organized. output
TRANSCRIPT
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8/3/2019 Organized. Output
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Organized
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KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .699
Bartlett's Test of Sphericity Approx. Chi-Square 1.026E3
df 231
Sig..000
Communalities
Initial Extraction
Price of products 1.000 .605
Variety of products 1.000 .351
Quality of products 1.000 .596
Freshness of products 1.000 .712
Cleanliness of store 1.000 .502
Size of store 1.000 .550
Availability of products 1.000 .407
Accessibility/Approachability
of store from your home1.000 .493
Goodwill/Brand Image 1.000 .402
Entertainment facilities
in/nearby the store 1.000 .652
Time availability 1.000 .518
Parking Space of the store 1.000 .458
Behavior of sales staff 1.000 .572
Shopping with the family 1.000 .494
Interaction with the owner 1.000 .529
Bargaining on the products 1.000 .657
Discounts /offers Availability
in the store1.000 .610
Credit Facility provided by
the store1.000 .659
Availability of different
Modes of Payment1.000 .555
Waiting time for billing 1.000 .551
Home Delivery 1.000 .618
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KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .699
Bartlett's Test of Sphericity Approx. Chi-Square 1.026E3
df 231
Sig..000
Communalities
Initial Extraction
Price of products 1.000 .605
Variety of products 1.000 .351
Quality of products 1.000 .596
Freshness of products 1.000 .712
Cleanliness of store 1.000 .502
Size of store 1.000 .550
Availability of products 1.000 .407
Accessibility/Approachability
of store from your home1.000 .493
Goodwill/Brand Image 1.000 .402
Entertainment facilities
in/nearby the store 1.000 .652
Time availability 1.000 .518
Parking Space of the store 1.000 .458
Behavior of sales staff 1.000 .572
Shopping with the family 1.000 .494
Interaction with the owner 1.000 .529
Bargaining on the products 1.000 .657
Discounts /offers Availability
in the store1.000 .610
Credit Facility provided by
the store1.000 .659
Availability of different
Modes of Payment1.000 .555
Waiting time for billing 1.000 .551
Home Delivery 1.000 .618
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KMO and Bartlett's Test
Kaiser-Meyer-Olkin Measure of Sampling Adequacy. .699
Bartlett's Test of Sphericity Approx. Chi-Square 1.026E3
df 231
Sig..000
Communalities
Initial Extraction
Price of products 1.000 .605
Variety of products 1.000 .351
Quality of products 1.000 .596
Freshness of products 1.000 .712
Cleanliness of store 1.000 .502
Size of store 1.000 .550
Availability of products 1.000 .407
Accessibility/Approachability
of store from your home1.000 .493
Goodwill/Brand Image 1.000 .402
Entertainment facilities
in/nearby the store 1.000 .652
Time availability 1.000 .518
Parking Space of the store 1.000 .458
Behavior of sales staff 1.000 .572
Shopping with the family 1.000 .494
Interaction with the owner 1.000 .529
Bargaining on the products 1.000 .657
Discounts /offers Availability
in the store1.000 .610
Credit Facility provided by
the store1.000 .659
Availability of different
Modes of Payment1.000 .555
Waiting time for billing 1.000 .551
Home Delivery 1.000 .618
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Total Variance Explained
Com
pone
nt
Initial Eigenvalues
Extraction Sums of Squared
Loadings Rotation Sums of Squared Loadings
Total
% of
Variance Cumulative % Total
% of
Variance
Cumulative
% Total % of Variance Cumulative %
1 4.408 20.035 20.035 4.408 20.035 20.035 2.591 11.778 11.778
2 2.114 9.608 29.643 2.114 9.608 29.643 2.516 11.437 23.215
3 1.832 8.328 37.972 1.832 8.328 37.972 2.109 9.588 32.803
4 1.373 6.242 44.214 1.373 6.242 44.214 1.971 8.961 41.764
5 1.185 5.388 49.602 1.185 5.388 49.602 1.446 6.573 48.337
6 1.100 4.998 54.600 1.100 4.998 54.600 1.378 6.263 54.600
7 .951 4.325 58.925
8 .914 4.155 63.080
9 .896 4.073 67.153
10 .877 3.987 71.141
11 .848 3.854 74.995
12 .758 3.448 78.443
13 .711 3.231 81.673
14 .643 2.922 84.595
15 .581 2.643 87.238
16 .563 2.560 89.798
17 .512 2.328 92.126
18 .438 1.991 94.117
19 .387 1.758 95.875
20 .358 1.628 97.504
21 .312 1.419 98.923
22 .237 1.077 100.000
Extraction Method: Principal Component
Analysis.
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Component Matrixa
Component
1 2 3 4 5 6
Price of products .335 -.301 -.005 .291 .159 .540
Variety of products .271 -.400 .211 -.212 .014 .164
Quality of products .432 -.558 .177 .196 .153 -.073
Freshness of products .424 -.582 .271 .283 .090 -.180
Cleanliness of store .570 -.375 -.089 -.167 -.024 -.017
Size of store .349 -.124 -.351 -.416 .324 -.111
Availability of products .612 -.141 -.057 .040 -.045 -.074
Accessibility/Approachability
of store from your home.569 .096 -.228 .178 -.124 -.246
Goodwill/Brand Image .535 -.101 -.041 -.136 .139 -.257
Entertainment facilities
in/nearby the store .502 .086 -.516 -.237 .210 .161
Time availability .544 .111 -.378 .100 -.236 .036
Parking Space of the store .616 -.040 -.092 -.219 -.133 .046
Behavior of sales staff .545 -.147 .203 .154 -.429 -.064
Shopping with the family .467 .356 -.335 -.028 .018 .189
Interaction with the owner .355 .431 -.227 .367 .166 -.062
Bargaining on the products .332 .278 .088 .448 .134 .494
Discounts /offers Availability
in the store.348 .233 .531 -.271 .032 .280
Credit Facility provided by
the store.343 .292 .470 -.377 .299 .059
Availability of different
Modes of Payment.403 .215 .391 -.281 -.322 .107
Waiting time for billing .160 .263 .197 .098 .576 -.275
Home Delivery .446 .500 .143 .018 -.304 -.236
After Sales Support/
Replaceability.345 .283 .386 .306 .146 -.239
Extraction Method: Principal Component Analysis.
a. 6 components extracted.
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Rotated Component Matrixa
Component
1 2 3 4 5 6
Price of products .390 -.062 .106 .003 -.114 .652
Variety of products .459 -.131 .134 .268 -.179 .026
Quality of products .757 .023 .053 -.036 .096 .101
Freshness of products .821 .081 -.085 -.052 .140 .039
Cleanliness of store .523 .208 .394 .109 -.131 -.009
Size of store .138 -.020 .710 .002 .073 -.146
Availability of products .406 .392 .267 .093 .044 .085
Accessibility/Approachability
of store from your home.184 .616 .228 -.076 .146 .033
Goodwill/Brand Image .350 .258 .375 .112 .211 -.126
Entertainment facilities
in/nearby the store -.016 .214 .750 .000 -.016 .207
Time availability .060 .596 .321 -.052 -.119 .197
Parking Space of the store .255 .379 .397 .277 -.115 .042
Behavior of sales staff .442 .537 -.131 .223 -.139 .041
Shopping with the family -.181 .404 .435 .106 .044 .310
Interaction with the owner -.160 .439 .150 -.127 .410 .324
Bargaining on the products -.017 .186 -.062 .144 .179 .753
Discounts /offers Availability
in the store.062 .005 .007 .755 .101 .163
Credit Facility provided by
the store.024 -.079 .187 .697 .361 -.002
Availability of different
Modes of Payment.057 .305 -.032 .668 -.102 -.031
Waiting time for billing .017 -.068 .105 .079 .727 .009
Home Delivery -.130 .654 -.046 .351 .202 -.083
After Sales Support/
Replaceability.143 .298 -.205 .219 .560 .091
Extraction Method: Principal Component Analysis.
Rotation Method: Varimax with Kaiser Normalization.
a. Rotation converged in 11 iterations.
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Component Transformation Matrix
Compo
nent 1 2 3 4 5 6
1 .485 .607 .446 .341 .161 .236
2 -.797 .343 -.025 .295 .382 .117
3 .290 -.211 -.598 .665 .259 -.062
4 .157 .278 -.530 -.518 .284 .518
5 .072 -.556 .397 -.101 .690 .205
6 -.126 -.289 .068 .274 -.452 .785
Extraction Method: Principal Component Analysis.
Rotation Method: Varimax with Kaiser Normalization.
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Statistics
Gender ofRespondant
Occupation ofRespondant
how many times
do you buy food
items(grocery)
from organized
store (like- easy
day,big bazaaretc) monthly
N Valid 200 200 200
Missing 0 0 0
Gender of Respondant
Frequency Percent Valid Percent
Cumulative
Percent
Valid Male 129 64.5 64.5 64.5
Female 71 35.5 35.5 100.0
Total 200 100.0 100.0
Occupation of Respondant
Frequency Percent Valid Percent
Cumulative
Percent
Valid student 114 57.0 57.0 57.0
employee 69 34.5 34.5 91.5
any other 17 8.5 8.5 100.0
Total 200 100.0 100.0
how many times do you buy food items(grocery) from organized store
(like- easy day,big bazaar etc) monthly
Frequency Percent Valid Percent
Cumulative
Percent
Valid Once 42 21.0 21.0 21.0
twice 61 30.5 30.5 51.5
thrice 34 17.0 17.0 68.5
more 63 31.5 31.5 100.0
Total 200 100.0 100.0
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