online marketing types
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Online Marketing Types
© Ramakrishna Kongalla, Assistant Professor
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online Marketing Types
1. Display Advertising
2. Search Engine
Marketing
3. Search Engine
Optimization
4. Social Media Marketing5. E-mail
Marketing
6. Referral Marketing
7. Affiliate Marketing
8. Inbound Marketing
9. Video Marketing
Online Marketing Types
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1. Display Advertising… Banner Ads on third-party Website
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2. Search Engine MarketingIncreasing Visibility on Search Engine Result Pages (SERPS)
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3. Search Engine OptimizationImproving visibility of a website/web page via natural /unpaid Search Results
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4. Social Media MarketingGaining traffic attention through Social Media
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5. E-mail MarketingDirect Message to group of People
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6. Referral Marketing Promotion through referrals (Word-of-Mouth)
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7. Affiliate Marketing
Rewarding the Affiliate for ‘customer brought’
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8. Inbound MarketingCreating and freely sharing informative content as a means of converting prospects to customers, customers to repeat buyers
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9. Video MarketingCreating videos, Managing viewers and attracting them