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NCR CASE STUDY: Interbank Peru

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Page 1: NCR CASE STUDYncrpr.ncr.com/web/rsdmkt/PrtMkt_CIB/V2/docs/case-studies/FIN_Inter... · With knowledge of NCR’s market-leading experience of customer interactions, Interbank Peru

NCR CASE STUDY:Interbank Peru

Page 2: NCR CASE STUDYncrpr.ncr.com/web/rsdmkt/PrtMkt_CIB/V2/docs/case-studies/FIN_Inter... · With knowledge of NCR’s market-leading experience of customer interactions, Interbank Peru

Founded in 1897, Interbank is one of Peru’s largest and most

renowned financial institutions.

It has more than 230 branches and operates the country’s

main ATM network through its brand, Global Net, with over

1,600 ATMs nationwide.

Employing over 6,000 employees, its assets exceed US$7,000

million.

In keeping with its corporate strategy of “Time is worth more

than money,” Interbank Peru is committed to investing in

the technology it offers, in order to deliver the best customer

experience possible through the most innovative, state-of-the-

art solutions.

One of Interbank Peru’s primary goals is to provide world-

leading and innovative banking solutions to its loyal and ever-

increasing customer base.

To achieve this, it was looking for a cash dispense ATM to

expand its network as simply, quickly and as cost-effectively as

possible. Ease of integration and a low total cost of ownership

were therefore essential.

With over 70% of Interbank’s ATM network being situated

off-premise in locations as varied as supermarkets and gas

stations, square footage was at a premium, so the footprint

that any proposed ATM would take up was seen as a deciding

factor.

The design of the ATM was also crucial: to maximize visibility

in off-premise locations and to attract as many customers as

possible, while delivering clear, concise on-screen graphics.

Ease of use for customers was a fundamental requirement.

The Bank wanted to ensure that its customers had the same

ATM features available to them together with a design that

would prove intuitive and user-friendly.

Reliability, security and availability were vital too. Interbank

strived not only to maintain the high standards it was already

offering across its network, but also to further its reputation

as one of Peru’s leading banks—aiding brand loyalty and

ensuring it stands out from its competitors by delivering the

most state-of-the-art and market-leading technology.

The customer The challenge

Key HighlightsIndustry/Market:

Retail and Business Banking

Challenge:

To deliver a highly cost-effective, easy-to-use and easy-

to-integrate cash dispense solution into the Bank’s

nationwide network of ATMs—offering more services

to more customers in more locations

Solution:

NCR SelfServ™ 22e, one of the most compact cash

dispense ATMs available today—delivering a low

total cost of ownership with outstanding levels of

performance and customer satisfaction

Results:

• Within just one week, the NCR SelfServ 22e was fully

integrated into the Bank’s network and proved an

immediate success

• The Bank has also experienced significant cost

savings with the SelfServ 22e, including lower

running and maintenance costs

Page 3: NCR CASE STUDYncrpr.ncr.com/web/rsdmkt/PrtMkt_CIB/V2/docs/case-studies/FIN_Inter... · With knowledge of NCR’s market-leading experience of customer interactions, Interbank Peru

With knowledge of NCR’s market-leading experience of

customer interactions, Interbank Peru chose the NCR SelfServ

22e as the ATM to meet its exacting requirements.

Following this, a one-month trial was undertaken in October

2010, which proved an outstanding success. As a result,

more than 70 SelfServ 22e ATMs have been integrated into

the Bank’s network to date, with a substantial number of

additional machines on order.

The SelfServ 22e is one of NCR’s most cost-efficient, bank-

grade cash dispense solutions, and it is ideally suited to any

indoor placement, whether in-branch or off-premise.

Capable of handling high transaction volumes, it is an

extremely compact ATM with a small footprint, allowing

Interbank Peru maximum placement flexibility.

The high-energy efficiency of the SelfServ 22e also drives

down the total cost of ownership. With less cabling, LED

lighting and a 50% reduction in energy consumption (thanks

to its unique processor architecture), it is one of the most

energy-efficient ATMs available on the market today.

In addition, it is the only ATM to offer a protected USB

architecture and a recessed PIN pad for additional PIN security,

increasing customer satisfaction.

Ultimately, by adopting the SelfServ 22e as its ATM of choice,

Interbank achieved a low-cost, high-performance solution—

enhancing its brand image while maintaining its already-

established network credentials.

Within just one week, the SelfServ 22e was fully integrated

into the Bank’s network and proved an immediate success, not

only for Interbank, but also for its customers.

Transactions across the Bank’s ATMs now stand at over 130,000

per month on the SelfServ 22e alone. Of these, 65% are being

undertaken at off-premise locations, with the SelfServ 22e’s

high-volume capability and high performance driving down

costs while maximizing returns.

The compact footprint of the SelfServ 22e gave Interbank

maximum deployment flexibility as space restrictions were

minimized, letting the Bank place the ATMs at locations most

beneficial to its customers.

Promoting the new machines through social media, TV and

radio advertising as well as across ATM locators to maximize

uptake has resulted in excellent initial feedback. Customers

love the fact that the SelfServ 22e offers all the features and

functionality of other SelfServ ATMs yet is incredibly easy to

use—thanks to the ATM’s intuitive design, Media Entry and

Exit Indicators (MEEI) and outstanding screen graphics.

The SelfServ 22e gives customers unrivaled reassurance that

transactions are highly secure as it incorporates NCR’s unique

protected USB architecture and an extensive range of anti-

fraud and physical security solutions.

All of these factors are helping to enhance Interbank’s brand,

its presence and to further brand loyalty from both new and

existing customers.

Since its implementation, the Bank has also experienced

significant cost savings with the SelfServ 22e, including lower

running and maintenance costs, all helping Interbank’s profit-

generation.

As the Bank looks to further extend its ATM network to new

locations such as within drugstores and pharmacies, the

success of the SelfServ 22e will ensure it plays a key role in

achieving Interbank’s aggressive growth forecasts.

Without doubt, the NCR SelfServ 22e has far exceeded the

objectives that Interbank sought to achieve—ensuring it

continues to deliver to its customers the services they want,

when and where they want them.

The solution The solution benefits

Page 4: NCR CASE STUDYncrpr.ncr.com/web/rsdmkt/PrtMkt_CIB/V2/docs/case-studies/FIN_Inter... · With knowledge of NCR’s market-leading experience of customer interactions, Interbank Peru

WHY NCR?

NCR Corporation

2651 Satellite BoulevardDuluth, Georgia 30096USA

www.ncr.com

NCR continually improves products as new technologies and components become available. NCR, therefore, reserves the right to change specifications without prior notice.

All features, functions and operations described herein may not be marketed by NCR in all parts of the world. Consult your NCR representative or NCR office for the latest information.

NCR RealPOS is either a registered trademark or trademark of NCR Corporation in the United States and/or other countries. All brand and product names appearing in this document are trademarks, registered

trademarks or service marks of their respective holders.

© 2010 NCR Corporation Patents Pending EB10376-0213

With over 125 years of retail experience, NCR is a leading global provider of assisted- and self-service solutions. We

help our clients around the world improve their customer interactions, implement change quickly and proactively,

and transform their businesses to become leaders and change agents. We can help you, too.