mobile handset market

7/23/2019 Mobile Handset Market

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Mobile Handset Market InIndia



History about Mobile Phone

• A mobile phone (also known asa cellular phone) is a phone thatcan make and receive telephone

calls over a radio link while movingaround a wide geographic area.

• It does so by connecting to a cellular

network provided by mobile phoneoperator, allowing access to the publictelephone network.



• he !rst handheld mobile cell phone wasdemonstrated by Motorola in "#$%.&"'

• he !rst commercial automated cellularnetwork was launched in apan by ) in"#$#.&*'

• he !rst generation (+"+- systems couldsupport ar more simultaneous calls, butstill used analog technology.&%'

• In "##", the second generation

(*- digital cellular technology waslaunched in /inland by 0adiolin1a onthe 2M standard.&3'



4

• In *44", the third generation (%- waslaunched in apan by ) 5o6oMo on

the 765MA standard.&8'• his was ollowed by %.8, %9 or turbo %

enhancements based on the high speedpacket access.

• :y *44#, it had become clear that, at somepoint, % networks would be overwhelmedby the growth o bandwidth;intensive

applications like streaming media.&<'• 6onse=uently, the industry began looking

to data;optimi>ed 3th;generationtechnologies.



Mobile Handset Market Share in2013 & 2014



Mobile Handsets ?@s /.5.I



Mobile Handset ?@2 /.5.I

• he sale o mobile handset have increasedrom a minor "$.8 million in *44%;43 to**% millions in *4"4;"". &$'

•Ma1or increase being in the year *4"4;""ollowed by *44#;"4 with the sale o about88 million handset.&'

• he ma1or amount o /5I being in telecom

industry in years rom *44$;4# o aboutB8444 millions, which provided the ma1oropportunities or diCerent companies tocome in Indian market.



• he /5I limit being increased rom 3#Dto $3D being the ma1or reason or the

Increase in /5I.• his inEow o /5I provided in roads or

many companies which started their

production in India.• Fnly 8 local manuacturers in *44 and

the number stands at * now.

• /all in the market share o )okia, G..,and Motorola.

• Gocal manuacturers, Microma leads

the race.



• here are many mobile players like)okia, Motorola, 2amsung, 2ony

ricsson, G.., H6, Apple, :lackberry,Alcatel and many more.

• op 8 local manuactures are

Microma, Jarbonn Mobiles, 2piceMobiles Gtd, ?ideocon Industries Gtdand Gava International Gtd.



Company

otalHandsetSales !alue

in "#$ 11%12

otalHandsetSales

!alue in"#$ 12%13

alueMarketShare In

"#$ 11%12

alueMarketShare In

"#$12%13

2amsung $#" ""%* *8."< %".8"

)okia ""#*8 #$4 %.4< *$.*4

Microma "#$ %"% <.%" .$*

Jarbonn "%*$ **#$ 3.*% <.%#

Apple *84 "*#% 4.$#$ %.8#

otal Market2i>e in ?alue erms

%"%%4 %8#3<

'e!enue in 's crore( market share in2ourceK ?oice 5ata 2urvey o Indian Mobile Handsets Market *4"*;"%



0eerences

("-; Inormatik>entrum Mobilunk(ILM/-. i>m.deK +he development odigital mobile communications inermany

(*-; Arthur 6. 6larkeK Profles o theFuture ("#<*, rev. eds. "#$%, "#%, and"###, Millennium edition with a new

preace-(%-;+2wedish )ational Museum o 2cience

and echnology+. ekniskamuseet.se.0etrieved *# uly *44#.



(3-;NM2 7orld. +History o NM2 and %development+. Nmtsworld.com.

0etrieved*# uly *44#.(8-;/ahd Ahmad 2aeed. +6apacity GimitProblem in % )etworks+. Purdue 2choolo ngineering. 0etrieved *% April *4"4.

(<-;Arthur 6. 6larkeK Profles o theFuture ("#<*, rev. eds. "#$%, "#%, and"###, Millennium edition with a newpreace-.

($-@(-;

httpK@@vaibhavgnnugupta.!les.wordpress.com@*4"*@4"@mobile;market;in;india;!nal;report.pd



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mobile handset market

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