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Networking and Security Business
Roland AcraData Center
Jonathan DavidsonService Provider
Routing
David UlevitchSecurity
David WardCTO / Chief Architect
Ravikrishna CherukuriSilicon / Optics / HW
DAVID GOECKELER
SVP/GM
Kip ComptonCloud Platform and Solutions
Liz CentoniComputing Systems
Anuj KapurStrategy
Ish LimkakengData Center
Scott HarrellEnterprise Networking
Todd NightingaleCisco Meraki
Yvette KanouffService Provider
Sachin GuptaEnterprise Networking
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
1. Enterprise NetworkingTodd Nightingale and Scott Harrell
2. Webscale
3. Data CenterRoland Acra
Agenda
4. Service ProviderYvette Kanouff
5. SecurityDavid Ulevitch
6. Q & A
Driving Networking Growth
Integrated ArchitectureBest of Breed Products
Powered by Intelligence
AUTOMATION
SECURITY
SILICON
OPTICS
SOFTWARE
ANALYTICS
Automation – by SegmentsSame value proposition solved in a different way
Integrated Fast IT
Simplicity
Cloud Managed
Highly Secure
Web Scale Economics
Automation
Scalability
Operational Efficiency
Commercial Global Enterprise Web ScaleSMB Service Providers
Automation – by SegmentsSame value proposition solved in a different way
Integrated Fast IT
Simplicity
Cloud Managed
Highly Secure
Web Scale Economics
Automation
Scalability
Operational Efficiency
Cisco Meraki
Commercial Global Enterprise Web ScaleSMB Service Providers
Automation – by SegmentsSame value proposition solved in a different way
Commercial Global EnterpriseSMB Web Scale
Web Scale
Economics
Service Providers
I N T E N T- B AS E D N E T W O R K I N G
Effective Security Requires the Network
Contain Threats Automated Remediation
Segmentation
Software Defined Access
automates containment
of threats
Defend network interior
Network analytics
Lower time to
remediation
Find Threats
Analytics Driving Increased Network RelevanceLeveraging the value of our network data
Portfolio breadth and depth — a valuable
source of data
Innovation vector woven into every business we have
Continued advances in data science will
unlock value
Ability to solve high value use cases
(assurance, security)
Simplifying powerful technology
to free passionate people to focus on their mission
and reach groups previously left in the darkness.
Technology that simply works
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 12Presentation ID
Simplicity Value Proposition
Simplicity value proposition driving
• Nimble operations, lean IT
• Lower TCO
• Mission-driven IT
Cloud is the delivery tool for simplicity
Meraki leading the Simple IT movement
• Over 140,000 unique customers
• Over 1 million active networks
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 13Presentation ID
Portfolio Journey
MR
Wireless
Systems Manager
Mobility Management
MS
Switching
MX
Security & Routing
MC
Communications
MV
Security Cameras
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 14Presentation ID
Meraki MV
Simplicity Value Proposition
• Cloud removes need for NVR/VMS
Simplicity Value Proposition
• Zero-touch deployments
• Remote management
• Granular access control
• Export/share clips directly from Dashboard
• Motion Search analytics tool
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 15Presentation ID
Platform Efficiency
0
2
4
6
8
10
12
14
16
Q1'15A Q2'15A Q3'15A Q4'15A Q1'16A Q2'16A Q3'16A Q4'16A Q1'17A Q2'17A Q3'17A Q4'17F
$GM/$R&DSpend
Meraki Google Facebook Cisco SFDC Juniper Arista
0
1
2
3
4
5
6
Q1'15A Q2'15A Q3'15A Q4'15A Q1'16A Q2'16A Q3'16A Q4'16A Q1'17A Q2'17A Q3'17A Q4'17F
$GM/$R&DSpend
Google Facebook Cisco SFDC Juniper Arista
0
50
100
150
200
250
Q1'15A Q2'15A Q3'15A Q4'15A Q1'16A Q2'16A Q3'16A Q4'16A Q1'17A Q2'17A Q3'17A Q4'17F
R&D Headcount
SW HW PM
Over $1B bookings with
fewer than 250 R&D
headcount
R&D Efficiency of 12x ($GM/$R&D)… outpaces Google,
Facebook, SFDC
Durable R&D Leveragehasn’t decreased since acquisition
(13x ago)
Q1'15A Q2'15A Q3'15A Q4'15A Q1'16A Q2'16A Q3'16A Q4'16A Q1'17A Q2'17A Q3'17A Q4'17F
Bookings vs R&D Spend
Bookings R&D Spend
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Meraki Platform in the Market
# of Products
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 17Presentation ID
Account Growth
100%
239%
303%
384%
0%
100%
200%
300%
400%
Initial Purchase 12 Months 18 Months 24 Months
Number of months after initial purchase date
Account purchases
(as % of initial
purchase)
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 18Presentation ID
Innovation Strategy
Innovate Selectively
IT Complexity Cloud Management
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public 19Presentation ID
Meraki @ Cisco
Powerful IP PortfolioCampus SwitchingRF ExcellenceSourceFire AMPThreatGridOpenDNS UmbrellaAPIs / DNA Center
OperationsLocal DepotsComponent Pricing
Globalization
Channel Momentum
Simplifying powerful technology
to free passionate people to focus on their mission
and reach groups previously left in the darkness.
Technology that simply works
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
New Platforms: Catalyst 9000 Series
DNA Center
Encrypted Traffic Analytics
The Enterprise Networking Launch
Cisco unveils a new era
of intent-based networking
Moving to a recurring revenue
model in our core business
• Establish software innovation and monetization model
• Catalyst 9000 requires a subscription
• Potential to sell subscriptions on install base
• Platform effect – upsell / cross-sell GTM motion
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
WLC UI IOS CLI IOS CLI
Meraki
Networking Enterprise Power User
ISR and ASR 1k Routers
Catalyst Switches
AironetWireless APs
Powered by Intent. Informed by Context.
Intent-Based Network Infrastructure
DNA Center
AnalyticsPolicy Automation
I N T E N T C O N T E X T
S E C U R I T Y
L E A R N I N G
Automation Impact
One time provisioning across access, campus, and WAN
No IP Address Management
No ACL Management
No VLAN Management
No CLI
Powered by IntentDNA Center and Software Defined Access
Default Deny
IoT Virtual Network Employee Virtual Network
GROUP 3 GROUP 4 GROUP 3 GROUP 4
Deny
Automate Threat Response
Deny
Limit Lateral Movement of Threats
WirelessRouters Switches
Informed by ContextLeveraging analytics to transform network operations
INSIGHT
Analytics
NETWORK DATA PLATFORM
Assurance Apps
DATA
IT Operations Impact of New Approach
$14M
$5.4M
Current With Cisco DNA Center
OPEX
Reduce Network
Provisioning
67%
Improve Issue
Resolution
80%
Reduce Security
Breach Impact
48%
61%
Adoption Drives Greater Value
Simplicity for the Power User
ISR and ASR 1k Routers
Catalyst Switches
AironetWireless APs
Cisco DNA Center
Adoption Scale Maximizes Benefits
SecurityOpEx Savings Insights
Identify and Resolve Issues Faster
Extend Workflows Across Ecosystem
Respond in Machine Time
Cross Domain Integration
3rd Party IntegrationsDNA Center
Innovation-Led Growth, Changing the Business Model
Intent-Based Network Infrastructure
DNA-Center
AnalyticsPolicy Automation
Sold as a subscription on every network device
Transforming the Switching Business ModelDelivering more value at every price point with subscriptions
SDAReady
SDAReadyIP Services
IP Base
Platform
Hardware + LAN Base
Legacy Model
Starting with Catalyst 9k
*Note: Includes IOSXE features and advanced
DNA-C (SD-Access & assurance)
5 & 7yr DNA Advantage*
5 & 7yr DNA Essentials
3yr DNA Advantage*
3yr DNA Essentials
Subscription Model
Upsell the Installed BaseSD-Access brownfield architecture
ASR-1000-X
ASR-1000-HX
ISR 4430
ISR 4450
WIRELESSROUTINGSWITCHING
AIR-CT5520
AIR-CT8540
Wave 2 APs (1800, 2800,3800)
Wave 1 APs* (1700, 2700,3700)
Catalyst 9400
Catalyst 9300
Catalyst 9500
Catalyst 4500E Catalyst 6K Nexus 7700
Catalyst 3850 and 3650
AIR-CT3504
CSR 1000V
Viptela and the New Era of NetworkingAccelerating the transformation
Subscription-LedArchitecture Alignment
Our Approach
Modularized
OS to enable
micro-releases
Model-driven
architectures
Programmability
at every layer
Silicon innovation /
breadth to drive
density and cost
3rd party
networking
SW to run on
our HW
Virtualized and
containerized
SW to run on
3rd party HW
Our Progress
Spine-Layer
insertions
Leaf footprint
with 3rd party
SW / Cisco HW
Top-of-Rack
footprint
2OF THE
Top 7
3OF THE
Top 7
2OF THE
Top 7
Data Center
Interconnect
insertions
Route Reflector
insertion
Routing platform /
software
insertions
4OF THE
Top 7
3OF THE
Top 7
2OF THE
Top 7
Developers Move at Market Speed …With or Without IT
80%Employees use
software not
cleared by IT
83%IT Staff admit to using
unsanctioned software
and services
8%Enterprises
understand impact
of Shadow IT
Study by Stratecast and Frost & Sullivan
42%Data sovereignty remains an issue
58%Costs per transaction
have increased
43%Companies are
concerned about lock-in
It Will Be a Hybrid World
Source: Forbes Insights: When Clouds Connect-How Hybrid IT is Transforming Enterprises
Powering a Software First, Hybrid Cloud World
Infrastructure Automation
and Simplification
Developer
Enablement Tools
Cloud Portability and
Policy Management
Application Relevance in a Hybrid Cloud World
APM
AppDynamics
Business Insights and
Impact
App Portability
Cloud Center
Infrastructure Independence
IaaS or On-PremisePublic Cloud
ANALYTICS
ENFORCEMENT
AUTOMATION
Policy
Lifecycle
Private Cloud
On-Premise IT
The Mechanic, The Driver, The PassengerACI and Open Fabric for Policy Automation
Analyze
Automate
SimplifyProtect
Developers
IT
VM VM VM
app
appweb
app
app
db
db
web
See Everything...Don’t Talk to Strangers!
• App dependency maps
• Inferred white list policy
• Policy enforcement
• Network and OS based
• Hybrid cloud delivery
Tetration — ML Based App Visibility, Compliance
Analyze
Automate
SimplifyProtect
db
1
proxy server 3
Nexus 9000 – Cloud Scale PlatformLine Rate Telemetry, Encryption, Segmentation at 100G
Richest Switching Portfolio • Built-in visibility, telemetry, security
• Cloud Scale ASICs or merchant Si
• Cloud-ready NX-OS tools and APIs
Nexus 9300
Nexus 9500
Nexus 9000 Cloud Scale
Innovations
• One-chip 6.4Tbps line rate routing
• Line rate flow capture and encryption
• Unified ports: 10/25GE, 8/16/32G FC
CloudScale | Nexus Foundation
The ASAP High Impact Cycle
• Automated infrastructure
• Expressed for developers
• Inferred and enforced policy
• Deliverable in hybrid clouds
• Open and programmable
Protect
Automate
Analyze
Simplify
Service Provider Leading the Digital Transformation
Yvette Kanouff
SVP/GM, Service Provider Business Unit
Financial Analyst Conference
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
The World Has Gone Mobile & Wi-Fi The SP Business Challenge
Internet Traffic Growth Is At the Edge
60% Metro Traffic growth - to 35%
15% Regional Traffic growth - to 23%
29% Cross Country Traffic decline - to 41%
Source: Cisco VNI and Industry Data
7X Mobile Data Traffic Growth 48.3 EB /mo
63 percent of IP traffic will be mobile/Wi-Fi
Smartphone traffic will exceed PC traffic (33 %
versus 25%)
.
Trends Driving Digital Transformation by 2021
Growth/decline of global internet traffic %
Year over Year
Broadband Growth
Costs
Revenue
Costs
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco Creates Value for SPs
How We HelpSpend
Operations OpEx
Truck Rolls
Power
Facilities
Customer Service
Infrastructure: Outside and Inside
Automation, self-healing
Focus on density – leveraging virtualization; MSDC solutions
Low power focus, new mechanical designs
Network intelligence to lower truck rolls, zero-touch deployment
Automation, self-healing
Outside and inside – virtualization, more throughput/density,
performance
Services: B2B
Services: B2C Video, service creation tools, orchestration, mobility
Enterprise products, e.g. Meraki, collaboration, security, IoT
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Cisco’s SP Strategy
24%
SP
Xx%
ENT
Software
ValueAutomation
Silicon
Disruption
Grow
Enterprise
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
What Cisco Does For Service Providers
Automation
Enterprise
B to B
Mass-Scale
Networking
Applications
B to C
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
SP Routing
24%
SP
Xx%
ENT
CommercialEnterpriseService
Provider
Invest in maximizing performance of current silicon
Multi-Purpose
NCS 5500
Traditional SP
& Web Scale
Platform consolidation with disruptive next generation silicon
5 New Routing & Optical Insertions in Cloud Scale Customers in
Q3 FY17
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Cisco Leading in SP IP Core Routing
Cisco
Competitor
Cisco NCS5500
8-slot
Cisco NCS5500
16-slot
NG Silicon
Density NCS5500 Competitor
Per Slot 36 x 100GE 30x100GE
System 57.6 Tbps 24 Tbps
Future
Density
Time
Not to scale
Source: Public Data
Recent Competitive Announcements
• 16 Slot Chassis @ 57.6Tbps – Ships 2H’17
• MACSEC support on Jericho+ Linecard
• MPLS and VXLAN with EVPN Signaling
Three “Catch Up” Launches
Shipping since Jan 2017
Supported since Q1 CY17
Already shipping
Cisco Status
• FP4 Silicon: 1.2Tbps Full Duplex targeted Q4’17
• 7950 System BW upgrade to 48T per chassis
• 7750 System BW upgrade to 60Tbps on fabric
• Telemetry Support/Deepfield Integration
Differentiated silicon roadmap
Shipping 57.6Tbps chassis BW since Jan ’17
Shipping 57.6Tbps chassis BW since Jan ’17
In Customer Trials now
• JunOS Node Slicing
• New Universal Chassis
• NorthStar Controller Support for SPRING
Supports Node Slicing since 2016
N/A
Lead industry in Segment Routing
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
SP Routing
24%
SP
Xx%
ENT
CommercialEnterpriseService
Provider
Invest in maximizing performance of current silicon
Multi-Purpose
NCS 5500
Traditional SP
& Web Scale
Platform consolidation with disruptive next generation silicon
5 New Routing & Optical Insertions in Cloud Scale Customers in
Q3 FY17
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Disaggregation Business Model Value
Hardware
Legacy Model Value Attribution
Software
Hardware
Software Creates Stand-alone Value with new business models
Hardware Leads Industry Trends
Software
Hardware
Software
Hardware
Software
Hardware
Software
HardwareHardware
SoftwareSoftware
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Cisco’s Optical PlatformsLeading in Data Center Interconnect
24%
SP
Xx%
ENT
250G Wavelengths Using Pluggable
Optics
Deployed in 3 out of 5
Top Cloud Scale Providers
Industry First 1 Tb per RU
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Top SPs Use Cisco Automation
Multi-vendorWAN Automation
Virtual MS/NFV/vEPC
Data Center Automation
Cloud Interconnect
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Automation: Making Data Actionable
Leadership in Moving Video to the Cloud
• 80+ deployments with 60+ customers
• 30+ active customer trials
• 40+ consumer devices supported, and growing
• 20+ partners on the Platform
• Deployed across Cable/Telco/OTT/DTH Operators, Broadcasters
• Across End-to-end platforms, Security, Video Processing & Distribution
Source: Cisco VSS
© 2017 Cisco and/or its affiliates. All rights reserved.
Shaw + Cisco Meraki
= greater foothold in SMB
Bundled WiFi and Security
Cisco Verizon
DNS Safeguard built on OpenDNS
Cisco + SP Driving Enterprise DigitizationSP Bundle Advantage
• Quick time-to-market
• Low upfront CAPEX
• Simplified operating model
• Managed Security Offering
• Cloud delivered security against
every circuit Verizon sells
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
Differentiated Competitive Advantage
Catalyst 9000 + Encrypted Traffic AnalyticsVisibility and malware detection without decryption
ETA algorithms analyze
multiple network data sources
Malware in Encrypted Traffic
No information
is decrypted
Security AND Privacy
High rate
of accuracy
Detection Accuracy
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Public
• Talos threat intelligence understands malware behaviors and characteristics
• Catalyst 9000 provides multiple sources of enhanced network context
• Machine learning identifies malware in encrypted traffic
How ETA Works
Google Search
Firefox self-repair
Bestafera Malware
Visual review of packet data
Cisco Security Commitment
Customers’
Trusted
Advisor
Broad/
Deep
Portfolio
A Threat-
Centric
Approach Cognitive
Sourcefire ThreatGRID
Neohapsis OpenDNS
Portcullis Lancope
Cloudlock
Securely
Connect
Everything
to Make
Anything
Possible
5K
People
Strong
Managed
Security
Services
Security is
Cisco’s #1
Priority Billions
Invested #1
Preferred
Security
Vendor
Cisco Security Today – Leading Growth
50%+ Software
Revenue
ELA
Adoption Security Vendor
Consolidation
Cisco Security Today – Leading Growth
50%+ Software
Revenue
ELA
Adoption Security Vendor
Consolidation
Advanced Threat / Endpoint
Cloud SecurityNetwork
Creating Three Billion-Dollar Franchises in Security
N G F W
I S E
S T E A L T H W A T C H
A N Y C O N N E C T
A M P
U M B R E L L A
C L O U D L O C K
E M A I L
Advanced Threat / Endpoint
Cloud SecurityNetwork
Creating Three Billion-Dollar Franchises in Security
N G F W
I S E
S T E A L T H W A T C H
A N Y C O N N E C T
A M P
U M B R E L L A
C L O U D L O C K
E M A I L
Advanced Threat / Endpoint
Cloud SecurityNetwork
Creating Three Billion-Dollar Franchises in Security
N G F W
I S E
S T E A L T H W A T C H
A N Y C O N N E C T
A M P
U M B R E L L A
C L O U D L O C K
E M A I L
Time
ResponseDetectionThreat
We leverage our architectural advantage to shorten the ‘time to detect,’ and tightly couple it with an ever shortening ‘time to respond.’
Cisco’s Architectural Advantage
Cloud
NGFW Umbrella Threat Grid
ESA AMP ISE
Third-Party Integrations
3Threat
AMP Cloud1
Threat Grid2
Endpoint
AMP for Endpoint
The Architectural AdvantageCommon scenario
Highly secure access to
the internet
Highly secure usage of
SaaS and IaaS
Security orchestration
and intelligence
Branch officesHQ Roaming / Mobile
Cloud Security Three Ways
1
1
2
2
3
3
These presentation slides and related webcast may be deemed to contain forward-looking statements, which are subject to the safe harbor
provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include, among other things, statements
regarding future events (such as statements regarding our growth and strategy) and the future financial performance of Cisco that involve risks and
uncertainties. Readers are cautioned that these forward-looking statements are only predictions and may differ materially from actual future events
or results due to a variety of factors, including: business and economic conditions and growth trends in the networking industry, our customer
markets and various geographic regions; global economic conditions and uncertainties in the geopolitical environment; overall information
technology spending; the growth and evolution of the Internet and levels of capital spending on Internet-based systems; variations in customer
demand for products and services, including sales to the service provider market and other customer markets; the return on our investments in
certain priorities, including key growth areas, and in certain geographical locations, as well as maintaining leadership in routing, switching and
services; the timing of orders and manufacturing and customer lead times; changes in customer order patterns or customer mix; insufficient, excess
or obsolete inventory; variability of component costs; variations in sales channels, product costs or mix of products sold; our ability to successfully
acquire businesses and technologies and to successfully integrate and operate these acquired businesses and technologies; our ability to achieve
expected benefits of our partnerships; increased competition in our product and service markets, including the data center market; dependence on
the introduction and market acceptance of new product offerings and standards; rapid technological and market change; manufacturing and sourcing
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man-made problems such as cyber-attacks, data protection breaches, computer viruses or terrorism; natural catastrophic events; a pandemic or
epidemic; our ability to achieve the benefits anticipated from our investments in sales, engineering, service, marketing and manufacturing activities;
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provision for income taxes, including changes in tax laws and regulations or adverse outcomes resulting from examinations of our income tax
returns; potential volatility in operating results; and other factors listed in Cisco’s most recent reports on Form 10-K and Form 10-Q. The financial
information contained in these presentation slides and related webcast should be read in conjunction with the consolidated financial statements and
notes thereto included in Cisco’s most recent reports on Form 10-K and Form 10-Q, as each may be amended from time to time. Cisco’s results of
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Forward-looking Statements