peter avis - why customer service matters

11
Peter Avis Restaurant Manager at Babylon

Upload: visit-york

Post on 22-Apr-2015

419 views

Category:

Documents


1 download

DESCRIPTION

Peter Avis' talk to the Visit York Tourism Conference 2012

TRANSCRIPT

Page 1: Peter Avis - Why Customer Service Matters

Peter AvisRestaurant Manager at Babylon

Page 2: Peter Avis - Why Customer Service Matters

The Four Elements of Great Customer Service

1. Your staff

2. Staying ahead of your competition

3. The WOW factors

4. Guest feedback

Page 3: Peter Avis - Why Customer Service Matters
Page 4: Peter Avis - Why Customer Service Matters

Staff

• Staff are the most important commodity in any business — Sir Richard Branson

• Great customer service begins with your teams – Keep them informed – Trainings – Make your team a part of the business

Page 5: Peter Avis - Why Customer Service Matters

Competition

• Know what your competitors are doing – Competitor analysis– Competitor lunches

Page 6: Peter Avis - Why Customer Service Matters

The WOW factor

• Know your guests

• Reward your loyal customers

• The little things make a big impact

Page 7: Peter Avis - Why Customer Service Matters

Guest Feedback

• Mystery Diner reports

• Trip Advisor

• Livebooking reviews

• Direct mail

• Website feedback

• Comment cards

• Respond to feedback

Page 8: Peter Avis - Why Customer Service Matters

Mystery Diner Reports

Page 9: Peter Avis - Why Customer Service Matters

Guest Comment Cards

Page 10: Peter Avis - Why Customer Service Matters

Livebooking Reviews

Page 11: Peter Avis - Why Customer Service Matters

Q & A