Persuasive Techniques Used in Writing

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Persuasive Techniques Used in Writing. Orhow to get what you want!. What are PERSUASIVE TECHNIQUES ?. Persuasive techniques are the strategies authors use to make their writing more convincing . Persuasive techniques : - PowerPoint PPT Presentation


Persuasive Techniques Used in Writing

Persuasive Techniques Used in WritingOrhow to get what you want!What are PERSUASIVE TECHNIQUES?Persuasive techniques are the strategies authors use to make their writing more convincing.Persuasive techniques:Get a readers attentionEmphasize a pointPolish the writingANALOGYDEFINITION: a comparison of similar ideas, often used to explain a complex situation by showing how it is like a simple oneEXAMPLE: Boot camp is like one long piano lesson: grueling, but ultimately rewarding.OVERSTATEMENT (hyperbole)DEFINITION: a deliberate exaggeration for emphasis or effectEXAMPLE: Everyone is talking about this products benefits! REPETITIONDEFINITION: Occurs when words are repeated in order to make a stronger impact on the readerEXAMPLE: The people of this city deserve a mayor they can trust, a mayor they can respect, a mayor they can count on.RHETORICAL QUESTIONDEFINITION: a question that prompts the reader to think, but which the writer does not answer because the answer is obvious EXAMPLE: Take 5-hour energy! Who wouldnt want more energy all day?SENTENCE VARIETYDEFINITION: occurs when the length and structure of sentences is varied in order to make certain statements stand out moreEXAMPLE: In high schools all over the country, students are being fed lunches that are neither tasty nor nutritious. This MUST stop!APPEAL TO REASON

DEFINITION: This is persuasive writing that appeals to the part of humans that likes to think. It uses facts, definitions, cause and effect, etc.EXAMPLE: Many studies show that the most successful way for a student to improve his reading level is to READ!Appeal to EmotionDEFINITION: When the writer scares you, makes you feel bad, or invokes another emotion to persuade you.EXAMPLE: Every day, thousands of puppies perish in puppy mills. Cant you afford to buy just one?APPEAL TO AUTHORITYDEFINITION: When a writer persuades someone by claiming someone respected or famous agrees with their point of view.EXAMPLE: A doctor-led study shows alcohol and cigarettes are among the top killers in America.Now you try!Write down the 10 persuasive techniques on your whiteboard.Make a box next to each technique.Read the examples on the following slides.Make a check in the box that identifies the technique used for each example.Name that technique!Studies show that watching the History Channel will positively impact a students grade in World Studies.

Cause and Effect!Why? What are your clues?You have a cause: Watching the History Channel.You have an effect: Positive impact on grades.

Can you figure out this one?Havent you ever wanted to just kick back, relax, and watch some really bad TV?

Rhetorical Question!What was your context clue?The question mark?No real answer expected!How about this one?We can learn from TV in the morning; we can learn from TV in the afternoon; we learn from TV in the evening.

Repetition!Why? Repeated words!Heres another one!Watching too much TV will fry every cell in your brain.

Overstatement! (hyperbole)What were your context clues?Watching TV cant literally fry your brain.This is an exaggeration!This one?Watching TV all the time is like becoming a vegetable, namely a potato.

Analogy!What was your clue?The word like is often used in analogies!And this one?Americans view too much television; 50% watch at least three hours every day.

Appeal to Reason!Your clue?The numbers and %!Whats this one?Watching your very favorite TV show with all of your friends can be mildly entertaining.

Understatement!The clue?The word mildly is the biggest clue in this statement.And this one?Many parents use childrens TV as a babysitter, or worse, as a substitute mother or father. Instead of reading to their children, they plop them in front of the television. If we want to raise childrens reading levels, the TV must be turned off. Parents, dont abdicate your job!Sentence Variety!What was your tip-off?Three long sentences.One short sentence.How about this one?Every elementary school principal in the state of Arizona agrees that watching too much television is detrimental to their students.

Appeal to Authority!How did you know?The principal! (Hes an authority!)Whats this technique?Parents, if you truly love your children and care about their futures, you will turn off the TV and take them for a walk.

Emotional Appeal!Your clues?Love.Care.One moreCompleting the practice homework will be the most fun you have had this entire year in English 10!What persuasive technique have I just used?You are correct!It is OVERSTATEMENT!!What ORGANIZATIONAL STRUCTURE did this POWER POINT use?