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Our Mission. We deliver loans and business services to small business owners who create jobs. Enabling the people and communities of Northern Michigan and N ortheastern Wisconsin to thrive. Opportunities. Scale business services to match loan growth - PowerPoint PPT Presentation

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Page 1: Our Mission
Page 2: Our Mission

Our MissionWe deliver loans and business services to small business owners who create jobs.

Enabling the people and communities of Northern Michigan and Northeastern Wisconsin to thrive.

Page 3: Our Mission

Opportunities

• Scale business services to match loan growth• Provide business advancement support to all

borrowers• Focus on businesses committed to growth and

learning• Advance economic literacy

Page 4: Our Mission

The Approach

• Assessment • Training Plan • Videos• Tools• Resources• Forum & Messages

Page 5: Our Mission

Business Assessment

• Management• Money• Marketing

Page 6: Our Mission

Online Learning Portal

Track progress towards

training plan

View Video Trainings

Calculate break-even, markup, ratios and sales by product

or service

Recommended articles based on

preferences

Ask a question and connect with peers

Connect with NI coaches and receive

updates

Page 7: Our Mission

FDIC Money Smart for Small Business Curriculum1. Insurance2. Tax Planning and Reporting3. Selling and Succession Planning4. Financial Management5. Banking Services6. Risk Management7. Credit Reporting8. Organizational Types and Considerations9. Time Management for Small Business10. Record Keeping as a Management Tool

Page 8: Our Mission

Money Smart Curriculum

• Complete component provided to conduct the 1-2 hour workshops:– Instructor guide– Presentation visuals– Participant guide

• Instructor guide provided a roadmap for presenting the materials

Page 9: Our Mission

Conversion to Online Learning

• 15-20 minute videos• Format for each video:

– Small business owner introduces the topic– NI Representative sets objectives for the training– Key lessons and training– Content wraps up, sharing a perspective from another

small business – NI representative wraps up the video

Page 10: Our Mission

Video Scripts

• Road map for the project

• Video content and timing

• Audio content for narration

Page 11: Our Mission

Small Business Perspective

Page 12: Our Mission

Small Business Perspective

Page 13: Our Mission

Small Business Perspective

Page 14: Our Mission

Small Business Perspective

Page 15: Our Mission

Setting Video Objectives

Page 16: Our Mission

Training Content

Page 17: Our Mission

Training Sessions

Page 18: Our Mission

Session Evaluation1. Rate the quality of the training.2. Rate your knowledge/understanding BEFORE the training3. Rate your knowledge/Understanding AFTER the training 4. Rate the value of this knowledge in running your business5. Having completed the training, is there any area you

would have liked to explore in more detail. If so please specify.

6. What is one change you can implement immediately based on the training.

Page 19: Our Mission

Training Resources

Page 20: Our Mission

Business Tools

Page 21: Our Mission

ResourcesFunding• Federal• State• Private Foundations• Sponsorships

Internal & External Resources• 4 Business Coaches• 7 Interns• Developer• Video Producer

Page 22: Our Mission

Project TimelineFebruary 2014. Contract signed and full day planning session conducted.

February – April 2014. Script reviews, revisions, and finalization.

April 2014. Business interviews and NI representative video introductions recorded.

May 2014. Sponsors secured. Narration recorded and graphics developed.

June 2014. Review and finalization of videos.

July 2014. Videos embedded into the education portal and supporting resources added.

August – September 2014. Piloting the videos and portal.

October 2014. Promotion and launch of the training series to new and existing borrowers.

Page 23: Our Mission

Lessons Learned

• Allocate sufficient time and resources to development

• Testing and feedback during development• Gather licensing and support early

Page 24: Our Mission

QUESTIONS?

AMANDA BLONDEAUDIRECTOR, BUSINESS ADVANCEMENT CENTER

[email protected](906) 226-1667