Physical Fitness Scores by Stanford Achievement

Murray, 2007

Physical Activity Recommendations

• Adults 30 minutes of MVPA

• Children & adolescents 60 minutes of MVPA

Physical Activities Guidelines for Americans 2008

Be a Physically Active• Role-modeling affects

children & adolescents

• Physical activity as a family– Helps to build bonds

– Promotes team work

Armies, Family Safety & Health, 2006; Pugliese & Tinsley, J Fam Psy, 2007

Practical Tips for Increasing Physical Activity• Play – focus on FUN– Active toys & equipment– Age-appropriate– Ensure safety

• Replace 30 minutes of TV with PA

• Walk (school, park, store)

www.cdc.gov

Practical Tips for Family PA

• Designate areas – indoors and outdoors

• Offer positive reinforcement

• Encourage interest in new activities

• Use PA as a reward (not food)

• SET THE EXAMPLE

Source: www.cdc.gov

4th grade prevalence of obesity* by health service region in Texas, SPAN 2000-2002,

2004-2005

2000-2002

2004-2005

*Obesity is > 95th Percentile for BMI by Age/Sex

NO SINGLE INTERVENTION WILL REVERSE THE CURRENT

TRENDS IN OBESITY&

INTERVENTIONS MUST BE CULTURALLY APPROPRIATE

Coordinated Approach To Child Health (CATCH)

Does CATCH Work?

• Reduced total fat and saturated fat content of school lunches

• Increased moderate-to-vigorous physical activity (MVPA) during PE classes

• Improved students’ self-reported eating and physical activity behaviors

• Effects persisted over three years without continued interventionLuepker et al., 1996; Nader et al. ,1999

CATCH

Moderate-to-vigorous physical activity (MVPA), 2003-2005

HP 2010Goal

En Vivo Lessons Lesson 1: What’s Wrong with Screen-Time?

Lesson 2: Less Screen-Time, More Fun

Lesson 3: Planning Screen-Time

Lesson 4: Screen-Time and Snacking

Lesson 5: Live Life En Vivo

Lesson 6: Booster Session

Behavioral Journalism• Mass media or specialized media might affect people’s

knowledge, attitudes, & behaviors

• Some people in a group perform better than others (have reduced their health threat)

• People can learn by the observation of others (peer modeling)

• Stories of the role models fit with the target audience (they are understandable, realistic, & contain useful information)

McAlister. 1995

Accelerating Diffusion

• Peer modeling = behavioral journalism

• Peer reinforcement = community networking

Behavior Change & Media

Comic Books – Time Twisters Comic 1: Screen-Time definition and

consequences

Comic 2: Benefits of reducing Screen-Time and Alternatives

Comic 3: Skills and Strategies to reduce Screen-Time

Comic 4: TV Commercials and Snacking

Motivation

• The probability that a person will enter into, continue, and comply with a change-directed behavior

• Motivation can be influenced