3/23/09  EWB Mulch Fundraiser   

Mulch Distribution Fundraiser for the Duke chapter of Engineers Without Borders 

 

  

Summary: The Duke Chapter of Engineers Without Borders started a mulch distribution fundraiser to generate funding for materials used in the construction of a bridge in rural Bolivia.  The basic idea of the fundraiser involved purchasing mulch in bags at wholesale costs and distributing it at retail costs with a mark‐up.  The project grossed $2521 in orders, netted $1020 in surplus funding for Duke‐EWB, and delivered 36,000lbs of mulch in 500 bags to the city of Durham.  The project was inspired by the annual mulch fundraiser conducted by Boy Scout Troop 255 in Chevy Chase, Maryland.  In addition, the project was designed to be repeated in future years and scaled up for greater impact. 

 

By: Tom Rose, Class of 2005, tom@thetomshow.com, (919) 724‐8625 

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Table of Contents Summary: ............................................................................................................................................ 1 By: .......................................................................................................................................................... 1 Timeline:.............................................................................................................................................. 2 Market Area:....................................................................................................................................... 2 Marketing ............................................................................................................................................ 3 Distributing Flyers ........................................................................................................................... 3 Pricing: ................................................................................................................................................. 4 Printing: ............................................................................................................................................... 4 Proceeds: ............................................................................................................................................. 4 Labor:.................................................................................................................................................... 4 Staging Area: ...................................................................................................................................... 5 Trucks: ................................................................................................................................................. 5 Loading Mulch Into the Trucks .................................................................................................... 5 Mulch Delivery................................................................................................................................... 6 Pick­up Orders................................................................................................................................... 7 Mulch Acquisition:............................................................................................................................ 7 Banking and Accounts Receivable: ............................................................................................. 7 Thoughts for Future Expansion ................................................................................................... 8 Contacts/Acknowledgements: ..................................................................................................... 9 Appendix 1: Cost Accounting ......................................................................................................12 Appendix 2: Labor Accounting ...................................................................................................13 Appendix 3: Order Tally ...............................................................................................................14 Appendix 4: Main Flyer.................................................................................................................15 Appendix 5: Pick­up Flyer ...........................................................................................................17 Appendix 6: Email message to WHHNA...................................................................................18 Appendix 7: Email message to Pratt School of Engineering Faculty and Staff ...........19 Appendix 8: Target Market Analysis........................................................................................20 Appendix 9: Real flyer delivery area........................................................................................21 Appendix 10: Receipts ..................................................................................................................22 

 

 

Timeline: Phase 1: Distribution of flyers 2/28/2009 

Phase 2: Distribution of mulch 3/21/2009 

 

Market Area: A residential area north of Duke’s East Campus was chosen as the target market for the fundraiser.  The precise target market area was determined by John Miller, the Scholar in Residence at the Urban Land Institute.  The target market area was chosen for several reasons:  a high density of houses per unit area, a high level of 

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affluence, a large percentage of owner‐occupied homes, and proximity to Duke University.  Consult the appendix for details of the target market, and the actual market for the fundraiser. 

 

Marketing All houses in the target market area received a hand‐delivered flyer, which contained a mulch order form on one side, and some boiler‐plate information about EWB on the other side.  Included with the flyer was a pre‐addressed, un‐stamped return envelope.   The address used on the return envelopes was: Duke Engineers Wihtout Borders, 305 Teer Engineering Bldg, Duke University, Durham, NC 27708‐0271.  (This address worked fine, and I recommend using the same address, or discussing an alternative with one of the Pratt Administrative  Assistants.) Approximately 1000 flyers were distributed yielding a penetration rate of approximately 2.9%.  I suspect that this penetration rate is lower than would be experienced in future years for two reasons.  (1) I believe that the weak economy might have stifled orders, and (2) the aggressive rain during the flyering campaign certainly ruined or weakened many of the flyers that were distributed. 

In addition to using paper flyers, an email campaign was used to further reach the target market.  The WHHNA (Watts Hospital and Hillandale Neighborhood Association) mailing list was used to distribute an electronic copy of the paper flyer along with an email message.  The penetration on this campaign was approximately 0.8%.  (Note: the email campaign yielded almost exclusively large orders over 10 bags, but this could have been a coincidence.) 

A separate, internal email was sent to all faculty and staff at the Pratt School of Engineering.  This email offered mulch at a lower rate for pick‐up only.  Ultimately, only 3 people were found using this option, indicating a penetration rate of 1.1%.  Even at this rate, an email campaign would be very successful if it could be distributed to the entire Duke family of faculty, staff, and employees. 

Distributing Flyers Prior to distributing flyers, individual bags were created containing 100 printed flyers, and 100 addressed return envelopes.  Each person was given one of these bags and a route containing approximately 100 houses.  Prior to the flyering, a map was created for each person indicating his or her target route against a larger 

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communal record of the target market territory.  The total territory covered is included in the appendix.  All flyer distributors met at the Duke East Campus Bus stop and were given a bag of flyers and a target area.  Then, Tom Rose shuttled people around by car as needed to provide breaks, shelter from rain, new marketing territory, and additional flyers when needed.  Better weather would have greatly improved the flyering campaign. 

In the future, rain dates should be planned for flyering, and flyering should ideally take place over the course of several days or weekends depending on the flexibility of the labor pool. 

Pricing: The pricing of the mulch was set at roughly $1 above the Home Depot price.  This price was chosen based on the experience of the Troop 255 pricing schedule.  The price reflects the quality of the mulch, the size of the bag, and the home delivery service. 

 

Printing: The flyers were printed at Duke University using e‐print at no cost to the Duke chapter of Engineers Without Borders.  The return envelopes for mulch orders were labeled by Tom Rose.  Printed return labels were purchased from office max for $27.73 and printed on an inkjet printer. 

 

Proceeds: The proceeds from the mulch distribution fundraiser were used to support a student project to construct of a bridge in rural Bolivia.  All proceeds were donated to the Duke Chapter of Engineers Without Borders for the above purpose.  

 

Labor: All labor for the distribution of flyers and mulch was provided by the Duke Chapter of Engineers Without Borders.  The labor force was coordinated by Patrick Ye in collaboration with Stephanie Chang.  Initial labor estimates, based on extrapolations from data collected by Troop 255 in the third annual mulch fundraiser suggested roughly 

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45 man‐hours would be needed for distributing flyers in phase 1, and 45 man‐hours would be needed for mulch delivery in phase 2.  Ultimately 78 total man‐hours of labor were needed for marketing and distribution.  For a precise tally of all labor on the project consult the appendix. 

 

Staging Area: Jo Jackson and Phil Martin, two Duke employees who operate East Campus, were gracious enough to allow the use of an East Campus parking lot for the staging of the mulch prior to delivery and/or pick‐up.  The parking lot is located at the corner of W Markham Ave and Sedgefield St.  The parking lot began to fill up quickly on Friday night starting at about 4:30, so U‐Haul trucks were used to block off a large area for staging on the following day. 

 

Trucks: Both of our trucks were rented from U‐Haul at a cost of $118.59.  ($40 per truck +$0.89/mi + tax + $1 fee + gas).  The trucks were rented from the U‐Haul on Guess Road.  This U‐Haul location was extremely convenient.  Located at the corner of Guess Rd and Clarendon St. the center could be reached quickly without having to cross any major roads. 

Of the two trucks that we rented, one was almost brand new and drove amazingly well.  The other truck was old, sluggish, and difficult to operate.  In the future, I recommend requesting a newer truck, or even renting from another facility if needed.  Allowable gross weight, not volume is the limiting factor for hauling capacity.  Trucks should be specified appropriately.  (Bigger = Better) 

We investigated obtaining trucks from Duke Facilities Management Department (FMD), but were not successful.  FMD trucks are typically reserved for exclusive 

FMD use. 

 

Loading Mulch Into the Trucks Old Castle lawn and garden very generously supplied us with a forklift, which was operated by the delivery truck driver.  Myron Taschuk was able to secure a palate‐jack from FMD, which could be used to move the mulch palates around in the U‐Haul 

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truck.  When used in combination, the forklift and palate‐jack enabled very easy loading of the U‐Haul trucks.  Having seen this process in operation, I wouldn’t recommend loading the U‐Haul trucks in any other manner. 

 

Mulch Delivery Prior to delivery day, a map was printed for each order on the delivery route from Google Maps showing the order destination.  The order forms, which included custom delivery information, were stapled to the back of the map for each respective order.  The orders were then segregated into three distinct geographical areas.  Two areas were covered by one delivery truck, and the third, larger area was covered by a second delivery truck.  A count was made of the number of bags 

needed for each delivery region, so that the trucks could be loaded appropriately.  

Myron Taschuk, a Duke FMD employee, and Kris Spaeth, a recent Duke Doctoral graduate, volunteered to drive the delivery trucks. 

On delivery day, each truck proceeded to its specified order locations in succession.  A car of students from Engineers Without Borders tailed each 

truck.  At each stop, the students and drivers quickly unloaded the required number of bags at the requested location and then departed for the next stop. 

The delivery of all 500 bags took approximately 3 hours.  The trucks were cleaned and returned to the U‐Haul store in the 4th hour.  The minimal waste from the mulch delivery was deposited by hand into a near‐by waste can, and the wooden palates were stacked in the corner of the parking lot.  Phil Martin volunteered in advance to arrange for the disposal of the left‐over wooden palates. 

A broom was needed for sweeping the trucks clean at the end of the day, and duct tape was used liberally throughout the day to repair bags damaged during handling.  In the future, each 

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truck should be provided with a fresh roll of tape at the start of the day for dealing with routine repairs.  The Duct Tape and Broom was supplied by Tom Rose at no cost to Engineers Without Borders. 

Pick‐up Orders People contacted through the internal Duke marketing effort were offered mulch for pick‐up at better‐than‐retail prices.  There were three clients who utilized the option and came to pick‐up their mulch on delivery day.  Their orders were laid out in metered piles and labeled at the beginning of the day so that they could be picked up at any time without supervision.  Fortunately, someone was always present to meet customers during a pick‐up and I recommend planning to have one person manning the distribution center at all times in future events to speak with customers.  

Mulch Acquisition: Old Castle Lawn and Garden (located in Southern VA) supplied the mulch for the 

Duke Engineers Without Borders Fundraiser.  They supplied the mulch at a cost of $1.99 per bag + $200 per delivery truck.  (This included a discount of $0.07 per bag.) Each truck may deliver up to 810 bags.  Our order was deliverable on a single truck. 

Mulch is delivered on wooden palates in increments of 45 bags.  Our total order was for 12 palates and totaled 540 

bags. 

Payment for the mulch was provided by Duke using a mastercard.  Diana Hanson coordinated the payment by phone with Wendy, the primary old castle representative.  

 

Banking and Accounts Receivable: “Duke University” was the designee on all checks.  Jim Gaston volunteered the use of the Smart Home mailbox for collections of the mulch orders.  The Smart Home mailbox is located at 305 Teer Engineering Bldg, Duke University, Durham, NC 27705.  David Schaad, the advisor for the Duke chapter of Engineers Without Borders arranged for a unique fund code (Duke accounting cost object) to handle all 

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revenues and costs of the mulch fundraiser.  Diana Hanson, the business manager for the Civil Engineering Dept processed all the checks from client orders. 

A paypal account was established to handle payments by credit card.  $663.75 in mulch orders were processed using paypal.  Paypal includes a processing fee of approximately %4 on all orders placed by credit card.  The paypal account was used for the reimbursement of all expenses other than the mulch.  All funds remaining in the paypal account after reimbursements were paid was issued to Duke in the form of a check for deposit into the Engineers Without Borders account. 

 

Thoughts for Future Expansion • This annual mulch sale should 

take‐over the mulch market in Durham.  There is no reason why Duke cannot become #1 in mulch in Durham in 3 years. 

• Expand at least 4 times to approximately 2000 bags in 2010. 

• Brand the sale the “Duke Mulch Sale” or something similar for recognition in future years. 

• Involve other organizations.  Allocate profits according to hour‐based labor effort, and bill the fundraiser as a method to raise money for your own organization. 

• Consider partnering with Duke Garden, they have an image that would be useful for mulch.  They also might have a client list that could be used for marketing. 

• Consider partnering with Trosa (www.trosainc.org).  Trosa has access to all the needed tools for this project including a nearly limitless labor pool and access to moving trucks.  They would be a natural partner for handling logistics.   

• Do more email marketing within Duke.  Consider trying to hit all of Duke including the Med Center. 

• Use direct mail marketing to last year’s clients. • Consider using direct mail marketing to last year’s clients, while 

simultaneously flyering a new, separate area.   • Contract a management student to complete a business analysis for 

expansion purposes.   • Create a sign to use near the staging area for communication with the public. • Publicize the mulch sale on www.duke.edu and http://ewb.pratt.duke.edu.  • Consider an arrangement with Old Castle Lawn & Garden where they donate 

the mulch in exchange for a tax write‐off.  Depending on the accounting, this 

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might even be more profitable for them because they can deduct the mulch at retail prices, but they only take a short‐term loss at their production cost. 

• Investigate the cost of a mulch‐bagging machine.  This might be extraordinarily profitable in the long run. 

 

Contacts/Acknowledgements:  

Duke Chapter of Engineers Without Borders Team: 

Name Phone Email Hrs Flyer

Hrs Mulch

Andrew Harris 540-580-2217 ajh36@duke.edu 3

Ben Gagne 802-338-7754 ben.gagne@duke.edu 2 3

John Kline 502-594-7238 john.kline@duke.edu 3 3

Tanmay Prakash 248-974-4954 tkp3@duke.edu 2

Trisha Lowe 305-849-1527 tkl5@duke.edu 3 3

Xin Xu 781-234-8080 xx6@duke.edu 2

Jorge Santin 305-972-1348 js129@duke.edu 3 1

Patrick Ye 630-857-8863 patrick.ye@duke.edu 3 3

Stephanie Chang 309-360-9866 shc15@duke.edu 3

Joseph Ryu 919-452-9114 er40@duke.edu 3

Philip Danser 405-816-9523 pad13@duke.edu 3

Maria Gibbs 650-465-5188 mmg12@duke.edu 3

Daniel Moss 650-387-1353 daniel.moss@duke.edu 3

Jason Zhu 704-962-0007 jz30@duke.edu 3

Anna Sleeter 630-408-2405 anna.sleeter@duke.edu 3

 

Myron Taschuk – Project Manager, Duke Facilities Management Department Myron provided a great deal of support on the mulch delivery day.  Myron showed up at 6am and assisted with the loading of the U‐Haul trucks.  He also secured a palate jack at no cost to Engineers Without Borders to assist with loading.  In 

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addition, he drove one of the two delivery trucks for several hours. Contact: (919) 660‐1473, myron.taschuk@duke.edu  

Kris Spaeth Ph.D. – Recent Graduate, Duke Graduate School Kris volunteered to drive one of the two delivery trucks for several hours on delivery day. Contact: (716) 316‐8855, kris.spaeth@duke.edu  

Mike Gunter – Dean of Facilities, Pratt School of Engineering Mike provided a reference to Jo Jackson, which eventually helped secure a staging area for mulch distribution on Duke’s East Campus.  

Jo Jackson – Head of Grounds, East Campus Jo provided the location of the staging area on Duke’s East Campus. Contact: 919‐730‐9621 

Phil Martin – Grounds Supervisor, East Campus Phil coordinated the use of the East Campus staging area.  He also arranged for the disposal  Contact: (919) 660‐4280 

David Schaad – Associate Chair, Civil and Env. Engineering Dept. David Schaad provided a Duke University cost object for the accounting of all revenues and costs associated with the fundraiser.  Dave also facilitated the reimbursement for supplies purchased in connection with the fundraiser. Contact: (919) 660‐5174, david.schaad@duke.edu  

Stephanie Chang – President, Duke Engineers Without Borders Stephanie committed the Duke Chapter of Engineers Without Borders to this fundraising effort.  She also helped select Patrick Ye as the natural main point of contact for the Duke Chapter of Engineers Without Borders on this project as well as helping recruit labor for the project. Contact: (309) 360‐9866, stephanie.h.chang@duke.edu  

Patrick Ye – Bolivia Trip Leader – Duke Engineers Without Borders Patrick was the project leader of the Engineers Without Borders Bolivia project which was the main beneficiary of this fundraiser.  Patrick also coordinated the impressive task of supplying labor for the event.   Contact: (630) 857‐8863, patrick.ye@duke.edu  

Pam Hanson – Pratt Annual Fund Pam processed all incoming donation checks and allocated them to the appropriate duke cost object. Contact: (919) 660‐5130, phanson@duke.edu  

Jim Gaston – Director, Duke Smart Home Program Jim volunteered the use of his Duke University mailbox as the destination for all the 

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mulch order forms and checks. Contact: (919) 660‐5501, jim.gaston@duke.edu  

Diana Hanson – CEE Business Manager Diana executed the creation of the mulch fundraiser cost object at Duke University.  Diana also processed all incoming checks and allocated them the proper account at Duke.  She also issued payment to the mulch vendor. 

Thomas Rose Sr. – Assistant Scout Master, Troop 255 Tom Rose Sr. was the initial point of contact at Troop 255 in Chevy Chase.  He served as a major source of inspiration for the completion of a second fundraiser for the Duke chapter of Engineers Without Borders.  Tom also provided all of the connections to Troop 255 that were used for gathering data about the initial Troop 255 mulch fundraiser. Contact: (301) 585‐3334, thomas.rose@starpower.net  

Don Loomis – Father of Thomas Loomis Don Loomis is the father of Thomas Loomis who coordinated the 4th annual mulch distribution fundraiser for Troop 255 in Chevy Chase.  Don provided most of the empirical data used for extrapolating cost, revenue, and labor figures in our pro forma. Contact: dloomis@scainc.com  

Thomas Loomis – Mulch Fundraising Coordinator, Troop 255 Thomas Loomis coordinated the 4th annual mulch distribution fundraiser for Troop 255 in Chevy Chase. 

John Miller – Scholar in Residence, Urban Land Institute John completed the secondary market analysis used to determine the target distribution market for the mulch fundraiser. Contact: (404) 395‐9253, john.miller@ULI.org  

Wendy – Sales Representative, Old Castle Lawn and Garden Wendy served as the primary point of contact for Old Castle Lawn and Garden, our mulch distributor. Contact: (800) 234‐9064 x0 

Roger – Sales Representative, U‐Haul Roger was the main point of contact for U‐Haul.  His rental store is located at 1911 Guess Rd., Durham, NC 27705 Contact: (919) 286‐1184 

 

11

Mulch Fundraiser - Cost Accounting

Item RevenueClient orders 2,534.75Mulch procurement (1,274.60) Est. 1.99/bag + 200/truckTruck Rental (118.59)1500 Mailing Labels (27.73)Paypal Xaction Fees (21.66) 6 orders @ $663.75Brunch for Truck Drivers (19.11)1500 Envelopes (19.07)Delivery Day Doughnuts (17.58)Anti-rain doughnuts (9.59)Gas for Delivery Trucks (8.00)Parking for Printing (4.00)

Profit (Bolivia Bridge Contribution) 1,014.82

12

Mulch Fundraiser - Labor Tally

Name Phone Email Hrs Flyer Hrs Mulch Hrs OtherAndrew Harris 540-580-2217 ajh36@duke.edu 3Ben Gagne 802-338-7754 ben.gagne@duke.edu 2 3John Kline 502-594-7238 john.kline@duke.edu 3 3Tanmay Prakash 248-974-4954 tkp3@duke.edu 2Trisha Lowe 305-849-1527 tkl5@duke.edu 3 3Xin Xu 781-234-8080 xx6@duke.edu 2Jorge Santin 305-972-1348 js129@duke.edu 3 1Patrick Ye 630-857-8863 patrick.ye@duke.edu 3 3Stephanie Chang 309-360-9866 shc15@duke.edu 3Joseph Ryu 919-452-9114 er40@duke.edu 3Philip Danser 405-816-9523 pad13@duke.edu 3Maria Gibbs 650-465-5188 mmg12@duke.edu 3Daniel Moss 650-387-1353 daniel.moss@duke.edu 3Jason Zhu 704-962-0007 jz30@duke.edu 3Anna Sleeter 630-408-2405 anna.sleeter@duke.edu 3Tracy Rose 301-922-0329 dolfnluv8@yahoo.com 3Myron Taschuk 919-730-9627 myron.taschuk@duke.edu 7Kris Spaeth 716-316-8855 kes23@duke.edu 3Tom Rose 919-724-8625 tom.rose@duke.edu 4 6

Team Building w/ Patrick and Stephanie 1.0Obtaining data from Troop 255 1.0Crunching prlim. #'s / finding mulch distrbutor 1.0Conference w/ Stephanie about recruiting 0.5Conference w/ John Miller about target market 0.5Finding Home Depot pricing numbers 0.5Getting 1st mulch quote 1.0Getting 1st truck quote 0.5Conference w/ Mike G about staging area 0.3Conference w/ David S about handling donations 0.3Conference w/ Jo Jackson about staging area 0.3Secure mailbox for order forms from Jim G 0.3Create flyer 1st draft 0.5Create flyer final copy 1.0Conference w/ Myron T about trucks 0.3Create draft 1 of report 2.0Complete primary mkt analysis on Englewood Ave. 2.0Printing 1500 flyers 2.0Buying envelopes and labels 1.0Printing labels 1.0Labeling envelopes w/ Channa P & Building Flyer bags 4.0Preparing flyer delivery maps 2.0Updating Hrs Tally and sending post flyering email 1.0Build Pratt Email List 1.0Send Email marketing to all Pratt faculty and staff 0.5Confirm mulch pricing and delivery reservation w/ Old Castle 0.5Securing Truck Driver Myron T. 0.5Securing Truck Driver Kris S. 0.0Reserving the 24' and 26' Uhaul trucks 0.5Coordinating Staging area with Phil Martin (including site visit) 0.5Processing Order Forms, building client database, handing-in checks 3.0Confirming mulch delivery date, price, and quantity w/ Old Castle 0.5Renting & prepositioning the U-Haul trucks the night before delivery 1.0Print delivery maps, create delivery itinerary 5.0Completing the final Report 2

Sub-Total 31 47 39.1667Total 117.167

13

Mulch Fundraiser 2009 - Orders

Name Address Phone Email Order Total Paid Campaign4 21.00 check flyer3 15.75 check flyer3 15.75 check flyer4 21.00 check flyer

20 105.00 check flyer12 63.00 check flyer22 104.50 check flyer2 10.50 check flyer3 15.75 check flyer

10 52.50 check flyer1 5.25 check flyer

10 52.50 check flyer2 10.50 check flyer

21 99.75 check flyer10 52.50 check flyer30 142.50 check flyer10 52.50 check flyer5 26.25 check flyer3 15.75 check flyer

21 99.75 check flyer15 78.75 check flyer21 99.75 check flyer5 26.25 check flyer

13 68.25 check watts email6 31.50 check flyer

50 195.00 check duke email22 104.50 check flyer15 78.75 paypal watts email10 52.50 paypal watts email21 99.75 paypal watts email25 125.00 paypal watts email15 64.00 paypal duke email25 118.75 paypal watts email6 25.50 paypal duke email

21 100.00 paypal watts email20 118.75 check flyer5 0.00 above flyer0 100.00 check flyer

10 52.50 flyer1 4.25 cash in person2 9 cash duke email

Total 504 2534.75Average 12.3 61.82

14

Members of Duke Chapter of Engineers Without Borders

Shredded Hardwood Mulch Sale & Fundraiser

3 CU. FT. Bags (note: bigger than most bags)

For more information on the mulch delivery and about Duke Engineers Without Borders: Go to http://ewb.pratt.duke.edu

Students will deliver the mulch to your driveway on Saturday, March 21st, 2009

Rates (Includes free delivery)

Note: our bags are 3cu.ft. each (not 2cu.ft.) 20 bags or less: $5.25 per bag 21 bags or more: $4.75 per bag

Generally, a 3 cu. ft. bag of mulch covers up to an 18 square feet area at a depth of 2 in. 9 bags of 3 cu.ft. = 1 cubic yard

Orders must be received by March 12, 2007. Supply is limited. If an order cannot be filled, your check will be destroyed. Please make checks payable to: Duke University. All orders must be paid in advance. To place an order, please fill in the form below and send with a check to Duke Engineers Without Borders, 305 Teer Engineering Bldg, Duke University, Durham, NC 27708-0271. Questions? Call team member Tom Rose @ 919-724-8625.

Name: ___________________________ Phone #:___________________

Street Address: _______________________________ (City of Durham deliveries only)

E-mail Address: ________________________________ (please print clearly)

I want to order _____ bags at $_____ per bag Total $_______(see above chart) Deliveries are to your curbside or driveway unless special arrangements are made in advance (please supply here):

FF REE REE DD ELIVERY ELIVERY

TT O YOUR DOOR O YOUR DOOR

WITHIN THE WITHIN THE CC ITY ITY

OF OF DD URHAMURHAM

15

Contact Information 

EngineersW

ithout Borders

Duke U

niversity

President:

Stephanie Chang

stephanie.h.chang@

duke.edu Faculty Adviser:

D

avid Schaad

david.schaad@duke.edu

Honduras Contact:

Joanna G

ross

joanna.gross@duke.edu

Bolivia Contact:

Patrick Ye

patrick.ye@

duke.edu U

ganda Contact:

D

aniel Moss

daniel.m

oss@duke.edu

Contact Information 

Our M

ission

To improve the quality of life in

underserved comm

unities worldw

ide through the im

plementation of

environmentally and econom

ically sustainable engineering-based projects.

EWB-D

uke was started in 2005 by

Deirdre M

cShane and Jean Foster, two

Civil & Environm

ental Engineering undergraduate students in the Pratt

School of Engineering. The group’s first project w

as a mechanical aerator

designed to increase dissolved oxygen in w

ater. This device was tested in the

summ

er of 2005 in Banda Aceh, Indonesia, to help local shrim

p farmers

recover from the devastating tsunam

i the previous w

inter. The students also w

orked on a riverbank erosion-control project in Papua.

Since then, EWB-D

uke has grown from

five students to over 25 active

mem

bers. We’ve w

orked on a variety o fprojects, including solar-pow

ered com

puters, rainwater harvesting

systems, peanut shellers, w

ater quality testers, and w

ater distribution systems.

Our projects have spanned the globe: from

Indonesia to Uganda to Peru.

Duke U

niversity D

urham, N

C 27708 http://ew

b.pratt.duke.edu

Engineers Without Borders

16

Members of Duke Chapter of Engineers Without Borders

Shredded Hardwood Mulch Sale & Fundraiser

3 CU. FT. Bags (note: bigger than most bags)

For more information on the mulch fundraiser and about Duke Engineers Without Borders: Go to http://ewb.pratt.duke.edu

You can pick-up your mulch on Saturday, March 21st, 2009

Rates:

Note: our bags are 3cu.ft. each (not 2cu.ft.) 20 bags or less: $4.25 per bag 21 bags or more: $3.90 per bag

Generally, a 3 cu. ft. bag of mulch covers up to an 18 square feet area at a depth of 2 in. 9 bags of 3 cu.ft. = 1 cubic yard

Orders must be received by March 12, 2007. Supply is limited. If an order cannot be filled, your check will be destroyed. Please make checks payable to: Duke University. All orders must be paid in advance. To place an order, please fill in the form below and send with a check to Duke Engineers Without Borders, 305 Teer Engineering Bldg, Duke University, Durham, NC 27708-0271. Questions? Call team member Tom Rose @ 919-724-8625.

Name: ___________________________ Phone #:___________________

Street Address: _______________________________ (City of Durham deliveries only)

E-mail Address: ________________________________ (please print clearly)

I want to order _____ bags at $_____ per bag Total $_______(see above chart) Mulch can be picked up from Duke’s East Campus. The exact pick-up location will be sent by email closer to the pick-up date.

EE ASY PICKASY PICK -- UP ONUP ON

DD UKEUKE ’’ S S EE AST AST

CC AMPUSAMPUS

17

From: Tom Rose <tom.rose@duke.edu>Subject: Mulch delivered to your door: support Engineers Without Borders, Duke Chapter

Date: March 23, 2009 1:21:18 AM EDTTo: Tom Rose <tom.rose@duke.edu>

Bcc: List Hidden1 Attachment, 620 KB

From: Tom Rose <tom.rose@duke.edu>Date: March 6, 2009 9:55:22 AM ESTTo: Tom Rose <tom.rose@duke.edu>Subject: Mulch delivered to your door: support Engineers Without Borders, Duke Chapter

Neighbors,

The Duke Chapter of Engineers Without Borders is running a program to raise funds to build a bridge in Bolivia. The local chapter is selling mulch by the bag and will deliver right to your door if you live in the WHHNA neighborhood. All mulch will be distributed on March 21st for orders received before March 12th. Please consider buying your spring mulch through this program and helping out this important charity.

Rates (Includes free delivery)Note: All bags are 3 cu.ft. each, not 2 cu.ft.20 bags or less: $5.25 per bag21 bags or more: $4.75 per bag

Order now by credit card here, or see the attached flyer for mail-order instructions.(You don't need a PayPal account to participate)https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=3730317

For more details about the Duke chapter of Engineers Without Borders:http://ewb.pratt.duke.edu

--Tom Rose2704 Indian Trltom.rose@duke.edu(919) 724-8625

mulch flyer f….pdf (620 KB)7

18

From: Tom Rose <tom.rose@duke.edu>Subject: get your spring mulch from Duke EWB and pay less

Date: March 23, 2009 1:24:05 AM EDTTo: Tom Rose <tom.rose@duke.edu>

Bcc: List Hidden1 Attachment, 620 KB

Friends,

The Duke Chapter of Engineers Without Borders is running a program to raise funds for an emergency bridge in Bolivia. The local chapter will be selling mulch by the bag for prices lower than those found at local home retail stores. Participants can pick up bags of shredded, hard-wood mulch on east campus and make a donation to the project at the same time.

All mulch can be picked up on March 21st. (Orders must be received by Friday, March 13th) Please consider buying your spring mulch through this program and helping out this important charity. See the attached flyer for details.

RatesNote: All bags are 3 cu.ft. each, not 2 cu.ft.20 bags or less: $4.25 per bag21 bags or more: $3.90 per bag

Order now by credit card here, or see the attached flyer for mail-order instructions.(You don't need a PayPal account to participate)https://www.paypal.com/cgi-bin/webscr?cmd=_s-xclick&hosted_button_id=3830828

For more details about the Duke chapter of Engineers Without Borders:http://ewb.pratt.duke.edu

--Tom RoseCommunity Advisory Board Member, Duke Smart Home Program tom.rose@duke.edu(919) 724-8625

mulch flyer f….pdf (620 KB)12

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BLOCK GROUP 4.01

Number of Housing Units 1274Percent Owner Occupied 70%

Households 1187Family Size 2.73Median Age 37.7

Good Candidate b/c of proximity to Tom'shouse and high homeownership rate

Disadvantage of a wide market area, which is relatively low-density

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