Oxygen Healthcare Communications

Presented ByHimanhsu PateliFEEL Institute

PGDM (2014-2016)

Context

• Company Profile• About Project • About Lifespan• How I Started • Learning’s

Company Profile

• Started in 2001• Who Started • Customer• Clients

ABOUT PrOJECT

Lifespan: To improve the Care and Customer Service quality of World’s Largest Diabetic & Cardio Metabolic Chain through Customer interaction, Insights & Action – 2 Months

Oxygen TV To improve the impact of Oxygen TV in Physician’s Waiting room through Patient interaction ,Structured Probing & analysis.

LifeSPAN• About• Location• Facility

– RISC– Personalized Annual Plan– Latest Technology

How I Started

Location :- Goa

Total Areas Covered :- 17

Areas are Covered :- Vasco-Da-Gama, Panjim, Mapusa, Verna, Goa Velha, Zuari Nagar, Mangor Hill, Dona Paula, Baina, Bogmallo, Madgaon etc..

Total Interviews Covered :- 200

Graphical RepresentationVascoSadaNew VaddemMadgaonBogmalloMangor HillVarunapuriVernaDabolimGoa VelhaSai NagarZuari NagarPanjimMapusaBainaDona PaulaCandolim

Are you a Diabetic?

Are you a Diabetic? Yes No

Have you seen Lifespan Diabetes and Cardio metabolic clinic Advertisements?

Have you seen Lifespan Di-abetes and Cardio meta-

bolic clinic Advertisements?

Yes No0

20

40

60

80

100

120

140

Learning’s Get opportunity to understand the different mind set of people Learning the three C’s of Sales i.e Confidence, Confuse, Convince Interacting with different people knowing there problem and

expectation

Plan for Further