optimizing apps for technical constraints in emerging markets

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Optimizing Apps For Technical Constraints in Emerging Markets

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Post on 07-Jan-2017

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Page 1: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing Apps For Technical Constraints in Emerging Markets

Page 2: Optimizing Apps for Technical Constraints in Emerging Markets

Three key questions to consider to optimize for a closer future

Page 3: Optimizing Apps for Technical Constraints in Emerging Markets

Question 1: How can I optimize for varying network connectivity?

Page 4: Optimizing Apps for Technical Constraints in Emerging Markets

Network discrepancies between rural and urban areas

Page 5: Optimizing Apps for Technical Constraints in Emerging Markets

Your apps needs to be data frugal

Page 6: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for network constraints: Opera Mini Example

Page 7: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for network constraints: Google Maps Example

Page 8: Optimizing Apps for Technical Constraints in Emerging Markets

Top three suggestions for optimizing for network constraints

Page 9: Optimizing Apps for Technical Constraints in Emerging Markets

Question 2: How can I optimize for the discovery of my app?

Page 10: Optimizing Apps for Technical Constraints in Emerging Markets

Need to look beyond the app store for user discovery

Page 11: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for app discovery: SHAREit

Page 12: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for app discovery: Translation into local dialects

Page 13: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for app discovery: Indus OS Example

Page 14: Optimizing Apps for Technical Constraints in Emerging Markets

Top three suggestions for optimizing app discovery

Page 15: Optimizing Apps for Technical Constraints in Emerging Markets

3rd Question: How can I optimize for a wide range of devices?

Page 16: Optimizing Apps for Technical Constraints in Emerging Markets

This fragmentation has wide ranging implications…

Page 17: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for hardware constraints: Adapting to devices

Page 18: Optimizing Apps for Technical Constraints in Emerging Markets

Optimizing for constraints: Facebook Lite Example

Page 19: Optimizing Apps for Technical Constraints in Emerging Markets

Guide of recommendations for optimizing within constraints