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Page 1: Peninsula
Page 2: Peninsula

Primul festival total din România

În 10 ani aproape 600 000 de vizitatori

2003-2012: un deceniu de distracție,un deceniu de experiență

Page 3: Peninsula

Din istoria festivalului

Artiști care au fost la Peninsula:

Nine Inch Nails, The Prodigy, Korn, Iggy Pop and the Stooges, Tinie Tempah, Kasabian, The Straits, Tiesto, Guano Apes, Children of Bodom, Tricky, Dub FX, Chase and Status, Parov Stelar Band, Ferry Corsten, Above and Beyond, Netsky, Andy C, Ska-P, Apocalyptica, Nero, Noisia, Timo Maas, The Rasmus, Chumbawamba

Page 4: Peninsula

Sponsori din anii precedenți

Page 5: Peninsula

Festivalul în cifre

4 locații muzicale

331 jurnaliști acreditați

45.500 fani pe Facebook

Număr record de participanți: 79 000

5 locații de party

68 programe culturale

79 formații și dj

14 programe educative

27 programe sportive

32 ONGuri prezente

Page 6: Peninsula

Peninsula Festival Research 2012

Report

Compiled byCompiled by: Ercsei Kálmán, Kiss Zita, Plugor Réka, Szabó Júlia, Veres : Ercsei Kálmán, Kiss Zita, Plugor Réka, Szabó Júlia, Veres ValérValér

Max Weber Foundation for Social Research

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• Our research, as in previous years, comprised of two parts.

• One of the components was a one page contact form which, among others, helped us gather information

about the demographic characteristics of the participants. In parallel – the second component – was a lengthy

questionnaire comprising of several topic-blocks. (The fist component helps us check and correct the data

obtained from the second component)

• Both data-gathering techniques were administered in the whole duration of the festival. The contact form was

in three languages (Hungarian, Romanian and English), while the questionnaire was in two languages

(Hungarian and Romanian).

• As a result of the sociological inquiry, the contact form was administered to 1235 participants and the

questionnaire to 738 participants.

• The participants interviewed were selected based on stratified random sampling procedure. The territory of

the Festival was divided in four zones and each day in three time-zones. With this procedure our aim was to

gain information about the participants from all over the Festival in all times of the day.

• Apart from the stratification based on territorial- and time-zones, the random sampling was realized by asking

our interviewees to select the Festival participants the following way: look at a specific person and from that

person count three more persons and approach the last one for interview.

7 Max Weber Foundation for Social Research

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2. Socio-demographic characteristics

Max Weber Foundation for Social Research

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2.1. Gender

Max Weber Foundation for Social Research

2010 - N = 7652011 - N = 8062012 - N = 738

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2.2. Distribution by participants’ age group

Max Weber Foundation for Social Research

2010 - N = 7652011 - N = 8062012 - N = 738

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2.5. Permanent address – type of locality

Max Weber Foundation for Social Research

2010 - N = 7652011 - N = 8062012 - N = 738

Page 12: Peninsula

2010 - N = 7652011 - N = 8062012 - N = 738

12

2.6. Where do you spend most of the year? – country

Max Weber Foundation for Social Research

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2.7. Where do you spend most of the year? – county

Max Weber Foundation for Social Research

2011 - N = 8062012 - N = 738

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2.12. Your occupation…

Max Weber Foundation for Social Research

2010 - N = 758 2011 - N = 8072012 - N = 730

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3. Future plans, Migration, Problems

Max Weber Foundation for Social Research

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3.1. Do you intend to continue your studies (after finishing your present studies)?

Max Weber Foundation for Social Research

2010 - N = 579 2011 - N = 5332012 - N = 483

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3.3. Where would you like to continue your studies? – locality (N = 353)

Max Weber Foundation for Social Research

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Max Weber Foundation for Social Research

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3.5. What future plans would you like to accomplish in the next 5 years?

   I. I. (N=705)(N=705) II. II. (N=692)(N=692) III.III. (N=678) (N=678)

to own an apartment (constructed, purchased, exchanged) 27.6 6.2 7.9

to study, get a degree 23.2 10.2 8.8

to buy a car 6.3 10.2 6.3

to start a company, business 6.2 6.0 3.2

to travel 5.9 6.1 12.2

to renovate, extend, modernize the apartment 4.6 2.4 2.3

to settle down 4.4 7.5 13.1

to get employed 4.3 13.8 7.7

to live independently 3.9 13.9 11.1

to get a better (more adequate) job 3.6 4.7 6.2

to have / raise children 3.6 5.5 5.0

to work abroad 2.7 4.2 2.2

to gain professional success 2.6 5.8 9.2

to study abroad 0.9 2.6 2.4

to study in Hungary 0.2 0.5 1.1

to work in Hungary 0.1 0.3 1.3

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5. Company and transportation

Max Weber Foundation for Social Research

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5.1. With whom did you come to the Festival this year?

Max Weber Foundation for Social Research

2010 - N = 7652011 - N = 8062012 - N = 738

Page 21: Peninsula

21 Max Weber Foundation for Social Research

5.2. How did you arrive to Târgu Mureș? (N = 730)

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6. Reasons, aims, and favourites…

Max Weber Foundation for Social Research

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6.1. Why did you come to the Peninsula Festival?

Max Weber Foundation for Social Research

2011 - N = 8072012 - N = 722

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6.5. What is your first favourite music style? (N = 700)

Max Weber Foundation for Social Research

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9. Financial-economic situation

Max Weber Foundation for Social Research

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9.1. Do you personally own the following…?

Max Weber Foundation for Social Research

2010 - N = 7652011 - N = 8072012 - N = 738

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9.6. On average, how much did you spend on the following goods monthly? - Average (lei) -

Max Weber Foundation for Social Research

2010 - N = 7652011 - N = 8072012 - N = 573

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12.1. Generally how often do you…? – part 1 (N = 728)

Max Weber Foundation for Social Research

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14. Positives and negatives

Max Weber Foundation for Social Research

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14.1. In your opinion, what is the best thing at the Peninsula Festival?

Max Weber Foundation for Social Research

2011 - N = 7472012 - N = 704

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1414..22..1.1. What are the Festival’s three main values for you?What are the Festival’s three main values for you?

Max Weber Foundation for Social Research

2011 - N = 6702012 - N = 567

Page 32: Peninsula

Vârsta: 18 - 29Studii superioare

Domiciliu: mediu urban Venit lunar: 1.500 leiZilnic activ online

Muzică ascultată: rock, drum ‘n bass,

metal, hip-hop, dub

Caracteristici socio-demografice Profilul Peninsularului

Page 33: Peninsula

Festivalul în 2013Cluj-Napoca, 18-21 iulie

Artiști de renume internaționalOfertă culturală vastăProgram non-stop timp de 4 zileInstalații spectaculoaseServicii și condiții de nivel occidental

Target: 80 000 de vizitatori

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Festivalul în 2013

Cluj-Napoca, 18-21 iulie

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Main Stage

Freedom Arena

TerraceRetro Stage

Staruri internaționale,Zilnic: 18.00-

01.00

DJ-i internaționali,Zilnic: 20.00-

06.00Cort de 1.200

mp

Formații și DJ-i internaționaliDrum ‘n bass,

Break beatZilnic: 20.00-

06.00

Formații și DJ-i din România,

Zilnic: 18.00-02.00Cort de 300 mp

Page 36: Peninsula

TeatruCinema

Festival de UmorPORT.RO

Cortul MIÉRT

Programe ONG-uri

Sport Sporturi extreme

ArtthingPhoto Hunting

Programe non-muzicale

Festivalul în 2013Cluj-Napoca, 18-21 iulie

Page 37: Peninsula

Festivalul în 2013Cluj-Napoca, 18-21 iulie

Ofertă culturală vastă:- parteneriate locale și regionale

Page 38: Peninsula

Festivalul în 2013Cluj-Napoca, 18-21 iulie

Program diversificat:• teatru, dans, film• arte contemporane• expoziții• programe pentru copii• concursuri• programe educative

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Festivalul în 2013Cluj-Napoca, 18-21 iulie

Atmosferă excepțională:• locații speciale• activități în aer liber• decor creativ

Atmosferă excepțională:• locații speciale• activități în aer liber• decor creativ

Page 40: Peninsula

Informații bilete

Preţurile (recomandate) pentru bilete:

Bilet de 4 zile cumpărat până în 24 iunie: 150 de leiBilet de 4 zile cumpărat între 24 iunie-17 iulie: 180 de lei Bilet de 4 zile on site: 210 lei

Bilet de zi cumpărat până în 24 iunie: 50 de leiBilet de zi cumpărat între 24 iunie şi 17 iulie: 70 de lei Bilet de zi on site: 90 de lei

Distribuirea biletelor:

Reţeaua Eventim Cea mai dezvoltată reţea de vânzare bilete Acoperă toată România Organizaţii de tineret Organizaţii de studenţi şi de tineret care interacţionează cu o mare parte a publicului ţintă. Rezultate bune, reacţii pozitive la ediţiile precedente.

Informații bilete

Page 41: Peninsula

Mulțumesc pentru atenție,

László Bodorfestival directorTel: 0742-510066E-mail: [email protected] / www.felsziget.ro