Look Book

DESIGN / INFORMATION ARCHITECTURE BRANDING DEVELOPMENT / TYPOGRAPHYPHOTOGRAPHY / MULTIMEDIA PRODUCTIONANIMATION / INTERACTIVE / VIDEO LOOK BOOK / CORPORATE IDENTITY SYSTEMSMARKETING COLLATERAL / PRESENTATIONSPUBLICATION SPREAD / EVENT DESIGNE COMMERCE MATERIALS / DISPLAYSETC. ETC. ETC.

Se r v i c e sDesign Haus

This year in 2012 our design haus really felt we should streess the validity and impact of the visual world to our present and future clients. With that said who better to convey that then myself, creative director at the C I T I . Design has the power to motivate people to buy, to create waves of change and to solidfy the presence of any company or entrpreneur, it is that power that is fostered and used at MEDINA = C I T I . As the principal I craft quality unique and unseen work for our select and discerning clientele. we at the CITI camp are obsessed with our clients projects and the team that toils day in and and day out is some of the best the industry has to offer. With that said this collection of pieces and listing of services is just a glimpse, to truly experience our Design haus you have to sit with us and tell us your goals, leave the rest to us .

MEDINA oF the C I T I

Clean, Creat ive + Sophs itcated,

L e t t e r f r o m t h e C r e a t i v e D i r e c t o r

We at MEDINA=CIT I share a fundamenta l be l ie f : A strong communi ty wi l l y ie ld strong bus iness. Organizat ions that support the underserved, advocate for those without a voice, and strengthen the t ies of a community are the cornerstone of our society.

Our des ign team is prepared to ensure the work of serv ice- based organ izat ions wi l l be seen and heard throughout the communi ty . From or ig ina l webs i tes to at tent ion-grabbing b i l lboards, no pro ject is out of reach.

I t is our goal to be as in tegra l to you as your organ izat ion is to the communi ty . We inv i te you to meet wi th us and bu i ld together .

MEDINA oF the C I T I

Clean, Creat ive + Sophs itcated,

*Branding

CONSISTENCY, SOLID ITY, AND VIABIL ITY ALL CORNERSTONES TO THE BIRTH OF A STRONG BRAND.

T H E I D E N T I T Y O F Y O U R C O M P A N Y

S H O U L D S T A N D T H E T E S T O F T I M E

I N A N E V E R A G G R E S S I V E M A R K E T .

BY STRESSING THE IMPORTANCE OF BRANDING GUIDELINE AND

ASSISTING IN THE DEVELOPMENT OF A STRONG GUIDELINES

BOOK WE CAN CREATE AN IDENTITY OF MAXIMUM IMPACT

AND PROPER FLEXIBILITY.TIMES CHANGE BUT A COMPANY

IMAGE DONE RIGHT, WILL CREATE CHANGE IN THE MARKET.

Market Research / Logo Deve lopment /Color Eng ineer ing / Des ign Guide l ines /Campaigns / Surveys / Rebranding //

Client: Medina = Citi

Project: Identity System, Branding

PRESENTATIONCLIENT: FatherDATE: 1.20.2011JOB: 025ROUND: 01

Client: Medina = Citi

Project: Presentation Deck, CD, Digital Wallpaper

Mailing AddressP.O. Box 10183Newark, NJ 07101United States of AmericaPlanet Earth

Contact info@unitedinitiatives.orgmobile office 973.220.5630

www.unitedinitiatives.org

IN AUGUST 2011, PEOPLE’S PREPARATORY CHARTER SCHOOL, A COLLEGE PREP HIGH SCHOOL, WILL OPEN ITS DOORS TO 95 NINTH GRADE STUDENTS FROM NEWARK, NEW JERSEY. WHEN PEOPLE’S PREP GRADUATES ITS FIRST CLASS IN 2015 IT WILL SERVE 380 STUDENTS. AS ONE OF THE FEW 9-12 PUBLIC CHARTER HIGH SCHOOLS IN NEWARK, PEOPLE’S PREP WILL PROVIDE PARENTS AND STUDENTS WITH A MUCH-NEEDED HIGH SCHOOL OPTION. OUR MISSION IS TO ENSURE THAT ALL STUDENTS IN GRADES 9 THROUGH 12 ACHIEVE ACADEMIC EXCELLENCE, CONTINUE TO DEVELOP STRONG CHARACTER, AND BUILD A COMMITMENT TO COMMUNITY ADVANCEMENT. OUR CORE VALUES OF INTELLECT, EMPATHY AND ACTION WILL BE AT THE HEART OF STUDENTS’ DAILY EXPERIENCES SO THAT THEY ARE SUCCESSFUL AT THE COLLEGE OF THEIR CHOICE AND IN LIFE.

OUR CORE VALUES:

A STRONGLY HELD BELIEF IN OUR ABILITY TO ACHIEVE AT H I G H A C A D E M I C L E V E L S A N D DEVELOP ACADEMIC PASSION

:

:

MORE TIME FOR STUDENTS TO LEARN - 8:00 AM TO 5:30 PM DAILY SCHEDULE AS WELL AS AN EXTENDED SCHOOL YEAR-ADDING UP TO MORE THAN THREE EXTRA WEEKS OF SCHOOL COMPARED TO DISTRICT OPTIONS

COMPREHENSIVE COLLEGE PREP - COLLEGE PREPARATORY PROGRAM FOR ALL STUDENTS INCLUDING: FOUR-YEAR COLLEGE-READINESS COURSE; COLLEGE COUNSELING; FULLY-STAFFED COLLEGE PLACEMENT OFFICE; AND SCHOOL-WIDE COLLEGE TRIPS RIGOROUS COURSE OFFERINGS - 90-MINUTES OF ENGLISH LANGUAGE ARTS AND MATH DAILY FOR ALL 9TH AND 10TH GRADE STUDENTS; ADVANCED AND AP CLASSES IN VARIOUS CONTENT AREAS; AND A CURRICULUM EXCEEDING STATE STANDARDS IN SCIENCE, HISTORY, FOREIGN LANGUAGE AND THE ARTS

VARIED STUDENT SUPPORTS - DAILY INDIVIDUAL AND SMALL GROUP TUTORING SESSIONS WITH TEACHERS, SUMMER PREPARATORY, SATURDAY SESSION, INDIVIDUALIZED ACADEMIC AND BEHAVIOR CONTRACTS FOR ALL STUDENTS, AND ACADEMIC ADVISING

INDIVIDUALIZED ATTENTION-SMALL-GROUP, DAILY ADVISORY PROGRAM FOCUSED ON ACADEMIC ADVISING

A C O M M I T M E N T T O L I S T E N T O O T H E R S , A S K T H O U G H T F U L QUESTIONS, AND LEARN MORE ABOUT OURSELVES AND EACH OTHER

A FUTURE ORIENTATION THAT DRIVES OUR DAILY WORK AND DESIRE TO IMPROVE OURSELVES, OUR SCHOOL, AND OUR COMMUNITY

MORE TIME FOR STUDENTS TO LEARN 8:00 AM TO 5:30 PM DAILY SCHEDULE AS WELL AS AN EXTENDED SCHOOL YEAR-ADDING UP TO MORE THAN THREE EXTRA WEEKS OF SCHOOL COMPARED TO DISTRICT OPTIONS

COMPREHENSIVE COLLEGE PREP COLLEGE PREPARATORY PROGRAM FOR ALL STUDENTS INCLUDING: FOUR-YEAR COLLEGE-READINESS COURSE; COLLEGE COUNSELING; FULLY-STAFFED COLLEGE PLACEMENT OFFICE; AND SCHOOL-WIDE COLLEGE TRIPS

RIGOROUS COURSE OFFERINGS90-MINUTES OF ENGLISH LANGUAGE ARTS AND MATH DAILY FOR ALL 9TH AND 10TH GRADE STUDENTS; ADVANCED AND AP CLASSES IN VARIOUS CONTENT AREAS; AND A CURRICULUM EXCEEDING STATE STANDARDS IN SCIENCE, HISTORY, FOREIGN LANGUAGE AND THE ARTS

VARIED STUDENT SUPPORTSDAILY INDIVIDUAL AND SMALL GROUP TUTORING SESSIONS WITH TEACHERS, SUMMER PREPARATORY, SATURDAY SESSION, INDIVIDUALIZED ACADEMIC AND BEHAVIOR CONTRACTS FOR ALL STUDENTS, AND ACADEMIC ADVISING

INDIVIDUALIZED ATTENTIONSMALL-GROUP, DAILY ADVISORY PROGRAM FOCUSED ON ACADEMIC ADVISING

A UNIQUE APPROACH: AT PEOPLE’S PREP WE BELIEVE THAT THROUGH EFFECTIVE EFFORT, A S T R O N G A C A D E M I C C U L T U R E A N D A N U R T U R I N G ENVIRONMENT, ALL STUDENTS CAN ACHIEVE AT THE HIGHEST ACADEMIC LEVEL AND BE PREPARED TO S U C C E E D I N C O L L E G E . S E V E R A L U N I Q U E COMPONENTS OF OUR SCHOOL DESIGN REFLECT THIS STRONGLY HELD BELIEF, INCLUDING:

IF YOU ARE, OR KNOW AN 8TH GRADE STUDENT IN NEWARK WHO IS LOOKING FOR A RIGOROUS COLLEGE PREPARATORY HIGH SCHOOL ENVIRONMENT, PLEASE SUBMIT AN APPLICATION TO: PEOPLE’S PREPARATORY CHARTER SCHOOL 9-25 ALLING ST. SECOND FL. NEWAR, NJ 07102

WWW.PEOPLESPREPNEWARK.ORG

Client: Peoples Prep

Project: Print Work

Client: United Initiatives for Peace

Project: Quaterly Brochure

Client: Femworks: Status is Everything Campaign

Project: Creative Direction, Photography, Signage Marketing Collateral

Information Architecture / HTML / CSS / Javascript / F lash / Min i S i te / Act ion Scr ipt / R ich Media / Landing Page / In teract ive / Ecommerce /

PRINT IS THOUGHT OF AS ONE OF THE STRONGEST ELEMENTS IN V ISUAL COMMUNICATION.

CREAT ION OF STRONG DES IGN P IECES THROUGH THE

USE OF TYPOGRAPHY, COLOR THEORY, AND LAYOUT

ARE ESSENT IAL .

MED I NA=C I T I USES THOSE ELEMENTS ALONG WITH OUR

UNDERSTANDING OF YOUR PRODUCT AND COMPANY IDENTITY TO

CREATE STRONG PRINT WORK. THE CORE ELEMENTS TO DESIGN MUST

ALWAYS BE OBSERVED TO CREATE AND END RESULT THAT WILL

INTEREST YOUR DEMOGRAPHIC.

Pr int=

Sutton Place

O-CHA

FASHIONWEEK {END}

MY

Identity is your brand. Client: OCHA Tea, Sutton Place, BK Foundation,

Robyn Ryle, Izatrends,Stich&Sew, BK Fashion

Weekend, Soft Play Party, Michael Lamont,

Vive DesignHous, AM Production, MY, Ann

Thomas, 11:59

Project: Branding

Client: FP YOUTHOUTCRY

Project: Creative Direction,. Photography,

PHOTOGRAPHY IN ITSELF CAN BE COMMERCIAL OR

ARTISTIC, AND CAN MAKE PERSONAL OR PUBLIC STATEMENTS.

BUT PHOTOGRAPHY IS ALWAYS THE CAPTUR ING OF

AN INSTANCE, OF A SUBJECT FOR A PURPOSE . ALL

AVENUES AND ANGLES FOR PHOTOGRAPHY ARE

POSS IBLE FOR OUR CL IENTS .

WHAT IS THE NEED? ALL CAN BE ACCOMPLISHED. FROM

AIRBRUSHING TO COLOR CORRECTION THE FULL SPECTRUM CAN BE

YOURS. ONSITE OR OFFSITE PHOTOGRAPHY SESSIONS ARE OPTIONS.

ALSO INDOORS OR OUTDOOR SETS ARE NO OBSTACLE TO ACHIEVING

THE PERFECT SHOT.

Photography / Photo Retouch ing /Color Correct ion / Photo Restorat ion / Commerc ia l Photography / Cuis ine Photography / Art D i rect ion /

F o r M o r e P h o t o W o r k P l e a s e v i s i t : W W W . F l i c k r . c o M / M e d i n a c i t i

P hotography&

/

Client: Soles for Souls

Project: Event Photography

Client: RobynRyli Collections

Project: Product Photography, 2011 LookBook, Branding

Client: HelenBeck Gallery

Project: On site Photography International Graffiti Show

Client: The Craft Affair

Project: On Site Photography Wedding Shoot

Client: Medina = Citi

Project: On Site Photography

Information Architecture / HTML / CSS / Javascript / F lash / Min i S i te / Act ion Scr ipt / R ich Media / Landing Page / In teract ive / Ecommerce

Web]/

DEVELOPMENT OF A SUCCESSFUL WEB IDENTITY REQUIRES A STRONG PLAN. AT MEDINACIT I WE CREATE A SITE THAT IS SOLID FROM ALL PERSPECTIVES.

THE DES IGN, DEVELOPMENT, INFORMAT ION ARCHITECTURE,

AND OPT IM IZAT ION OF YOUR WEBS ITE IS RESEARCHED

AND BETA TESTED TO ASSURE A QUAL ITY PRODUCT . WE WORK WITH YOU TO DETERMINE YOUR NEEDS AND DETERMINE YOUR

TARGET DEMOGRAPHIC. THUS BEING ABLE TO DEVELOP A POWERFUL

INTERACTIVE SOLUTION THAT TRULY SETS YOU APART.

Web Print Rich Media /Social Media

Client: United Initiatives for Peace

Project: Web Development

Client: Femworks: Status is Everything Campaign

Project: Web Development

ENTER E-MAIL

Our Communities.Our Choice.

Our Communities.Our Choice.

Contact908-688-2778

ellen@ellensteinberg.us

Vote June 7 Democratic PrimaryVote June 7 Democratic Primary

In Trenton, I will work hard to represent all the communitiesin our district. I am running because I believe we need Democrats who can stand up to the Governor for the things we value. We need to support our teachers. We need to stop increasing the property tax burden on our middle class. We need elected o�cials who will work for the people, and not for themselves. I will:

SUPPORT PUBLIC EDUCATION Stop blaming our teachers Stop the transfer of funds away from public schools

PROVIDE PROPERTY TAX RELIEF Begin structural reform Eliminate duplicate county spending

PROTECT OUR FAMILIES Restore women’s health programs Assist seniors to remain in their homes

CONFRONT FINANCIAL CONCERNS Address real estate and foreclosure issues Tackle pension, health and toolkit proposals

About ellen

Public Service Former Councilwoman Millburn Township Past Chatham Township Democratic Municipal Chair Currently Secretary Essex County Democratic Women

Professional Experience Former corporate executive Past small business owner Currently attorney in private practice (former Deputy County Counsel)

Community Service 2009 recipient-Kiwanis Leadership & Humanitarian Award Trustee, Museum of Early Trades & Crafts, Madison Chair, Union County Senior Council Member NCJW, NJBIA, WPC, Friend of the Great Swamp

Education J.D., Seton Hall University, School of Law Undergraduate, University of Michigan—Ann Arbor

Personal Long time NJ resident (raised in Hillside) Lived in Chatham Township for seventeen years Married and now residing in Short Hills

TO VOLUNTEERSubmitE-mail

Caldwell

Chatham Township

East Hanover

Essex Fells

Florham Park

Hanover Township

Harding

Livingston

Madison

Maplewood

Millburn-Short Hills

Roseland

South Orange

West Orange

Client: Ellen Steinber

Project: Web Development

Client: AAOGC

Project: Web Development