieved series rates) Inside Front Cover Plus 20% (Inside Front Cover is available only for full page or double page spread advertising) Outside Back Cover Plus 20% (Outside Back Cover is available only for full page advertising) Inside Back Cover Plus 15% (Inside Back Cover is available only for full page advertising) Guaranteed First Position in Specified Content Section Plus 15% Guaranteed, first quarter of publication Plus 10% Guaranteed, first half of publication Plus 5%
Sales ManagerDaniel GoncalvesDirect Telephone: +44 1737 379 706Email: [email protected]
EditorPenny AllenDirect Telephone: +44 1737 379 158Email: [email protected]
Editor-in-ChiefTony SlinnDirect Telephone: +44 1737 379 159Email: [email protected]
Acting Production SupervisorSarah TreacyDirect Telephone: +44 1737 379 171Email: [email protected]
PublisherDr Satoshi InoueSecretary General, IAPHEmail: [email protected]
Publisher for Lloyd’s Register - FairplayJon McGowanDirect Telephone: +44 1737 379 744Mobile Telephone: +44 798 016 9413Email: [email protected]
CONTACTS
UK – HEAD OFFICE
Lloyd’s Register - Fairplay LtdLombard House, 3 Princess Way, Redhill,Surrey, RH1 1UP, United KingdomTel: +44 1737 379700Fax: +44 1737 379001
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