DIGITAL MEMORY AID

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DIGITAL MEMORY AID

MY GENERATION@WORKTRANSNATIONAL KICKOFF MEETINGROTTERDAM 4-5 OCTOBER 2012

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DEAR PEOPLE, Some excellent work has been done towards and during our international meeting and we have been able to submit the MyGeneration@Work final plan with 6 main products. In November we will meet with the URBACT Assessment Panel and in December we will make the last changes if required. We expect to get the subsidy contract in January 2013. For this submission we have developed a baseline study- summary of the youth employment state-of-the-art debate in Europe, with key themes and messages (the ‘why’).

Consider this Digital Memory Aid as a complementary document with some highlights of our international meeting in Rotterdam. The document is meant for you as a participant. We hope that when you read this you will remember the conversations, insights and ideas you had and that you can re-connect with the energy of this meeting. We hope it will help you make the connections to the MyGeneration@Work products we have proposed.

The challenge for us is not to fly out in all directions, for we would run out of fuel. We need to set clear goals (the ‘what’). The end goal of our project is to have a better set of good practices in the MyGeneration@Work cities. The challenge is to identify an interesting experiment in your city and try it out. If it works it can have a snowball effect, if not you know something is wrong and should be changed. This is what we call good dynamics! So in Maribor we will practice on the ’how’ of these dynamics:

Be prepared to GO FOR IT! For the Official start of the Implementation Phase of 27 months on the 1 st of February 2013. See you in Maribor and meanwhile lets Yammer!

Cleo, Bob, Andrea, Dionne, Pepik, Piotr, Timo

IT WAS AWESOME TO MEET EVERYONE AGAIN!

“IF YOU DON’T KNOW WHAT YOU’RE LOOKING FOR, HOW CAN YOU LOOK FOR IT?

BUT IF YOU ALREADY KNOW EXACTLY WHAT YOU WANT TO DO, THEN WHY ARE YOU NOT ALREADY DOING IT?”

GO FOR IT!

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LAP: LOCAL ACTION PLAN = HOW TO TAKE PRODUCT(S) ON THE LOCAL LEVEL FURTHER WITH NEW EXPERIMENTS AND DEVELOPMENT

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What can MYGENERATION@WORK do for your city?

TRANSITION FROM VOCATIONAL COUNSELLORS TO “ENERGIZERS”, BECOMING PERMANENT PART OF CITY SERVICES

First impressions….

When first talking about our different needs,it turned out we are using the same words:

Identify good practiceMultiplication factor of good practices Good Practice office (local & international) Good practice sharing Share experience about social innovation programDesigning of joint system New system of quality measurement of schoolsEmpowerment & certification of key competences Learn to speak with various partners Effective partnershipsBusiness Networks Youth Network Network of stakeholdersMulti stakeholder platform A platform, an infrastructure A platform for entrepreneurship Platform of youngsters = European Youth Capital 2013 Better understanding of youngsters Innovative engagement of young peopleNew ideas to support young peopleNew ways of learning to be enterprisingNew initiatives New model 2 support enterprise skills Government enterprising policy Implementing youth policy

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12 CITY PITCHES

6RIGAMy Generation@Work Riga is about spaces and connections: we want a joined strategy based on a better understanding of young. how do we provide space for entreprising young people? we start with internships within the municipal companies.

BRAGA‘We are the current European Youth Capital. We started with a call for ideas:young people could pitch to show their talent. Next step. We made several trainings for youngsters and entrepreneurship. Next step. We select people from previous activities and ask them to work together. Next step. We faced unemployment. We gave young gloves to fight for a job… Next step. We are trying to connect the dots, still going on, connecting all parties. Next step. Think wide, across the world. Discuss the unemployment with young people everywhere. Next step. Make empowerment, solutions entrepreneurship for young people… Our results: 27 new ideas, 57 new jobs…

“IT WAS NOT ENOUGH SO WE TOOK ANOTHER STEP”

TEMPEREI will not talk about what we have done so far but what we are going to do. Our spaceship is called tenterprise. We are building connections between entrepreneurs and young people just like everywhere. We would like our efforts to become a permanent service of our city.

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TURINOur aim is to promote the positive potential of our younger generation. We want to develop a project in the field to promote the youngster entrepreneurship in the field of social innovation, a field in which we still lack competence. Our hope is to transform this experiment into a permanent service.

ANTWERPYouth employment is a big problem. Antwerp Port has a lot of vacancies but has negative image amongst youngsters. By appointing embassadors, we aim to raise the interest of youngsters for work in the harbour.

MARIBORWe will be European Youth Capital (EYC) in 2013. The main aim of Maribor is to connect all the stakeholders. WE have a bad system. It very difficult for students to find a place to do traineeships- there are very few places. If any city has advice on how to do that let us know!

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ROTTERDAMWe want to discover how to increase employability for youngsters. They will stay if there is a better match between demand and supply. We believe in young talents, networks of frontrunners (…) We want to be the kitchen. We do not want to cook meals for projects. We want to discover what people want to cook and provide the right infrastructure.

GDANSKFLAME theory: We may have a kitchen but what we really need for cooking is fire: energy! We have nice initiatives, but they only touch a small part of the young population. Multiplication is important! Vocational counselors- how do we make them into “energizers” of entrepreneurship? We need to have a culture of failure as a basis for innovative development!

THESSALONIKIOur main problem is employment- we want to have a network in the city because now initiatives are isolated. We have over 100.000 students. Our city was called the city of frappe coffee - a sleeping city. Three years ago a new mayor with new ideas opened a new department of youth and volunteers. We applied to become 2014 EYC and succeeded. Since then a new spirit has come to the city - young people are taking over. We want to take over good experiences from other cities for the EYC year.

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GLASGOWWe have 95.000 young people, 15 % of our population, 23 % of our working population. We have 3 universities. Youth employment is high priority for the city council. Despite all good infrastructure, we are not good in involving the young people in the design. We hope MG@W will bring this.

WARSAWWe call it the “Work on work” program. Our priorities: - establish the network, improve information system on education possibilities, use partners in the business sector to find new partners in the business sector, job advising services in primary and secondary schooling.

VALENCIAWe have two main priorities: youth integration and supporting enterprises to generate employment.We start with: VYP- Valencian Young Project = Very important persons. In MyGeneration@Work we want to give young people a say in the local policies; connect with other organizations- especially businesses and adapt our programs to the needs of the companies and young people.

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WHAT CAN MYGENRATION@WORK DO FOR YOU?

“YOU CAN LEARN OTHER WAYS OF WORKING.”

FISHBOWL

HOW DO YOU DO SO MUCH IN BRAGA?

“THE NETWORK OF MYGENERATION@WORK IS GOOD IDEA FOR THIS STRATEGY.”

“…BUT HOW TO INNOVATE?”

“WHO ARE YOU LEARNING FROM IN YOUR CITY? ”

“CONCEPT OF SPACES IS QUITE POPULAR IN RIGA”

“WHAT ARE YOU BEST PRODUCTS OF YOUR CITY AND WHAT IS THE BEST PRACTICE?”

“DO YOU KNOW WHO YOUR FRONTRUNNERS ARE?”

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SNAPSHOT OF THE LEARNING POINTS AFTER DAY 1Nina (Maribor)We have to cooperate with young people and other stakeholders

Andrea (Expert)European Youth Capitals are learning from each other

Ene (Tampere) I want to ask your business cards and lean from you!

Peri (Thessaloniki)We have common problems. We are developing a youth center and I will bring your experience with me to Thessaloniki.

Hassan (Antwerp)We have to teach youngsters to become self-managing of their own lives (skills). If you can manage yourself you can, one day, manage a company.

Jared (Rotterdam)Social innovation is important and social innovation starts in cities. Let’s connect!

Ali (Antwerp)In social affairs too many people don’t think in concrete results. This mentality has to change to a more business minded focus. We have to change the way we sell it. We have to show the real results and how we save money.

Rui (Braga)We have to connect education with entrepreneurship.

Peter (Gdansk)Young people are NOT the problem.

PLAYING THE DOMINO GAME WE FOUND OUT WHAT STRUCK US INDIVIDUALLY THE MOST AND WHAT OUR LEARNING POINTS WERE AFTER THE FIRST DAY:Victoria (Valencia)We need to develop more public-private projects. That is new for Valencia.

Cleo (Rotterdam)How to find new people in your cities having new and good ideas? MyGeneration@Work workshops should provide some training, tools… so that you can really do it.

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ROTTERDAM & ANTWERPFISHBOWLOn skills and brokerage

“JOB ORIENTATION HAS BECOME PART OF THE CURRICULUM IN SCHOOLS- INTERVIEW SKILLS, EMPLOYABILITY SKILLS, HOW TO WRITE APPLICATION LETTERS, ETC.”

“THE CHALLENGE IS TO MAKE THESE ORGANIZATIONS WORK TOGETHER INSTEAD OF COMPETING.”

“THE COMPETENCE STORY HAS NOT BEEN PICKED UP BY THE FLEMISH GOVERNMENT. ANTWERP WANTS TO BECOME AN EXAMPLE IN BELGIUM.”

“BROKERAGE IS CRUCIAL”

“YOU NEED TO BE WILLING TO UNDERSTAND WHAT COMPANIES WANT AND BE WILLING TO UNDERSTAND WHAT YOUNGSTERS WANT.”

“OUR SCHOOLS DO NOT WANT TO HAVE COMPANIES IN THEIR SCHOOLS, THAT IS PERCEIVED TO BE GREY ADVERTISEMENT.”

“DIFFICULT TO FIND BOTH QUALIFICATIONS IN ONE PERSON.”

“HI5 DOES NOT BELIEVE IN SOCIAL CORPORATE RESPONSIBILITY”

How do you want to use My Generation@Work in Antwerp?

Rotterdam:

Greece:

Poland:

Antwerp:

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ROTTERDAM: MATCHING VACANCIES AND UNEMPLOYED PEOPLE IS NOT AN EASY EXERCISE.

ANTWERP: ACTUALLY, YOU SHOULD FIND THE EASY JOBS, THOSE WHICH ARE NOT VISIBLE, AND FILL THEM IN WITH THE DIFFICULT-TO-EMPLOY PEOPLE.

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MARIBOR & THESSALONIKIFISHBOWLOn European Youth Capitals

“START AN INTERNATIONAL ARENA.”

“NOW WE HAVE A BROADER NETWORK”

“I INVITE EVERYONE TO COME TO MARIBOR AND PRESENT THE PROBLEMS OF YOUR CITIES TO THE YOUNGSTERS IN MARIBOR.”

Maribor

Thesaloniki

“WITH THE EUROPEAN YOUTH CAPITAL THE FLAME IS GOING FROM CITY TO CITY. WHAT IS YOUR FLAME?”

Rotterdam

Maribor

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GO FOR IT!FISHBOWLLast

GO FOR ITSGFI’s are dynamic experiments realising the priorities of the city (like for instance engaging with forerunners in education and business to create a better enterprising curriculum). Cities can launch several experiments, but the purpose is to have a manageable number, so good learning is possible.

How do you think you can find the right dynamics? How can you invite the partners that you need but who are not doing a good job, without putting them in the defense?

“THE PROCESS ITSELF IS IMPORTANT”

“LET’S INVOLVE THEM IN CONCRETE ACTIVITIES”

GO FOR IT - GFI - GOOFER GOOD DYNAMICS

PILOTING, PEER LEARNING AND SNOWBALLING ON SUCCESS ARE KEY WORDS TO DESCRIBE THE DYNAMICS WE ARE AIMING FOR. WE WANT FAST SUCCESS TO BUILD ON -AND QUICK DISCOVERY OF FAILURE SO WE CAN LEARN AND RE-DIRECT-

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TIMELINE INTERNATIONAL WORKSHOPS

REPORTSAll cities report on progress on their GFI’s and products. In Maribor particularly: practicing the dynamics of the project, Enterprising curriculum and SpacesIn Braga particularly: Brokerage and developing the LAP’sHalway workshop: progress + LAP.

APRIL 2013: MARIBOR (EYC 2013)

SEPT 2013: BRAGA

JAN 2014: THESSALONIKI (EYC 2014)

MAY/JUNE 2014: TAMPERE

SEPT/OCT 2014: WARSAW

NOV 2014: WARSAW/TAMPERE

FEB 2015: ROTTERDAM

CLOSURE APRIL 2015

COMMUNICATIONEspecially for in between the international workshops- we need dynamic ways to exchange ideas and communicate. We are going to try out Yammer- a closed group web-based exchange tool. If you have a media articles or other publicity please send them to Cleo. Use th e EU, URBACT, MGatWork logos on ALL publicity.

ENTERPRISE FLIGHT LOGThis is a Diary, kept by the project coordinator [together with his/her team], including the LSG notes and minutes. Pictures and videos are also recorded. Key discoveries, messages, questions, ’wow’-discoveries, etc. are posted on the MG FLEET YAMMER = MG@Work communication platform, sharing key experiences & ideas, highlights, questions…

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RDM CAMPUSRotterdam’s Quality Leap initiative integrates active inclusion and urban regeneration measures, so that residents of disadvantaged neighbourhoods will remain living in these neighbourhoods when their situation improves. The RDM Campus is one example of this: the former RDM wharf now hosts educational institutions as well as businesses. ‘RDM’ stands for Research, Design and Manufacturing. The RDM Campus project has already achieved close cooperation between education services and employers. Some 2,500 people now use the RDM Campus. Five educational institutions with 1,200 students are established there and companies are moving in. Young people are now acquiring the level and type of education and training that employers actually need.

“OUR BUSINESS IS TO MATCH THE GROWING DEMAND FOR PEOPLE THAT CAN OPERATE THE NEWEST PRODUCTION MACHINES. WE UPGRADE THE PROFILE OF JOB SEEKERS BY LETTING THEM DEVELOP THESE SKILLS.”

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LET’S KEEP IN TOUCH!

ALL DOCUMENTS PRESENTED ARE AVAILABLE ON PROJECTPLACE

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PARTICIPANTS

ID-Book Femke Bijlsma & Laurenz van Gaalen, www.meneerdeleeuw.nl

Bob ArnkilPepik HennemanEddy AdamsAndrea Moreira SantosRichard van der WulpCleo PouwTala AlrufaieEsther SprangersMarie Louise de BotMarike DijksterhuisDionne AbdoelhafiezkhanJared HiwatRoger ZandvlietHassan AouragheAli KhanNora AmarouchiMartine KlaasenDmitrijs ZverevsKarina VoronovaRuta MasalskaLiz MaquireSusan MartinMagdalena SkibaWojciech DąbrowskiPeter WolkowinskiAgata CholewinskaMilosz GosEne HärkönenOreto ArgenteVictoria GómezCristina GarcíCarlos de Sousa Santos Rui Silva

Nina RadenkovićSara SorgerFabrizio BarbieroNadia BonghiPeri Kourakli

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‘The ID-BOOK is a storage place for newborn ideas and concepts. During a good brainstorm or envisioning session, participants see new connections and come up with new ideas. They can see these ideas in front of them. New ideas are very volatile, it’s hard to capture them or transfer to people who were not present during the brainstorm session. A week later, the ideas often have faded out of our memory. We recall a vague notion of a good feeling and positive energy but we cannot easily reproduce what we had in mind. The ID-BOOK contains everything that can help remember and capture the energy of what happened in the brainstorm: sketches, impressions, opinions, quotes and ideals. The ID-BOOK is a place where concepts and images are structured further and made communicable. In the ID-BOOK all ideas are good. The ideas that generate most energy should be explored further.’

Meneer de Leeuw www.meneerdeleeuw.nl

ID-BOOK ENCLOSUREWarning

LOVES TRANSFORMATIONS

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LOVES TRANSFORMATIONS

DIGITAL MEMORY AID

MY GENERATION@WORKINTERNATIONAL PARTNER MEETING

18 -19 APRIL 2013 MARIBOR

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DEAR MG@WORK PARTICIPANT,

Maribor, European Youth Capital 2013, Thank you! We, 12 cities, have met and exchanged stories on a very actual and crucial topic on youth unemployment. As Bob says: “There is a serious crisis on youth employment. Solving the problem is beyond our control, but with MG@Work in our cities we can make the difference.”During the meeting we had fun. We invested in a common way of exchanging ideas and experiences and developed a framework to structure them.

to help turning the story around. From youngsters with no study, no job, no dream and no dignity… to youngsters that groove and develop their potential. As a network of professionals and experts we tried to “stand in their shoes”.We shared and clustered our Go4it!’s in brokerage for young 2 business, spaces 4 creative connections and enterprising curriculums.

We encourage you to continue your conversations on your Go4it!’s and fuel your clusters with information, questions and status reports on Yammer.

During our next meeting on September 12 &13 in Braga we will spend more time exchanging Go4it! experiences and share ideas on establishing a local action plan.

We hope this Digital Memory Aid will help you remember your thoughts and ideas and will allow you to tap into the energy you felt.

Go4it!

Cleo, Dionne, Andrea, Esther, Bob, Jared, Piotr and Pepik

HOW CAN WE CHANGE THE STORY AROUND?

PART 1 COMMON LANGUAGE & FRAMEWORKOnce upon a time – the power of storytellingSome of our important words – fun, passion, fail, reward Social innovation spiral – bringing to live

PART 2 GO4 IT!Introduction 2 Go4it! Three learning clusters Helping Maribor Reach the people we do not reach On the way to Braga Action

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COMMON LANGUAGE & FRAMEWORK

PART ONE

STORYTELLING is a method of communication, of telling what we do and comes in especially useful to explain and justify ‘soft projects’. Through various exercises we experienced the power of storytelling.

“WE NEED STORIES THAT CAN CONVINCE PEOPLE. NOT JUST THE YOUNG PEOPLE BUT ALSO THE DECISION MAKERS AT A HIGHER LEVEL: KEEP THEM IN MIND WHEN YOU WRITE OR TELL YOUR STORIES.”

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When storytelling…

“You are pushed to be involved in the story of someone else.”

“You show how people can think different about certain things.”

“We have the power to change the story.”

“We express ourselves in different ways”

STORYTELLING - WHY & HOWWe are humans – it elicts our imaginationThe story has people and passionIt has a dilemma

It has a simple, but a powerful solutionThe solution can inspire us to try it in other contexts

‘… I COULD BE THE OTHER BIRD MYSELF…’

‘THIS IS A TERRIBLE STORY ABOUT THE RED ELEPHANT…’

‘… IF YOU COME TO THE DARK SIDE I WILL GIVE YOU COOKIES…’

ONCE UPON A TIME – THE POWER OF STORYTELLING

‘RUN! MARY, RUN!’

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THE PANCAKE METHOD

STORYTELLING - PANCAKE STYLE

Youth street work in Finland

inspired by Rotterdam

ProblemHow to reach the hard-­to-­reach young people?

ExampleRotterdam “home in the streets”, where youth workers go into the neighborhoods

MethodGoing to places where people live and meetpreparing food in a park/streetcorner but missing parts and food ingredients

So people -­children, youngsters, families-­start supplying the missing ingredientsbuilding trust step-­by-­step

ResultIn a subtle way, young people are “pulled in” and contacts are established

6SOME OF OUR IMPORTANT WORDS: PASSION, REWARD, ALLOWED TO FAIL, FUNCo-­production, broker, risk taking, learning, sustainability, unusual suspect… What are more important words for us? Why are they important? What meaning do we, as a multicultural and multidisciplinary MG@Work network, give to these words?

PASSIONPassion is an important word for us. We are looking for space to develop passion, to explore what your passion is. What does passion mean in your context? Passion is not the same as talent. Passion is devotion;; passion is not being able to stop. In Slovenia passion is not something we talk about, at least not in a job or in a company. Passion is considered a private affair.

REWARDWe are looking to give and receive acknowledgement and praise. Reward = Motivation = Happiness = Energy, Compliments = Success = Being proud.

ALLOWED TO FAIL We believe there is never a failure, always a lesson. Our failure can be a success for another! We want to create a space or comfort zone to feel free to try out. Allowed to fail = cherish your ‘nearlings’ = I

act = Self motivation to learn from mistakes = Being up for feedback.

FUNWith fun you can work better, you can be creative, productive, and tireless. With fun you can focus. Where is work fun, and where is fun work? Fun = Energy = Blooper of the day = If you are having fun, you are having good things = Friends, groups, you work better = Closeness = Motivator = Contagious = Transforming stupid things into fun!

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BRINGING TO LIFE THE SOCIAL INNOVATION SPIRALWe have introduced the Social Innovation Spiral. This framework can help us describe and understand social innovation practices. A detailed description of the model can be found in: Supporting Urban Youth Through Social Innovation: “Stronger Together” by Robert Arnkil and Eddy Adams.

Smart finance: there is a lot of money in the system; we have to be creative; there is less money. It is challenging.

Experiments: we explored the boundaries between the impossible and possible. Experiments are things you believe in. It is important to communicate the ideas.

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

Co-production: do you involve the end users in the development or are they just end users?

Existing activities can be on different places on the spiral.

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SOCIAL INNOVATION SPIRAL – NEW IDEAS AND MIND SETS

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

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SOCIAL INNOVATION SPIRAL – NEW EVIDENCE

There is information on problems, but not enough on what works, what is good practice. One has to keep a keen ear to the ongoing local changes and listen to the different stakeholders by providing different channels for feedback and participation. Storytelling is a good way of conveying messages. Peer learning would also be an important way of conveying evidence.

It is important not to be carried away by the ‘most loud’ or ‘most persuasive’ evidence, since despite being loud and persuasive, it might be misleading or wrong.

A good and useful evidence base is not only about gathering facts, but also about breathing new life into them. The unusual suspects can be part of this process. A good evidence base

statistics and experiential knowledge and observations of staff, outside specialists and citizens. It strikes a good balance between ‘hard’

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

“THERE IS PLENTY OF INFORMATION, BUT NOT ENOUGH KNOWLEDGE.”

“WE NEED WISDOM TO LOOK AT THE WHOLE PICTURE EMERGING FROM DIFFERENT SOURCES OF EVIDENCE.”

and ‘soft’ evidence, and on the short, mid-­term and long-­term perspective.

Evidence is also a process of dialogue amongst all stakeholders in digesting and interpreting this evidence for new action. Without a good infrastructure and culture of dialogue our evidence is useless, and at worst, misleading. Some matters lend themselves more easily to be measured in numbers, some do not.

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SOCIAL INNOVATION SPIRAL – UNUSUAL SUSPECTS

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

YOUNGSTERS UNUSUAL SUSPECTS IN TURIN AND GLASGOWThey have so many innovative ideas. Because of that we came up with social innovative projects. Since the start +/-­ 250 youngsters have participated (Turin). We have improved our employment program by using youngsters as unusual suspects. With their input we could make sure that the program meets the needs of the youngsters. (Glasgow)

NASSER UNUSUAL SUSPECT IN ANTWERPNasser is a good example of an ‘unusual suspect’ in Antwerp. We have sought for young unemployed with a passion for cultural things. Their employment in the cultural sector has led to a ‘new’ program within theatres. Diversity and religious programs have been brought in, attracting a new audience and increasing the social involvement of different groups.

NO CULTURE FOR UNUSUAL SUSPECTS IN THESSALONIKIIn the private sector we see that unusual suspects are being used. In the public sector we don’t because it seems that it isn’t appreciated because of status, power, etc.

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SOCIAL INNOVATION SPIRAL – EXPERIMENTING

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

EXAMPLE 1:TURINO SOCIAL INNOVATION CAPITAL After the Olympics Turino became number 3 in Italy’s tourism. The Turino team is involved in a great experiment: can Turino become the social innovation capital of Italy? First results: 7 million grants for social innovation projects look promising.

EXAMPLE 2:TIME BANKImagine your are involved in developing a time bank for young persons and old persons who are not in the job market. This virtual space can work as a stock market for services: the exchange rate: units of time.

Why experimenting? To consciously discover and explore news ways. What is experimenting? Trying out in practice new ways of doing, organising and thinking. What are the objectives? Gaining experience to learn and or demonstrate the potential and feasibility of an idea. In an experiment we are looking for the borderline between the possible and

can be obvious in another. If an experiment is obviously possible or impossible in its

in experimenting is to make the experiment communicable. When communicating an experiment we start acting and interacting.

When experimenting, somebody is taking risks, somebody is learning and somebody is getting the credit. A good experiment is an experiment where the same people are taking risks, learning and getting credits.

NINE QUESTIONS FOR MG@WORK PARTICIPANTS INVOLVED IN EXPERIMENTS

1. What experiments are you involved in?2. What is the context of your experiment?

3. On a scale of 0 to 4 how close to the borderline do you think your experiment is? 0 = obviously impossible 4= obviously possible

4. How can the experiment be changed to really discover the edge between the possible and the impossible?

5. In what way are you personally involved?

6. Are you personally taking risks in the experiment you are involved in? If so, how are you taking risks? If not, who is?

7. Are you personally getting credits in the experiment you are involved in? If so, how are you getting credits? If not, who is?

8. Are you personally learning in the experiment you are involved in? If so, how are you learning? If not, who is?

9. Are you having fun experimenting?

Why experimenting? To consciously discover and explore news ways. What is experimenting? Trying out in practice new ways of doing, organising and thinking. What are the objectives? Gaining experience to learn and or demonstrate the potential and feasibility of an idea. In an experiment we are looking for the borderline between the possible and

can be obvious in another. If an experiment is obviously possible or impossible in its

in experimenting is to make the experiment communicable. When communicating an experiment we start acting and interacting.

When experimenting, somebody is taking risks, somebody is learning and somebody is getting the credit. A good experiment is an experiment where the same people are taking risks, learning and getting credits.

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SOCIAL INNOVATION SPIRAL – CO-PRODUCTION

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

There is information on problems, but not enough on what works, what is good practice. When talking about the meaning of co-­production, this came up: People working together Partnership to produce something create in a cooperative way

We discussed the meaning of coproduction versus co working.Co-­working: when all stakeholders come together to talk about idea and give input. This may also come back before scaling and systemic change in the form of evaluation en preparation to one of this two steps.Co-­production: the actual execution of the gathered input by a smaller group of the stakeholders. Creating a prototype and executing, creating the scale plan and executing, etc.

stakeholders to work together. Just getting them in the same room already seems like a mission impossible. This was said by Riga and Maribor. It has to do with culture, they believe. Small steps are being made, but in a much slower pace than other cities.

“Should end-users always be included from the beginning as a stakeholder? In some cases, they are only “victims” and should be included as test subjects. For example in a test group, to test the prototype.”

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SOCIAL INNOVATION SPIRAL – SUSTAINING

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

Sustainability is something we all strive for, but it is not easy to achieve. One of the main challenges is that within city governments there always is a tension between short and long term results. This can create tensions, especially in social innovation projects that often need a longer time to show their concrete effects and hence to become sustainable.

To increase the chances of sustainability, it is important to have an institutional commitment from the external partners involved. Although often commitment

involved, without an institutional involvement there is always a risk of discontinuation if that person leaves.

‘TO INCREASE THE SUSTAINABILITY, HAVING AMBASSADORS THAT SPREAD THE WORK IS CRUCIAL.’

‘WHILE POLITICIANS ARE FOCUSED ON ACHIEVING “SEXY” RESULTS ON THE SHORT TERM, OFFICIALS OFTEN HAVE A LONGER TERM VISION.’

‘A GOOD PROJECT COMMUNICATION STRATEGY MADE WELL IN ADVANCE BEFORE THE END OF A PROJECT CAN MAKE THE CHANGE!’

Make products and services sustainable by: bringing them to the market (privatizing) integrating them in the city policy, organization and budget making small steps sustainable

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SOCIAL INNOVATION SPIRAL – SMART FINANCE

PROMPTS

NEW IDEAS & EVIDENCE &UNUSUAL SUSPECTS

PROPOSALS

PROTOTYPES

GO FOR IT!

COPRODUCTION

COPRODUCTION

SUSTAINING

SCALING

SYSTEMICCHANGE

My Generation at Work - Social Innovation Spiral

forced to merge large parts of the city administration. This creates major challenges, both in terms of staff morale and organisational culture. How can we create space for innovation and allocate resources for innovation? Can these cuts be drivers for change?

In some cases it has forced staff who previously had little contact to work together and it has also exposed examples of duplication where different departments had unknowingly funded the same services in the past. In some cities, an increasing number of public private partnerships is developing. Some cities (Rotterdam, Gdansk) have gained experiences in raising private sector funding for their activities.

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THESSALONIKI

Push for European Youth Capital in 2014 by youth agencies and young people, despite some resistance from city leaders, due to budget fears.

GDANSKAfter being blocked following established routes, the MG@Work partnership have strategically targeted two key decision-­makers within the administration. The aim was to build a relationship and engage them as champions of MG@Work. This has proven to be a more effective approach, particularly when the MG@Work crosses over local authority departments. The city’s INNO Foundation has raised funds of private investors.

VALENCIAThe city has also seen a major restructuring

increased collaboration across the authority and increased productivity levels – but has come at a

TAMPERETampere has used EU funds to design, prototype and pilot its core youth support projects over a two-­year period, covering 85% of the cost. These services, tried and tested, will now be mainstreamed within the city budget, although now run on a smaller scale.

RIGARiga is also looking to piggyback on events to bring additional youth-­supporting resources and opportunities in the city. It is the European Capital of Culture (2014) and will also host the EU Presidency in early 2015.

SMART FINANCE-CONTINUED

16

PART TWO

17

“We have a license to be innovative; we have a green light to try out new things. This is quite unusual in the current climate; mantra is not to change. In reality a

lot of decision makers want to change, but they often don’t know how to do this and they are too frightened to admit this. With URBACT we are looking for a legacy

of different ways of working, new ways of working more effectively, new ways of working with stakeholders that produce good results.”

GO4IT! ENTERPRISING CURRICULUMS

18

GO4it! Warsaw Film Trailer Providing Information: you know what is ahead! In the “I have time for study I have time for work” GO4it! Students are practically advised on how and what you can do after graduation before

meeting for students, also invited students that are working.

‘WE ARE KEEN TO EXPORT ROOKIE REPUBLIC TO 3 OTHER CITIES IN EUROPE AND LEARN FROM TAMPERE AND BRAGA!’ Rookie Republic Rotterdam

Participating: Rotterdam - Warsaw - Braga - Riga - Gdansk - MariborShared objective: Shift from education to employment by creating an anti-chambers and compensate the defects in the educational systems. Peer learning, informing and eventually as learning hubs… Fund raising is an important topic. We should talk further about why it is important for companies to engage in education.

GO4it! Maribor non formal knowledge

empowerment.

GO4it! Riga “Career week” The ambiton is to do this in all 119 schools in Rigal;; we organise Meet&greet with employers.;; children can visit companies to get

GO4it! Rotterdam Rookie Republic. . Aim to trigger people to start their own business. -­ 60% from creative industries. Three components: Rookie Club-­ community;; Rookie TV-­ online tv channel (inspire), Rookie Challenge-­ competition (with coach)New: Pop up events-­ organised together with schools, and invite famous Dutch people.

19GO4it! Braga Entrepreneurship academy. Private company “Between” – entrepreneurial education. We are a spin-­off from university. Our work is based on research and Project based learning. We teach topics in schools that promote entrepreneurial skills, as the regular curricula do not offer this.

‘SMALL ACTIVITIES ARE IMPORTANT, BECAUSE THERE YOU CAN ACTUALLY TAKE ACTION AND DO SOMETHING.’

‘I AM AN ENTREPRENEURIAL COACH FOR THE TEACHERS - WE GO THROUGH ALL THE COURSES AND LOOK FOR OPTIONS ON HOW TO BRING REAL LIFE EXAMPLES INTO THE LESSONS’

Conclusion:The group has a lot of common language. Idea to start a special cluster group on Yammer!The group would like to learn more from each other and want to learn about fund raising partnerships and arguments how to prove why it is important to change our education systems.

GO4it! Tampere Entrepreneurship Coach – I am literally based within a school. In Finland entrepreneurship is integrated in the system, and teachers are responsible to teach this. But we can still do better. In Finland there is a movement to make schools more like hubs-­ not just students and teachers. I bring real life examples inton the regular school classes. The school had the budget and mandate to arrange this.

GO4it! Gdansk. We need to change the method of learning and teaching.We are looking for teachers that are eager and willing to change-­ create a network of teachers. We aim to produce materials together. We can not change the programme, but we can change the way the programme is done.

20

GO4IT! SPACES OF CREATIVE CONNECTION & BUSINESS BOOSTERS

21Participants: Turino, Braga, Valencia, Maribor, GdanskShared objective: Creating a space, a physical space, a virtual space, a space in time to boast culture, creativity and social innovation.Spaces with:• Thematic meetings Go4it Turino! • Business challenges Go4it Braga!• Business incubators Go4it Valencia with the ‘12 chosen’ • 24 hour open for 1 euro Go4it Maribor octopus!• Week long meeting with business Go4it! Gdansk

The key questions: How can a space

become sustainable? It is nice to see the youth capital spaces in Braga are being further developed. Who is managing these creative spaces? Can we visit your place to learn? How can we crowd fund places? Can these places earn money?

SOME REASONS FOR A REAL OR A VIRTUAL VISIT

Maribor Valencia: how to create open call for 12 organizations! What are the criteria to select entrepreneurs ?Valencia Braga: What are competences for platform management of spaces Valencia Turin: Wants to know how to do social innovation workshops?

Gdansk Turin wants to learn about social innovation

22

GO4IT! BROKERAGE FOR YOUNG TO BUSINESS & BROKERAGE FOR REINTEGRATION

‘KEEP IT SHORT AND SIMPLE - KISS’

‘BRIDGING GAPS BETWEEN DIFFERENT ACTORS’

‘PEER LEARNING IS THE MOST IMPORTANT’

23

LEARNING CLUSTERS

24

HELPING MARIBOR - REACH THE PEOPLE WE DO NOT REACH

ONCE UPON A TIME THERE WAS A NICE LADY CALLED CLEO [GO4IT!] THAT TOGETHER WITH A VERY WISE MAN CALLED BOB [GO4IT!]…

WE ARE GOING TO THINK ALONG WITH MARIBOR. “I LOVE MY FLOPS”

IN THEIR SHOESThe city of Maribor is our host. As a network we want to understand the context of Maribor from different perspectives and see if we can stand in their shoes and help them turn the story around. The objective of the panel discussion is to get a good understanding of the youth employment situation in Maribor from different perspectives, and try to give answers to the questions of the panel members from the different cities in MGatWork.

25

VESNA Private employment agency Studenski Service.

How to recognize non formal

knowledge?

Do you have digital portfolios like that

in your countries?

How do other countries help students

Studenski Service developed the “my experience” standard digital forms of work experience.

TADEJ Entrepreneur

How can we -­schools, universities-­

create an ecology favorable for

entrepreneurship?

How can students get skills

(theoretical knowledge that is

connected to the real life AND

practical experiences) that the job

market needs?

“I became an entrepreneur because I wanted to realize my ideas and bring it to the market. I realized I cannot do this on my own, and I am building a team now -­ and now I have become an employer. We are in a very competitive time-­ at the same time the good people are always able to get a job. The way the system is teaching people how to present themselves to employers is not how I think it should be done.”

MARTINA Municipality of Maribor

“I want to open a center for young people in

How to turn this project into money? Speaking is nice, but I want results. What I notice is that young people are not dreaming about an

JOLANDA Free Trade Union of Slovenia(big union in Slovenia)

How can a trade union be attractive

for young people?

What is the situation in other

countries?

Trade unions are important, they defend all workers rights, it is good for the legitimacy and power of a trade union that young people are involved. Young people are not interested to be a member of trade union. I want to change this!

FIRST SHORT STORY12 CITIES CAME TOGETHER... [STAND UP AND SHOUT:GO FOR IT!]

26SUSANA - Employment Service of Slovenia

How to have impact on political policy

laws?

How can MG@Work help to get the

programs funded?

people, of which 28.916 young people. This is a high percentage.“We have several activities to increase the employability of young people-­ how to increase their competences, we offer them programs to do this, subsidies etc.”

BORIS president IAESTE Maribor.

How to encourage Slovenian companies

to invest in young people?

“We are providing internships to young people and we organize job fairs. There are a lot of opportunities in Maribor. There is a sea of opportunities, but people do not see it. The question is why. “

MATEJ Career Centre at University of Maribor

How to motivate young people and

students for the importance of career

development?

“My role is to persuade students to improve their skills, so that they become more competitive on the job market. We try to work with companies. Finding their own path so that they know what they want. We organize a lot of events all focused on career development.”

MAJA - Active youngster

How can you help youngsters to be part

of the opportunities we see?

“I believe there are opportunities for everybody. I think young people are too afraid to speak out what they want with their lives. Some might need some push, they have to step up and speak out. There are not too many organizations in Maribor that work with passive/ inactive

address the people that are not active.”

27

ON THE WAY TO BRAGA - ACTION!

The next MG@Work meeting is in Braga: September 12 & 13. What are you going to do? Please put your 3 priorities on Yammer so that we all understand what we are planning to do. Please also mention with which city you would like to exchange.

28

29

PARTICIPANTS

Eddy AdamsEl Hassan AouragheOreto ArgenteTaru ArnkilBob ArnkilFabrizio BarbieroAbdennaser BenamarNadia BonghiAnja BoonenKatarina Bremec SlanicKamil BukalskiMateusz CiechomskiMonika DabrowskaWojciech DabrowskiMarie Louise de BotCarlos De Sousa SantosMarike DijksterhuisMarieChristine DornyChristina GarciLabros GatsonisJuan GamboaVictoria Gomez Galdon

Maria HaapaniemiEne HarkonenYasir HassanPepik HennemanJared Hiwat

Melody HoukAgata JasinskaKarolina JasinskaJoanna KazaneckaGregory KendellSusan KerecAbigail Kinsella

Matej KosiPeri KourakliAleksandra Kulik

Ruta MasalskaFania Valeria Michelucci

Narciso MoreiraAndrea Moreira SantosMargaret MuirTjaša PahorCleo Pouw

Martina Rauter Kristina RešekCarly RuttenLaura Sabater

Rui SilvaHarold SmitsMaja Škontra

Sara SorgerPopi SourmaidouMitja ŠpesEsther SprangersMirja TaipaleRene TaurerSimona Vindiš PircKarina VoronovaPeter WolkowinskiAlan ZajaczkowskiVelta Zdanovska

Dmitrijs Zverevs

Digital Memory Aid Maribor, May 2013, by Femke Bijlsma & Pepik Henneman

www.meneerdeleeuw.nl

30

‘The ID-­BOOK is a storage place for newborn ideas and concepts. During a good brainstorm or envisioning session, participants see new connections and come up with new ideas. They can see these ideas in front of them. New ideas are very volatile, it’s hard to capture them or transfer to people who were not present during the brainstorm session. A week later, the ideas often have faded out of our memory. We recall a vague notion of a good feeling and positive energy but we cannot easily reproduce what we had in mind. The ID-­BOOK contains everything that can help remember and capture the energy of what happened in the brainstorm: sketches, impressions, opinions, quotes and ideals. The ID-­BOOK is a place where concepts and images are structured further and made communicable. In the ID-­BOOK all ideas are good. The ideas that generate most energy should be explored further.’

2013, Meneer de Leeuw www.meneerdeleeuw.nl

ID-BOOK ENCLOSUREWarning

Visual Memory AidThessaloniki

21-22 January 2014

My Generation at Work

International Partner Meeting

Yassas, My Generationers!

Thessaloniki really was something else and we worked hard. Starting the workshop we had some expectations and objectives. Here are they as a reminder:1. LAP’s: how to make a difference, be clear!2. 3 themes:

– what is a better understanding?– what is it about?– where is MG making a difference?

3.Change of gear/speed, GFI -> LAP’s4.Maintain the optimism/keep them motivated (LSG)5.Better understanding what it is about, what we did is worth while6.Getting to know the GFI’s better7.Get dates for the visits

Did we meet the expectations and made our objectives more clear and tangiable? Well, from the 40 GFI’s (!!!) we got to learn more and zoom into 12 GFI’s, one per city. We exchanged knowledge and posed questions more in depth. And some plans have been made for visits among cities that can help each other move forward with their GFI’s and LAP’s. We learned new concepts and tools, talked about new European dreams, talked about how to keep motivated in our studies despite lack of support and came to the realization that we ourselves are brokers.

We also got to learn more about the entrepreneurs in Thessaloniki. Who didn’t know each other, but all shared the same passion for their businesses.

In the end we got to focus in what interested us. Like the coordinators session, the Radar session, or the philosophical walk with Pepik to reflect on the LAP’s.

We have gone deeper into our LAP’s, GFI’s and ideas then ever before. Towards Tampere we go forward, to the next step. We finish our LAP’s, and concretize our plans.

To the stars and beyond!

My Generation at Work: How it all started

Promoting Enterprising Relations to Work

Now in My Generation at Work, with young people again -we started bridging the gap from education to work with:

•Developing enterprising skills and attitudes

•In education, in creatice spaces, backed up by brokerage

•With a Social Innovation Spiral approach – we went for it!

Now ‘40 GFI’s wiser’, and halfway into MGatW we aren’t on top of the mountain yet – but we can see it!

It all started with My Generation, back in 2008, with really taking young people aboard – from a ‘target group’ to cocreators – to help to create comprehensive Youth Policy and Action in Cities

But the gap between young people and the world of work has widened…

Entrepreneur in

School

’IZI-solutions’

Enterprise Glasgow

Dynamic Duo

Engage+

Advisory

Summer Cafe

DeBroekriem

On Career Track

Creative Teaching

Crowd-sourcing

Co-operatives during

education

Start-ups

Bad Idea

Co-operatives during

Education

Young Experiment

Youngster Job cafe

Day in

Company

Social

innovation

Enterprising

curriculums

Enterprising

curriculums SpacesSpaces

BrokerageBrokerage

40 GFI’s wiser – we have been mapping connecting

and experimenting…

Fishbowl session 1: Enriching relations to

work in education

Even if we don’t know what we want to become, make a wrong educational choice or if our parents do not support us, we can make our studies more motivating by strenghtening connections to working life by:

- Making extra, more working life connected, studies

- Bringing examples and cases from real enterprises into the curriculum

- Volunteering

- Freelancing

- Being flexible and open to new possibilities

- By creating new study models

- By providing spaces for the young to develop their ideas, businesses

- By networking and gaining support from others

Fishbowl session 2: Providing spaces for work

relation enrichment

Enriching spaces:

• Support diversity

• Bring people together to work together notwithstanding their

background

• Enable communication with the others

• Are inspiring and creative

• Are manifold in their form: physical buildings, social and psychological encounters, “mental spaces”

• Spaces where we can feel together

“We need

to have a

new Euro

pean

dream ...

I want op

en spaces

... to

create a c

ommunity

.”

We need to take the catalyst role in acting as a broker in our cities by:

• creating insights of active actors who can be of importance to enrich relations to work

• seeing ourselves as brokers connecting all the relevant actors locally

• act as a facilitator by organising different forms of events where the different actors can meet and greet

Fishbowl session 3:

Brokerage for enriching relations to work

Time for chang

e

flatscreen

Introduction of the new concepts

Why do we need new

concepts in MG@W?

________________________

Becoming more aware and definite about what we are doing

Where to concentrate our efforts and with whom

Where to make a difference

What needs to be sustained, continued and resourced

Plasticity

relationality

ecology

YOUNG PERSON

Develop enterprising skills+courage+

connections everywhere= go hybrid!

YOUNG PERSON

Develop enterprising skills+courage+

connections everywhere= go hybrid!

NEW CONTRACT

Don’t be passive or naive: Behave more like a nomad

entrepreneur!

NEW CONTRACT

Don’t be passive or naive: Behave more like a nomad

entrepreneur!

NEW MEDIATION TO

WORK

Go to spaces and use brokerage to enrich your

connections!

NEW MEDIATION TO

WORK

Go to spaces and use brokerage to enrich your

connections!

In the new work-world the ways

of doing changes“Go hybrid, don’t have your eggs in one basket!”

NEW WORKING LIFE

Realise it has changed! It is more hybrid! It is precarious!It is footlose!

12 GO FOR IT PITCHES

Antwerp

The Jobbar is a meeting point for unemployed medium skilled and highly skilled youngsters of under 25. It is located in Antwerp and supported by a team of six job coaches. The goals of the Jobbar are:

• To facilitate the exchange of information and experiences between young people searching for a job

• To enhance their inspiration

• To encourage mutual help

• To provide professional support

• To provide comforting support Glasgow

The Bad Idea Competition addresses the theme of developing enterprising curriculums. It is a competition which was open to all 13-17 year old pupils at secondary schools in Glasgow and is designed to inspire entrepreneurial spirit, creativity and innovation.

The methodology has been developed to tackle socio-economic obstacles that deter disadvantaged people from attempting self employment. It has also been designed to uncouple academic assessment from creative and entrepreneurial flair.

Riga

Career Track is about how we build back the career guidance system which was destroyed throughout the crisis. Looking at two dimensions: what happens inside and outside schools. The big purpose is:

• To incorporate career education and career guidance issues in everyday operations of secondary schools (in a more holistic manner)

• To create career guidance opportunities for the young outside of education system

“There is no such thing as a bad idea”

TampereMe and My City is a module offering pupils (12-13 years old) information and experiences of society and entrepreneurships. The concept includes 10 lessons and a visit to a learning environment. The learning environment is mini town with different working places like post service, beauty salon etc. The pupils work in one profession and they have their own schedule and tasks. Learning goals are a better understanding of the many different actors in society and to learn new entrepreneurial skills.

GdanskTime for youth is a project addressed to children, young people and youth leaders from the Pomorskie Voivodship. The project has different elements: • Youth Leaders Pomeranian school to certificate individual skills and competences • Pomeranian Youth Card as a reward system for after school activities, sport clubs, churches or informal groups. The points collected can be exchanged for prizes such as entrance tickets to sport center. • Pomeranian database of youth activities: create a database of information of 95% activities which are offered to young people in Pomeranian region • Pomeranian youth Fund: simple way to obtain funds for the implementation of initiatives of youth groups • Pomeranian Youth Council: integrating young people, more influence over what happens in their city –> co-creators

WarsawThe GFI gives disabled persons the opportunity to work in real firms. The companies get to know the employee and if he/she functions well, there is no point in searching for another employee. This project improves job changes for young disabled persons.

“It gives them the real feel

of the actual labour market”

Turin

Torino Social Innovation is a set of strategies, actions to have young people create social and innovative businesses in order to solve social needs.

They want to support young people who develop new ideas in order to face social needs, new needs, unmet needs, and latent needs. Key factors that are provided are:

spaces informationtraining testingtutoring consultingresources creative environments

Maribor

Active youth – Various workshops, lectures and more will be organized for young people in order to activate and motivate them, provide them with new skills that will potentially help them find a job. In some cases young people will also be the teachers or lecturers.

Braga

LIFTOFF Strategy’s main mission is to encourage and support the entrepreneurial spirit. The vision is to be a reference point in supporting entrepreneurship. The general goals are to create specific challenges for young entrepreneurs and to create business ideas.

“Good change makers

are needed and the

best are young people.”

RotterdamOur improved GFI is advisory. Youngsters give the municipality advice on different themes. The advisory connects politicians with youngsters. This makes the city council aware what is important for the youngsters of the city of Rotterdam.

The LAP will be focusing on strengthening already existing platforms such as Rotjong, Career City and Rotterdams Nieuwe. The goal of Career City is to keep high educated people in our city. Students compete in the Battle of Excellence against others to solve a problem from a company. R’damse Nieuwe is a network that brings young entrepreneurs together.

ThessalonikiTo bizz or not to bizz is a business idea competition scheduled by May 2014. We will motivate people to sent business ideas. In the first round ideas are presented to a group of experts. The best ideas get support to improve their idea. The winner of the competition receives some money, a study trip abroad and mentoring.

Festival of youth entrepreneurship will be held in September. It will be supported by people from the Local Support group. We hope the festival will be a platform for youngsters to meet each other and exchange ideas.

ValenciaOur GFI is about crowd sourcing, it is a place where people can meet and there is a co working space. We want them to exchange how to do things. Next year we agreed to offer workshops, mentoring and networking. This is only the start. We will start with a social network for creative people, organize events to raise awareness and money, provide interships in companies and invite persons to give seminars to creative people and to unemployed.

“They knew each other,

they only didn’t have a

place to work together”

Impressed by Thessaloniki

entrepreneurship!

The Thessaloniki entrepreneurs show us a lot of power, creativity, determination, positivity and energy.

Key points from the presentations and discussion:

• Team effort is important. Many

family companies.

• Companies have an intrinsic value,

like reduce carbon footprint, healthy

living or link product to Greek

culture.

• Entrepreneurs didn’t know each

other. There’s a network in the

making!

• Legislationmakes it hard for new

business and small companies.“Many stories, one heart.”

Young person’s synthesis

• Very rich day, making connections, meeting new people • Everything was a little bit general. Hope we get to know things a bit deeper today about specific questions from people • What struggles the Greek entrepreneurs come across is really useful to know • I want to see something about the hybrid concept, because I thought about it last night• It’s my first time here, now I’m learning from you. Looking for future co-operation with you guys

LAP session Turin, Valencia, Braga, Maribor

“IT HAS BEEN VERY INTERESTING WORKING TOGETHER… SPECIALLY THE GOSSIP MOMENT!”

Local action plan peer review session. Valencia, Braga, Maribor and Turin teams share a common strategy to work on youth inclusion: as municipalities they are simultaneously experimenting with the organisation of creative spaces. Sharing both visions, plans by means of the draft local action plans and practical experiences so far proved to be a valuable for all. After each Local Action Plan pitch we did a public gossip, asked questions for clarification and eventually made suggestions for improvement.

Local action plan peer review session. Valencia, Braga, Maribor and Turin teams share a common strategy to work on youth inclusion: as municipalities they are simultaneously experimenting with the organisation of creative spaces. Sharing both visions, plans by means of the draft local action plans and practical experiences so far proved to be a valuable for all. After each Local Action Plan pitch we did a public gossip, asked questions for clarification and eventually made suggestions for improvement.

The Turino team wants Turino to become the Italian capital in social innovation. The team has two years to prove together with the stakeholders the idea works and concrete new businesses based on the ideas of youngsters can emerge from this approach (read more at the next page)

The Turino team wants Turino to become the Italian capital in social innovation. The team has two years to prove together with the stakeholders the idea works and concrete new businesses based on the ideas of youngsters can emerge from this approach (read more at the next page)

Valencia team shares a clear vision: the creative and cultural industry deeply anchored in Valencia has more potential and needs to be promoted in a dedicated space Las Naves: “Culture is dancing, music, production, television, textile, tourism… ‘ Questions from Valencia for Turin:

Can you help us with the private collaboration and financing? How do you get it? Who does what? Questions from Valencia for Braga: How can we co-operate in a network of spaces?

Valencia team shares a clear vision: the creative and cultural industry deeply anchored in Valencia has more potential and needs to be promoted in a dedicated space Las Naves: “Culture is dancing, music, production, television, textile, tourism… ‘ Questions from Valencia for Turin:

Can you help us with the private collaboration and financing? How do you get it? Who does what? Questions from Valencia for Braga: How can we co-operate in a network of spaces?

Braga feels very connected with the Valencia project and looks forward to working on a peer relation. Since the last meeting in Braga elections took place and many actors changed. ‘we have to map all the new possibilities. Employment is a top priority of the new major. We have the decision makers in our network. This is a great opportunity to take action.

Braga feels very connected with the Valencia project and looks forward to working on a peer relation. Since the last meeting in Braga elections took place and many actors changed. ‘we have to map all the new possibilities. Employment is a top priority of the new major. We have the decision makers in our network. This is a great opportunity to take action.

In Maribor the landscape of actor changed too since the elections. ‘It takes a lot of time to have the stakeholders get to know each other. Our Local Action Plan will be better defined by the next workshop in Tampere. Maribor has a similar building to the one they’re building in Valencia and have in Braga. Their building is working now but they still need a lot of money from public. Very important to have a long term strategy.

In Maribor the landscape of actor changed too since the elections. ‘It takes a lot of time to have the stakeholders get to know each other. Our Local Action Plan will be better defined by the next workshop in Tampere. Maribor has a similar building to the one they’re building in Valencia and have in Braga. Their building is working now but they still need a lot of money from public. Very important to have a long term strategy.

‘I’m new in MG@W project. I have run an incubator in Maribor for 10 years. This meeting makes me happy as it is good that we are now finally thinking in term van start ups in stead of only in terms of finding jobs’

JOIN THE EU CREATIVE SPACES CLUB!

Turino gossip

Q&A:

Why so many partners?

As a municipality we want to take a step back after 2 years that’s why we want to open to a lot of our partners. We have money now and we may not in the future, so we want to make a connection to all partners. If it’s a good project we create a base to go forward.

How many incubators do you have?

Two incubators coming from university. Different accelerators – five or six in Turin.

How many training sessions do you plan to organise?

We don’t know exactly, we are planning all the things with our stakeholders, but we will use the crowdsourcing platform with all the tutors. Together we decide on the frequency.

Turino: Italian capital for social innovation

Become the capital of social innovation in Italy through the development of new business projects based on social innovation ideas promoted by youngster through incubation service. The cityguarantees 80% of the bank loans. Goal: 30 start ups in 2 years. To date: Social innovation incubator ecosystem consists of 30 stakeholders. Web platform: www.torinosocialinnovation.it.

Helpdesk opened this January. Training sessions are organised with young aspiring entrepreneurs. Question: What do we have in common in terms of (financial) foundations?

Whose plan is it?

The ownership can be shared by all partners, but the head owner is the municipality. They have a co-ordinating role and a role of public entity. It is written by the municipality and the input comes from stakeholders. The partners really know the plan and feel/are totally involved.

What’s the contribution of the young people in your LAP?

Different workshops, presented hearings, asked youngsters for feedback, but it was decided that we don’t or at least it’s not easy to include young people. The young people want a good service, not creating youth policy and talk about all the problems.

Gossip:

It’s a daring idea to claim to be the first They’ve set a big thing and

have to make it true now.

Clear funding strategy: Valencia is impressed!

Good operational progress allowing for organic developement.

LAP session

Gdansk, Warsaw, Riga and Thessaloniki

Keep youngsters in the center of the GFI’s and the LAP’s: this is not easy anywhere – it’s difficult to mobilize them and sustain their participation – are we not mostly adults doing projects for the

young without them?

Sustainability: do we need finances (the important place of voluntary work)? Finance can be found in existing budget lines which can be transformed – eg. teacher training or small grants.

Action plans – evolving from GFI’s to LAP’s is difficult and covers uncertain ground. Some cities are working on how to leave permanent marks on city policy and actions. More support in

strategic planning seems necessary.

The GFI’s must be continued, as innovation has to be tested (the social innovation spiral). This is the only way out for some young entrepreneurs. However, the definition of doing “something new”is not common to all the partners. It would be important to make the link to young

entrepreneurs in all the cities and to define

again what innovation is about.

LAP session

Glasgow-Tampere-Antwerp, Rotterdam

Somewhat different LAP approaches, can learn from each other

Antwerp: Connecting partners and influencing their own action plans towards youth employment

Glasgow: Complementing and transforming actions in the existing policy landscape, remaining still open to listen to the message of the GFIs

Tampere: Mapping, finding gaps in the total enterprising development journey and bridging them

Rotterdam: Increasing transparency and connections

Remember: what can be done now/short term, and what in a longer time?

A peer learning workshop was planned for Tampere visiting Glasgow: 26-27 August 2014. Optional Gdansk, Antwerp or Riga joins.

RADAR session

Practical workshop about radar method which is based

on a study for employment services in Finland.

Reason behind the method:

• Now only statistical information

• Lack of personal situation information

The use / applicability needs to be tweaked a little bit depending of the relationship between counselor and client. Dionne (IZI Solutions) is going to tweak the radar for her own daily practice, in cooperation with Timo and Bob.

Interest shown to apply

radar in own city

__________________________

Gdansk Damian

Rotterdam Laura

Thessaloniki Popi

Riga Ruta

"It’s a joint tra

veling betwee

n a

client and the

counselor to

explore and ad

dress certain

issues."

What makes your LAP HOT?‘One day in a fair a sellsman offered me a book. If the colours of this book and the print suits you, you should buy it’

Imagine you have managed to co-create a Local Action Plan (LAP). What will make it irresistibly attractive to read? Sharp language, logical structure, clear, convincing and relevant message, action oriented… This is all content. What about shape and process?

Pepik took us for a walk along the beautiful shoreline of Thessaloniki to explore what else could make our LAP irresistible.

Step 4 Choose your messengers

It matters who is presenting the LAP Two people can convey the same rationalization with a totally different impact. The LAP isinformative but also aspirational. It tapes into intrinsic motivation. The audience needs to feel what is meant.

When Fabrizio explains his vision on Turino capital of social

innovation the audience can feel what he means.

Step 3 Choose your setting

It matters is you present a story on the top of a mountain or in the basement of an office building.

Staring at the sea and the mountains in front of us we all

imagined an appropriate space to launch our LAP. One of us

opted for a moving trolleybus. She explained how this could

reinforce the LAP message.

Step 2 Be creative

Do not ask your communication department to lay out your document. It will become standard. Dare to be creative and think of a theme, a concept that can reinforce the message.

We were asked to pick up a thing in a dodgy parking place and

connect that to touch and feel of our LAP. We all did it and the

results were unexpected. We are all creative beings!

Step 1 Think of a person

Who in your audience is particularly hard to reach? Think of a person in this group. Think of the character and the life of the person. Picture him or her during the next steps.

We have

started things

and they are

snowballing!

"My project was to make this snowball. I was pushing it up the hill, making the ball and it was getting heavier and heavier. My turning point was to realise that I should push it downwards, and the ball enlarges without much energy from our side. The project energizes itself."

Rotterdam

Marie Louise de Bot mew.debot@rotterdam.nlSalomé Aussen sgc.aussen@rotterdam.nlLaura van Dongen l.vandongen@rotterdam.nlSharon Laforet sharonlaforet@gmail.comCleo Pouw cc.pouw@rotterdam.nlRieke Koskamp r.koskamp@rotterdam.nlDanique Dellevoet dcm.dellevoet@rotterdam.nlLaura Collé lj.colle@rotterdam.nl

Antwerp

El Hassan Aouraghe elhassan.aouraghe@stad.antwerpen.beChristine Dorny Christine.dorny@vdab.beAmina Belorf amina_1302@hotmail.com

Riga

Dmitrijs Zverevs Dmitrijs.Zverevs@riga.lvRuta Klimkane ruta.klimkane@riga.lvRuta Masalska ruta.masalska@riga.lvLasma Vilcina lasma.vilcina@gmail.com

Glasgow

Anthony Gerrard g@badideaorg.comLiz Maguire liz.maguire@drs.glasgow.gov.uk

Gdansk

Damian Kuźmiński damian.kuzminski@gdansk.gda.plMagdalena Skiba magdalena.skiba@gdansk.gda.plJaroslaw Sikorski js@morena.org.pl

Warsaw

Milosz Gos mgos@um.warszawa.plAgata Jasinska ajasinska@edsm.plKamil Bukalski kamil@bukalscy.euJoanna Kazanecka joanna.kazanecka@wp.plMonika Sokolowska monika.anna.sokolowska@gmail.comMateusz Zaleski wujekrada@gmail.comEwa Listkowska elistkowska@um.warszawa.pl

Tampere

Ene Härkönen ene.harkonen@tampere.fiMaria Ilomäki maria.ilomaki@tampere.fi

Valencia

Victoria Gómez Galdón victoria.gomez@aliasgroup.comAmaya Garcia Templado agtemplado@gmail.comBernard Gaspar innovaemprende@valencia.esMaría Martínez aydasempleo@valencia.esAfrica Rodríguez Leiva africarleiva@gmail.com

Participants of Thessaloniki workshop

Braga

Carlos de Sousa Santos carlos.santos@bragacej2012.comHumberto Carlos Humberto.carlos@peb.ptJoão Correia Joao.correia@cm-braga.ptAna Rita Ribeiro anaritaribeiro@aaum.pt

Maribor

Tjaša Pahor tjasa.pahor@maribor.siMitja Špes mitja.spes@maribor.siJure Verhovnik Jure.verhovnik@irp.si

Turin

Fabrizio Barbiero Fabrizio.barbiero@comune.torino.itNadia Bonghi nadia.bonghi@comune.torino.itRoberta Destefanis roberta.destefanis@socialfare.orgLuca Grbac luca.grbac@compagniadisanpaolo.it

Thessaloniki

Popi Sourmaidou popi@ergani.grAthanasia Lazaridou lazaridou@ergani.grEvangelos Apostolidis evangelos.k.apostolidis@gmail.comDanai Belidou danaib@admin.teithe.grZoi Chatziantoniou z.chatziantoniou@thessaloniki.grGrigoris Delichristos Grigoris.delichristos@gmail.comNikolas Gountaras ngoud@yahoo.comPeri Kourakli p.kourakli@thessaloniki2014.grVassilis Tsoulis tsoulis@yet.org.grNicholas Karachalis karachalis@gmail.comAthanasios Kamazis farmerkamari@yahoo.grTyemi Souto tyy.emi@gmail.comHanna Ugron hanna.ugron@clvj2015.gr

MGatWork experts

Dionne Abdoelhafiezkhan dionne@izi-solutions.comBob Arnkil Robert.arnkil@armas.fiPepik Henneman Pepik@meneerdeleeuw.nlAndrea Moreira Santos info@10tacle.euTimo Spangar timo.spangar@kolumbus.fiPeter Wolkowinski p.wolkowinski@wp.pl

Thank you Thessaloniki!

The next MG@Work meeting is in Tampere - June 17&18.

Tampere will take us on TOTAL TRENTERPRISE JOURNEY: from entreprising spaces for 6th graders via exciting programmes in further education, Re-integration, Co-op start programmes, Young Entrepreneur training and practice to business boosters and others! They will be waiting for you! They will have young people telling their story! You will be given a map, and you need to find them!

See you in Tampere!

Digital memory aid - Tampere 18-19 June 2014

My Generation at Work International Partner Meeting

Moro,

Tampere took us on a TOTAL TRENTERPRISE JOURNEY: from

entreprising spaces for 6th graders via exciting programmes in

further education, like the Proacademy and TALLI, to inspiring

places to meet young entrepreneurs like the HUB. We learned a lot

during the visits and it inspired us to bring more entrepreneurial

spirit to our cities. Just do it!

This visual memory aid will help you to refresh your memory and

it gives an overview of our Tampere journey. You can also read

more about the next steps on our MyGeneration@Work journey.

We will meet each other this autumn in three thematic workshops

in Glasgow, Warsaw and Torino. And 3-4 March 2015 we will

have our final conference in Rotterdam.

Lets bridge the gap, walk the spiral and go for it!

“We have to find new ways to encourage youngsters to

start their own business and enable them to make

errors if necessary. Promoting youth entrepreneurship

starts at the level of basic education where we have to

encourage children in free thinking. From second level

and up we have to facilitate youngsters to try their

ideas.”

-Olli-Poika Parviainen, vice-mayor of Tampere

Tampere was destined to be an industrial city by the Ice Age (and we got a bit of snow during the workshop, did we not ;). 7500 years ago the waters of lake Näsijärvi broke through the esker to Pyhäjärvi (where we had the cruise) and the rapid of Tammerkoski was formed.

Here in 1820 James Finlayson (a scottish entrepreneur trained in Glasgow!) set up a cotton mill. Now factories have been transformed into restaurants, hubs, shops and cultural spaces.

This was the beginning of industrial Tampere, eventually the biggest industrial hub of Finland, nicknamed ‘Manse’ (referring to Manchester), where people say ‘moro’ instread of ‘moi’ like in the rest of Finland.

Today Tampere is a dynamic educational and industrial city – wanting to be the best place in Finland to set up an enterprise

Most cities don’t include youngsters to solve problems and make policies.

We want to encourage cities to include them because to get an ‘out-of-the-box perspective’

617.000 inhabitants,

5.23% of the citizens are 10-14 years old,

5.62% is 15-19 years old,

8.12% 22-24 years old,

8.64% is 25-29 years old,

7.87% is 30-34 years old,

50% consists of migrants,

people with lower education level 23%,

48% has secondary education,

39% has higher education,

it is the youngest city in the country.

Before the journey – a warm up for the young people…

The City of Gotham

The young people suggested solutions to the city of Gotham...

Make a ’crazy room’, a space

where young entrepreneurs can

let anything happen

Making it easier to get in

contact and sharing knowledge

Integration of activities in

schools and business for

immigrants

Cafe to share plans and dreams

with business and professional

people

Sharing knowledge

with each other

+ other suggestions…

Site visit theme 1:

Encouraging Youth Entrepreneurship

”Federation”

sounds like

Darth

Vader…

Finding good questions to be answered… visiting the Federation of Finnish Enterprises, Tampere Region

•A challenge to reach small companies

•What is the benefit of being organized? How to get win-win?

•Oversupply of actors, need to network networks

•A need to reinvent business models and connections to young people, make

convincing content, lower the thresholds, free startup fee year, get young

people connected to useful networks

•Voimala (’Powerhouse’, Young Entrepreneurs Network and Meeting Place in

Tampere) arranges events and connects young people with entrepreneurs of all

ages

’Young people have other ways

to connect’, ’tweet’

’Nice to have people around’

’Just let it happen’

’I like doing things’

’Customers bring customers’

EEEDO, smart social intranet,

connections thru content

’I do it because I like it’

Smart Wall Paint

’Doing real things called for

me’

’Employees push you forward’

’Without doing things, nothing

happens’

Site visit theme 1: Encouraging Youth Entrepreneurship

Tampere Hub

’Don’t make education a

pressured pipeline – give time

and space to experiment and to

connect’

’At Proacademy I found the

encourage to start enterprising,

could learn by doing – the best

thing in Proacademy’

Some do’s:

-Find right people around you

-Take care of your mental and

physical condition

-Make even small successes

count

-Think about the next step

-Be active, be open, be

trustworthy

-Stay relaxed, enjoy what you

are doing, the good things will

come

We play, every day! Have fun at work!

Do you need to be over 2 meters to

be an entrepreneur?

Theme 2: Guidance and support for starting entrepreneurs

Co-operation!

How does Tampere offer guidance & support for starting entrepreneurs?

Reframing unemployement

At the employment office of the Tampere region the

idea of jobseekers seems to be reframed allowing for

entrepreneurship. Instead of thinking in term of jobs

we think in terms of income. We are not looking

specifically for jobs to get an income. We are also

looking at possibilities to create an income as an

entrepreneur. The employment office offers a variety

of more or less standard workshops and course to

develop and enterprising idea (how to create a

businessplan ect, start up grants). A practical

manifestation of this reframing is that both jobseeking

and entrepreneurial assistance are situated in the same

building.

Promotion of cooperatives

Worthwhile nothing is the emphasis on starting

cooperatives. In practice this allows people to help

each other to look for alternatives sources of income.

This can also be on a part time basis. Finnish law is

favourable for cooperations. It is relatively simple to

start one.

Bravehearts & The Sanssi Card

Theme 2: Guidance and support for starting entrepreneurs

Smart communication tools: the Sanssi card

-Part of Youth Guarantee in Finland

-After graduation every student gets Sanssi-card, a

voucher to be given to employer to sponsor salary ( a

subsidy of € 700 for max 10 months, or entire time of

apprenticeship training

The Young Bravehearts -Nuoret Urhot

- ‘My all time favourites’ explains our host ‘please give

them a warm aplause’

- Three 17 year old ‘Urho’s’ (word for ‘bravehearts’)

enter the room.

- ‘We are vigourous’

- Yes we would like to hire these hard working young

men for all sorts of physical labour such as snow

shoveling…

Urho(s) = Braveheart(s) Sanssi card gives you a chance!

”Sanssi” = Chance

ProAcademy

Theme 2: Guidance and support for starting entrepreneurs

We all want the Proacademy!

Studies at Proacademy begin by forming a team company, a

cooperation, which consists of 15-20 students.

‘The greatest part is that we can make mistakes’

Studies include team meetings, group workshops and

projects, which usually concentrate on marketing,

communication, sales, event organizing, graphical design,

project management, innovation and utilization of computing

skills – only imagination is the limit.

No teachers, but coaches

Network of graduates who help students

Students select their own individual priorities by examining

their current strengths and identifying areas of particular

interest. In this way, each student creates his/her own personal

learning path.

Embedded in studies and in an inspiring setting (old factory) and

loosely coached by proffessionals the proacademy seems to be a

live changing experience for the participants.

‘We were all very impressed by Proacademy, we all want to

bring the example home to our own networks’

‘Every alumni of this academy we come across seems to be a

very determined beautiful entrepreneur’

‘Big switch from planning, planning - to doing and

reflecting’

Theme 3: Educational institutionspromoting entrepreneurship

Y Campus

The Tampere University of Applied Sciences has

invented a place where students are no longer

taught, where teachers become coaches and their

relationship is based on doing and entrepreurship.

Can the invented idea by commercialized?

- Teachers become coaches – 50 out of 600 teachers

have completed the 6 day course as volunteers

- No teaching, a lot of learning sessions, reinforced

by coaches

- Entrepreneurial attitude

- Learning by doing

-Follow up session for teachers once a month

ProAcademy (the story in theme 2)

Good stuff at Y Campus!

Theme 3: Educational institutionspromoting entrepreneurship

TALLI

TALLI is a support service for new entrepreneurs and innovations inside Tampere University of

Technology campus. Support and advices for the students and researchers at the university to develop their

business idea ready for market. Also events and workshops, and free room to open innovation and idea

sharing.

It embraces the culture of failure, whilst most teachers have a professional disease : "it's important that all

my students get 10 out of 10”

"It's just an idea until someone pays you"

‘It's all about attitude and culture’

"I'm 16 and I've been an entrepreneur for 1,5 years"

How to apply what I learn to real life?

Ylötehdas -factory

• ‘Schools are like boxes with closed windows & doors. Learning by opening books is the old fashioned way

of thinking. Teaching should be more pro-active – invite people from the real world’

• Ylötehdas -factory is a service center for entrepreneurs situated in the town of Ylöjärvi, about 15 minutes

from Tampere. The service center offers local schools and companies entrepreneurial education and other

entrepreneurial activities.

One of the Proacademy alumni has opened her own company and works half time in a local school, coaching

teachers into more entrepreneurial initiatives.

• The school fetes are organized by the youngsters

• Each initiative is analysed to see what entrepreneurial skills can by brought out

• The teacher no longer feels alone, can take risks and is coached

Theme 3: Educational institutionspromoting entrepreneurship

Me and My City

"Thank God the break is over ; we can get back to work”

(a comment of a pupil on Me and My City)

A miniature town, where local and national companies have

installed their material at their own cost. 70 pupils spend a day in

the town, after the teacher has been trained and prepared and has

conducted 10 specially prepared lessons. The environment shows

not just entrepreneurship but all aspects of a local town and it's

society – even voting.

•12 year olds apply for jobs in the virtual city

•Everyone opens a bank account, works, has to buy and sell and

interact

•The whole system is a complex web of challenges which

enthrals young persons

•There are 8 such installations in Finland, some are mobile some

are fixed

•It costs 300 000 euros a year, the price for 1 child is 20 euros

•10 students animate every session and learn to interact with

youngsters

Theme 3: Educational institutionspromoting entrepreneurship

Feedback session day 2

Link to presentations

dia 31

GROUP 3:

Key is that you have to convince your

university

Money came very central out of it. This

is Europe with money falling down

from the sky. This way is too soft and

too save. People create their company

with money. Free money kills

responsibility and creativity (disease

money)

Healthy money. Garden of opportunity,

passion and will. The hand is in the

pocket, investing own money, risk is

part of the game. Real life environment,

like in Me&Mycity. The real thing is

attitude, it is not about qualifications.

You become an entrepreneur if you

have a good attitude.

“I can fail” is a step and it can happen.

The places should be visited with the

decison makers

GROUP 1:

-There has been a bridge between

young entrepreneurs and the official

entrepreneurial networks (like

chamber of commerce) and the city.

If young entrepreneurs are not a

member of the networks, then

information is lacking for the young

entrepreneurs and the city.

- Schools are lacking entrepreneurial

skills and tools

- Platform for crowd funding for

young entrepreneurs

- Cities need to map out all activities

for young entrepreneurs, so that they

know where they can get knowledge

and coaching

- Passionate learning experience,

like learning by doing, lowering the

threshold (like pro-academia)

GROUP 2:

What are the qualities we like about the

proacademy?

-It’s embedded in studies

-Low cost

-Learning by doing

-You have the experience of graduates

-Big switch from planning and more

planning to doing and reflecting

-Large team of 20 students working together

– learning from mistakes and sharing ideas

-We want to tell our universities about

Proacademy

Sanssi-card inspired us

Quotes from the domino-session

In the domino session every one could tell in one sentence

what they liked most about the side visit. Here is an

impression of the quotes:

- Pro-academy: everything about this was important.

Everything we want.

- Process takes time, we need to give time to develop,

networking is an essential thing to do

- We need places where people can meet each other.

- Learn that entrepreneurship should be learned as young as

possible. - Cooperation between primary and secondary school.

- I learned today entrepreneurship is an integrated part of

society, not something special.

- Chamber of Commerce has to look at how it can make an

attractive product for Chamber of Commerce. We want to

make this together with young entrepreneurs.

- Collaborate with other entrepreneurs. You should really

like what you do.

- “Just do it” if you want to reach success

- Just do your dreams. Encourage youngsters to do their

dreams.

- Enjoying and celebrating small successes. Very important

for young people

Quotes from the domino-session

- You need others even if you are a one-person company

- Young people are successful in their business because they like it.

- I always thought you needed a precise idea to create your business.

Proacademy showed that this isn’t necessary

- Children playing adults in Me&Mycity.

-Pro-academy: I like the logical approach. Lerning by doing.

Example of GFI

- I want to be in My&Mycity to be a child there. I want to have the

my city to experience and implement this.

- Very important to teach entrepreneurship. It should be built in the

system.

- I take home you should not be afraid to do what you love and try to

make a business out of it. Hub experience their success and failures.

- I learned today you can’t learn everything from books, you need

courage to try.

- No pipeline guidance for entrepreneurs.

- Discussion about what you can do for society with your company.

Social sustainability should be inside the spaces.

- Important to connect countries and cities in the world.

Quotes from the domino-session

- I saw how youngsters can fall in love with learning things. I saw

this at the proacademy. They earn money with learning.

- I think it is crucial in every educational system that they can

learn from their ancestors / alumni.

- I really like about pro-academy that the students take their own

risks. They invest themselves in their business and take

responsibility.

- You should be careful to talk about network. Everybody has a

different definition about it. Be sure you talk about the same thing.

- This afternoon I learned that entrepreneurs need capital. But it

isn’t easy to find it. The capital market and investors have a

problem.

- Me&mycity is really impressive

- I learned to trust in myself and just do it

- I discovered Bubble soccer. And the impact of impact social

investment.

- It warms the heart of alumni pro-academy to see the domino. It

gives a warm feeling that it gave such an impact on you. Just

doing. Sharing is caring. I’m happy that you can take ideas home.

I hope that I will learn more about your cities.

“More entrepreneurs should say I’m very confident in my

approach, you only pay me after my success. The

Buzinezzclub follows this approach in two cities in the

Netherlands with social impact bonds.”

“An important condition for the social impact bond is that

you need a city who wants to do this and a government who

is willing to work transparently”

Social impact bonds: a new way of investing in social projects

The Buzinezzclub trains youngsters who are willing to step out of unemployment

and support. Buzinezzclub youngsters leave unemployment 6-7 months quicker

than comparable youngsters. The Buziness club is financed by social impact

bonds. Social impact bonds are a new way of investing: the entreprise doesn’t get

money at the start or half way of the project. Money is only paid when results have

been reached. The results are determined by an objective assessor.

For more information see presentation

and the 4th MyGeneration@Work newsletter

See dia 31

Payment by result!

URBACT messages – Eddy and Simina

The problem isn’t the youngsters, but the systems that support the young persons

MyGeneration@work is one of the most innovative networks, the energy and methodology used is very innovative

The tools and techniques you learn, take them back to your own cities. Tell people about MyGeneration@work

The local dissemination event is the moment to share with your local partners the things you produced, you created

new dynamics. Put some thinking in this event and celebrate what you have done

There are inspirational things going on. But

there is also a messy picture: projects are

half financed or only for the short term. We

have to decide when to pull a plug: stop the

things that don’t work! The problem isn’t

the youngsters, but it are the systems that

want to support the young persons. You

have to have the courage to do the right

things. So put the money on the projects

that work well.

The journey to the final conference in Rotterdam

GFIs and LAP drafts of the cities showed that the MGat Work cities have very different situations

concerning the strategy and policy landscape, ‘cityscape’

The LAPs and the new innovations need to be fitted to the cityscape to help the development of a new

ecosystem of employment

We organise this autumn three in-dept thematic workshops in Glasgow, Warsaw and Turin.

At the end of the project we will have good LAP’s, movies, three thematic papers (based on the

workshops) and we are going to have an overall reflection about what cities can do in promoting

entrepreneurial skills and attitudes

Launcing GFI’s(Start – September 2013)

Launching GFI:sCity A

City B

City C

Learning from other’s GFI’s and drafting LAPs September 2013 –June 2014)

Consolidating Products & LAPs(May 2014 – Feb 2015)

MGatWork – timeline

Enterprising Curriculums

Brokerage

Spaces

Developing

curriculums,

counselling and

work contacts

Developing

curriculums,

counselling and

work contacts

Developing

thematic spaces

Developing

thematic spaces

Complementing

strategies and

practice

Complementing

strategies and

practice

We

are

here

Developing

curriculums,

counselling and

work contacts

Developing

curriculums,

counselling and

work contacts

Developing

thematic spaces

Developing

thematic spaces

Complementing

strategies and

practice

Complementing

strategies and

practice

TampereTrenterprise

Network

TorinoSocial

InnovationBraga

StartUp Braga

ValenciaCreative

Youngsters

Rott-damConnectig

Networks &Education & Entrepren

AntwerpYoungster’s

Offer

GlasgowG-FORCE for

Youth

WarsawWork on Work

ThessYou-θ-Ark

GdanskEnterprising

Youth

RigaYouth Guidance

MariborConnecting

Complementing

strategies:Glasgow-Tampere + other cities workshop (August)

Developing counselling:Warsaw-Gdansk-Riga + other citiesWorkshop September

Developing spaces:

Turin-Valencia-Braga + other cities Workshop November

City Local Action Plan ’Clusters’ and future workshops

26-27 August 2014: Thematic workshop in Glasgow:

How to enrich a city youth policy by including enterprising curriculums and attitudes schemes

23-24 September 2014: Thematic workshop in Warsaw:

Developing a counseling system that supports enterprising attitudes and skills.

30 September 2014: films by local moviemakers ready.

15 October 2014: deadline for the improved LAPs.

18-19 November 2014: Thematic workshop in Turin:

Building new ‘spaces’ of cooperation (both physical and virtual) around a theme or focus in promoting youth

employment, like creative and cultural industries and social innovation.

End of December: deadline for submitting the final version of your LAP.

From now till end of this year:

organise your local dissemination events to share with your local partners the things you produced

and to celebrate what you have done.

3 & 4 March 2015 Rotterdam Final conference. 4 March open conference.

April 2015 end of the project.

Calendar

Why, what, how, when,who?

MyGeneration@work invited young potential filmmakers from

each city

to tell the story of my generation@work from their perspective.

Proffesional Rudy MacKay gave a workshop on how to go about

this:

step one: find the story write a script

location: outside preferably, action

characters: relevant person that can tell the story simply

story: intro, problem, conclusion

… and then grab your camera.

“We like movies because we can relate emotions”

Movie makers - Tell the story and capture the emotion

Short movies by young movie

makers (links dia 31):

BRAGA WARSAW

GDANSK

Film TrainingRudy MacKay

The cities were challenged to tell the movie makers in one sentence the core of their Local Action Plan’s:

Antwerp: Co-creation of an offer for youngsters, by youngsters

Rotterdam: Opening windows of opportunities

Glasgow: Don’t interfere, interface!

Gdansk: Teacher triggers of change!

Braga: Localizing and globalizing big business ideas

Warsaw: Make it young, make it fresh, make it together!

Tampere: Trentreprise creates possibilities

Valencia: Where change happens. We create, we connect and we share.

Maribor: Change by connecting you, by encouraging youth and supporting youth.

Torino: Facing social challenges.

Thessaloniki: You -θ – Ark.

Riga: Creating an environment and blasting opportunities for young entrepreneurs

Write the script: the Local Action Plan’s

An impression of tweets during our Tampere

MyGeneration@Work workshop

@SiminaL the solution to better connect education to the real

world is co-creation in every aspect of it @urbact

@MyGenW #mygenworkshop

@SiminaL @Buzinezzclub staircase4success -training

#youth for #entrepreneurship to make their normal dreams

come true @URBACT @MyGenW #mygenworkshop

@Eddyca1 Advice to young people thinking about business?

"Relax and enjoy what you're doing." #Tampere

#entrepreneurs #MyGenWorkshop @urbact

Use the @MyGenW for tweets about your project

And join us at facebook: MyGenerationAtWork

Let’s keep in touch!

Go Social Media, dude!

Kiitos Tampere for the perfect

organisation!

“We appreciated the snow, renovated industrial

buildings, loved the expensive beers, impressed

by the good organization. Local persons care

and they are not waiting for something, but do

it!”

Soom moro!

Links

SITE VISIT THEMES

EEEDO: http://eee.do/

Sanssi: http://www.te-services.fi/te/en/jobseekers/finding_job/young_people/sanssi_find_job/index.html

ProAcademy: http://issuu.com/proakatemia/docs/proacademybook

Talli: http://www.tut.fi/en/business-and-industry/entrepreneurship-and-innovations/index.htm

Me and My City: http://yrityskyla.fi/en/

PRESENTATIONS

Presentations: http://urbact.eu/en/projects/active-inclusion/my-generation-at-work/event/?eventid=689

Social Impact Bonds presentation: http://urbact.eu/fileadmin/Projects/My_Generation_at_Work/events_media/20140617_PDF_Presentation_Buzinezzclub_-_Tampere_-_MyGeneration.pdf

FILM TRAINING & SHORT FILMS

Film Training by Rudy MacKay: http://prezi.com/bfrkpwtzmobm/mygeneration-work/

Short film Gdansk: http://www.youtube.com/watch?v=z3ksDJi6qGk&index=2&list=UU9fkUkGrM84sAm_SSe_gKXA

Short film Warsaw: http://www.youtube.com/watch?v=XSLjahBbze8&index=3&list=UU9fkUkGrM84sAm_SSe_gKXA

Short film Braga: http://www.youtube.com/watch?v=tpTnrDOqywE&index=1&list=UU9fkUkGrM84sAm_SSe_gKXA

List of participants

Rotterdam

Lennon Alblas smart.citystars@gmail.comMarie-Louise de Bot mew.debot@rotterdam.nlLaura Collé lj.colle@rotterdam.nlLaura van Dongen l.vandongen@rotterdam.nlRudy Mackay rudymackay@gmail.comMitchell Habermehl habermehlmitchell@gmail.comAdri Hartkoorn a.hartkoorn@rotterdam.nlRieke Koskamp br.koskamp@rotterdam.nlLeo van Loon leo@buzinezzclub.nlJarle Lourens jra.lourens@rotterdam.nlMarika Mancev marikamancev@yahoo.comCleo Pouw cc.pouw@rotterdam.nl

Antwerp

El Mehdi Achbari zizou didi92@hotmail.comEl Hassan Aouraghe elhassan.aouraghe@stad.antwerpen.beVeerle van Damme veerle.vandamme@vdab.beElke Deforce elke.deforce@stad.antwerpen.beAbdellah El Khaoui racu4561@hotmail.com

RigaKitija Cipane kitija.cipane@riga.lvRuta Masalska Ruta.masalska@riga.lvJānis Vītols janis.vitols@riga.lvKarlis Upsavs k.upsavs@gmail.com

GlasgowAnthony Gerrard g@badideaorg.comLiz Maguire liz.maguire@drs.glasgow.gov.ukLeona Seaton Leona.seaton@glasgowchamberofcommerce.comAndy Cameron andy.cameron@jbg.org.ukThomas Craig thomas.craig@scotland.gsi.gov.ukKieran Minnery kieran.minnery@hotmail.co.uk

GdanskPiotr Kowalczuk piotr.kowalczuk@gdansk.gda.plAleksandra Kulik aleksandra.kulik@gdansk.gda.plMagdalena Skiba magdalena.skiba@gdansk.gda.plMagdalena Tyszer m.tyszer@zsl.gda.plWojciech Sowiński sowinskiwojciech@gmail.com

Warsaw

Kamil Bukalski kamil@bukalscy.euWiktoria Drozd wdrozd93@gmail.comKarolina Jasińska jasinska.j.karolina@gmail.comJoanna Kazanecka joanna.kazanecka@wp.plMateusz Zaleski wujekrada@gmail.com

TampereMaria Haapaniemi maria@idema.fiEne Härkönen ene.harkonen@tampere.fiMaria Ilomäki maria.ilomaki@tampere.fiNiina Immonen niina.immonen@tredea.fiTuula Mikkonen Tuula.mikkonen@tampere.fiMaria Ruokonen maria@lessmiserables.comJanita Saarinen janita@idema.fiMirja Taipale mirja.taipale@tredea.fiJaana Niemi jaana.niemi@ely-keskus.fiHeli Lapinkoski heli.lapinkoski@tampere.fi

Valencia

Jonathan Bellés García johnbels@451prods.comAmaya García Templado agtemplado@gmail.comBernard Gaspar Martínez innovaemprende@valencia.esVictoria Gómez Galdón Victoria.gomez@aliasgroup.comMaria Martínez ayudasempleo@valencia.es

BragaJoão Correia joao.correia@cm-braga.ptDaniel Martins geral@creativelemons.ptRaquel Nair Pinto raquelnair@fbracaraaugusta.orgCarlos Neves carlos.neves@ccdr-n.ptTiago Sequeira tiago@fbracaraaugusta.org

Maribor

Tjaša Pahor tjasa.pahor@maribor.siMartina Rauter martina.rauter@maribor.siMitja Špes mitja.spes@maribor.si

Turin

Fabrizio Barbiero Fabriziobarbiero@gmail.comNadia Bonghi nadiabonghi@gmail.comPietro Vallome info@pietrovallome.comLoredana Zorzan loredana.zorzan@regione.piemonte.it

List of participants

ThessalonikiNikolas Gountaras ngoud@yahoo.com; nikolas@feelslikeho.mePeri Kourakli p.kourakli@thessaloniki2014.gr

URBACTSimina Lazar s.lazar@urbact.euEddy Adams eddy@eaconsultants.com

Experts

Dionne Abdoelhafiezkhan dionne@izi-solutions.comBob Arnkil Robert.arnkil@armas.fiTaru Arnkil tarnkil@gmail.comPepik Henneman Pepik@meneerdeleeuw.nlAndrea Moreira Santos info@10tacle.nlTimo Spangar timo.spangar@kolumbus.fiPeter Wolkowinski p.wolkowinski@wp.pl