portfolio development graphic design jenny j

Portfolio Development - VCD469-0802A-Portfolio Development - VCD469-0802A-0101By Jenny J.By Jenny J.

•Logo

•Print

•Illustration

•Multimedia

•Webpages

•Senior Project

LOGOLOGO

Program: Illustrator Program: Illustrator Indesign Indesign

Description: The client is an Description: The client is an Art Academy and they Art Academy and they wanted to target a young wanted to target a young generation. I selected bright generation. I selected bright colors with a hip logo. The colors with a hip logo. The style of the logo itself style of the logo itself happened by accident. happened by accident. There were many other There were many other versions, but this seemed to versions, but this seemed to be simple.be simple.

LOGOLOGO Program: Illustrator & Program: Illustrator &

IndesignIndesign

The client, Weldon School of The client, Weldon School of Music, wanted to find a Music, wanted to find a traditional feel to their logo. traditional feel to their logo. I utilized the treble cleft as I utilized the treble cleft as the symbol for S in this logo. the symbol for S in this logo. I decided to use blue and I decided to use blue and keep the design simple and keep the design simple and classy.classy.

LOGOLOGO

•Program: Illustrator

•The client was involved with art and they were looking for a fresh new idea as far as updating their logo. Here are several examples. The one at the top left seems to reveal a quirky and fun-loving symbol for art. Art usually attracts an audience of all ages.

IllustratorIllustrator Program: IllustratorProgram: Illustrator

The client needed us to The client needed us to develop a poster for their develop a poster for their conference. One of the conference. One of the specifications was to specifications was to brainstorm a great brainstorm a great typography style. Here the typography style. Here the typeface is Century typeface is Century Schoolbook and some of the Schoolbook and some of the text is bulged outward for a text is bulged outward for a different kind of effect. different kind of effect.

The client also advised that The client also advised that we needed to make this we needed to make this poster black and white with poster black and white with variations.variations.

PrintPrint

Program: Illustrator

The client opened a new winery in Texas. She is looking to advertise her new place. Client needed a poster design that incorporated her style and to give the public awareness. Shades of purple and olive green highlight this poster. The targeted audience is for mature adults between the ages of 30-50

PrintPrint

Program: Illustrator

Client has an exhibit and needs posters for advertising purposes

Targeted Audience: Artists, Graphic Designers

Style: Bright colors against a white background call attention to the poster

PrintPrint Program: Illustrator or Program: Illustrator or

IndesignIndesign

Client wants a second poster Client wants a second poster to advertise a “Green Day” to advertise a “Green Day” eventevent

Targeted audience is people Targeted audience is people of all ages and for of all ages and for educational purposeseducational purposes

Earth colors such as blue, Earth colors such as blue, green and a bright pink are green and a bright pink are used to attract the reader used to attract the reader

WebdesignWebdesign

Program: Indesign

Client needed a mock up first page to their website for design concepts only

Targeted audience will be for the students and parents

Style design: Shades of blues and fuschia call attention to this page

WebdesignWebdesign

Program: Indesign

Client needs a webpage layout

Targeted audience is the students who attend the school

The design idea from client is to keep the webpage clean and simple

Hues of blue signify the school’s colors as well as a few pictures taken from around the campus

MultimediaMultimedia

Program: Multimedia

Client needs to have a flash movie that advertises fun, adventure and travel

Target audience is for children

The design style is simple and bright colors of blues and beige


Program: Multimedia/Flash

Client needs a flash movie that covers the senses of touch and hear

Targeted audience is children

Design style: A picturesque scene of outside on a sunny day; insects making noises and flying around


Program: Mulitmedia/Flash

Client needs a flash movie that incorporates the taste and smell senses

Targeted audience is children

Design style: Life in the city; a boy eating ice cream; smells of freshness as the wind blows

Senior ProjectSenior Project Program: IndesignProgram: Indesign

Client is opening up their Client is opening up their own coffee place/bakery; own coffee place/bakery; they are needing some they are needing some branding items branding items

Target audience is for young Target audience is for young adults to the wiseadults to the wise

Design style: Circle with a Design style: Circle with a coffee mug in the middle coffee mug in the middle signifies crop circle design signifies crop circle design (client is a big Sci-Fi fan)(client is a big Sci-Fi fan)


Client needs posters to Client needs posters to advertise their grand advertise their grand opening and to let public opening and to let public know of specialsknow of specials

Targeted audience young Targeted audience young adults to the wise at heartadults to the wise at heart

Design style: Green seemed Design style: Green seemed to work well with all the to work well with all the design aspects for this design aspects for this client; a coffee cup with client; a coffee cup with hearts above was the hearts above was the partner’s choice of design partner’s choice of design elementselements

Senior ProjectSenior Project

Program: Indesign

Client needs a design element to go on promotional products

Targeted audience is young adults and those well into their golden years

Design style: Green works for the typeface and red makes the coffee cup stand out; client’s wife loves hearts


Client needs stationary for Client needs stationary for their business as welltheir business as well

The letterhead is in a The letterhead is in a metallic green hue with metallic green hue with darker olive green shades darker olive green shades for an accent; the design is for an accent; the design is faded in the background faded in the background

Senior ProjectSenior Project

Program: Indesign

Client also needs to utilize business cards

The design concept is made up of a metallic green background with colored confetti dots

The official logo (cup with hearts) is on the left side of card and the company information is underneath