placements with industry experience in business and management programmes - david boughey
DESCRIPTION
This presentation formed part of the HEA-funded workshop 'Placements with industry experience in Business and Management programmes' Embedding work experience within degree programmes has been identified as a significant positive contributor to improving employability outcomes. In this seminar we explain the development of the University of Exeter Business School’s “with Industrial Experience” scheme, and gauge student evaluation, employer perception, and methods for replication and sustainability of year-long placement programmes. This presentation forms part of a blog post which can be accessed via: http://bit.ly/1eGt47q For further details of HEA Social Sciences work relating to employability and global citizenship please see: http://bit.ly/17n8KnjTRANSCRIPT
welcome to the Business School
Placements with Industry Experience in Business and Management Programmes
Outline 11:00 Welcome and Outline Aims and Objectives of Workshop
Prof. David Boughey (Director of Student Engagement) Dr Elaine Dunn (Head, Business School Careers and Alumni Relations)
11:10 Placements in Programmes: Evidence from Across the Sector Prof. David Boughey
11:45 Launching and Running the “with Industrial Experience” programme Sandy Williams, Beate Wilmshurst (academic leads) Dr Elaine Dunn, Susannah Day (Careers and Alumni Relations leads)
12:35 The Higher Education Academy Richard Atfield (HEA Discipline Lead – Business and Management)
12:45 Lunch
13:30 Student Engagement, Experience and Advice Ryan Thompson and Chris Harper (Exeter WIE students [Ginsters / Accenture])
2:30 The Future of Placements – Panel and Group Discussion Prof. David Boughey
3:30 Coffee and Networking
… been here before…
The Times, 6 December 1969, p. 16.
Placements in Programmes Evidence from Across the Sector
David Boughey
The Placement Agenda
Variety of terminology, usage, and purpose?
• Placement (old sandwiches); internships; work experience
• Employability – KPIs, value proposition, return on investment
Applicants, students and parents [better degree & employability]
Universities respond [look at marketing materials] and external
drivers [EQUIS, AACSB, AMBA] and support [QAA, ASET]
• Integrity and Authenticity of Learning
QAA Benchmarks
General Business & Management (2007)
3.8 Business and management degrees are strongly related to practice and therefore there should be a strong link between the development of skills and employability of graduates.
4.2 There should be integration between theory and practice by a variety of means according to the mode of delivery including, for example, work-based learning, work experience or placement, exposure to business issues including employer-based case studies, visits and inputs from visiting practising managers.
View from Wilson
A Review of Business-University Collaboration (2012)
“Despite the undoubted advantages of undertaking a placement, there has been a decline in this practice in recent years from 9.5 percent of the total full‐‐time cohort in 2002/2003 to 7.2 percent in 2009/2010. A small number of universities in the UK provide the majority of sandwich placements, in particular those with a tradition of sandwich courses: for example, Loughborough University, University of Surrey, University of Bath, Brunel University, Aston University, Bournemouth University and Ulster University” (Wilson, p. 38).
Since mid-90s, approx. 115,000 – 119,000; 115,805 in 2008/9, or 6.2% total UG.
36.7% FT first year Bus/Admin in 2008-9 expected to take 4 years (Languages 37.3%) [HESA, Student Introduction 2008/9, NB. same source as Wilson]
New Sandwich Students
Figure 1 New Sandwich Entrants, total and “business”, 2007-2011
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
40,000
45,000
50,000
2007/08 2008/09 2009/10 2010/11 2011/12 Notes: Total excludes 14% of first year population with no identified mode of study. Sandwich might not have any “industrial” filling. Red line indicates ‘N’ JACS (i.e. all the Business related codes) plus ‘L1’ (Economics). Blue is total new sandwich entrants. Source: HESA database
New Sandwich Students
Figure 2 Percentage of new FT students on Sandwich degrees
Notes: As figure 1. Assumes all sandwich students are FT. “Business” = 19.48 and sector = 9.60 in 2011. Including PT reduces the % to 17.53 for “Business” and 8.2 for the sector. Source: HESA database
0
5
10
15
20
25
2007/08 2008/09 2009/10 2010/11 2011/12
Distribution of New Entrants
Figure 3 Concentration of New Sandwich Entrants, 2011-12
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500
1,000
1,500
2,000
2,500
3,000
3,500
1 6 11 16 21 26 31 36 41 46 51 56 61 66
Note: As for Figure 1. Source: HESA database
Top University Providers?
Table 1 Top University & Business School Providers, by new entrants, 2011-12 (maybe…)
By University By Business School
University of the West of England 2,948 Leeds Metropolitan University 1,609
Leeds Metropolitan University 2,833 Sheffield Hallam University 1,296
Sheffield Hallam University 2,780 University of the West of England 1,030
University of Hertfordshire 2,765 Manchester Metropolitan University 1,002
Coventry University 2,738 University of Hertfordshire 890
University of Huddersfield 2,693 University of Portsmouth 837
University of Ulster 2,316 University of Ulster 770
University of Portsmouth 2,292 Bournemouth University 730
Modes of Placement Engagement Mode Example
4 years integrated, paid (employee), and leads to professional qualificaMon aNer 6 years. Named degree.
BSc AccounMng – Exeter, with KPMG and ICAS
3 years integrated, paid. Named degree. Workplace learning.
Barclays with NoYngham Trent and Anglia Ruskin
4 years “with placement” degree a) CompeMMve external b) CompeMMve internal c) Branded degree with employer,
therefore guaranteed through admission Could be 120 credits or leads to 30 – 60 credits in years 2 and 4; also 2 x 6 months
4 years not integrated and not named Student interrupts studies for a year
School Leaver Programmes
Dominated by accounting firms
• KPMG – Exeter (ICAS), Birmingham (ICAS), Durham (ICAEW)
• PwC – Newcastle (ICAEW), Reading (ICAEW), Nottingham (ICAEW)
• EY – Lancaster (ICAS)
Placement Provision
The Association of Graduate Recruiters (AGR) conducts periodic surveys of member organisations.
• In 2011-12 53% AGR organisations offered sandwich / industrial placements (work placements at 31%, ie far from all)
• Some employer thinking that internships (8-10 weeks) easier to manage, and just as valuable to the employer.
• Decrease in proportion of AGR availability of placements 2011-12
Placement Recruitment – a snapshot
Figure 4 How are Placements Marketed (view from the AGR)
Source: AGR
Some questions
What is then the purpose of an undergraduate business degree?
“If then a practical end must be assigned to a University course, I say it is that of training good members of society. Its art is the art of social life, and its end is fitness for the world. It neither confines its views to particular professions on the one hand, nor creates heroes or inspires genius on the other” (Newman, [1852] 1960, p. 134).
Is there a risk of making students “employable” to the detriment of discipline content and the intellectual journey of a degree? (Does it matter?)
Slightly less philosophical questions
We’ll pick-up on some of these during the rest of the morning and in the discussion this afternoon:
• Should placements be compulsory for business degrees?
• Should placements be assessed?
• Do placements reinforce barriers to entry to the job market?
• What future for studying abroad in the “3rd” year?
• What are the alternative models?
Links to Resources and Information AGR www.agr.org.uk ASET www.asetonline.org Newman, J.H. (1960 [1852]). The Idea of a University. San Francisco: Rinehart. QAA (2007). General Business and Management. 165 02/07 http://www.qaa.ac.uk/Publications/InformationAndGuidance/Documents/GeneralBusinessManagement.pdf QAA (2013). New Challenges, New Solutions: Quality Assurance of Placements http://www.qaa.ac.uk/Publications/InformationAndGuidance/Pages/NCNS-Placements.aspx Sharmila Devi, S. (2013). “Which make the best accountants – graduates or school leavers?” Financial Times, October 16. http://www.ft.com/cms/s/0/7d4c11fa-29b2-11e3-9bc6-00144feab7de.html#axzz2nZgKh6U3 Wilson, T. (2012). A Review of Business-University Collaboration. https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/32383/12-610-wilson-review-business-university-collaboration.pdf
See also HEA resources on employability at:
http://www.heacademy.ac.uk/resources/detail/disciplines/Soc_Sci/Strategic_2013/EmployabilityAndGlobal