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Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications Bryan Chapman, Brandon Hall Research Produced by July 13-14, 2006 601 Converting Classroom & PowerPoint Content to e-Learning

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Selecting the Right Tool for the Right Job: Comparing PowerPoint

Conversion Applications Bryan Chapman, Brandon Hall Research

Produced by

July 13-14, 2006

601

Converting Classroom & PowerPoint Content to e-Learning

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 1Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

The Right Tool for the Right Job: When to Use PowerPoint for E-

Learning

Bryan ChapmanLearning Strategist

Brandon Hall Research

For more information on the report, Visithttp://www.brandon-hall.com/publications/ppt/ppt.shtml

PCWeek Shoot Out (pre-PowerPoint to e-learning tools)

• Several teams invited to compete

• Convert a 54-hour instructor-led course to online learning

• 2 days of development

• 1 person at the computer at any time

• Storyboard…. actually a lesson plan

• Present course to 20 judges and 150 members of media gallery

• Watched the other teams in action

• Wide variety of approaches

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 2Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

How long…

How long does it take to create 1 hour of Classroom Instruction?

How long does it take to create 1 hour of E-Learning?

How long…

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 3Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

How long does it take to create 1 hour of Simulation-Based e-learning?

How long…

How long does it take to create 1 hour of PowerPoint-based, online learning?

How long… Low Range = 12:1High Range = 60:1

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 4Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

How content is authored

Source: brandon-hall.com

Rapid e-Learning Tools (like ReadyGo, Lectora Publisher, Trainersoft, etc.)

13%

Other16%

Content Authoring Tools built into LMS18%

Learning Content Management System (LCMS)21%

Microsoft FrontPage26%

Traditional Authoring Tools (like Authorware, ToolBook, etc.)

32%

Code at the HTML Tag Level34%

Flash47%

Dreamweaver61%

Microsoft Word63%

PowerPoint66%

Tool%

Continuum of Interaction

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 5Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

PowerPoint to E-Learning ShootoutPowerPoint to E-Learning Shootout

San Francisco, CA

TeamsTeams

SumTotal SystemsToolBook

TegrityTegrity 6

OnPoint DigitalOnPoint Learning Suite

MacromediaMacromedia Breeze

ImpaticaImpatica for PowerPoint

EnQ PlusEnQ Plus

Learn.comCourseMaker Studio

TechSmithCamtasia Studio

ArticulateArticulate Presenter

CompanyProduct

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 6Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

PowerPoint to E-Learning ShootoutPowerPoint to E-Learning Shootout

PowerPoint to E-Learning ShootoutPowerPoint to E-Learning Shootout

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 7Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

PowerPoint to E-Learning ShootoutPowerPoint to E-Learning Shootout

ScenarioScenario

• Sealed envelope with 16 PowerPoint slides, designed for live training session

• Subject Matter – Atomic Clock

• Timed Event – 20 minutes

• Countdown clock running

• Add interactivity, add media

• Publish as e-learning course

• Present to the audience for judging

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 8Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

ScenarioScenario

Judging CriteriaJudging Criteria

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 9Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

PowerPoint to E-Learning Shootout WinnersPowerPoint to E-Learning Shootout Winners

P o w e r P o i n t t o E -Learning Shootout WinnersPowerPoint to E-Learning Shootout Winners

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 10Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Topics appropriate to PPT Learning

• Timely Business Communication• Company Policies• Procedures• Product Knowledge• Regulatory and Compliance• …part of the blend

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 11Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

IBM Blended Learning Model

White Papers

Product Knowledge

PowerPoint

Word

.PDF

Student Guide

Role Play Simulations

Business Simulations

SelfAssessment

Instructor-Led“culminating experience”

Instructor-Led“culminating experience”

Practice

Bloom’s Taxonomy

• KnowledgeAction verbs: list, define, tell, describe, identify, show, label, collect, examine, tabulate, quote, name, who, when, where, etc.

• Comprehension Action verbs: summarize, describe, interpret, contrast, predict, associate, distinguish, estimate, differentiate, discuss, extend, etc.

• Application Action verbs: apply, demonstrate, calculate, complete, illustrate, show, solve, examine, modify, relate, change, classify, experiment, discover, etc.

• Analysis Action verbs: analyze, separate, order, explain, connect, classify, arrange, divide, compare, select, explain, infer, etc.

• Synthesis Action verbs: combine, integrate, modify, rearrange, substitute, plan, create, design, invent, what if?, compose, formulate, prepare, generalize, rewrite, etc.

• Evaluation Action verbs: assess, decide, rank, grade, test, measure, recommend, convince, select, judge, explain, discriminate, support, conclude, compare, summarize, etc.

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 12Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

“Remember” – “Do”

• 247,000 employees• Factory Training• Supply Chain Model• 50 SME’s created 200

learning modules in very short timeframe

SME-Developed

SME-Developed

Publishedby Center

Publishedby Center

LearningChampions(local units)

LearningChampions(local units)

Support Staff• ISD

• Graphic Artists

Support Staff• ISD

• Graphic Artists

Strategy?Strategy?

LearnersLearners

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 13Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Factors in Selecting a System

• Desktop vs. Enterprise?• Need Tracking, run from LMS?• Standards Compatibility?• Embedded Testing/Exam Engine?• Delivery Device(s)?• Output Format (HTML, Flash, SMIL, etc.)?• Language Needs?• Level of Developer?• Media Support?• Templates?

Articulate Presenter

On the downside:• Separate utility for advanced testing• Separate utility for tracking results (when not

using an LMS)

Specialities• Great Desktop Price ($499)• Very strong templates, designed by Horton

Consulting• Novice Friendly• Output runs efficiently over the web

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 14Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Articulate Presenter

Articulate Presenter

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 15Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Articulate Presenter

Adobe Breeze

On the downside:• Higher price tag for base platform

Specialities• Turnkey delivery, management and tracking

system (enterprise class)• Embedded testing/quizzing capabilities• Live system version competes with Centra,

Webex, etc.• Compact Flash Format

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 16Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Adobe Breeze

Impatica

On the downside:• Plays more like a movie than fully interactive

content unless mixed with other activities

Specialities• Fast, Bulk processing of PowerPoint source

material.• Low-cost desktop application ($499)• Small footprint playback• Unique Blackberry projection system

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 17Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Impatica

BrainShark

On the downside:• Limited, built-in testing and assessment

(partnership with QuestionMark as separate application).

Specialities• Audio, voice-over streaming via a standard

telephone• Group authoring & Slide Management• Services model• Back-end tracking system

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 18Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

Camtasia Studio

On the downside:• Requires LMS for full tracking of test and

assessment data• New scoring capabilities still under testing with

LMS products

Specialities• Low-cost desktop tool ($299)• Efficient file output• Doubles as simulation tool with screen capture

utility• Excellent multimedia synchronizations tools

Questions?

Bryan ChapmanLearning Strategist

Brandon Hall [email protected]

Converting Classroom & PowerPoint Content to e-LearningJuly 13 & 14, 2006

Page 19Session 601 – Selecting the Right Tool for the Right Job: Comparing PowerPoint Conversion Applications, Bryan Chapman, Brandon Hall Research

20 PPT to E-Learning Systems

• AcroTrain e-Learning System (AcroServices) • Articulate Presenter (Articulate) • Brainshark Communications Platform (Brainshark Inc.) • Camtasia Studio (TechSmith Corporation) • IBT Content Conversion (time4you GmbH) • Impatica for PowerPoint (Impatica Inc.) • Impatica OnCue (Impatica Inc.) • Instant Demo (NetPlay Software) • LECTURNITY (imc AG) • Macromedia Breeze Presentation (Macromedia) • Mindflash Training System (Mindflash Technologies Inc.) • podia (podia Ltd.) • PointeCast Publisher Professional (PointeCast) • Power Book Builder (Resource Engineering) • POWERSYNC (FLEXeLEARN Limited) • Presentation Studio (WebEx) • ToolBook Assistant (SumTotal Systems) • TurboDemo (Bernard D&G/TurboDemo) • ViewletCam (Qarbon.com Inc.) • Vox Proxy (Right Seat Software Inc.)