News & Viewson Unified Communications & Collaboration

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definition here. In short, an Ansible is “a fictitious machine capable of instantaneous or superluminal communication.” You may find this an apt description for SEN’s new solution as it doesn’t really fit into any existing product category, instead combining UC attributes, context-awareness, big-data aggregation, and social enterprise, using WebRTC to deliver the goods through a user interface designed with similar principles that Apple followed in its iOS 7 redesign. We received an advanced briefing on project Ansible, which provided to us early details on the experience, which we describe in this article. Later this issue we interview SEN’s CEO, Hamid Akhavan, for an even deeper dive.

Project Ansible started two years ago with a simple but direct challenge by Hamid: “Communication tools play a more central role in our lives and bottom line — yet the experience is broken. Fix this.” In order to address this challenge, SEN engaged Frog Design, a global product strategy and design firm with a track record of providing

product design support for companies such as Disney, Microsoft, MTV, Polycom, Sun

Microsystems, and HP. The company also brought in Ferrazzi Greenlight, a California-based consulting firm that specializes in

relational and collaborative sciences. Together, these teams gathered input from global

enterprises, thought leaders, and analyst firms (including Wainhouse Research) with the

intent of creating a unique, efficient and leading-edge communications experience.

The user experience is delivered via the Ansible Agent, a native iOS or Android client,

or accessed via Chrome, FireFox, IE and Safari browsers. The clients all use WebRTC for audio and video, and all browsers except Chrome require the

Volume 14 Issue #16 16-July-13

Siemens Enterprise Communications Announces Project Ansible

Today Siemens Enterprise Communications (SEN, named so as a legacy term for Siemens Enterprise Networks) announced the advent of a new communications and collaboration solution under the name Project Ansible. This is technically a pre-release roadmap announcement, as the service is expected to be generally available in the second half of 2014. While this announcement comes a year or more from the target GA date, SEN is beginning a ‘restricted availability’ period starting in the second half of 2013.

Anticipating the first question “what the heck is an Ansible,” we offer you the Wikipedia

Blll Haskins, bhaskins@wainhouse.com

An Ansible is “a fictitious machine capable of instantaneous or superluminal communication.” You may find this an apt description for Siemens Enterprise Communications’ new solution.

history, or voicemails that Ansible has converted to text. In addition, Ansible integrates out of the box with a host of third party solutions, including Microsoft Exchange, SharePoint, IBM Lotus Notes, Google Apps, and SalesForce.com. Ansible indexes content within each of these solutions, adding the results to the user’s contextual information store.

Project Ansible also delivers a social enterprise experience, allowing users to create groups, post comments, and share content. This service provides an element of persistence, providing a logical store for meeting content. And, as you’d expect, this social information is all indexed and searchable.

For those features that the project team may have inadvertently left out, Ansible includes a host of APIs, allowing third parties to augment functionality and create net-new solutions on top of the Ansible platform. APIs, the SDK, and a formal developer program will be released in the first half of 2014.

To deploy the Ansible experience, an organization must have a current OpenScape environment. The Ansible service can then be deployed on premises, or within a service provider’s cloud.

What Bill Thinks: SEN is indeed providing “something different” with project Ansible. Those who are close to the UC&C industry will correctly note that everything announced today is, in some form or another, already available: UC, context awareness, cross-platform content search, social enterprise, even working WebRTC-based solutions. However — and this is a big point — we don’t see any solution combining all of these services into one well-designed client, available from multiple devices, as cleanly as we have seen within the project Ansible experience. Based on what we’ve seen to date, including a working demonstration at the SEN Analyst Summit in June, Ansible looks compelling. The client looks

user to pre-install an add-in. The user interface is identical between devices, and the Ansible Agent is smart enough to understand what device it is running on, adapting the interface accordingly when running on a tablet vs. a desktop vs. a smart phone.

The Ansible Agent supports all of the expected UC features — directory access, presence, instant messaging, audio, video, and the ability to share content. Audio between Ansible Agents is wideband, and the client is capable of 720p video. Users can also configure communication “modes,” allowing the system to route calls appropriately based on the device they are using or the day of the week, as examples.

The Ansible Agent connects to SEN’s OpenScape infrastructure and uses XMPP for IM and presence. In addition, the OpenScape MCU supports Ansible’s conferencing experience, handling the transcoding heavy-lifting required to allow Ansible Agents to join conferences with OpenScape UC clients, PSTN callers, or standard H.323 and SIP-based room systems.

Project Ansible’s real planned value, however, lies in its ability to aggregate, index, and deliver content from a broad range of sources. Users can search for content within the client itself, and Ansible also provides the user with information contextual to an ongoing conversation. This information could include the user’s IM history, previously transferred files, audio and video conversation

Ansible Social

Upcoming WR Speaking Appearances & EventsWhen & Where Who & What

16-17 July 2013, Santa Clara, CA, USA

WR UC&C Summit, Hyatt Regency Santa Clara

Industry Events of NoteWhen & Where Who & What

8-10 October, 2013, Porto, Portugal

IMTC 20th Anniversary Forum, Porto Palacio Congress Hotel and Spa

PAGE 2Volume 14 Issue #16 / 16-July-13

react to this announcement, many of whom are already working to combine parts and pieces of the experience announced today. Microsoft delivers some contextual email history through current versions of Outlook, and IBM and Avaya has been speaking about “contextual awareness” for over 18 months now — similar functionality may not be that far off from these competitors.

The other question that can only be answered after release: is project Ansible compelling enough to provide incentive to an enterprise to migrate to a SEN ecosystem? Especially to a North American enterprise, perhaps with a Microsoft or Cisco-based communications environment? Part

of the answer here will rely on SEN’s sales channel — new and interesting services are not always the easiest to sell. Then again, being a first mover with a solution as compelling as the one we saw demonstrated in June may just grease those sales skids sufficiently.

As you can tell, I liked what I saw, and am looking forward to seeing how Ansible performs in the field.

very, very clean. Ansible provides focus on information appropriate for each interaction, or based on search results. And the introduction of persistent meeting content, all accessible from within the same client, also looks compelling.

Of course, we are discussing a solution that you can’t yet purchase. The second half of 2014 feels like a lifetime away, and it will be interesting to see how competitors

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Figure 1 left pic: Ansible Agent Right pic: Ansible Conference

PAGE 3Volume 14 Issue #16 / 16-July-13

experience for its many educational and corporate customers. Among the specific announcements of interest to our readers are a free massive open online course (MOOC) service designed to help its customer tackle the challenge of delivering education in a scalable fashion — on a global basis — to distributed learners. The idea is to enable existing Blackboard Learn customers to introduce MOOCs — all the rage in higher ed — without too much heavy lifting.

Blackboard also showed off Release 12.5 of Blackboard Collaborate, which arrived to a device near you earlier this spring (the company reports at least ¾ of its Collaborate users are now on release 12.5). Release 12.5 added Android mobile support (the company tells us that the Kindle Fire HD is finding traction among cost-sensitive learners); a new cloud-based MP3 / MP4 conversion service so instructors can quickly make recorded sessions easy to access on mobile devices without leaving their LMS; persistent course rooms; integrated phone service in North America with auto-provisioned call-in numbers (eliminating the need for third-party audio providers over PSTN networks); support for the JAWS 14 screen reader meant to address disability act requirements; upgraded integration support for Moodle integrations; and language support, now supporting the same 20 languages already supported by Blackboard Learn.

Blackboard also announced a more subtle capability bundled into its Learn LMS: the additional of a simple whiteboarding and chat functionality — powered by Blackboard Collaborate technology. The idea: make whiteboarding and chat seamless to a class experience from within the LMS itself, which might lead to upgrades to the more robust IM, integrated VoIP / PSTN audio, recording, and other functions of Collaborate.

What Alan Thinks: Blackboard is regrouping after a period in which it was the dominant force in the higher educational technology space — one that nonetheless experienced more than a desired amount of churn from a few customers who disliked their business practices and habit of gobbling up competitors. So the feeling in the keynote was perhaps not quite as arrogant as in times past… but there is no arguing with success and this kinder, gentler Blackboard may prove “stickier” to its customers, and prevent defections to open source Moodle as well as the new kid on the block, Instructure Canvas. From the Blackboard Collaborate side of the house, the new cloud-based MP3 / MP4 service for

Blackboard World 2013 ToplineAlan D. Greenberg, agreenberg@wainhouse.com

With a return to the Venetian / Palazzo in Las Vegas this past week after hitting New Orleans in 2012, BbWorld 2013 attracted 2,500 faithful customers interested in hearing from Jay Bhatt — Blackboard’s new CEO who replaced Michael Chasen last October — and getting a view of new releases and roadmap items. I focused on Bhatt’s keynote to get a sense of company direction, and of course Blackboard Collaborate and BB Learn, the company’s flagship Learning Management System. Jay described six trends driving the business that were identified in a 2020 “vision document” he and his executive team created:

1. Education will be global. 40% of college graduates in just seven years from now will be from India and China.

2. Non-traditional learners rule (adult, continuing ed, someone outside the traditional 4-year undergraduate concept) — 85% of enrollments are non-traditional learners.

3. Consumer preferences / alternative models will drive education.

4. Learner-centric models will be the norm.

5. Big data isn’t just today’s headline: it will drive major educational transformation.

6. Enrollments will be online and mobile.

WR has been describing all but the big data trends for a while now. Meanwhile, Jay acknowledged that Blackboard has not integrated sufficiently in the past (no kidding — it was so busy acquiring new companies it mostly focused on marketing communications, not on unifying the

entire company). So now he is radically re-engineering the company to provide better integrated product development and a more cohesive sales and support

So now new CEO Jay Bhatt is radically re-engineering the company to provide better integrated product development and a more cohesive sales and support experience for its customers.

PAGE 4Volume 14 Issue #16 / 16-July-13

News in Brief• Tata Communications has introduced a multi-

device compatible, cloud-based video conferencing service, Jamvee. Supporting up to 46 participants per conference, the service allows on-net and off-net customers to connect to their hosted bridges using a passcode / pin, per minute rate. The service supports interoperability with Lync, Jabber, telepresence rooms, and traditional video conferencing endpoints.

• Last week Tely Labs launched the telyHD Pro, a new video conferencing system priced (list) at $649, said to be shipping in August. For enterprise customers, the telyHD Pro supports Session Initiation Protocol (SIP), enabling interoperability with standards-based systems, while also including a one-year subscription to Tely Labs’ telyCloud service for businesses not wishing to invest in their own video infrastructure. For business users wishing to connect to a wider range of endpoints, telyHD Pro also supports Blue Jeans Network’s cloud-based videoconferencing services.

• Provider of managed and cloud video conferencing solutions for service providers AGT last week announced a strategic partnership with Precision Videoconferencing Solutions, a full-service bridging and video communications company. By integrating AGT’s Video-as-a-Service platform into its existing portfolio, Precision Videoconferencing offers cloud video conferencing services — dubbed VideoView. The partnership allows Precision to quickly deliver flexible and branded cloud video conferencing to its existing customers, extending video from the traditional conference room to a variety of video-enabled devices. In addition to providing Precision Videoconferencing its own web browser client and bridging service, AGT developed VideoView mobile video applications for iOS and Android tablets and smartphones.

• Glowpoint has streamlined its services portfolio while introducing two new business services. Glowpoint Now is an enhanced reservationless HD videoconferencing service that enables anyone to collaborate anywhere, on any device, including using a web browser or Microsoft Lync. Business-class Support Packages are now available to offer more customer choices and flexibility — from total support encompassing video collaboration, networks, and video devices to first line Helpdesk support and more.

recorded content is a nice step that will help instructors deliver content as they need to and in a timely fashion. It won’t satisfy the needs of the power media services folks, but that’s not what Collaborate is about anyway. Its focus is on teaching and learning in the frontlines. Blackboard’s focus on mobile teaching and learning is timely, and we’re watching a service evolve nicely on two fronts: as it catches up with certain conferencing features much of the rest of the industry has known for a while, like integrated audio, it also is trying to keep things simple for its customers. So the idea behind the new MP3 / MP4 delivery process is to enable teachers to “flip” their classrooms and create content before, during, and after class. I think this is another step in what may be a collision course…or simple parallel track…being taken with the lecture capture crowd.

Meanwhile, placing an emphasis on hosted delivery services and whatever it takes to make this stuff work, the Collaborate team is making subtle technical changes behind the scenes, e.g., packaging its own Java instance with its software downloads to eliminate the hassles customers have with Java updates (we know this one well). And it is opening a data center later this year in Australia, supplementing North America and Amsterdam-based centers to be able to say it is truly global. With Cisco and Citrix circling the education markets and Adobe defending its turf, it will be interesting to watch how the competitive environment plays out.

Blackboard Collaborate Focus on Mobile

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SILVER SPONSORSGOLD SPONSORS

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More Voices at the UC&C Summit

EMERGING TECHNOLOGIES SHOWCASE

• We wrote about them some months ago, and they’re baaaacccck! Patent troller CopyTele Inc. has sued Citrix Systems and Logitech over GoToMeeting’s and LifeSize’s use of “its” encryption technologies.

• Speaking of Citrix, its Podio team workspace platform has delivered the “Skype-like” voice and chat service it announced several months ago to Podio, as well as the ability to share files from Sharefile, Google Drive, Sugarsync, Dropbox, Box, and other services.

• Just after InfoComm SMART Technologies introduced several interactive flat panels and updates to its collaboration software for both enterprise and educational markets. For the enterprise, SMART announced the SMART Board 8084i interactive flat

panel display; the next generation SMART Board 8070i interactive flat panel; an updated version of Meeting Pro 4.0 software; and new Meeting Pro PE (Personal Edition) software. For education, SMART announced the SMART Board E70 interactive flat

SMART Enterprise Interactive Whiteboard

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panel; the SMART Board M600 series of interactive whiteboards; and the UX80 ultra-short-throw projector. All of its interactive displays for education include the latest version of SMART Notebook collaborative learning software. Some of these products are available this month, and others will be released later this year.

• Panopto has announced that the company has opened an office in the Netherlands. The new office expands Panopto’s sales and support in Europe with the goal of supporting the Benelux region. In addition to the Netherlands, Panopto has offices in London, Pittsburgh, Seattle, Hong Kong, and Kuala Lumpur.

• Huawei has created a call center platform for China Merchants Bank that supports multimedia capabilities, including traditional voice, SMS, and email services, along with video services, social networking sites (SNS), and web services. Using the media capabilities Huawei’s call center provides, CMB is able to meet its customers’ general service needs and provide VIP services to select customers.

Jan Zanetis, CILC

Mark Slaga, Dimension Data

Huawei Contact Center and Mobile Apps

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People & Places Know someone in the industry who changed jobs? Jump into a new role yourself? Email us at wrb@wainhouse.com to share the good news.

• Center for Interactive Learning and Collaboration (CILC), Jan Zanetis, CEO

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PAGE 7Volume 14 Issue #16 / 16-July-13

and inadequately serve the needs of the knowledge worker. And while the markets for collaboration, conferencing, CRM / ERP, content management, social, and communications applications continue to mature, they remain unique and segmented, leaving the task of integration to the customers. As a result, companies are failing to drive the full value of those investments; and, while communications tools increasingly play a more central role in business, the user experience is a significant limiting factor for most users.

WR: Project Ansible represents a big step forward in the Context Aware Communications segment — what about it makes you most excited?

HA: I’m excited about building upon our leadership heritage of innovation in business communications. I see an opportunity to define a new industry category through aggregation, experience and integration into business processes. Project Ansible defines a clear path forward to next-gen solutions through an evolutionary approach for existing customers, while creating a real opportunity for our company to reach a wide range of new customers with a disruptive new product. This is an exciting time for us.

WR: What was behind your decision to use Frog Design for the look and feel of project Ansible?

HA: Fundamentally, our research demonstrated that the user experience was a key limiting factor across the industry. While many solutions were offering lots of features and functions, user uptake was weak, and it was too complicated and expensive for organizations to train their people. We needed a dramatic shift to solutions that adapt to the users’ needs rather than the other way around and solutions that were so intuitive they required no training manual, resulting in faster time to value for our customers. Turning to the world’s leading experts in user-experience design assured that Project Ansible would help deliver tangible value for customers and users right out of the box.

Bill Haskins, Wainhouse Research Senior UC Analyst, recently caught up with Hamid Akhavan, Siemens Enterprise

Communications CEO, to discuss the evolution of the UC&C industry and the background and drivers behind Project Ansible.

WR: I’ve heard your team recently say that “Telephony is not relevant or broad enough to be on the executive agenda,” and “UC has not lived up to its potential” — those statements would seem to pose a huge risk to Siemens Enterprise business!

HA: Absolutely not — they provide an opportunity for us! I think we have to be realistic as an industry — the promises of UC remain largely unfulfilled for a large portion of the working population. Part of this is because user requirements continue to shift and mature quickly, and our industry must do a better job of keeping pace. As a very mature segment, telephony may not be strategically important as an investment, yet workforce productivity and collaboration continue to be priorities. With that comes the opportunity for Siemens Enterprise Networks to properly position our current portfolio as meeting those challenges, and then lead our industry segment and customers into the next generation benefits that can come from a platform like Project Ansible.

WR: Can you share the problem statement you’re attempting to solve with Project Ansible? Was it the perceived gap in the current UC space that served as the foundation to Ansible, or something else?

HA: Project Ansible is designed to address core challenges faced by so many organizations today: To meet the needs of the #AnywhereWorker, CIO’s will increasingly be measured by adaptability and by the success they have in creating enabling ecosystems of innovation around these workers. Today’s stove-piped solutions are fragmented and incomplete,

1:1 Hamid Akhavan, CEO, Siemens Enterprise CommunicationsBill Haskins

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WR: I love seeing the battle for Enterprise hearts and minds shift into the software space — every one of your competitors agrees with you that the future of communications is grounded in a software-based experience. How will Siemens Enterprise — which originated as a successful, hardware-based telephony provider — succeed against those competitors whose roots are in software?

HA: We are already successful in software-based solutions, as our current portfolio has demonstrated success delivering “soft” systems to enterprises large and small — that shift has already occurred. In fact, nearly all of our solutions can be delivered as software running on multitude of industry-standard hardware platforms. At the same time, we have a strong legacy valued by customers and industry analysts for delivering high-quality, reliable, and scalable systems that meet the requirements of businesses today — that is an experience factor not easily developed quickly by tech companies that believe they can move into this space.

WR: WebRTC seems to have a lot of ‘religious’ controversy surrounding it, with some noting it will solve world hunger, others believing it is simply too early to place it in the Enterprise communications conversation. What’s behind your decision to go with WebRTC at this stage, and what lessons have you learned in your experience so far?

HA: There will always be people on both “side of the fence” on new technologies. But the promise of WebRTC is becoming the reality as the technology provides a very open approach to how user experience across video, voice and text can be shared seamlessly across devices by leveraging a browser. Our early experience with Project Ansible clearly demonstrates that this approach can deliver superb quality, reliability and scale.

WR: You’ve referred to Project Ansible as fitting into “an entirely new and undefined category of communications tools.” However, several competitors, as well as a few of your partners, will note they were first in the awareness conversation (Avaya), or UC expansion to include a social enterprise experience (IBM Social Business, Cisco Quad). How do you differentiate Ansible from the current field of communications tools?

HA: Many of our peers have been first in slices of functionality, or innovated in stove-piped segments of the market. What we have not seen, until now, is a solution that can address the three core capabilities our research tells us customers have been looking for: true aggregated content, business process integration and an unparalleled user experience. Project Ansible

goes beyond UC and will offer the first platform that connects these market segments in a single, unified solution.

WR: Microsoft has garnered a lot of UC Industry attention, and for good reason: it found the right combination to get its UC client onto the majority of UC-enabled desktops out there. What is your strategy to displace Lync as the center point of this UC discussion?

HA: Getting your solution on a lot of desktops is one thing; getting it valued by users is another, and true communications is way beyond the desktop. Give them credit for distribution, but arguably, Lync is not close to a full UC offering — as an example, its voice capabilities are rudimentary at best. Frankly, we believe the discussion needs to move beyond UC, as the requirements of users

and enterprises have moved past the promises of UC technology. Project Ansible raises the bar by addressing three areas of focus identified by customers as key requirements of next-generation solutions: aggregated content, true business process integration, and an improved user experience.

WR: Let’s talk cloud for a minute. What are your plans to deliver Ansible from a hosted model?

Getting your solution on a lot of desktops is one thing; getting it valued by users is another, and true communications is way beyond the desktop. Give them credit for distribution, but arguably, Lync is not close to a full UC offering — as an example, its voice capabilities are rudimentary at best.

PAGE 9Volume 14 Issue #16 / 16-July-13

HA: Today’s portfolio from Siemens Enterprise Communications already features a complete range of deployment options for large and small organizations. Project Ansible will be no different, offering a range of deployment options for customers, including on-premise, in both private and public clouds, and as-a-service from partner providers.

WR: We’ve seen other well-developed, next generation communications solutions hit the market but fail to gain traction in this space. What is your strategy to ensure Project Ansible is a success in the field?

HA: First, Project Ansible was born from extensive research that included thousands of interactions with end users and industry experts, so our confidence begins with a keen understanding of the market’s requirements. Second, we have a heritage and reputation for successfully developing, delivering and servicing solutions on a global scale for all sizes of organizations. And, for Project Ansible, we partnered with Frog, the world’s leading experts in user-experience design, to shape the platform’s design approach and features. Together, these strategies will assure we are delivering a solution that both buyers and users will value.

New Studies from Wainhouse ResearchFor information on WR studies and subscriptions, visit www.wainhouse.com or contact sales@wainhouse.com

4Group Video Conferencing

Vendor Profile – Pexip and AcanoPexip and Acano are two startups in the collaboration space with a similar heritage, but different strategies for their first products. This document compares and contrasts the two new first offerings and outlines the challenges each company is facing. Pexip Infinity, dubbed a Distributed Conferenc-ing System (a new product nomenclature) by the company, is actually a virtual server-based video bridge with well understood functionality. Acano coSpaces, on the other hand, is a combination of a team workspace and a real-time conferencing server that fits clearly into no current product segment.

Research Note – Avaya 2013 Analyst EventNews and views from Avaya’s annual analyst conferenceWainhouse Research analysts Ira Weinstein and Bill Haskins attended the Avaya Industry Analyst Summit in Orlando, FL in early June 2013. This event, which was co-located with the International Avaya Users Group (IAUG) annual conference, attracted ~ 20 industry analysts from around the world.

4Streaming & Webcasting

Vendor Profile – LivestreamHosted platform for live webcasting expands into appliancesLivestream, one of the pioneers in offering a cloud-based platform for live webcasting, in the past year has introduced a line of video-switching equip-ment with the aim of expanding its beachhead in the enterprise market. This report highlights the company’s suite of hosted and hardware-based prod-uct offerings. It also provides insight on the company’s strategy for expanding its presence in the corporate sector and its aspirations for forging viable partnerships with resellers focused on the enterprise.

Vendor Profile – Haivision Network VideoHaivision Network Video provides a wide range of video encoders, content management solutions and network distribution capabilities. Its introduction of a hosted streaming video service in 2013 marks a strategically significant expansion for the company into the competitive field of supplying integrated enterprise streaming platforms, moving beyond the company’s historic focus on targeted solutions addressing specific points in the corporate video workflow. This profile highlights the company’s diverse product line, provides details on the company’s current go-to-market strategy and analyzes Haivi-sion’s positioning and prospects for selling enterprise streaming platforms.

4Personal & Web-Based Conferencing

WebMetrics First Half 2013Usage & User Preferences for Web Conferencing and Related OfferingsThis in-depth survey focuses on web conferencing brand recognition / provider perceptions, feature set preferences, meeting characteristics, HQ/HD video conferencing, adoption of instant messaging, and use of web conferencing in groups.

Market Forecast – 2013 Asia Pacific Web Conferencing Services Market Sizing & 5-Year ForecastMarket Sizing & 5-Year Forecast of Asia Pacific Web Conferencing Services MarketsThis in-depth study is intended to provide a description of the current state of the local Asia Pacific web conferencing markets, assess current trends, iden-tify risks and opportunities, and provide assistance on market approach, services and prices. Current market data and analysis and forecast information is included in this study.

PAGE 10Volume 14 Issue #16 / 16-July-13

© 2013 Wainhouse Research34 Duck Hill Terrace, Duxbury, MA 02332 USA Tel +1 617.500.8090

Editor: Alan D. Greenberg: agreenberg@wainhouse.comComments and PR news to: wrb@wainhouse.com

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4Unified Communications

Research Note – Avaya 2013 Analyst EventNews and views from Avaya’s annual analyst conferenceWainhouse Research analysts Ira Weinstein and Bill Haskins attended the Avaya Industry Analyst Summit in Orlando, FL in early June 2013. This event, which was co-located with the International Avaya Users Group (IAUG) annual conference, attracted ~ 20 industry analysts from around the world.

Provider Reviews – 2013 North American UCaaS Vendor ReviewsOffers insight into how each UCaaS provider approaches the market, what distinguishes them, and in which partnerships and relationships they are engaged.

4Distance Education & e-Learning

Market Forecast – Worldwide Total Addressable Market – Higher Education Classrooms and Offices 2013Market Review for Learning Spaces and Offices in Tertiary and Post-Secondary / Non-Tertiary EducationThis total addressable market study covers the worldwide classroom and educator office market for buyers of collaborative educational technologies in higher education and post-secondary / non-tertiary educational markets. This industry-first exercise estimates total numbers of offices as well as learning spaces by three categories: standard classrooms, lecture halls, and auditoria. It also assesses numbers of classrooms and offices by region and sub-region.

Vendor Profile – Haivision Network VideoHaivision Network Video provides a wide range of video encoders, content management solutions and network distribution capabilities. Its introduction of a hosted streaming video service in 2013 marks a strategically significant expansion for the company into the competitive field of supplying integrated enterprise streaming platforms, moving beyond the company’s historic focus on targeted solutions addressing specific points in the corporate video workflow. This profile briefly discusses Haivision’s place in educational markets, highlights the company’s diverse product line, provides details on the company’s current go-to-market strategy, and analyzes Haivision’s positioning and prospects for selling enterprise streaming platforms.

4Audio Conferencing

2013 Audio Conferencing Bridge Suppliers Worldwide Market Sizing & 5-Year ForecastThis study focuses on the worldwide market for audio conferencing bridges, which are purchased for use by enterprise-based end users and by service providers to enable audio conferencing services. Market sizing and forecast segmentation includes supplier type (traditional stand-alone vs. UC platform add-on vis-a-vis Microsoft Lync), sales to enterprises vs. CSPs, and port type (PSTN vs. IP); port ASPs are also included.

Market Forecast – 2013 Asia Pacific Audio Conferencing Services Market Sizing & 5-Year ForecastThis in-depth study is intended to provide a description of the current state of the local Asia Pacific audio conferencing markets, assess current trends, identify risks and opportunities, and provide assistance on market approach, services and prices. Current market data and analysis and forecast informa-tion is included in this study.

PAGE 11Volume 14 Issue #16 / 16-July-13