news reporting and writing
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News Reporting & Writing
The Nature of News,
and How to Write a Lede
Gerry Doyle
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A Good StoryMany journalists would say that an
important or good story is simply one
that peoplewantto read or watch orfeelthat they haveto.
Good stories are good because they are
important; they have value to readers andviewers.
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What is News?
Good stories are
many things, such asWai Sze Lee of HongKong winning abronze medal in
track cycling at the2012 Olympics.
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What is News?
Good stories are
also often abouttragedies, such as the
deadly ferry collision
near Lamma Island.
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Types of Good StoriesTwo types of good stories:
Well-reported, well-written or produced
accounts of things that happen.
Well-reported, well-written or producedaccounts of things the reporter developsin a unique way.
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The Elements of NewsThe ferry collision story had all the elements thatjournalists think of when they consider, Whatmakes news? and What makes a good story?
--Timeliness --Conflict
--Importance --Prominence
--Proximity --Unusualness
And plenty of this: Human Interest
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The Elements of News
Timeliness:Fresh and recent.
Importance:Impact and consequence.
Proximity:Relevant to us.
Conflict:News that is dramatic.
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The Elements of NewsProminence: People whose names we
recognize.
Unusualness: News that is abnormal.
Human Interest: News is life, and all of
the emotions joy, love, despair that
lifes events we humans can cause.
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Characteristics of NewsNews is contextual: it depends on your
audience, what happened before, what
people care about
News is about people:What they do, the
joys and sadness they experience
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Is this news?
U.S. President Barack Obama UnveilsUS$450 Billion Jobs Package
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Is this news?
Earthquake in Haiti Kills Thousands
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Ist is
news?
Deanie Ip Tak-han Named Best Actress
at Venice Film Festival
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Ist is
news?
Fred the Blogger Calls On Hu Jintao
To Resign
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Ist is
news?
HKU Student Detained by Police
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Ist is
news?
Chicken Found Dead
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Ist is
news?
Chicken Found Dead Had Avian
Influenza, Scientists Say
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7 QuestionsIs it new? Recent?
Does it affect many people?
Does it affect many people in myintended audience?
Does it involve well-known people,places or institutions?
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7 Questions
Does it involve conflict or struggle?
Is it unique or rare?
Do youthink its important? Is there
something that connects withpeople?
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Challenges
Keeping the story accurate and
balanced:
Being accurate is difficult
What is balanced?
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Challenges
Timeliness trying to be first can
create its own set of problems
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Challenges
Journalists have to verify all
information: The three-source rule
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ChallengesRelying on sources when you were
not at the scene
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ChallengesEven when journalists witness events,
challenges remain:
Notice the details
Ask the right questions
Get people to talk to you
Double-check all information
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The Lead
Plato in The Republic: The beginning
is the most important part of the work.
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Hard news v. soft
newsHard newsA single event or
happening
Breaking news: what
is happening now
New developments
relating to a previousevent
Soft news
A new trend
A broad theme
A profile of a person
Anything that is not
hard news
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Structuring the News
StoryThe basic structure for anews story for print and the
Web is often called theinverted pyramid.
The emphasis is on the
most newsworthy items in
your reporting.
The story trails off with lessimportant facts.
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Hard news: a story breaks
A powerful earthquake with a magnitude of
7.9 rocked northern Japan on Friday,measuring the highest level of 7 on theJapanese seismic scale, in Miyagi Prefecture,the Japan Meteorological Agency said.
Source: Kyodo News, March 11, 2011
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Hard news: developments
A massive 8.9-magnitude earthquake hit
Japan on Friday, unleashing a monster 10-metre high tsunami that sent ships crashinginto the shore and carried cars through thestreets of coastal towns.
Source: Agence France-Presse, March 11, 2011
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Hard news: a local angle
An Australian search and rescue team is due
to make a difficult journey to areas badly hitby Friday's devastating earthquake and
tsunami in Japan.
Source: ABC News (Australia), March 16, 2011
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The LeadDirect (hard news) leads usuallysummarize only the most important parts ofa story.
The details are left for later.
Sometimes, direct or hard-news leads may
hint at important or intriguing contents tocome in the story.
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The LeadThe good hard-news lead meets tworequirements:
1) It captures the essence of the event.2) It invites the reader into the story.
Think of leads as bait that determineswhether readers stay with the story.
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The Lead
Leads are worth your time; reporters will try
several different drafts until they get the onethat seems perfect.
Reporters will be thinking of their lead as theyreport the story.
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The LeadGood reporting helps produce good news writing,
especially leads. Consider this lead:
A late-morning fire in the upper floors ofan 18-story housing estate in Pokfulam
killed three people yesterday.
It is perfectly OK, and quite common.
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The LeadBut another reporter asked a fire official to
describe what the fire was like, and the official
used the word blowtorch.
A fire roared like a blowtorch through
the upper floors of a Pokfulam housing
estate yesterday, killing three people.
Stronger, visual, same number of words.
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Direct LeadThe direct lead is the workhorse of journalism. To
decide what is the most important part of the
story, ask six questions:
Whowas involved: Who did it or said it?
Whatwas the most unique or the most
important or unusual thing that happened?
Whendid the event occur?
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Direct Lead
Where did the event occur?
Whydid the event occur?
How did the event occur?
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The 5 Ws and 1 HWho
What
When
Where
Why
How
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The Lead
Typically, but not always, the direct lead contains
four essentials:
It says something specific.
It says when the event or action happened.
It gives the source (without necessarily
identifying it in full).
It gives the place of the action (as concisely as
possible).
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The LeadOther points to remember:
Attribution can wait, sometimes.
Avoid long subsidiary clauses or titles.
Banish jargon and legalese.
Use a direct structure: S-V-O. Subject, verb andobject. (Wong [subject] hit [verb] the man
[object].)
Time element usually goes after verb.
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The Lead - LengthThe Associated Press tells its reporters tostart cutting if their leads run beyond 35words. To find places to cut, begin with:
Unnecessary attribution.
Compound sentences joined by butand and.
Exact dates and times unless essential.Long titles.
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Good Direct LeadFour men convicted of murdering a Germanfamily of four in a frenzied knife attack wereexecuted in China yesterday despite pleas for
clemency from the victims relatives.
The whatwas different. Concrete,
dramatic, specific language. Time. S-V-O.structure.
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Good Direct LeadJewelry tycoon Tse Sui-luens rags-to-richesstory entered its darkest chapter yesterdaywhen a High Court judge declared the self-
made company chairman bankrupt.
Who was important.Placewas important.
Imagery (a bit of a clich, but sometimes itcan work). Time element. S-V-O. structure.
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Reworking LeadsApprentice jockey Philip Cheng Cheung-tat
died at the Prince of Wales Hospital last night,
72 hours after suffering massive injuries in a
race fall at Sha Tin racecourse.
Does the job, but what about this:
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Reworking LeadsAfter clinging to life for three days, anapprentice jockey whose horse fell and rolledover him during a race at Sha Tin died last
night.
Visual; introductory phrase OK in this
instance; trims details not needed in thelead.
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A Lead ContestWhich one is better?
The Airport Authoritys acting chief executive
was axed yesterday to make way for new
blood after he failed to win an internal
struggle to retain his position.
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A Lead ContestThe Airport Authority has appointed a
businessman with no airport managementexperience as its next chief executive officer.
He will replace Bill Lam Chung-lun, who was
seconded from the Government by Chief
Secretary for Administration Anson ChanFang On-Sang in January 1998.
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A Lead ContestNo contest:
The Airport Authoritys acting chief executive
was axed yesterday to make way for new
blood after he failed to win an internal
struggle to retain his position.
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Summing it upA direct hard news lead is:
A lead that gives the most important point.
A lead that is concrete, specific, concise,
active and visual.
A lead that is accurate, honest and readable.
A lead that takes you into the story.
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Assignment
1) Read pages 43-59 in English-LanguageNews Writing (this week, posted onClass Resources page on course
website.)
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Assignment2) Write a short article no more than 300
words about something you observe. Itcould be a person, an event, a building.
Anything other than yourself. Use todays
lessons to guide you, and remember: Show,
dont tell. Due Monday (Feb. 4) at noon.