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Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient 21 Feb 2007 Giving away Datamonit or report

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Page 1: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

Mobile Speech ApplicationsFor Power Users

Doug BrownVP, Product Management

Datria Systems

Mobile Speech ApplicationsFor Power Users

Doug BrownVP, Product Management

Datria Systems

SpeechTEK-West 2007 C104 – Making Employees More Efficient

21 Feb 2007

SpeechTEK-West 2007 C104 – Making Employees More Efficient

21 Feb 2007

Giving away Datamonitor

report

Page 2: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

2

Today’s DiscussionToday’s Discussion

The user interface gap

Demo Strategic considerations

The user interface gap

Demo Strategic considerations

Consumers

DifferentNeeds

Employees

Page 3: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

3

Common Mobile Applications in the Enterprise

Where Power Users are FoundCommon Mobile Applications in the Enterprise

Where Power Users are Found

• Field service management• Asset management• Inspection / reporting• Warehouse management• Parts management• Crisis management

Sales force automation (SFA)Human capital management

• Email• Unified communications• Personal info manager (PIM)

HorizontalApplications

Line of BusinessApplications

MobileProfessionals

(knowledge workers)

MobileField Force

(blue collar)

Page 4: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

4

Drives Significant Value for CustomersDrives Significant Value for Customers

Datria customers use speech-enabled mobility to achieve:

Increased field productivity 20-30%

Reduced days to invoice by 40-60%

Reduce overtime by 15-25%

Increase customer retention 15-20%

Increase revenues by 10-20%

Page 5: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

5

Quick Demo (5 min.)Quick Demo (5 min.)

Speech Self-ServiceService Order

DEMO

Page 6: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

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Network-based Speech Applications

Market DichotomyNetwork-based Speech Applications

Market Dichotomy

Enterprise

Consumer-focused(casual users)

Employee-focused(power users)

Vs.

• Soft ROI• Limited leverage• Unpredictable users (conversational)• Seeking emotional attachment• Enhanced customer service

• Large ROI• Measurable benefit• Users prize speed and control• Emphasizes accuracy• Enhanced operational efficiencies

Call routing

Flight arrival

Order status

Nearest ATM

Dispatch optimization

Enterprise asset mgt.

Disaster/crisis mgt.

Regulatory compliance

Page 7: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

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Voice User InterfaceEmployee-Facing DifferencesVoice User InterfaceEmployee-Facing Differences

ConsumerConsumer WorkforceWorkforce

FrequencyFrequency LowLow HighHigh

Caller wants toCaller wants to Respond to choicesRespond to choices Take control of callTake control of call

Logic pathLogic path More structuredMore structured Less predictableLess predictable

User desireUser desire RealismRealism Speed, controlSpeed, control

Hands freeHands free Not requiredNot required RequiredRequired

Abandon rateAbandon rate Can be highCan be high Must be lowMust be low

RestartRestart At beginningAt beginning Where left offWhere left off

Security requiredSecurity required Limited; inquiryLimited; inquiry High; positive IDHigh; positive ID

# of Transactions per Call# of Transactions per Call FewFew ManyMany

Transaction typeTransaction type Inquiry; some updatesInquiry; some updates Intensive data updatesIntensive data updates

Environmental noiseEnvironmental noise LowLow May be highMay be high

© Datria Systems, Inc. 2004-2007

Page 8: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

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Speech-enabled Mobility

Strategic ConsiderationsSpeech-enabled Mobility

Strategic Considerations Put caller in control

Accommodate harsh mobile environments

Provide a non-fatiguing interface Telephone and 2-way radio

Ensure application persistence (handle unexpected disconnects)

Use integration abstraction to insulate from back-end changes

Provide for data browsing across multiple backend applications Assist comprehension – hot words, status code conversions to word equivalents,

alternate communication methods such as acronym input, text messaging…

Simplify management of large pick lists Dynamic grammar management for parts catalogs, job codes, completion codes…

Allow user to control verbosity levels, and to choose “auto-complete”

Configurable packages Include best practices 50-70% faster to benefit Library of standard data connectors; proven code; cost and delivery certainty Maintenance keeps pace with evolving standards, adds capabilities 25-30% lower TCO

Put caller in control

Accommodate harsh mobile environments

Provide a non-fatiguing interface Telephone and 2-way radio

Ensure application persistence (handle unexpected disconnects)

Use integration abstraction to insulate from back-end changes

Provide for data browsing across multiple backend applications Assist comprehension – hot words, status code conversions to word equivalents,

alternate communication methods such as acronym input, text messaging…

Simplify management of large pick lists Dynamic grammar management for parts catalogs, job codes, completion codes…

Allow user to control verbosity levels, and to choose “auto-complete”

Configurable packages Include best practices 50-70% faster to benefit Library of standard data connectors; proven code; cost and delivery certainty Maintenance keeps pace with evolving standards, adds capabilities 25-30% lower TCO

© Datamonitor, 2007

Page 9: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

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Speech-enabled Mobility

Strategic Considerations - VendorsSpeech-enabled Mobility

Strategic Considerations - Vendors

© Datamonitor, 2007

Page 10: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

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Topical ReadingTopical Reading

Datamonitor The Future of Speech in Field Services (Market Focus), Dec2006 Adding Speech to Your Mobility Strategy, Feb2007

Aberdeen Group Benchmark report: Mobile Field Services Update, Dec2006* Enterprise Strategies: Mobile Field Services Speaks Up, mid-Feb2007**

Integrated Solutions magazine Utility Reduces Clerical Labor Costs 50% with Voice-Enabled Field Solution,

May2006*

Mobile Enterprise magazine Making the Call: Phone-focused solutions for on-the-job efficiency, Feb2007* Making the Call: How speech recognition technologies are streamlining

worker productivity, Dec2005

Energy Central Got Voice? Mobile Systems Still “Hot” and a Place for Innovation, Causey

Snapshot, Apr2006

Datamonitor The Future of Speech in Field Services (Market Focus), Dec2006 Adding Speech to Your Mobility Strategy, Feb2007

Aberdeen Group Benchmark report: Mobile Field Services Update, Dec2006* Enterprise Strategies: Mobile Field Services Speaks Up, mid-Feb2007**

Integrated Solutions magazine Utility Reduces Clerical Labor Costs 50% with Voice-Enabled Field Solution,

May2006*

Mobile Enterprise magazine Making the Call: Phone-focused solutions for on-the-job efficiency, Feb2007* Making the Call: How speech recognition technologies are streamlining

worker productivity, Dec2005

Energy Central Got Voice? Mobile Systems Still “Hot” and a Place for Innovation, Causey

Snapshot, Apr2006

* Features case study on Datria customer Energy South (Mobile Gas)** Features case study on Datria customers Energy South (Mobile Gas) and Johnson Controls

Page 11: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

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Datria DNADatria DNA

World’s leading supplier of packaged self-service, voice-enabled applications for field service management

10 years of speech and GPS solutions Originally: wearable solutions for defense industry Now: thin-client network apps leveraging industry-standards Configurable packages for enterprise mobility (lower TCO)

Holder of four US patents Speech recognition using location data & optional digital sensors to collect data Speech controlled forms for spatial and relational databases

Ecosystem of 70+ customers

Breadth of Partnerships Enterprise applications, media platforms, solution integrators

Deloitte Technology “Fast 50” last three years running

World’s leading supplier of packaged self-service, voice-enabled applications for field service management

10 years of speech and GPS solutions Originally: wearable solutions for defense industry Now: thin-client network apps leveraging industry-standards Configurable packages for enterprise mobility (lower TCO)

Holder of four US patents Speech recognition using location data & optional digital sensors to collect data Speech controlled forms for spatial and relational databases

Ecosystem of 70+ customers

Breadth of Partnerships Enterprise applications, media platforms, solution integrators

Deloitte Technology “Fast 50” last three years running

Page 12: Mobile Speech Applications For Power Users Doug Brown VP, Product Management Datria Systems SpeechTEK-West 2007 C104 – Making Employees More Efficient

Q&AQ&A

For More Information: www.datria.com

Doug BrownVP, Product Management

Datria [email protected]

303-728-1329

For More Information: www.datria.com

Doug BrownVP, Product Management

Datria [email protected]

303-728-1329

Giving away Datamonitor

report